Consider a LUT to Be a Color Preset that a Filmmaker Can Use to Start Working on a Project Quickly. Sony Engineers Have Developed LUTs to Help Filmmakers Perform Specific Tasks. All of These Are Available for Free

If you’ve ever worked in the color grading profession, you’re aware of how time-consuming and labor-intensive it is to achieve a specific look on a scene. To master color grading, you must practice constantly, one of the reasons for the existence of specialists in this field. While everybody can color grade, not everyone can do it well. People in this business have devised remedies to make the editing workflow considerably more accessible and less time-consuming.

Achieving a specific ambiance in a scene demands ongoing effort and naturally takes longer. LUTs, or Lookup Tables, were created as a result. LUTs are ideal for storing a set of colors to use later or in another program. A LUT is the most effective technique to color or alters your image’s colors.

Benefits of using LUTs

There are numerous advantages to using lookup tables to edit your footage. We’ve already discussed that it helps to give your films a more polished and professional appearance, which is one of the primary explanations why individuals use LUTs, but there are many more.

1. A beginning towards professionalism

This is a fantastic approach for beginners to have a good idea of how to build their own trademark looks in their videos. The time it takes to develop your color grading craft is unavoidable. So, as a novice, LUTs will come in useful for you to establish your approach and save your ass, big time.

You’ll eventually come up with a blend of your own LUTs to use, resulting in your own LUT. Not only will LUTs aid in color grading learning, but they will also save funds and resources. You will not only devote time to learning color grading, but you will also spend a significant amount of money on color grading tools and equipment, such as software and color panels. You’ll see why color grading equipment is necessary when you get to this point.

However, for the time being, employing LUTs is the most cost-effective way to obtain a cinematic look.

2. It saves your time

Because LUTs are predefined colors used to establish a specific look on a picture, they save you time. Having a trustworthy LUT to use for video will save the life of freelance editors who are constantly meeting commitments and modifications. Isn’t the purpose of color grading to generate a visual emotion for your movie? So, with LUTs, you can create one without going through the time-consuming process of manual color correction. Only one-color preset will be applied to all scenes in a single LUT.

However, there’s a good probability that it won’t look the same in all of the images. This is where you’ll adjust the colors to make them more evenly match the film. It’s nothing significant most of the time, just some little saturation adjustments, etc.

3. Work on a budget

Time spent in a color-grade suite may be highly costly, and it can lead your films to go over budget in order to achieve a specific aesthetic. LUTs, on the other hand, are available for free online or for a fee for more complex versions. Even if you buy your LUTs, you could save thousands of dollars based on the size of your film. LUTs can also assist you in meeting tight deadlines, and setting targets too optimistically is something I’m sure we’ve all done at some point.

Whether it’s a client or a personal project, things can often get pushed to the last minute, so having something in your arsenal that can save you time is always a good bonus. There are, however, projects where you need to appear competent without investing a lot of time on them due to budget limits; this is where a lookup table comes in handy because you can modify the complete style of your movie in a matter of seconds by pressing a few buttons. Even complicated editing can be completed quickly, giving you more time to work on other tasks that will earn you more money.

4. It provides an artistic approach

LUTs are beneficial because they allow videos shot with cameras that shoot very dark, discolored images to have more vivid tones and contrast. This is excellent for grabbing viewers’ attention and making videos more intriguing and engaging. LUTs add an artistic element to videos and can help you develop a visual artistic identity for your videos if you use the same colors. Another advantage of LUTs is that they enhance the color quality of videos shot on smartphones with particular color schemes. Although this varies significantly from brand to brand, you can use LUTs to make a Smartphone video more vibrant and appealing.

Top 10 Sony LUT for Different Purposes

The highlights in your videos will seem smooth with this set of Free Sony LUTs, while the shadows will add intensity and depth without sacrificing any details. It’s easy to use Sony LUTs in.CUBE and.LOOK versions, and they help you get the cinematic appearance you want.

1. SLog2 & SLog3 to Enhanced Rec709 LUTs

The Sony Natural Enhanced LUT pack was created to address Sony’s color science-related difficulties with skin tones and hue levels. These LUTs correct and fix the colors in your S-Log2 and S-Log3 videos, giving them a colorful natural look.

SLog2 & SLog3 to Enhanced Rec709 LUTs

2. Filmic Tone Creative LUTs

One of our choices is the Filmic Tone LUT set. It enhances your creativity by adding a cinematic tone to your footage. These LUTs were created to convert the green color hues to a dark shade reminiscent of a Bali Instagram-type color while keeping the warmth of the mid-tones and highlights.

Filmic Tone Creative LUTs

3. Sony Nature LUTs

Nature has influenced it. Nature LUTs are designed to complement the natural environs in which we live. Bali, woods, forests, greenery, streams, and beaches are all excellent choices for this design.

Sony Nature LUTs

4. Sony A7S III, FX3 & A7 IV – S-Log 3 Correction LUTs

Three correction LUTs are explicitly created for S-Log 3 footage. They are compatible with Sony a7S III, FX4, and a7 IV footage. They use a simple and clean style that is a wonderful place to start with your film. Following the application of these correction LUTs, we suggest boosting saturation, correcting exposure, and improving contrast. Then you may personalize it. The main goal of these Sony LUTs is to give your videos a new lease on life by enhancing saturation and overall color temperature. When utilized for the environment, lifestyle, and event videos, they also make the picture sharper and more stunning.

Sony A7S III, FX3 & A7 IV – S-Log 3 Correction LUTs

5. Sony Cine-4 Film and Standard LUTs

There are 24 Sony Cine-4 Film LUTs and 24 Rec 709 LUTs in this LUTs set. They can be used in films and television shows, social videos, presentations, and more. They’re also quite simple to operate. To apply stunning color grading to your film, import the preset file or simply drag & drop the LUT over it. It works with any resolution. Make your films, social media posts, documentaries, and images look sleek and modern.

Sony Cine-4 Film and Standard LUTs

6. Sony Urban Dark LUT

The Urban Dark LUT pack aims to provide users with some dark, fascinating tones that work well with urban landscapes. These LUTs have a dark vibe that complements skin tones well.

Sony Urban Dark LUT

7. LUT Sony Vegas “Adventure”

This is one of the best Sony LUTs for adding drama and depth to the video. It also makes the image moodier and more attention-grabbing, which is ideal if your film focuses on people, architecture, or scenic landscapes because it draws attention to the topics.

LUT Sony Vegas “Adventure”

8. Sony LUT “Dessert”

This Sony LUT adds a creamy feel to the video, making it more appealing while also boosting the color palette. It’s suitable for indoor footage and works particularly well with family and love stories.

Sony LUT “Dessert”

9. Sony LUTs for the premiere

If you want to make your video clip look professional without the color grading being too obvious, Sony LUTs for Premiere is one of the best options available. It cools down the image and enhances the contrast slightly to make the topic stand out without being overpowering. This LUT is particularly well suited to business, real estate, and action-oriented videos.

Sony LUTs for the premiere

10. Sony Base LUT pack

The Sony Base LUT Pack replaces Sony’s rec709 LUT and color space. These LUTs have a wonderful warm tone to them and more accurate green colors, and these LUTs are merely a starting point or base for your grading. We recommend grading beyond the simple use of the LUT if you want the best results. Each LUT in this bundle was built with the Sony S-log2 color profile in mind. These LUTs are intended to assist you in achieving proper exposure during filming and grading while maintaining a pleasant image.

Sony Base LUT pack

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Closing Thoughts:

LUTs should be present in every videographer’s toolbox since they may save time and money and produce a consistent and professional result. In comparison to color grading suites, LUTs are also less expensive. LUTs are helpful for both beginner and seasoned filmmakers and can aid when you run out of innovative ideas.

Free Download Free Download Learn More

Closing Thoughts:

LUTs should be present in every videographer’s toolbox since they may save time and money and produce a consistent and professional result. In comparison to color grading suites, LUTs are also less expensive. LUTs are helpful for both beginner and seasoned filmmakers and can aid when you run out of innovative ideas.

How to Use Zoom in Google

Zoom in and out is a feature in every presentation/editing tool, but we generally forget its importance until it is unavailable, and you will need alternatives. You imagine a situation where you will have to zoom in on the sheet in the presentation because your client is sitting far from the projector. After the presentation, you will have to zoom out, so the sheet becomes normal. Zoom in google is our daily activity on a computer.

Previously there were no such options in Google sheet to zoom or out. But, now Google has come up with this new feature. This article will explore the steps to zoom in and out of the whole page and the elements of Google Chrome. Now we will know about several ways of using the Zoom control. Let’s start.

Part 1: 6 Steps for using Zoom control in Google

Step1Using the keyboard to use the zoom control

The Easiest and quickest way of using Zoom control is keyboard shortcuts. You will have to press Ctrl and then “+” sign to zoom in; to zoom out, you will have to press Ctrl and – sign. If you want to return to the default size, click on Ctrl and press “0”.

Step2Using Zoom control from the menu

Users can even use Google Zoom to control their main menu if you want to find the zoom control, tap or click on the Menu button of chrome.

Step3Using zoom control

In the zoom-in Google section, you will have to tap or click on the “+” option to zoom in and click on the – sign to zoom out. After completion, you can press the ESC key to hide the menu.

Step4Making Zoom adjustments

Once you are done using Google Zoom, users can make adjustments using a magnifying glass, which appears in the address bar. Click on that and press “+” to zoom in and – to zoom out, or you can press the reset button to come back to default level.

Step5Changing the Zoom level

You can even set the custom zoom level so that each web page opens up with the text at a large size while launching. You can click on the menu button of chrome, then tap on the Settings option.

Step6Set zoom level

You can type “Page Zoom” in the search box. You can even click on the appearance on the left side. Click on the drop-down menu and tap on default zoom.

Part 2: How to Use the Zoom Control on Google Docs

Step1Open the document.

Step2Click on the Zoom button.

Step3Select the zoom level.

This article will discuss the information on Zoom into Google Docs.

Several options are shared in all Google Apps. Users can share the Google files such as slideshows, spreadsheets, and documents from Google Drive or in-app. You can derive the zoom settings and many more in the app or drive.

Many productive applications we use on the PC will have a hundred percent zoom level which is the default. Depending upon the distance you sit from your monitor or the visual quality, the zoom level will be decided. If you find reading the word on the PC screen difficult, you must change the zoom level in your Google Docs.

Most applications specify a hundred percent as their default zoom level. But if you want to change the size to more minor or more extensive, you can use the zoom controller. Let’s see the steps of zoom into Google docs.

Step1Sign in to Google Drive and open your documents where you want to zoom in or out.

Step2Click or Tap on the zoom button in the toolbar above the document and then choose the predefined zoom levels, or you can manually enter the preferred zoom level in the space.

1. Use the zoom controller in Google sheets with Built-in Functionality?

It is a functionality of Google sheets that allows using the zoom controller. Here are the steps of using the Zoom feature in Google sheets:

Step1Tap on the Zoom option in the toolbar. It will show a drop-down option with several zoom levels.

Step2Choose the level you wish. You can choose from the existing one or manually enter the value. You must know that if you prefer more petite than a hundred percent, it will get smaller, and if you choose more than a hundred, it will get bigger.

Step3You can even veg the same options while you click File Tab and linger the cursor on zoom options.

2. Use the zoom controller manually in Google Sheets by using the browser?

You can even change the zoom level by changing the zoom value manually in the browser. Here are some steps for changing the zoom level on the Google sheets in the chrome browser:

Step1Tap on the control and customize icon in the Google browser to control the Zoom controller in chrome.

Step2In options, you can change the zoom level by tapping on the minus or plus sign.

Step3You can even find a similar option to zoom in on other browsers.

3. How to use the Zoom controller in Mobile

When you are using an iOS or Android device, you can pinch the screen to zoom in and slide two fingers apart to zoom out.

4. How to make Google earth zoom-in video

Do you also want to make a fantastic Google earth zoom-in video? Then let’s see the steps for making this:

1. Open the Google Earth pro
2. Click on tools
3. In the drop-down, click on “movie maker.” After clicking on this, a pop-up will appear.
4. Click on the first option, “live keyboard and mouse.”
5. Then, click on browse to save the file.
6. Type the place name on the left-hand search bar.
7. Tap on “Earth.” It will take you to the place.
8. Zoom out the earth, open the “Movie maker” box, and click on “Create Movie.”
9. Click on the city name to see the Google earth zoom-in video.
10. After the video is done, you can click on “Stop Recording.”

Conclusion

This article covers how to enlarge and reduce the screen size in Google Chrome. You can enlarge and reduce your images’ display using the Zoom feature if you want to control the size of a browser page’s content. If you’re using a touchscreen device, zoom in and then use two fingers to navigate the browser screen. Moreover, if you want to see the zoom level in the sheet, it can automatically become the new default. Users can zoom out the spreadsheet by VIEW>Zoom.

Zoom in and out is a feature in every presentation/editing tool, but we generally forget its importance until it is unavailable, and you will need alternatives. You imagine a situation where you will have to zoom in on the sheet in the presentation because your client is sitting far from the projector. After the presentation, you will have to zoom out, so the sheet becomes normal. Zoom in google is our daily activity on a computer.

Previously there were no such options in Google sheet to zoom or out. But, now Google has come up with this new feature. This article will explore the steps to zoom in and out of the whole page and the elements of Google Chrome. Now we will know about several ways of using the Zoom control. Let’s start.

Part 1: 6 Steps for using Zoom control in Google

Step1Using the keyboard to use the zoom control

The Easiest and quickest way of using Zoom control is keyboard shortcuts. You will have to press Ctrl and then “+” sign to zoom in; to zoom out, you will have to press Ctrl and – sign. If you want to return to the default size, click on Ctrl and press “0”.

Step2Using Zoom control from the menu

Users can even use Google Zoom to control their main menu if you want to find the zoom control, tap or click on the Menu button of chrome.

Step3Using zoom control

In the zoom-in Google section, you will have to tap or click on the “+” option to zoom in and click on the – sign to zoom out. After completion, you can press the ESC key to hide the menu.

Step4Making Zoom adjustments

Once you are done using Google Zoom, users can make adjustments using a magnifying glass, which appears in the address bar. Click on that and press “+” to zoom in and – to zoom out, or you can press the reset button to come back to default level.

Step5Changing the Zoom level

You can even set the custom zoom level so that each web page opens up with the text at a large size while launching. You can click on the menu button of chrome, then tap on the Settings option.

Step6Set zoom level

You can type “Page Zoom” in the search box. You can even click on the appearance on the left side. Click on the drop-down menu and tap on default zoom.

Part 2: How to Use the Zoom Control on Google Docs

Step1Open the document.

Step2Click on the Zoom button.

Step3Select the zoom level.

This article will discuss the information on Zoom into Google Docs.

Several options are shared in all Google Apps. Users can share the Google files such as slideshows, spreadsheets, and documents from Google Drive or in-app. You can derive the zoom settings and many more in the app or drive.

Many productive applications we use on the PC will have a hundred percent zoom level which is the default. Depending upon the distance you sit from your monitor or the visual quality, the zoom level will be decided. If you find reading the word on the PC screen difficult, you must change the zoom level in your Google Docs.

Most applications specify a hundred percent as their default zoom level. But if you want to change the size to more minor or more extensive, you can use the zoom controller. Let’s see the steps of zoom into Google docs.

Step1Sign in to Google Drive and open your documents where you want to zoom in or out.

Step2Click or Tap on the zoom button in the toolbar above the document and then choose the predefined zoom levels, or you can manually enter the preferred zoom level in the space.

1. Use the zoom controller in Google sheets with Built-in Functionality?

It is a functionality of Google sheets that allows using the zoom controller. Here are the steps of using the Zoom feature in Google sheets:

Step1Tap on the Zoom option in the toolbar. It will show a drop-down option with several zoom levels.

Step2Choose the level you wish. You can choose from the existing one or manually enter the value. You must know that if you prefer more petite than a hundred percent, it will get smaller, and if you choose more than a hundred, it will get bigger.

Step3You can even veg the same options while you click File Tab and linger the cursor on zoom options.

2. Use the zoom controller manually in Google Sheets by using the browser?

You can even change the zoom level by changing the zoom value manually in the browser. Here are some steps for changing the zoom level on the Google sheets in the chrome browser:

Step1Tap on the control and customize icon in the Google browser to control the Zoom controller in chrome.

Step2In options, you can change the zoom level by tapping on the minus or plus sign.

Step3You can even find a similar option to zoom in on other browsers.

3. How to use the Zoom controller in Mobile

When you are using an iOS or Android device, you can pinch the screen to zoom in and slide two fingers apart to zoom out.

4. How to make Google earth zoom-in video

Do you also want to make a fantastic Google earth zoom-in video? Then let’s see the steps for making this:

1. Open the Google Earth pro
2. Click on tools
3. In the drop-down, click on “movie maker.” After clicking on this, a pop-up will appear.
4. Click on the first option, “live keyboard and mouse.”
5. Then, click on browse to save the file.
6. Type the place name on the left-hand search bar.
7. Tap on “Earth.” It will take you to the place.
8. Zoom out the earth, open the “Movie maker” box, and click on “Create Movie.”
9. Click on the city name to see the Google earth zoom-in video.
10. After the video is done, you can click on “Stop Recording.”

Conclusion

This article covers how to enlarge and reduce the screen size in Google Chrome. You can enlarge and reduce your images’ display using the Zoom feature if you want to control the size of a browser page’s content. If you’re using a touchscreen device, zoom in and then use two fingers to navigate the browser screen. Moreover, if you want to see the zoom level in the sheet, it can automatically become the new default. Users can zoom out the spreadsheet by VIEW>Zoom.

How to Add a Lower Third to Your Video

Want to bump up the quality and level of your videos? Adding a lower third is one of the easiest ways to impress your audience and improve the quality of your videos. It makes it look like you spent a ton of money on video editing, but in reality, it’s really easy to do.

When you first start video editing, it may seem like a daunting task with so much to learn. The good news is you can cut that learning curve down significantly by using intuitive editing software like Wondershare’s Filmora. Clear and streamlined, Filmora is the choice of many filmmakers.

Until recently, you needed expensive enterprise level software like Sony Vegas or Final Cut Pro to create lower thirds, especially lower thirds with movement. But Filmora makes it easier than ever.

1. Use Readable Font
2. Don’t Make It Too Long
3. Use Branding
4. Use Templates
5. Keep It Simple
6. Emphasize With Your Lower Third

• Step By Step To Explain Filmora

1. Step 1: Import The Media
2. Step 2: Find Title Option
3. Step 3: Choose a Lower Third Template

• Start Using Lower Thirds Today

1. What is a Lower Third?

What is a Lower Third

A lower third is text and/or a graphical element put on top of your video for the purpose of sharing information with your audience.

A lower third provides important information but is done without distracting from the actual video content.

Take a look at the shot below. The lower third is used to convey the speaker’s name and profession. This is a type of lower third often used in documentary films and newscasts.

2. Why Add A Lower Third

So the next question a new filmmaker might ask is, “Why add a lower third?”

Funnily enough, despite its name, a lower third does not have to be in the lower third of the video but can be found in other areas of the screen.

In the shot below, the viewer automatically knows he is looking at the rooftops of Alfama, a neighborhood in Lisbon, without someone having to say it - no distractions from the video content.

Why Add A Lower Third

Lower thirds can also create movement. Many lower thirds come gliding onto the screen and add visual interest to a plain shot.

As simple as it may sound, seeing an overlay on a screen or a moving lower third adds professionalism to even the simplest videos. It gives the audience a sense of polish and high perceived value.

Tips: A lower third lasts approximately 3-6 seconds and is placed in the “title safe area” of your video. A quick explanation of the “title safe area” is that if the video is cropped to fit certain resolutions, your lower third will still appear without the fear of it being cropped out and losing pertinent information for the audience.

3. 6 Quick Tips to Add A Lower Third

As simple as putting in a lower third sounds, here are 6 quick tips to ensure a lower third is effective and conveys the right message.

Wondershare Filmora Video Editor comes equipped with pre-built video-based lower thirds in a ton of unique styles and colors. The cool thing is that you can customize the text easily and quickly, including changing the text color and font style – so you can match your style perfectly.

Tip #1

Use Readable Font

Part of communicating information without distraction is to make sure the font used in the lower third is readable. A lower third only graces the screen for 3-6 seconds, so you want it to be short and easy to read at a glance.

Tip #2

Don’t Make It Too Long

There is a limited amount of space to use. If you need to communicate more information, consider using a title slide instead which will give you more space to communicate your ideas. Less is more when it comes to lower thirds.

Tip #3

Use Branding

A lower third is another way to have people remember and recognize your brand. If you have your own branding colors and logo, use it in your lower third.

Tip #4

Use Templates

Pick one style and stick with it. Consistency in video editing helps communicate trust to your audience. It’s fun to use different styles sometimes, but it can be disjointed. With Filmora you can add elements like lower thirds and title to your favorites – so they are easy to use on your different video projects.

Tip #5

Keep It Simple

Remember the purpose of your lower third - to convey information without being distracting. Don’t use a lot of text. Brevity is the key. Usually, lower thirds are used to detail a name, profession or a location. The most you want is 2 lines of text. Sometimes you may want to use just one line.

Tip #6

Emphasize With Your Lower Third

Often, I might use a lower third to emphasize a certain point, or to use different wording (than I used in my video) if I think it makes the point clearer. This can be helpful if you make a small mistake in your original video and it makes more sense than adding b-roll over the video.

4. Step By Step To Explain Filmora

Using Wondershare Filmora Video Editor it is extremely easy to create a lower third for your video.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

The following step-by-step tutorial already assumes that you are familiar with some of the workings of Filmora like how to start a project and how to place your media onto the empty timeline.

So here’s how simple it is to add a lower third.

Step 1: Import The Media

In this step, you will create a new project and then import the media and place it on your timeline.

Import The Media

Step 2: Find Title Option

Once you have placed your media onto the project, you will go to the top navigation and click on titles.

It will then open up and you will see a number of choices for titles, including “lower thirds.”

Find Title Option

For lower thirds you want to choose the template that will best compliment your video.

Things to consider are your branding colors and the information you want to convey.

Currently, there are many options to choose from with 43 lower third templates to choose from in Filmora.

Step 3: Choose a Lower Third Template

Choose a lower third template and drag it on top of your media in the timeline. The next step is to edit the template.

Double click on the template and it will allow you to edit the text.

Choose a Lower Third Template

Choose a Lower Third Template2

Also, when deciding how often you need to use a lower third, you only need to use the lower third once - if the speaker appears on the screen again, it only needs to be shown that one time.

You did it. With this new skill you’ve now mastered the quickest way to impress your audience and increase the quality of your videos.

The key is to practice and you’ll get better quickly.

5. Start Using Lower Thirds Today

Lower thirds are a simple but powerful way to enhance your videos.

Using the tips above, start adding lower thirds to your video.

Wrap Up

• Whether you are a new filmmaker/editor or a seasoned pro, Wondershare’s Filmora can help take your video editing to the next level. It’s packed with pro-level features that are easy and intuitive to use.

• If you’re not using Filmora, download it today and discover how to make your videos look better as you build your audience.

• Use Readable Font

• Don’t Make It Too Long

• Use Branding

• Use Templates

• Keep It Simple

• Emphasize With Your Lower Third

• Step By Step To Explain Filmora

1. Step 1: Import The Media
2. Step 2: Find Title Option
3. Step 3: Choose a Lower Third Template

• Start Using Lower Thirds Today

1. What is a Lower Third?

What is a Lower Third

A lower third is text and/or a graphical element put on top of your video for the purpose of sharing information with your audience.

A lower third provides important information but is done without distracting from the actual video content.

Take a look at the shot below. The lower third is used to convey the speaker’s name and profession. This is a type of lower third often used in documentary films and newscasts.

2. Why Add A Lower Third

So the next question a new filmmaker might ask is, “Why add a lower third?”

Funnily enough, despite its name, a lower third does not have to be in the lower third of the video but can be found in other areas of the screen.

In the shot below, the viewer automatically knows he is looking at the rooftops of Alfama, a neighborhood in Lisbon, without someone having to say it - no distractions from the video content.

Why Add A Lower Third

Lower thirds can also create movement. Many lower thirds come gliding onto the screen and add visual interest to a plain shot.

As simple as it may sound, seeing an overlay on a screen or a moving lower third adds professionalism to even the simplest videos. It gives the audience a sense of polish and high perceived value.

Tips: A lower third lasts approximately 3-6 seconds and is placed in the “title safe area” of your video. A quick explanation of the “title safe area” is that if the video is cropped to fit certain resolutions, your lower third will still appear without the fear of it being cropped out and losing pertinent information for the audience.

3. 6 Quick Tips to Add A Lower Third

As simple as putting in a lower third sounds, here are 6 quick tips to ensure a lower third is effective and conveys the right message.

Wondershare Filmora Video Editor comes equipped with pre-built video-based lower thirds in a ton of unique styles and colors. The cool thing is that you can customize the text easily and quickly, including changing the text color and font style – so you can match your style perfectly.

Tip #1

Use Readable Font

Part of communicating information without distraction is to make sure the font used in the lower third is readable. A lower third only graces the screen for 3-6 seconds, so you want it to be short and easy to read at a glance.

Tip #2

Don’t Make It Too Long

There is a limited amount of space to use. If you need to communicate more information, consider using a title slide instead which will give you more space to communicate your ideas. Less is more when it comes to lower thirds.

Tip #3

Use Branding

A lower third is another way to have people remember and recognize your brand. If you have your own branding colors and logo, use it in your lower third.

Tip #4

Use Templates

Pick one style and stick with it. Consistency in video editing helps communicate trust to your audience. It’s fun to use different styles sometimes, but it can be disjointed. With Filmora you can add elements like lower thirds and title to your favorites – so they are easy to use on your different video projects.

Tip #5

Keep It Simple

Remember the purpose of your lower third - to convey information without being distracting. Don’t use a lot of text. Brevity is the key. Usually, lower thirds are used to detail a name, profession or a location. The most you want is 2 lines of text. Sometimes you may want to use just one line.

Tip #6

Emphasize With Your Lower Third

Often, I might use a lower third to emphasize a certain point, or to use different wording (than I used in my video) if I think it makes the point clearer. This can be helpful if you make a small mistake in your original video and it makes more sense than adding b-roll over the video.

4. Step By Step To Explain Filmora

Using Wondershare Filmora Video Editor it is extremely easy to create a lower third for your video.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

The following step-by-step tutorial already assumes that you are familiar with some of the workings of Filmora like how to start a project and how to place your media onto the empty timeline.

So here’s how simple it is to add a lower third.

Step 1: Import The Media

In this step, you will create a new project and then import the media and place it on your timeline.

Import The Media

Step 2: Find Title Option

Once you have placed your media onto the project, you will go to the top navigation and click on titles.

It will then open up and you will see a number of choices for titles, including “lower thirds.”

Find Title Option

For lower thirds you want to choose the template that will best compliment your video.

Things to consider are your branding colors and the information you want to convey.

Currently, there are many options to choose from with 43 lower third templates to choose from in Filmora.

Step 3: Choose a Lower Third Template

Choose a lower third template and drag it on top of your media in the timeline. The next step is to edit the template.

Double click on the template and it will allow you to edit the text.

Choose a Lower Third Template

Choose a Lower Third Template2

Also, when deciding how often you need to use a lower third, you only need to use the lower third once - if the speaker appears on the screen again, it only needs to be shown that one time.

You did it. With this new skill you’ve now mastered the quickest way to impress your audience and increase the quality of your videos.

The key is to practice and you’ll get better quickly.

5. Start Using Lower Thirds Today

Lower thirds are a simple but powerful way to enhance your videos.

Using the tips above, start adding lower thirds to your video.

Wrap Up

• Whether you are a new filmmaker/editor or a seasoned pro, Wondershare’s Filmora can help take your video editing to the next level. It’s packed with pro-level features that are easy and intuitive to use.
• If you’re not using Filmora, download it today and discover how to make your videos look better as you build your audience.

How to Add Filters on iMovie

There are times when you record a video and find out that the light and color in the video have been up to the mark. The light could be too bright or too dark while there could be some color overlays in certain portion as well as the entire frame of the video. Thanks to the video editing apps, you can correct any lighting and coloration issues with different filters available to apply to your video.

If you are using iPhone or Mac, you can use Apple’s iMovie app easily. Therefore, you should know how to add filters on iMovie to get the desired output. iMovie app is available for both iPhone and iPad users as well as Mac users. You do not need prior experience in video editing to add filter to your videos to enhance and improve them. We will illustrate the steps on how to add filters in iMovie as well as suggest a better iMovie alternative.

Part 1. How to add filters on iMovie iPhone

If you have an iPhone, you are more likely to record a video with your iPhone. This is because the camera quality of iPhones is extremely good and there are various modes available for capturing different types of videos like slow-motion and time-lapse. Once you capture a video with your iPhone, you can edit the video and add filters to enhance the video quality using iMovie app available for iPhone.

You have to install iMovie app from App Store as it does not come pre-install. If you already have it installed, make sure you update it to the latest version to get all the filters. Here are the steps how to put a filter on a video in iMovie app.

Step1 Open iMovie app on your iPhone. Tap on Create Project option and tap on Movie on the next screen.

Step2 Select the video from your iPhone that you want to edit and add filters. After your selection, tap on Create Movie option located at the bottom.

Step3 Your selected video will now be available on the Timeline where you can edit your video. Tap on Filters icon located at the bottom-right corner.

Step4 You will see all the different filters available on iMovie app. You can also find a slider above each selected filter. You can adjust the filter to increase or decrease the filter intensity.

Step5 Tap on Play icon to check how the filter is looking on your video. Once you are satisfied, tap on Done option located at the top-left corner.

Step6 Tap on Share icon at the bottom and then tap on Save Video option to save the modified video on your iPhone.

Part 2. How to add filters on Mac iMovie

If you are someone who regularly makes videos for social media account or video streaming channel, you are more likely to record your video using a video camera and transfer the recorded video to you Mac for editing purposes. iMovie comes pre-installed on Mac, and therefore, once you have transferred the video, you can get started with editing and adding filters immediately. Here are the steps on how to add filters to iMovie on your Mac.

Step1 Launch iMovie from Applications folder. Click on Create New option to start a new Project.

Step2 Drag and drop the target video from Photos app to Desktop. Thereafter, drag and drop the video file from Desktop to the Timeline of iMovie project.

Step3 Click on the video clip on the Timeline and click on Crop Filter and Audio Effects icon above the Viewer.

Step4 Click on Clip Filter option and you will see different filters in a window to the left. Place the mouse pointer over the filters, and you will see the filter in the Viewer.

Step5 Once you are satisfied with a filter, click on that filter to apply it to the video clip.

Part 3. iMovie Alternative to add filters on Computer

There are several reasons iMovie filters may not always serve your purpose. For example, there is no way on how to add face filters on iMovie. The collection of filters is rather limited. If you are not satisfied with the filters available on iMovie, there are several iMovie alternatives available. We recommend Wondershare Filmora due to its vast collection of filters of all categories to enhance your video to the next level. Here are steps on how to add filters to your video using Filmora on your computer.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1 Download and install Wondershare Filmora and it is available for Mac as well as Windows users. Open Filmora and click New Project.

Step2 Drag and drop video clips under Project Media folder. Thereafter, drag and drop video clips to Timeline.

Step3 Go to Effects from the top panel and click on Filters from the left panel. You will see all the different categories of filters.

Step4 Select any filter and drag and drop it on Timeline. You can stretch the duration of the filter as per your requirements.

You can also check Overlay> Utility option from the left panel to add face filters to your video in the same manner. If you want to save the modified video, click on Export button.

Conclusion

If you are an iPhone user or a Mac user, you can add filters to your video using iMovie app. You have to install iMovie app on your iPhone, but iMovie comes pre-installed on Mac. But there are limited filters available on iMovie and there is a lack of face filters which are trending in today’s viral videos. That is why we recommend Wondershare Filmora where there is a wide range of filters available to apply to your video conveniently as per your requirements.

Free Download For macOS 10.14 or later

Step1 Download and install Wondershare Filmora and it is available for Mac as well as Windows users. Open Filmora and click New Project.

Step2 Drag and drop video clips under Project Media folder. Thereafter, drag and drop video clips to Timeline.

Step3 Go to Effects from the top panel and click on Filters from the left panel. You will see all the different categories of filters.

Step4 Select any filter and drag and drop it on Timeline. You can stretch the duration of the filter as per your requirements.

You can also check Overlay> Utility option from the left panel to add face filters to your video in the same manner. If you want to save the modified video, click on Export button.

Conclusion

If you are an iPhone user or a Mac user, you can add filters to your video using iMovie app. You have to install iMovie app on your iPhone, but iMovie comes pre-installed on Mac. But there are limited filters available on iMovie and there is a lack of face filters which are trending in today’s viral videos. That is why we recommend Wondershare Filmora where there is a wide range of filters available to apply to your video conveniently as per your requirements.

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