Quick Answer: What Is a Transparent Logo and Why Do You Need It

Quick Answer: What is a Transparent Logo and Why Do You Need It

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

A logo is a brand image of a company, it’s the face of a company and it represents the company out there in the market. In today’s world, the most famous companies are recognized worldwide via their brand image. Be it the “big M” of McDonald’s or the “horses” of Ferrari, we very well know these brands by their respective logos. A company’s logo is hence one of the most essential parts of branding and marketing. Moreover, a logo is one of the first steps towards brand building. Only after deciding on a specific logo can a company begin its commercial operations. Therefore, an attractive transparent logo is highly essential. Wondering what a transparent logo PNG is? Well, today we shall tell you everything about a transparent logo, for instance, the transparent WhatsApp logo!

In this article

01 [What Is a Transparent Format and Where to Use a Transparent Logo](#Part 1)

02 [When Should You Use the PNG or Vector Format?](#Part 2)

03 [7 Popular Transparent Logo Examples You Might Want to Learn](#Part 3)

04 [How to Create One transparent Logo](#Part 4)

05 [How to Insert Transparent Logo in Video](#Part 5)

Part 1 What Is a Transparent Format and Where to Use a Transparent Logo

A transparent logo is just a format of logos. It is generally in PNG format or vector format. So what differentiates a normal logo from a transparent logo? Well, the key differentiator between a regular logo and a transparent logo is that in a transparent logo, the background of the image file is transparent i.e. you cannot see a white or any other background in a transparent logo. This makes the logo more prominent and attractive. Since a logo is a key part of branding, an attractive transparent becomes all the more important for your brand’s success and prosperity!

Part 2 When Should You Use the PNG or Vector Format?

What’s the difference between a white background and a transparent background? Well, a white background tends to outshine the logo and reduces the fanciness of the logo. On the other hand, a transparent background logo goes well with any background. For instance, if the page behind the logo is black, if you were to place a white background logo on a black page, it’d look absurd. On the other hand, if your logo’s background is transparent, the color of the page wouldn’t matter. Your logo would look good irrespective of the background’s color. Since you will use your logo on not just one but multiple platforms, it becomes highly important to have a transparent background for your logo. For instance, if you use your logo on a website with an off white background, a transparent logo would suit much better than a generic white background logo. Using a white background logo would make it look clumsy and would leave a disregarding first impression.

Using PNG files helps you in multiple ways. Firstly, because PNG format files are generally compressed. They occupy very little space on your website. Moreover, a PNG format file supports lossless compression unlike other counterparts such as JPG and JPEG file formats. PNG files facilitate very high quality and occupy minimum space on your disk. PNG files also describe the features of an image very well. This means that it represents intricate details such as gradient, transparency, and other well-defined features very neatly.

Part 3 7 Popular Transparent Logo Examples You Might Want to Learn

01Instagram Logo Transparent

Instagram’s logo is synonymous with its brand image. The logo is one of the most popular logos and the social media platform is recognized by its logo worldwide. The Instagram transparent logo is simple yet conveys the sole purpose of the application. The popular social media application logo is one of the highest regarded logos. If you’re into logo making and looking waiting for an idea to click, you might want to take inspiration from the Instagram logo!

02Nike logo PNG

Nike is a highly popular sports equipment and sportswear brand. The multinational Brand is highly popular for its logo and tagline, “Just Do It”. The logo is represented by a simple tick mark followed by a full stop. It draws parallels with its tagline. The tagline and the logo are the most famous ones and are the driving force behind the success of the brand!

03Facebook Logo Transparent

Facebook is another popular social media platform. Currently, in the process of rebranding from Facebook to Meta, the company is parent to several other social media apps such as WhatsApp and Instagram. Facebook is one of the first players in the social media market. Since its inception, the logo has not been changed and that shows the prominence of the logo!

04YouTube Logo Transparent

YouTube is the most popular video streaming platform. With a collection of more than a billion videos, YouTube has done an excellent job in establishing a monopoly in the video streaming market! The YouTube logo is indeed one of the smartest logos, it resembles the “play button” and hence explains the functionality of YouTube!

05Twitter Logo Transparent

Twitter is another social media platform that stands alongside its counterparts. Since its inception, Twitter has gained widespread popularity. Today, Twitter has an estimate of 290.5 million users making it one of the most trendy social media platforms. The concept of tweeting was introduced by Twitter. Tweeting means expressing your thoughts in one or two lines. The Twitter logo is a bird that resembles the action of tweeting!

06Snapchat Logo PNG

Snapchat is a social media platform that is highly popular among the younger generation. Snap means picture and chat means texting. Snapchat is an app wherein you can send pictures and text. Snapchat logo PNG is goofy and interesting.

07Transparent Whatsapp Logo

WhatsApp is indeed one of the most important chatting apps. Most of our conversations happen via WhatsApp, such as the market cap of WhatsApp. The logo is simple yet effective, it represents a telephone within a chat bubble. The transparent WhatsApp logo conveys the entire purpose of the app within one image.

Part 4 How To Create One Transparent Logo

Now that you know so much about transparent logos, their usage, and their importance, you must be wondering how to create transparent logos. Well, creating a transparent logo is pretty simple. Here’s how you can make your logo transparent and make it outshine all the other logos.

● Firstly, you need to create a regular logo for your brand.

● Once you have your regular logo, check whether the file format is PNG or not. If the file format is not PNG, then convert the file format to PNG via an online converter.

● Once done, you need to head to a background removal website such as “Removebg.

● Now all you need to do is upload your regular logo and click on “Remove Background”.

● The background will soon be removed and you’ll have a transparent logo with you!

Part 5 How to Insert Transparent Logo in Video

Now you know everything about transparent logos and how you can make your very own transparent logo. Now you must be thinking about how you can add this transparent logo to a video. Videos are a key part of a marketing campaign, they help creating an impact on the target audience. Well, Wondershare has got you covered. With Wondershare Filmora Video Editor , you can create beautiful explainer videos and marketing videos. Through Wondershare, you can easily add your logo onto your videos and put your brand out there in the market with ease! Apart from this, Wondershare has also got several super cool video editing and making features. It helps you make videos all the more attractive and attention-grabbing! Think marketing video? Think Wondershare.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Today, we understood the importance of a transparent logo for a brand. We understood how transparent logos can play a key role in putting your brand out there.

● Further, we took a look at 7 of the most popular transparent logos. We also understood the process of making a transparent logo!

● To top it off with a cherry, we also took a look at a cool video editing software that can help you create a ton of marketing videos. Using Filmora, you can insert your logo onto a video and make it stand out from all your competitors!

Try It Free Try It Free

A logo is a brand image of a company, it’s the face of a company and it represents the company out there in the market. In today’s world, the most famous companies are recognized worldwide via their brand image. Be it the “big M” of McDonald’s or the “horses” of Ferrari, we very well know these brands by their respective logos. A company’s logo is hence one of the most essential parts of branding and marketing. Moreover, a logo is one of the first steps towards brand building. Only after deciding on a specific logo can a company begin its commercial operations. Therefore, an attractive transparent logo is highly essential. Wondering what a transparent logo PNG is? Well, today we shall tell you everything about a transparent logo, for instance, the transparent WhatsApp logo!

In this article

01 [What Is a Transparent Format and Where to Use a Transparent Logo](#Part 1)

02 [When Should You Use the PNG or Vector Format?](#Part 2)

03 [7 Popular Transparent Logo Examples You Might Want to Learn](#Part 3)

04 [How to Create One transparent Logo](#Part 4)

05 [How to Insert Transparent Logo in Video](#Part 5)

Part 1 What Is a Transparent Format and Where to Use a Transparent Logo

A transparent logo is just a format of logos. It is generally in PNG format or vector format. So what differentiates a normal logo from a transparent logo? Well, the key differentiator between a regular logo and a transparent logo is that in a transparent logo, the background of the image file is transparent i.e. you cannot see a white or any other background in a transparent logo. This makes the logo more prominent and attractive. Since a logo is a key part of branding, an attractive transparent becomes all the more important for your brand’s success and prosperity!

Part 2 When Should You Use the PNG or Vector Format?

What’s the difference between a white background and a transparent background? Well, a white background tends to outshine the logo and reduces the fanciness of the logo. On the other hand, a transparent background logo goes well with any background. For instance, if the page behind the logo is black, if you were to place a white background logo on a black page, it’d look absurd. On the other hand, if your logo’s background is transparent, the color of the page wouldn’t matter. Your logo would look good irrespective of the background’s color. Since you will use your logo on not just one but multiple platforms, it becomes highly important to have a transparent background for your logo. For instance, if you use your logo on a website with an off white background, a transparent logo would suit much better than a generic white background logo. Using a white background logo would make it look clumsy and would leave a disregarding first impression.

Using PNG files helps you in multiple ways. Firstly, because PNG format files are generally compressed. They occupy very little space on your website. Moreover, a PNG format file supports lossless compression unlike other counterparts such as JPG and JPEG file formats. PNG files facilitate very high quality and occupy minimum space on your disk. PNG files also describe the features of an image very well. This means that it represents intricate details such as gradient, transparency, and other well-defined features very neatly.

Part 3 7 Popular Transparent Logo Examples You Might Want to Learn

01Instagram Logo Transparent

Instagram’s logo is synonymous with its brand image. The logo is one of the most popular logos and the social media platform is recognized by its logo worldwide. The Instagram transparent logo is simple yet conveys the sole purpose of the application. The popular social media application logo is one of the highest regarded logos. If you’re into logo making and looking waiting for an idea to click, you might want to take inspiration from the Instagram logo!

02Nike logo PNG

Nike is a highly popular sports equipment and sportswear brand. The multinational Brand is highly popular for its logo and tagline, “Just Do It”. The logo is represented by a simple tick mark followed by a full stop. It draws parallels with its tagline. The tagline and the logo are the most famous ones and are the driving force behind the success of the brand!

03Facebook Logo Transparent

Facebook is another popular social media platform. Currently, in the process of rebranding from Facebook to Meta, the company is parent to several other social media apps such as WhatsApp and Instagram. Facebook is one of the first players in the social media market. Since its inception, the logo has not been changed and that shows the prominence of the logo!

04YouTube Logo Transparent

YouTube is the most popular video streaming platform. With a collection of more than a billion videos, YouTube has done an excellent job in establishing a monopoly in the video streaming market! The YouTube logo is indeed one of the smartest logos, it resembles the “play button” and hence explains the functionality of YouTube!

05Twitter Logo Transparent

Twitter is another social media platform that stands alongside its counterparts. Since its inception, Twitter has gained widespread popularity. Today, Twitter has an estimate of 290.5 million users making it one of the most trendy social media platforms. The concept of tweeting was introduced by Twitter. Tweeting means expressing your thoughts in one or two lines. The Twitter logo is a bird that resembles the action of tweeting!

06Snapchat Logo PNG

Snapchat is a social media platform that is highly popular among the younger generation. Snap means picture and chat means texting. Snapchat is an app wherein you can send pictures and text. Snapchat logo PNG is goofy and interesting.

07Transparent Whatsapp Logo

WhatsApp is indeed one of the most important chatting apps. Most of our conversations happen via WhatsApp, such as the market cap of WhatsApp. The logo is simple yet effective, it represents a telephone within a chat bubble. The transparent WhatsApp logo conveys the entire purpose of the app within one image.

Part 4 How To Create One Transparent Logo

Now that you know so much about transparent logos, their usage, and their importance, you must be wondering how to create transparent logos. Well, creating a transparent logo is pretty simple. Here’s how you can make your logo transparent and make it outshine all the other logos.

● Firstly, you need to create a regular logo for your brand.

● Once you have your regular logo, check whether the file format is PNG or not. If the file format is not PNG, then convert the file format to PNG via an online converter.

● Once done, you need to head to a background removal website such as “Removebg.

● Now all you need to do is upload your regular logo and click on “Remove Background”.

● The background will soon be removed and you’ll have a transparent logo with you!

Part 5 How to Insert Transparent Logo in Video

Now you know everything about transparent logos and how you can make your very own transparent logo. Now you must be thinking about how you can add this transparent logo to a video. Videos are a key part of a marketing campaign, they help creating an impact on the target audience. Well, Wondershare has got you covered. With Wondershare Filmora Video Editor , you can create beautiful explainer videos and marketing videos. Through Wondershare, you can easily add your logo onto your videos and put your brand out there in the market with ease! Apart from this, Wondershare has also got several super cool video editing and making features. It helps you make videos all the more attractive and attention-grabbing! Think marketing video? Think Wondershare.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Today, we understood the importance of a transparent logo for a brand. We understood how transparent logos can play a key role in putting your brand out there.

● Further, we took a look at 7 of the most popular transparent logos. We also understood the process of making a transparent logo!

● To top it off with a cherry, we also took a look at a cool video editing software that can help you create a ton of marketing videos. Using Filmora, you can insert your logo onto a video and make it stand out from all your competitors!

Try It Free Try It Free

A logo is a brand image of a company, it’s the face of a company and it represents the company out there in the market. In today’s world, the most famous companies are recognized worldwide via their brand image. Be it the “big M” of McDonald’s or the “horses” of Ferrari, we very well know these brands by their respective logos. A company’s logo is hence one of the most essential parts of branding and marketing. Moreover, a logo is one of the first steps towards brand building. Only after deciding on a specific logo can a company begin its commercial operations. Therefore, an attractive transparent logo is highly essential. Wondering what a transparent logo PNG is? Well, today we shall tell you everything about a transparent logo, for instance, the transparent WhatsApp logo!

In this article

01 [What Is a Transparent Format and Where to Use a Transparent Logo](#Part 1)

02 [When Should You Use the PNG or Vector Format?](#Part 2)

03 [7 Popular Transparent Logo Examples You Might Want to Learn](#Part 3)

04 [How to Create One transparent Logo](#Part 4)

05 [How to Insert Transparent Logo in Video](#Part 5)

Part 1 What Is a Transparent Format and Where to Use a Transparent Logo

A transparent logo is just a format of logos. It is generally in PNG format or vector format. So what differentiates a normal logo from a transparent logo? Well, the key differentiator between a regular logo and a transparent logo is that in a transparent logo, the background of the image file is transparent i.e. you cannot see a white or any other background in a transparent logo. This makes the logo more prominent and attractive. Since a logo is a key part of branding, an attractive transparent becomes all the more important for your brand’s success and prosperity!

Part 2 When Should You Use the PNG or Vector Format?

What’s the difference between a white background and a transparent background? Well, a white background tends to outshine the logo and reduces the fanciness of the logo. On the other hand, a transparent background logo goes well with any background. For instance, if the page behind the logo is black, if you were to place a white background logo on a black page, it’d look absurd. On the other hand, if your logo’s background is transparent, the color of the page wouldn’t matter. Your logo would look good irrespective of the background’s color. Since you will use your logo on not just one but multiple platforms, it becomes highly important to have a transparent background for your logo. For instance, if you use your logo on a website with an off white background, a transparent logo would suit much better than a generic white background logo. Using a white background logo would make it look clumsy and would leave a disregarding first impression.

Using PNG files helps you in multiple ways. Firstly, because PNG format files are generally compressed. They occupy very little space on your website. Moreover, a PNG format file supports lossless compression unlike other counterparts such as JPG and JPEG file formats. PNG files facilitate very high quality and occupy minimum space on your disk. PNG files also describe the features of an image very well. This means that it represents intricate details such as gradient, transparency, and other well-defined features very neatly.

Part 3 7 Popular Transparent Logo Examples You Might Want to Learn

01Instagram Logo Transparent

Instagram’s logo is synonymous with its brand image. The logo is one of the most popular logos and the social media platform is recognized by its logo worldwide. The Instagram transparent logo is simple yet conveys the sole purpose of the application. The popular social media application logo is one of the highest regarded logos. If you’re into logo making and looking waiting for an idea to click, you might want to take inspiration from the Instagram logo!

02Nike logo PNG

Nike is a highly popular sports equipment and sportswear brand. The multinational Brand is highly popular for its logo and tagline, “Just Do It”. The logo is represented by a simple tick mark followed by a full stop. It draws parallels with its tagline. The tagline and the logo are the most famous ones and are the driving force behind the success of the brand!

03Facebook Logo Transparent

Facebook is another popular social media platform. Currently, in the process of rebranding from Facebook to Meta, the company is parent to several other social media apps such as WhatsApp and Instagram. Facebook is one of the first players in the social media market. Since its inception, the logo has not been changed and that shows the prominence of the logo!

04YouTube Logo Transparent

YouTube is the most popular video streaming platform. With a collection of more than a billion videos, YouTube has done an excellent job in establishing a monopoly in the video streaming market! The YouTube logo is indeed one of the smartest logos, it resembles the “play button” and hence explains the functionality of YouTube!

05Twitter Logo Transparent

Twitter is another social media platform that stands alongside its counterparts. Since its inception, Twitter has gained widespread popularity. Today, Twitter has an estimate of 290.5 million users making it one of the most trendy social media platforms. The concept of tweeting was introduced by Twitter. Tweeting means expressing your thoughts in one or two lines. The Twitter logo is a bird that resembles the action of tweeting!

06Snapchat Logo PNG

Snapchat is a social media platform that is highly popular among the younger generation. Snap means picture and chat means texting. Snapchat is an app wherein you can send pictures and text. Snapchat logo PNG is goofy and interesting.

07Transparent Whatsapp Logo

WhatsApp is indeed one of the most important chatting apps. Most of our conversations happen via WhatsApp, such as the market cap of WhatsApp. The logo is simple yet effective, it represents a telephone within a chat bubble. The transparent WhatsApp logo conveys the entire purpose of the app within one image.

Part 4 How To Create One Transparent Logo

Now that you know so much about transparent logos, their usage, and their importance, you must be wondering how to create transparent logos. Well, creating a transparent logo is pretty simple. Here’s how you can make your logo transparent and make it outshine all the other logos.

● Firstly, you need to create a regular logo for your brand.

● Once you have your regular logo, check whether the file format is PNG or not. If the file format is not PNG, then convert the file format to PNG via an online converter.

● Once done, you need to head to a background removal website such as “Removebg.

● Now all you need to do is upload your regular logo and click on “Remove Background”.

● The background will soon be removed and you’ll have a transparent logo with you!

Part 5 How to Insert Transparent Logo in Video

Now you know everything about transparent logos and how you can make your very own transparent logo. Now you must be thinking about how you can add this transparent logo to a video. Videos are a key part of a marketing campaign, they help creating an impact on the target audience. Well, Wondershare has got you covered. With Wondershare Filmora Video Editor , you can create beautiful explainer videos and marketing videos. Through Wondershare, you can easily add your logo onto your videos and put your brand out there in the market with ease! Apart from this, Wondershare has also got several super cool video editing and making features. It helps you make videos all the more attractive and attention-grabbing! Think marketing video? Think Wondershare.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Today, we understood the importance of a transparent logo for a brand. We understood how transparent logos can play a key role in putting your brand out there.

● Further, we took a look at 7 of the most popular transparent logos. We also understood the process of making a transparent logo!

● To top it off with a cherry, we also took a look at a cool video editing software that can help you create a ton of marketing videos. Using Filmora, you can insert your logo onto a video and make it stand out from all your competitors!

Try It Free Try It Free

A logo is a brand image of a company, it’s the face of a company and it represents the company out there in the market. In today’s world, the most famous companies are recognized worldwide via their brand image. Be it the “big M” of McDonald’s or the “horses” of Ferrari, we very well know these brands by their respective logos. A company’s logo is hence one of the most essential parts of branding and marketing. Moreover, a logo is one of the first steps towards brand building. Only after deciding on a specific logo can a company begin its commercial operations. Therefore, an attractive transparent logo is highly essential. Wondering what a transparent logo PNG is? Well, today we shall tell you everything about a transparent logo, for instance, the transparent WhatsApp logo!

In this article

01 [What Is a Transparent Format and Where to Use a Transparent Logo](#Part 1)

02 [When Should You Use the PNG or Vector Format?](#Part 2)

03 [7 Popular Transparent Logo Examples You Might Want to Learn](#Part 3)

04 [How to Create One transparent Logo](#Part 4)

05 [How to Insert Transparent Logo in Video](#Part 5)

Part 1 What Is a Transparent Format and Where to Use a Transparent Logo

A transparent logo is just a format of logos. It is generally in PNG format or vector format. So what differentiates a normal logo from a transparent logo? Well, the key differentiator between a regular logo and a transparent logo is that in a transparent logo, the background of the image file is transparent i.e. you cannot see a white or any other background in a transparent logo. This makes the logo more prominent and attractive. Since a logo is a key part of branding, an attractive transparent becomes all the more important for your brand’s success and prosperity!

Part 2 When Should You Use the PNG or Vector Format?

What’s the difference between a white background and a transparent background? Well, a white background tends to outshine the logo and reduces the fanciness of the logo. On the other hand, a transparent background logo goes well with any background. For instance, if the page behind the logo is black, if you were to place a white background logo on a black page, it’d look absurd. On the other hand, if your logo’s background is transparent, the color of the page wouldn’t matter. Your logo would look good irrespective of the background’s color. Since you will use your logo on not just one but multiple platforms, it becomes highly important to have a transparent background for your logo. For instance, if you use your logo on a website with an off white background, a transparent logo would suit much better than a generic white background logo. Using a white background logo would make it look clumsy and would leave a disregarding first impression.

Using PNG files helps you in multiple ways. Firstly, because PNG format files are generally compressed. They occupy very little space on your website. Moreover, a PNG format file supports lossless compression unlike other counterparts such as JPG and JPEG file formats. PNG files facilitate very high quality and occupy minimum space on your disk. PNG files also describe the features of an image very well. This means that it represents intricate details such as gradient, transparency, and other well-defined features very neatly.

Part 3 7 Popular Transparent Logo Examples You Might Want to Learn

01Instagram Logo Transparent

Instagram’s logo is synonymous with its brand image. The logo is one of the most popular logos and the social media platform is recognized by its logo worldwide. The Instagram transparent logo is simple yet conveys the sole purpose of the application. The popular social media application logo is one of the highest regarded logos. If you’re into logo making and looking waiting for an idea to click, you might want to take inspiration from the Instagram logo!

02Nike logo PNG

Nike is a highly popular sports equipment and sportswear brand. The multinational Brand is highly popular for its logo and tagline, “Just Do It”. The logo is represented by a simple tick mark followed by a full stop. It draws parallels with its tagline. The tagline and the logo are the most famous ones and are the driving force behind the success of the brand!

03Facebook Logo Transparent

Facebook is another popular social media platform. Currently, in the process of rebranding from Facebook to Meta, the company is parent to several other social media apps such as WhatsApp and Instagram. Facebook is one of the first players in the social media market. Since its inception, the logo has not been changed and that shows the prominence of the logo!

04YouTube Logo Transparent

YouTube is the most popular video streaming platform. With a collection of more than a billion videos, YouTube has done an excellent job in establishing a monopoly in the video streaming market! The YouTube logo is indeed one of the smartest logos, it resembles the “play button” and hence explains the functionality of YouTube!

05Twitter Logo Transparent

Twitter is another social media platform that stands alongside its counterparts. Since its inception, Twitter has gained widespread popularity. Today, Twitter has an estimate of 290.5 million users making it one of the most trendy social media platforms. The concept of tweeting was introduced by Twitter. Tweeting means expressing your thoughts in one or two lines. The Twitter logo is a bird that resembles the action of tweeting!

06Snapchat Logo PNG

Snapchat is a social media platform that is highly popular among the younger generation. Snap means picture and chat means texting. Snapchat is an app wherein you can send pictures and text. Snapchat logo PNG is goofy and interesting.

07Transparent Whatsapp Logo

WhatsApp is indeed one of the most important chatting apps. Most of our conversations happen via WhatsApp, such as the market cap of WhatsApp. The logo is simple yet effective, it represents a telephone within a chat bubble. The transparent WhatsApp logo conveys the entire purpose of the app within one image.

Part 4 How To Create One Transparent Logo

Now that you know so much about transparent logos, their usage, and their importance, you must be wondering how to create transparent logos. Well, creating a transparent logo is pretty simple. Here’s how you can make your logo transparent and make it outshine all the other logos.

● Firstly, you need to create a regular logo for your brand.

● Once you have your regular logo, check whether the file format is PNG or not. If the file format is not PNG, then convert the file format to PNG via an online converter.

● Once done, you need to head to a background removal website such as “Removebg.

● Now all you need to do is upload your regular logo and click on “Remove Background”.

● The background will soon be removed and you’ll have a transparent logo with you!

Part 5 How to Insert Transparent Logo in Video

Now you know everything about transparent logos and how you can make your very own transparent logo. Now you must be thinking about how you can add this transparent logo to a video. Videos are a key part of a marketing campaign, they help creating an impact on the target audience. Well, Wondershare has got you covered. With Wondershare Filmora Video Editor , you can create beautiful explainer videos and marketing videos. Through Wondershare, you can easily add your logo onto your videos and put your brand out there in the market with ease! Apart from this, Wondershare has also got several super cool video editing and making features. It helps you make videos all the more attractive and attention-grabbing! Think marketing video? Think Wondershare.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Today, we understood the importance of a transparent logo for a brand. We understood how transparent logos can play a key role in putting your brand out there.

● Further, we took a look at 7 of the most popular transparent logos. We also understood the process of making a transparent logo!

● To top it off with a cherry, we also took a look at a cool video editing software that can help you create a ton of marketing videos. Using Filmora, you can insert your logo onto a video and make it stand out from all your competitors!

Step-by-Step Guide to Speed Up and Slow Down a Video

Speeding and slowing down the speed of a video is a marvel in the video editing world. In the older days, this feat was accomplished only by the big-budget filming industry.

This article will dive into how you can access the modern-day features available in video editing software. From these features, you can alter the speed of your video easily. However, before we get into the step-by-step guide, let’s understand what fast and slow-mo videos are.

Part 1. What Are Fast and Slow Motion Videos?

As the name suggests, fast-motion videos are the ones that have been sped up from their average speed.

Similarly, slow-motion videos are the ones that have been slowed down from their average speed. The slow-motion effect, also known as the slow-mo effect, is widespread in modern cinema.

Now that we know what Fast and slow-motion videos are. Let’s understand their applications. Or how you can use them in your videos. Scroll below to learn more!

Part 2. Why Should You Change the Speed of Your Videos?

The answer to this question would be that it’s a personal creative decision that will allow you to make your videos more engaging.

Fast Motion Videos

Fast-motion videos are used in many areas of filming. For example, you can speed up your videos to create a funny video or shorten its length.

The fast-motion effect has many applications, such as cooking tutorial videos. For example, the step-by-step process of a cooking tutorial can be too long to fit into a single video. Or it could also help you in cases where you want to keep the length of the video short.

The fast motion of the steps will allow the viewer to quickly grasp the whole process without watching the entire video.

Slow Motion Videos

You can also slow down your videos to give the viewers a more detailed perspective of a scene. Or you can also create a slow-mo video that offers a general surreal vibe.

A famous example is in action films. The producers of the first Matrix film used the Slow-mo effect in the famous bullet dodging scene.

You may wonder how the film producers made the slow-mo effect. The technology at that time was less developed than the recent day. So, even you can create a slow-mo effect.

Before we get into the editing process, let’s first understand what you will need to change the speed of your videos!

Part 3. What Will You Need to Change the Speed of Your Videos?

You will need the following essentials to change the speed of a video:

1. Wondershare Filmora

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

To begin, you will need a good video editor. Wondershare Filmora is the best video editing software available. It has a very engaging system UI that allows inexperienced users to learn how to use it quickly. It also has a diverse collection of stock media. And not only that! It allows you to access reliable features to change the speed of a video.

You can change the speed of the video on Filmora by the speed adjustment panel or by the duration panel present above the timeline. It will adjust in just seconds with a few clicks. This feature makes Filmora more prior with editing tools.

2. Video Clips

Well, it is evident that to change the speed of your videos, you will need video clips. But there are a few things you can keep in mind before adjusting the speed of a video.

Note: Slowing down a video requires a shot at a higher frame rate. The greater the frame rate, the better will be the slow-mo quality. On the other hand, speeding up videos does not have a strict frame rate requirement.

Part 4. How Can You Change the Speed of Your Videos?

Here you will learn two ways in which you can change the speed of your videos. The two methods to change the speed of your video are mentioned:

• The speed adjustment panel.
• Duration panel settings.

Let’s get started with the editing process. The first method we will look into is the Speed Adjustment panel.

1. Change Speed With the Speed Adjustment Panel

The Speed Adjustment panel is the speed adjuster in the Wondershare Filmora software. This feature will give you a drag bar to adjust the speed of your video.

You can move the bar to the right to increase the speed of your video. Similarly, you can move it to the left to decrease the rate.

But before we use this feature, we will need to download the Filmora video editing software. So please scroll below to learn how to download it!

Step1 Download Filmora

First and foremost, you must have access to Filmora. For this, download Wondershare Filmora. Then, activate this app or software on your PC.

Step2 Import The Video Files

The next step after downloading Filmora is to import your video clips. To accomplish this, follow the steps outlined below:

• Locate and select the Import icon on the top left side of the Filmora Home Interface.
• It takes you to your computer’s library.
• Select the videos to be edited and then click OK.

You can also import the files by another method. After you have opened Filmora, you can restore the Filmora Window size and import by dragging and dropping the clips:

• Drag the cursor to select the video clips you want.
• Then, drop them in the Filmora import window.

Filmora supports various formats for your video clips. They include the Mp4, AVI, MOV, GIFs, and more.

After you have imported your video clips, add them to the timeline as shown below!

Step3 Add The Video Clips to The Timeline

After you’ve imported clips in the Import window, drag them onto the timeline. Follow the steps outlined below to accomplish this:

• Drag the clips into the import window and select them.
• Then, insert them into the timeline.

Now that we have our video clips in the timeline, we can start adjusting the speed.

Step4 Open the Speed Adjustment Panel

The speed adjustment panel, or the Uniform Speed, is the feature of Filmora that allows you to change the speed of your video. For example, to open the Unifrom Speed panel, do as follows:

• Double-click on the video clip.
• In the pop-up column, scroll down till you see the Unifrom Speed option and click on it.
• The speed controls will be shown in the import window.

In the speed control panel, you can see the speed adjuster slider. A number will usually mark this at the end. This number tells you the current speed your video is calibrated in and how fast or slow the motion effects will be.

1.00 is always the average speed. 0.5 being half and 2.00 being double the average speed. To control the speed through the slider, you will need to do the following:

• To increase the speed: Type in the number you want your rate to be. Or, drag the slider to the right as you wish.
• To decrease the speed: Type in a number less than the standard 1.00, or you can drag the slider to the left as you wish.

The number of your speed can be an inconvenience if you have no prior experience. Instead, render the video and play it from the beginning with the changes that you made. It gives you a better idea of the speed of your video.

Step5 Detach The Audio

The corresponding audio also gets affected when you slow down or speed up a video. In this scenario, you can also choose to detach the audio beforehand. It allows you to maintain the original playback speed. To detach the audio, follow the steps as mentioned:

• Right-click on the video clip.
• In the pop-up column, scroll down to the Detach Audio option and click on it.

It will create an audio file in a separate audio tab in the timeline. You can adjust this audio according to your liking. You can edit the detached audio by:

• Double-click on the audio file.
• A settings menu will open in the import window.
• Adjust the Fade options for your Audio.
• Drag the Fade out slider to the right to Fade out your Audio.
• To Fade in your Audio, drag the Fade in slider to the right.

You can also remove the background noise and the pitch of the audio if you want. You can also replace the video’s original audio with a new one. Click on the audio file and press Del on the keyboard to delete it. To add new audio, do as mentioned ahead:

• Click on The Audio icon above the import window.
• Browse The Audio that matches the vibe of your video.
• Drag and drop it below your video clip.

Doing so would have created alternate audio for your video. Play the video from the start and confirm your changes.

Step6 Save Your Project

Saving a project on Filmora is straightforward. First, you need a few steps to proceed with it. Then, when you are done making changes to the video, simply follow as guided ahead, and you’ll be good to go.

• On the Filmora home interface, Go to > File > Save Project.

• Select the Library/Folder where you want your project to be stored.
• Type in the text box to change the name of your project.

• Click on Save.

That’s about it! You have now saved your project. Now let’s move on to export our video.

Step7 Export Your Video

After we are done with saving our project, we will now move on to export our video.

Note: Before we export our video, ensure everything is according to your wish. Play the final video again and confirm your changes.

You can export your video to many of the available video formats. And not only that, but you can also export your video to local files and a specific device. You can also export your video directly to YouTube, Vimeo, and DVD format.

To export your video, all you have to do is the following steps:

• Click on Export.
• Type in the Video name.
• Select the Directory you want your file to be stored in.
• Select the Video Format.
• Select the Resolution of your Video.

Note: If you want to export your video directly to Youtube or Vimeo, ensure you are logged in.

• Click on Export.

Wait till Wondershare Filmora finishes exporting your video. Then, another window will pop up for a reminder when the shipping is done.

These were the methods by which you can change the speed of your video using the Speed Adjustment panel. Now let’s move on to the following method to adjust the speed via the Duration panel.

2. Change Speed via the Duration Panel

The duration panel is one the most valuable features of Wondershare Filmora as it allows you to change the video speed by duration adjustment.

This feature is typically helpful when you have a space between video clips and want to fill it. By measuring the time between the two clips, you can adjust the duration of your video.

It will ultimately hasten the speed of your video. The hastening in rate will depend upon the gap. The smaller the gap, the faster the video will be. Similarly, the greater the gap is, the longer the video will be.

Apart from the Speed Adjustment Panel, the Duration Panel has the advantage of editing the speed of your video by simply typing in the text.

Step1 Import Video Clips to Timeline

After downloading Filmora, the next step is importing your video clips. To do so, follow the steps outlined below:

• Locate and click the Import icon in the upper left corner of the Filmora Home Interface.
• Choose the videos to be edited, then click OK.

Now that you have imported files into Filmora, you can add them to the Timeline. Notice the steps mentioned ahead:

• Drag the clips into the import window and select them.
• Then, insert them into the timeline.

You can begin the editing process now that the clips are in the timeline.

Step2 Open The Duration Panel

The Duration Panel comes attached to the Unifrom Speed Panel. To access the Duration Panel, follow the steps ahead:

• Right-click on the video clip.
• In the pop column, scroll below to Unifrom Speed.

It will open the uniform speed panel in the import window. Below the speed of the controls, you can notice The Duration Panel.

Step3 Change The Speed of The Video

In The Duration Panel, you can see the average speed of your video clip. Now, if you want to reduce the speed of your video, you have to increase the duration of your video. Similarly, if you’re going to increase the speed of your video, you would have to decrease the duration.

Slow Down The Video

To slow down the video clip, follow the steps mentioned below:

• In The Duration Panel, Increase the time of the video.
• Type in a number bigger than the normal value

Note: If the average speed of the video is 00:01:00:00, increasing the value of the duration to 00:02:00:00 will reduce the speed of your video by half.

Speed Up The Video

To increase the speed of your video, follow as guided ahead:

• In The Duration Panel, decrease the time of the video.
• Type in a number smaller than the normal value

Note: If the normal video speed is 00:01:00:00, decreasing the value of the duration to 00:00:30:00 will increase the speed of your video by double.

Congratulations! You have successfully learned how to change the speed of your video by Filmora. Now, you can use both the Speed Adjustment Panel and The Duration Panel to adjust the speed of your video.

Conclusion

Changing the speed of your video can be helpful in many filming scenarios. Adjusting the speed in the older days was a marvel in the video editing industry. But the technology in the present day has allowed the typical user to edit the speed of a video.

By following the steps mentioned in this article, you can now change the speed of your video by Wondershare Filmora.

Free Download For macOS 10.14 or later

To begin, you will need a good video editor. Wondershare Filmora is the best video editing software available. It has a very engaging system UI that allows inexperienced users to learn how to use it quickly. It also has a diverse collection of stock media. And not only that! It allows you to access reliable features to change the speed of a video.

You can change the speed of the video on Filmora by the speed adjustment panel or by the duration panel present above the timeline. It will adjust in just seconds with a few clicks. This feature makes Filmora more prior with editing tools.

2. Video Clips

Well, it is evident that to change the speed of your videos, you will need video clips. But there are a few things you can keep in mind before adjusting the speed of a video.

Note: Slowing down a video requires a shot at a higher frame rate. The greater the frame rate, the better will be the slow-mo quality. On the other hand, speeding up videos does not have a strict frame rate requirement.

Part 4. How Can You Change the Speed of Your Videos?

Here you will learn two ways in which you can change the speed of your videos. The two methods to change the speed of your video are mentioned:

• The speed adjustment panel.
• Duration panel settings.

Let’s get started with the editing process. The first method we will look into is the Speed Adjustment panel.

1. Change Speed With the Speed Adjustment Panel

The Speed Adjustment panel is the speed adjuster in the Wondershare Filmora software. This feature will give you a drag bar to adjust the speed of your video.

You can move the bar to the right to increase the speed of your video. Similarly, you can move it to the left to decrease the rate.

But before we use this feature, we will need to download the Filmora video editing software. So please scroll below to learn how to download it!

Step1 Download Filmora

First and foremost, you must have access to Filmora. For this, download Wondershare Filmora. Then, activate this app or software on your PC.

Step2 Import The Video Files

The next step after downloading Filmora is to import your video clips. To accomplish this, follow the steps outlined below:

• Locate and select the Import icon on the top left side of the Filmora Home Interface.
• It takes you to your computer’s library.
• Select the videos to be edited and then click OK.

You can also import the files by another method. After you have opened Filmora, you can restore the Filmora Window size and import by dragging and dropping the clips:

• Drag the cursor to select the video clips you want.
• Then, drop them in the Filmora import window.

Filmora supports various formats for your video clips. They include the Mp4, AVI, MOV, GIFs, and more.

After you have imported your video clips, add them to the timeline as shown below!

Step3 Add The Video Clips to The Timeline

After you’ve imported clips in the Import window, drag them onto the timeline. Follow the steps outlined below to accomplish this:

• Drag the clips into the import window and select them.
• Then, insert them into the timeline.

Now that we have our video clips in the timeline, we can start adjusting the speed.

Step4 Open the Speed Adjustment Panel

The speed adjustment panel, or the Uniform Speed, is the feature of Filmora that allows you to change the speed of your video. For example, to open the Unifrom Speed panel, do as follows:

• Double-click on the video clip.
• In the pop-up column, scroll down till you see the Unifrom Speed option and click on it.
• The speed controls will be shown in the import window.

In the speed control panel, you can see the speed adjuster slider. A number will usually mark this at the end. This number tells you the current speed your video is calibrated in and how fast or slow the motion effects will be.

1.00 is always the average speed. 0.5 being half and 2.00 being double the average speed. To control the speed through the slider, you will need to do the following:

• To increase the speed: Type in the number you want your rate to be. Or, drag the slider to the right as you wish.
• To decrease the speed: Type in a number less than the standard 1.00, or you can drag the slider to the left as you wish.

The number of your speed can be an inconvenience if you have no prior experience. Instead, render the video and play it from the beginning with the changes that you made. It gives you a better idea of the speed of your video.

Step5 Detach The Audio

The corresponding audio also gets affected when you slow down or speed up a video. In this scenario, you can also choose to detach the audio beforehand. It allows you to maintain the original playback speed. To detach the audio, follow the steps as mentioned:

• Right-click on the video clip.
• In the pop-up column, scroll down to the Detach Audio option and click on it.

It will create an audio file in a separate audio tab in the timeline. You can adjust this audio according to your liking. You can edit the detached audio by:

• Double-click on the audio file.
• A settings menu will open in the import window.
• Adjust the Fade options for your Audio.
• Drag the Fade out slider to the right to Fade out your Audio.
• To Fade in your Audio, drag the Fade in slider to the right.

You can also remove the background noise and the pitch of the audio if you want. You can also replace the video’s original audio with a new one. Click on the audio file and press Del on the keyboard to delete it. To add new audio, do as mentioned ahead:

• Click on The Audio icon above the import window.
• Browse The Audio that matches the vibe of your video.
• Drag and drop it below your video clip.

Doing so would have created alternate audio for your video. Play the video from the start and confirm your changes.

Step6 Save Your Project

Saving a project on Filmora is straightforward. First, you need a few steps to proceed with it. Then, when you are done making changes to the video, simply follow as guided ahead, and you’ll be good to go.

• On the Filmora home interface, Go to > File > Save Project.

• Select the Library/Folder where you want your project to be stored.
• Type in the text box to change the name of your project.

• Click on Save.

That’s about it! You have now saved your project. Now let’s move on to export our video.

Step7 Export Your Video

After we are done with saving our project, we will now move on to export our video.

Note: Before we export our video, ensure everything is according to your wish. Play the final video again and confirm your changes.

You can export your video to many of the available video formats. And not only that, but you can also export your video to local files and a specific device. You can also export your video directly to YouTube, Vimeo, and DVD format.

To export your video, all you have to do is the following steps:

• Click on Export.
• Type in the Video name.
• Select the Directory you want your file to be stored in.
• Select the Video Format.
• Select the Resolution of your Video.

Note: If you want to export your video directly to Youtube or Vimeo, ensure you are logged in.

• Click on Export.

Wait till Wondershare Filmora finishes exporting your video. Then, another window will pop up for a reminder when the shipping is done.

These were the methods by which you can change the speed of your video using the Speed Adjustment panel. Now let’s move on to the following method to adjust the speed via the Duration panel.

2. Change Speed via the Duration Panel

The duration panel is one the most valuable features of Wondershare Filmora as it allows you to change the video speed by duration adjustment.

This feature is typically helpful when you have a space between video clips and want to fill it. By measuring the time between the two clips, you can adjust the duration of your video.

It will ultimately hasten the speed of your video. The hastening in rate will depend upon the gap. The smaller the gap, the faster the video will be. Similarly, the greater the gap is, the longer the video will be.

Apart from the Speed Adjustment Panel, the Duration Panel has the advantage of editing the speed of your video by simply typing in the text.

Step1 Import Video Clips to Timeline

After downloading Filmora, the next step is importing your video clips. To do so, follow the steps outlined below:

• Locate and click the Import icon in the upper left corner of the Filmora Home Interface.
• Choose the videos to be edited, then click OK.

Now that you have imported files into Filmora, you can add them to the Timeline. Notice the steps mentioned ahead:

• Drag the clips into the import window and select them.
• Then, insert them into the timeline.

You can begin the editing process now that the clips are in the timeline.

Step2 Open The Duration Panel

The Duration Panel comes attached to the Unifrom Speed Panel. To access the Duration Panel, follow the steps ahead:

• Right-click on the video clip.
• In the pop column, scroll below to Unifrom Speed.

It will open the uniform speed panel in the import window. Below the speed of the controls, you can notice The Duration Panel.

Step3 Change The Speed of The Video

In The Duration Panel, you can see the average speed of your video clip. Now, if you want to reduce the speed of your video, you have to increase the duration of your video. Similarly, if you’re going to increase the speed of your video, you would have to decrease the duration.

Slow Down The Video

To slow down the video clip, follow the steps mentioned below:

• In The Duration Panel, Increase the time of the video.
• Type in a number bigger than the normal value

Note: If the average speed of the video is 00:01:00:00, increasing the value of the duration to 00:02:00:00 will reduce the speed of your video by half.

Speed Up The Video

To increase the speed of your video, follow as guided ahead:

• In The Duration Panel, decrease the time of the video.
• Type in a number smaller than the normal value

Note: If the normal video speed is 00:01:00:00, decreasing the value of the duration to 00:00:30:00 will increase the speed of your video by double.

Congratulations! You have successfully learned how to change the speed of your video by Filmora. Now, you can use both the Speed Adjustment Panel and The Duration Panel to adjust the speed of your video.

Conclusion

Changing the speed of your video can be helpful in many filming scenarios. Adjusting the speed in the older days was a marvel in the video editing industry. But the technology in the present day has allowed the typical user to edit the speed of a video.

By following the steps mentioned in this article, you can now change the speed of your video by Wondershare Filmora.

If You Are a Beginner and Want to Familiarise Yourself with Steps and Terms Used in Video Editing, in This Article, We Will Go Through the Steps You Will Need to Cut Your Video File in Adobe Premiere Pro and Wondershare Filmora

Video editing is an essential skill in a world that has a growing focus on creative fields. And if you work with videos, knowing which clips to use and where to cut is essential in conveying your story and increasing its impact. So, if you are a beginner and want to familiarise yourself with steps and terms used in video editing, in this article, we will go through the steps you will need to cut your video file in Adobe Premiere Pro and Wondershare Filmora.

This guide uses Adobe Premiere Pro 2022 and Wondershare Filmora X.

How to cut video in Adobe Premiere Pro?

Once you have Adobe Premiere Pro open on your computer, follow the steps listed below.

Step 1: Create a new project in Premiere Pro.

During project creation, we recommend keeping an eye on the file name set and the storage location; this can help reduce the time spent in locating the Premiere Project.

Step 2: Import a video file into Premiere Pro with a double click in the marked area and choose the file from its stored location.

Step 3: Double click on any imported media to activate it and send it to the Source Window.

You can continue to import more media by double-clicking within the marked area. For better organization, users can also create Bins, which are folders within a Premiere Pro File that are often in use to sort out imported media.

Users can create Bins with a right-click in the red box marked area (refer to image above).

Step 4: Select either the whole clip or a part of it from the Source Window and drag it onto the Timeline.

Step 5: Select the Razor Tool from the Tools Window. Now, pick the point where you want to introduce a cut and confirm with your left mouse button; this will split your video track into two parts.

Make a second cut where desired, following which you can move around the newly generated clip or delete it.

**Tip:**You can also select the Razor Tool by pressing C on the keyboard_._

We also recommend using the Snap in Timeline feature (activated with (S) on your keyboard or by choosing the magnet option), which will match your mouse pointer with the Playhead to ensure your cut will match the exact frame shown on your screen.

-—————————————————————————————————————————————-

Some more tips for Adobe Premiere Pro:

1. Using the I and O keys on your keyboard while playing a video in the Source Window will allow you to set an In Pointand an Out Point. These markers will allow you to move a specific part of your video file into the Timeline, thus, reducing the amount of time spent making the right cut.

We have tagged the Mark In and Mark Out buttons with a Green Box in the image below.

1. Clicking on the Step Frame Buttons [marked in Yellow] will also help increase the accuracy of your cut by allowing you to select the exact moment you desire.
2. You can also mark a Point of Interest in your video file with the help of Markers in Premiere Pro. These afford you the ability to come back to the moment at a later time and see why it interested you in the first place, as editing sessions can often take hours at an end.

An alternative way to cut video with Wondershare Filmora

In Wondershare Filmora Video Editor , the steps to cut a video are simplified and don’t require as many steps as seen earlier. Opening the application throws you straight into a project, and following this, you can import a video file and begin editing. From the process you will learn below, it is easy to assume that Wondershare Filmora is more convenient for beginners and provides software features that match paid professional software.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Note: If you don’t have Wondershare Filmora installed, you can get the video editor by visiting its official website . Once the setup program download completes, execute it and begin the installation process.

Once you have the editing software open, follow the steps listed below.

Step 1: Import a video file by clicking on the import window.

The default project setting for Filmora X is 1920x1080 at 25 frames per second. Users can change this to match their video file by going into Project Settings under the File tab or by accepting the automatic prompt that appears when dragging the video file onto the Timeline.

Note: If you have a PC with weak hardware, Wondershare Filmora gives you the option to create Video Proxies that will reduce the load on your computer by creating smaller clips that are lower in size, resulting in a smoother and faster experience. You can also do this in Premiere Pro, but Filmora does it for you automatically once given permission.

Step 2: Drag the video file onto the Timeline to begin previewing it in the Playback Window and commence editing operations.

Step 3: Locate where you want to cut in the video file and click on the orange scissors option to split the video file.

Tip: You can also use the keyboard shortcut (CTRL+B) to cut without using a mouse click, in case you make use of a trackpad while editing.

The Bottom Line

As said earlier, knowing where to cut is essential in improving the feel of your video, and we hope this guide showed you exactly how to perform the actions to create your best project. If you are a beginner, the simplistic approach of Wondershare Filmora will be more welcoming and easier to navigate. In addition, the software is also free to download, with added features that you can activate by paying a monthly, yearly, or one-time fee. Adobe Premiere Pro is an option worth considering if you plan on using third-party plugins and other applications from the Creative Cloud Suite.

During project creation, we recommend keeping an eye on the file name set and the storage location; this can help reduce the time spent in locating the Premiere Project.

Step 2: Import a video file into Premiere Pro with a double click in the marked area and choose the file from its stored location.

Step 3: Double click on any imported media to activate it and send it to the Source Window.

You can continue to import more media by double-clicking within the marked area. For better organization, users can also create Bins, which are folders within a Premiere Pro File that are often in use to sort out imported media.

Users can create Bins with a right-click in the red box marked area (refer to image above).

Step 4: Select either the whole clip or a part of it from the Source Window and drag it onto the Timeline.

Step 5: Select the Razor Tool from the Tools Window. Now, pick the point where you want to introduce a cut and confirm with your left mouse button; this will split your video track into two parts.

Make a second cut where desired, following which you can move around the newly generated clip or delete it.

**Tip:**You can also select the Razor Tool by pressing C on the keyboard_._

We also recommend using the Snap in Timeline feature (activated with (S) on your keyboard or by choosing the magnet option), which will match your mouse pointer with the Playhead to ensure your cut will match the exact frame shown on your screen.

-—————————————————————————————————————————————-

Some more tips for Adobe Premiere Pro:

1. Using the I and O keys on your keyboard while playing a video in the Source Window will allow you to set an In Pointand an Out Point. These markers will allow you to move a specific part of your video file into the Timeline, thus, reducing the amount of time spent making the right cut.

We have tagged the Mark In and Mark Out buttons with a Green Box in the image below.

1. Clicking on the Step Frame Buttons [marked in Yellow] will also help increase the accuracy of your cut by allowing you to select the exact moment you desire.
2. You can also mark a Point of Interest in your video file with the help of Markers in Premiere Pro. These afford you the ability to come back to the moment at a later time and see why it interested you in the first place, as editing sessions can often take hours at an end.

An alternative way to cut video with Wondershare Filmora

In Wondershare Filmora Video Editor , the steps to cut a video are simplified and don’t require as many steps as seen earlier. Opening the application throws you straight into a project, and following this, you can import a video file and begin editing. From the process you will learn below, it is easy to assume that Wondershare Filmora is more convenient for beginners and provides software features that match paid professional software.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Note: If you don’t have Wondershare Filmora installed, you can get the video editor by visiting its official website . Once the setup program download completes, execute it and begin the installation process.

Once you have the editing software open, follow the steps listed below.

Step 1: Import a video file by clicking on the import window.

The default project setting for Filmora X is 1920x1080 at 25 frames per second. Users can change this to match their video file by going into Project Settings under the File tab or by accepting the automatic prompt that appears when dragging the video file onto the Timeline.

Note: If you have a PC with weak hardware, Wondershare Filmora gives you the option to create Video Proxies that will reduce the load on your computer by creating smaller clips that are lower in size, resulting in a smoother and faster experience. You can also do this in Premiere Pro, but Filmora does it for you automatically once given permission.

Step 2: Drag the video file onto the Timeline to begin previewing it in the Playback Window and commence editing operations.

Step 3: Locate where you want to cut in the video file and click on the orange scissors option to split the video file.

Tip: You can also use the keyboard shortcut (CTRL+B) to cut without using a mouse click, in case you make use of a trackpad while editing.

The Bottom Line

As said earlier, knowing where to cut is essential in improving the feel of your video, and we hope this guide showed you exactly how to perform the actions to create your best project. If you are a beginner, the simplistic approach of Wondershare Filmora will be more welcoming and easier to navigate. In addition, the software is also free to download, with added features that you can activate by paying a monthly, yearly, or one-time fee. Adobe Premiere Pro is an option worth considering if you plan on using third-party plugins and other applications from the Creative Cloud Suite.

During project creation, we recommend keeping an eye on the file name set and the storage location; this can help reduce the time spent in locating the Premiere Project.

Step 2: Import a video file into Premiere Pro with a double click in the marked area and choose the file from its stored location.

Step 3: Double click on any imported media to activate it and send it to the Source Window.

You can continue to import more media by double-clicking within the marked area. For better organization, users can also create Bins, which are folders within a Premiere Pro File that are often in use to sort out imported media.

Users can create Bins with a right-click in the red box marked area (refer to image above).

Step 4: Select either the whole clip or a part of it from the Source Window and drag it onto the Timeline.

Step 5: Select the Razor Tool from the Tools Window. Now, pick the point where you want to introduce a cut and confirm with your left mouse button; this will split your video track into two parts.

Make a second cut where desired, following which you can move around the newly generated clip or delete it.

**Tip:**You can also select the Razor Tool by pressing C on the keyboard_._

We also recommend using the Snap in Timeline feature (activated with (S) on your keyboard or by choosing the magnet option), which will match your mouse pointer with the Playhead to ensure your cut will match the exact frame shown on your screen.

-—————————————————————————————————————————————-

Some more tips for Adobe Premiere Pro:

1. Using the I and O keys on your keyboard while playing a video in the Source Window will allow you to set an In Pointand an Out Point. These markers will allow you to move a specific part of your video file into the Timeline, thus, reducing the amount of time spent making the right cut.

We have tagged the Mark In and Mark Out buttons with a Green Box in the image below.

1. Clicking on the Step Frame Buttons [marked in Yellow] will also help increase the accuracy of your cut by allowing you to select the exact moment you desire.
2. You can also mark a Point of Interest in your video file with the help of Markers in Premiere Pro. These afford you the ability to come back to the moment at a later time and see why it interested you in the first place, as editing sessions can often take hours at an end.

An alternative way to cut video with Wondershare Filmora

In Wondershare Filmora Video Editor , the steps to cut a video are simplified and don’t require as many steps as seen earlier. Opening the application throws you straight into a project, and following this, you can import a video file and begin editing. From the process you will learn below, it is easy to assume that Wondershare Filmora is more convenient for beginners and provides software features that match paid professional software.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Note: If you don’t have Wondershare Filmora installed, you can get the video editor by visiting its official website . Once the setup program download completes, execute it and begin the installation process.

Once you have the editing software open, follow the steps listed below.

Step 1: Import a video file by clicking on the import window.

The default project setting for Filmora X is 1920x1080 at 25 frames per second. Users can change this to match their video file by going into Project Settings under the File tab or by accepting the automatic prompt that appears when dragging the video file onto the Timeline.

Note: If you have a PC with weak hardware, Wondershare Filmora gives you the option to create Video Proxies that will reduce the load on your computer by creating smaller clips that are lower in size, resulting in a smoother and faster experience. You can also do this in Premiere Pro, but Filmora does it for you automatically once given permission.

Step 2: Drag the video file onto the Timeline to begin previewing it in the Playback Window and commence editing operations.

Step 3: Locate where you want to cut in the video file and click on the orange scissors option to split the video file.

Tip: You can also use the keyboard shortcut (CTRL+B) to cut without using a mouse click, in case you make use of a trackpad while editing.

The Bottom Line

As said earlier, knowing where to cut is essential in improving the feel of your video, and we hope this guide showed you exactly how to perform the actions to create your best project. If you are a beginner, the simplistic approach of Wondershare Filmora will be more welcoming and easier to navigate. In addition, the software is also free to download, with added features that you can activate by paying a monthly, yearly, or one-time fee. Adobe Premiere Pro is an option worth considering if you plan on using third-party plugins and other applications from the Creative Cloud Suite.

During project creation, we recommend keeping an eye on the file name set and the storage location; this can help reduce the time spent in locating the Premiere Project.

Step 2: Import a video file into Premiere Pro with a double click in the marked area and choose the file from its stored location.

Step 3: Double click on any imported media to activate it and send it to the Source Window.

You can continue to import more media by double-clicking within the marked area. For better organization, users can also create Bins, which are folders within a Premiere Pro File that are often in use to sort out imported media.

Users can create Bins with a right-click in the red box marked area (refer to image above).

Step 4: Select either the whole clip or a part of it from the Source Window and drag it onto the Timeline.

Step 5: Select the Razor Tool from the Tools Window. Now, pick the point where you want to introduce a cut and confirm with your left mouse button; this will split your video track into two parts.

Make a second cut where desired, following which you can move around the newly generated clip or delete it.

**Tip:**You can also select the Razor Tool by pressing C on the keyboard_._

We also recommend using the Snap in Timeline feature (activated with (S) on your keyboard or by choosing the magnet option), which will match your mouse pointer with the Playhead to ensure your cut will match the exact frame shown on your screen.

-—————————————————————————————————————————————-

Some more tips for Adobe Premiere Pro:

1. Using the I and O keys on your keyboard while playing a video in the Source Window will allow you to set an In Pointand an Out Point. These markers will allow you to move a specific part of your video file into the Timeline, thus, reducing the amount of time spent making the right cut.

We have tagged the Mark In and Mark Out buttons with a Green Box in the image below.

1. Clicking on the Step Frame Buttons [marked in Yellow] will also help increase the accuracy of your cut by allowing you to select the exact moment you desire.
2. You can also mark a Point of Interest in your video file with the help of Markers in Premiere Pro. These afford you the ability to come back to the moment at a later time and see why it interested you in the first place, as editing sessions can often take hours at an end.

An alternative way to cut video with Wondershare Filmora

In Wondershare Filmora Video Editor , the steps to cut a video are simplified and don’t require as many steps as seen earlier. Opening the application throws you straight into a project, and following this, you can import a video file and begin editing. From the process you will learn below, it is easy to assume that Wondershare Filmora is more convenient for beginners and provides software features that match paid professional software.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Note: If you don’t have Wondershare Filmora installed, you can get the video editor by visiting its official website . Once the setup program download completes, execute it and begin the installation process.

Once you have the editing software open, follow the steps listed below.

Step 1: Import a video file by clicking on the import window.

The default project setting for Filmora X is 1920x1080 at 25 frames per second. Users can change this to match their video file by going into Project Settings under the File tab or by accepting the automatic prompt that appears when dragging the video file onto the Timeline.

Note: If you have a PC with weak hardware, Wondershare Filmora gives you the option to create Video Proxies that will reduce the load on your computer by creating smaller clips that are lower in size, resulting in a smoother and faster experience. You can also do this in Premiere Pro, but Filmora does it for you automatically once given permission.

Step 2: Drag the video file onto the Timeline to begin previewing it in the Playback Window and commence editing operations.

Step 3: Locate where you want to cut in the video file and click on the orange scissors option to split the video file.

Tip: You can also use the keyboard shortcut (CTRL+B) to cut without using a mouse click, in case you make use of a trackpad while editing.

The Bottom Line

As said earlier, knowing where to cut is essential in improving the feel of your video, and we hope this guide showed you exactly how to perform the actions to create your best project. If you are a beginner, the simplistic approach of Wondershare Filmora will be more welcoming and easier to navigate. In addition, the software is also free to download, with added features that you can activate by paying a monthly, yearly, or one-time fee. Adobe Premiere Pro is an option worth considering if you plan on using third-party plugins and other applications from the Creative Cloud Suite.

How To Be A Successful YouTuber

Over the last few years, YouTube has gone from being a small video website containing funny videos, to the world’s second-largest search engine. YouTube currently boasts more than 2 billion video views per week. It can also provide a low-cost to no-cost solution to making a social marketing channel for your hobby or business. Most of the time, success is not achieved overnight.

Creating a YouTube channel that will be successful takes a lot of time, effort, planning, and work to kickstart it from zero. In this article, we will be covering the most important topics you have to remember when becoming a successful YouTube star.

1. Watch Time
2. Average view duration
3. Audience Retention

• Promotion and Marketing

1. YouTube’s Community Tab
2. Social Media Advertisements

With that said, let’s get into it!

Successful YouTuber

1. Understand ‘Success’ Means

YouTube’s success is based on the premise that all visitors need the same thing. Search, find, and leave as fast as possible. Kind of like a store. But YouTube visitors have much more diverse needs than you might think. Some come to watch short clips of cats doing silly things, others to view TV shows or how to learn an instrument, cooking, maintain a car, and so much more.

The way your success is measured is by the number of viewers you get onto your channel. No matter what kind of content you upload, whether it’s about music, education, when you turn viewers into subscribers, dedicated fans, and supporters, that is how you can measure your success and how you can get as many new people through the door and make them stick around because they love what you do and what value you are to them. We are going more in-depth in the other stages of this article about analytics and measurements.

Understand What ‘Success’ Means

2. Create Your Plan

When it comes to building a successful YouTube channel, consistency is super important. You are more likely to gain success if you have a well-thought-out plan and a strategy for uploading content. Instead of uploading once per month, try once per week if your time schedule allows it so your new viewers know when to expect a new video. Planning is super important because it will allow you to stick to a schedule. If you have a lot of time to create videos, people tend to get used to that schedule. Once you’re planning becomes less structured because of lack of time, it can confuse viewers as consistency is important. People do not like change, or it will take time for them to get used to a new schedule, especially if it changes often.

Create Your Plan

3. Make Your YouTube Videos

After you created your plan, your strategy, and all the preparation, it is time to start filming! We highly recommend working with an upload schedule, so you know which videos to create and when they have to be finished. Try to have a good overall layout and theme for your videos from the start so people know who you are and what you do. Once you started filming you can continue the process and keep producing.

Note: If you have less time, you can create more videos in one filming session so you have a bulk library you can release over the period when you don’t have time for creating content.

Make Your YouTube Videos

It’s highly recommended to write down a list of topics for videos so you can have your same recording set ready to go for whenever you start shooting. If you are able to keep a dedicated space to keep your set, that’s a huge plus instead of having to tear everything down and setting up again each time you film and it gives your viewers a consistent idea of what they can expect any time new video releases onto your YouTube channel.

4. Use Analytics to Improve

Some marketers could have an unhealthy relationship with analytics. They track too many of the numbers. Maybe we think we can prove any marketing campaign is producing results if there’s an eye-catching percentage. But we all know that some metrics are a lot more revealing than other types of statistics.

We have listed 3 important types of metrics you have to study to truly understand your audience.

❶ Watch Time

The Watch Time is the total amount of minutes viewers have spent watching your content. It’s a key metric because YouTube pushes videos and channels with higher Watch Times in their search results and recommendations section. YouTube does this because the more Watch Time a video has, the more engaging their algorithm knows it is and YouTube like to recommend videos that keep viewers as long as possible on the platform.

Watch Time

In the Watch Time section, you can see the amount of Watch Time your videos have generated. You can also rank each of your videos by Watch Time and group your videos by styles, lengths and themes to determine your most engaging videos.

❷ Average view duration

Your Average view duration is the total Watch Time of your video divided by the total number of video playbacks, also including replays. This metric measures your video’s ability to engage people. If your video can’t engage new visitors, they’ll jump off from your video quite fast, leaving you with an unimpressive average view duration. If you create a high-performing video, your Average view duration and total Watch Time will increase over time and boost your search and recommendations rankings by a lot.

Average View Duration

❸ Audience Retention

Let’s talk about Audience Retention. If your video is longer than five minutes, and Audience Retention is more than 50%, you are going in the right direction. A hook is something that grabs a viewer’s attention and will result in them staying longer on your video or browsing your other content. We recommend regularly reviewing your videos to ensure you aren’t attracting visitors to outdated content. Older videos can turn them away and they may view your YouTube channel as less trustworthy or valuable as a source for the information that they are looking for. Updated videos are high-quality videos.

Audience Retention

5. Promotion and Marketing

Now it is time to let all your hard work pay off! There is one last thing to focus on so your videos will generate your desired results. Promoting your video is important when it comes to letting it find the target audience. We have listed a few options for promoting and marketing your content.

Promotion and Marketing

❶ YouTube’s Community Tab

Tips for You

1. Make a Post

To create a YouTube Community post on your computer or smartphone, go navigate to your YouTube channel, and look for the tab called “Community.”

2. Tag Content Creators

Now you can make a post and add either an image or a video to it to promote it! You can also tag other content creators by writing an @ symbol in front of the channel’s name.

To create a YouTube Community post on your computer or smartphone, go navigate to your YouTube channel, and look for the tab called “Community.” Now you can make a post and add either an image or a video to it to promote it! You can also tag other content creators by writing an @ symbol in front of the channel’s name.

❷ Social Media Advertisements

Tips for You

1. Targeting Teens at Tiktok

When choosing where to place your advertisements, it’s helpful to understand which networks are most popular with your target audience. Targeting teens? TikTok is where to find them. Older generations love Facebook, YouTube, Twitter, and Instagram.

2. Find Social Networks for Your Brand

Try looking at which social networks perform well organically for your brand. Where does your content naturally strike a chord with fans? This is an obvious choice for your first social ad campaign.

• YouTube’s Community Tab
• Social Media Advertisements

With that said, let’s get into it!

Successful YouTuber

1. Understand ‘Success’ Means

YouTube’s success is based on the premise that all visitors need the same thing. Search, find, and leave as fast as possible. Kind of like a store. But YouTube visitors have much more diverse needs than you might think. Some come to watch short clips of cats doing silly things, others to view TV shows or how to learn an instrument, cooking, maintain a car, and so much more.

The way your success is measured is by the number of viewers you get onto your channel. No matter what kind of content you upload, whether it’s about music, education, when you turn viewers into subscribers, dedicated fans, and supporters, that is how you can measure your success and how you can get as many new people through the door and make them stick around because they love what you do and what value you are to them. We are going more in-depth in the other stages of this article about analytics and measurements.

Understand What ‘Success’ Means

2. Create Your Plan

When it comes to building a successful YouTube channel, consistency is super important. You are more likely to gain success if you have a well-thought-out plan and a strategy for uploading content. Instead of uploading once per month, try once per week if your time schedule allows it so your new viewers know when to expect a new video. Planning is super important because it will allow you to stick to a schedule. If you have a lot of time to create videos, people tend to get used to that schedule. Once you’re planning becomes less structured because of lack of time, it can confuse viewers as consistency is important. People do not like change, or it will take time for them to get used to a new schedule, especially if it changes often.

Create Your Plan

3. Make Your YouTube Videos

After you created your plan, your strategy, and all the preparation, it is time to start filming! We highly recommend working with an upload schedule, so you know which videos to create and when they have to be finished. Try to have a good overall layout and theme for your videos from the start so people know who you are and what you do. Once you started filming you can continue the process and keep producing.

Note: If you have less time, you can create more videos in one filming session so you have a bulk library you can release over the period when you don’t have time for creating content.

Make Your YouTube Videos

It’s highly recommended to write down a list of topics for videos so you can have your same recording set ready to go for whenever you start shooting. If you are able to keep a dedicated space to keep your set, that’s a huge plus instead of having to tear everything down and setting up again each time you film and it gives your viewers a consistent idea of what they can expect any time new video releases onto your YouTube channel.

4. Use Analytics to Improve

Some marketers could have an unhealthy relationship with analytics. They track too many of the numbers. Maybe we think we can prove any marketing campaign is producing results if there’s an eye-catching percentage. But we all know that some metrics are a lot more revealing than other types of statistics.

We have listed 3 important types of metrics you have to study to truly understand your audience.

❶ Watch Time

The Watch Time is the total amount of minutes viewers have spent watching your content. It’s a key metric because YouTube pushes videos and channels with higher Watch Times in their search results and recommendations section. YouTube does this because the more Watch Time a video has, the more engaging their algorithm knows it is and YouTube like to recommend videos that keep viewers as long as possible on the platform.

Watch Time

In the Watch Time section, you can see the amount of Watch Time your videos have generated. You can also rank each of your videos by Watch Time and group your videos by styles, lengths and themes to determine your most engaging videos.

❷ Average view duration

Your Average view duration is the total Watch Time of your video divided by the total number of video playbacks, also including replays. This metric measures your video’s ability to engage people. If your video can’t engage new visitors, they’ll jump off from your video quite fast, leaving you with an unimpressive average view duration. If you create a high-performing video, your Average view duration and total Watch Time will increase over time and boost your search and recommendations rankings by a lot.

Average View Duration

❸ Audience Retention

Let’s talk about Audience Retention. If your video is longer than five minutes, and Audience Retention is more than 50%, you are going in the right direction. A hook is something that grabs a viewer’s attention and will result in them staying longer on your video or browsing your other content. We recommend regularly reviewing your videos to ensure you aren’t attracting visitors to outdated content. Older videos can turn them away and they may view your YouTube channel as less trustworthy or valuable as a source for the information that they are looking for. Updated videos are high-quality videos.

Audience Retention

5. Promotion and Marketing

Now it is time to let all your hard work pay off! There is one last thing to focus on so your videos will generate your desired results. Promoting your video is important when it comes to letting it find the target audience. We have listed a few options for promoting and marketing your content.

Promotion and Marketing

❶ YouTube’s Community Tab

Tips for You

1. Make a Post

To create a YouTube Community post on your computer or smartphone, go navigate to your YouTube channel, and look for the tab called “Community.”

2. Tag Content Creators

Now you can make a post and add either an image or a video to it to promote it! You can also tag other content creators by writing an @ symbol in front of the channel’s name.

To create a YouTube Community post on your computer or smartphone, go navigate to your YouTube channel, and look for the tab called “Community.” Now you can make a post and add either an image or a video to it to promote it! You can also tag other content creators by writing an @ symbol in front of the channel’s name.

❷ Social Media Advertisements

Tips for You

1. Targeting Teens at Tiktok

When choosing where to place your advertisements, it’s helpful to understand which networks are most popular with your target audience. Targeting teens? TikTok is where to find them. Older generations love Facebook, YouTube, Twitter, and Instagram.

2. Find Social Networks for Your Brand

Try looking at which social networks perform well organically for your brand. Where does your content naturally strike a chord with fans? This is an obvious choice for your first social ad campaign.

Also read: