Best 10 Crazy-Cool Examples of AR Video

10 Crazy-Cool Examples of AR Video

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

● Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

● Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

● User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

● Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an interactive means of integrating the real world with digitally simulated components.

● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

Try It Free Try It Free

Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

● Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

● Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

● User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

● Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an interactive means of integrating the real world with digitally simulated components.

● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

Try It Free Try It Free

Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

● Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

● Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

● User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

● Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an interactive means of integrating the real world with digitally simulated components.

● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

Try It Free Try It Free

Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

● Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

● Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

● User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

● Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an interactive means of integrating the real world with digitally simulated components.

● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

How to Be a Good Podcast Host

You may be a blogger who has the habit of writing long articles. Or you may be a YouTuber with a hi-fi channel with many subscribers, but a podcast is a different thing in general.

This article will look at how to prepare, call guests, warm them up, and give practical ideas about how to host a podcast. Let’s start the article by learning how to get prepared to host a podcast.

#1 Get prepared to host a podcast

A good podcast host always gets prepared, sets up his goals, and gets easy tips to set apart from everyone in the marketplace. For this, you have to follow the below instructions and tips:

1. A proper pre-interview process

Before starting the podcast, the host should have quality and organic content. The content is related to the guest or any foremost personality related to the topic.

The host should be confident and relaxed to kill the anxiety process. If the host has low confidence, he may suffer from nervousness. This will kill the authenticity.

2. Share questions with the audience

A good understanding of how to pan out a situation makes you a good host. You must share the question on and off during podcasts to build engaging criteria with the audience.

You don’t need to sound the script on the screen like a robot. Scripts can be helpful but only if read in a conversational mood.

3. Find the right location

A good location means good conversation. A proper set prepared for the guest and the podcast will help you boost your conversation skills and get yourself and the guest into the mood of your show.

Before the show, you can change the settings or have a monotone set that fits every mood.

#2 Warm up the audience

Warming up is a necessary part of the show. A warmup works just like gas in a car before a long drive. You have to do this by asking any question or by telling them an inspirational or motivational story.

A good host must realize that a warm show has a high chance of becoming viral, and you won’t get that if the guest is nervous, tired, or not in the mood.

Tip 1. Setting the mood

Your goal is to set the mood of the audience according to the topic. Warming up the audience before getting to the guest.

You have to set the tone according to the topic of your podcast to warm them up. In this way, you need to make the connection between the guest, you, and your voice.

Tip 2. Build an emotional connection

Building an emotional connection helps to engage the audience till the end of the show. To make this possible, you can share a funny story with them or about a recent event or any recent incident.

Tip 3. Polls and questionnaires

Modern media has connected everything through the internet. You need to interact with the audience by asking questions from them and giving them a chance to answer them by live calling or on social media.

You can also do this on Instagram polls or by posting a story and asking them to select an upcoming topic for the podcast. Introducing this concept will boost your podcast views and help you engage more followers on your other social media platforms.

#3 Try to be authenticity

You need to have authenticity if you want your podcast to be successful. An authentic show attracts a larger audience, while a show whose mood resembles a person with a multiple personality disorder will throw off the whole vibe of the podcast. And the listeners will eventually press back buttons to escape the colossal wreck.

Tips to have authentic content

• Your topic may be emotional, happy, or of any other information.
• A good host needs to have the skills of a good actor to convey the emotions that the audience will perceive more efficiently.
• An idea of how the audience will perceive you and how to make your voice tone with emotions on podcasts.
• Don’t go for a more serious tone.

Things to Avoid

• What you should opt away from is, faking
• Don’t try to get excited about something that you’re not.
• Do not pretend to care about something when you do not.
• The fakeness will only result in the downfall of your podcast, as the listeners will eventually grow tired and leave.
• You must act well and sell yourself more efficiently to develop that trust with the audience.

The more the audience trusts you, the more authentic you seem.

#4 Storytelling

Tales are as old as time. As time moves on, more and more stories pile up. Your podcast has the potential to be the best if you know how to utilize those storytelling skills of yours. It’s never about information alone!

You may have a bland topic to discuss or a guest who is tough to break character. These are the situations where your charm and concern will play their part. So you also want to learn how to make your podcasts enjoyable through stories? Then check out the short tips below:

How to add stories to your podcasts

• First, you should have the skill to read the room and the mood.
• If you start telling a story about yourself that has no relation to the topic whatsoever will only lead to the guest being annoyed.
• You may have called the guest for a reason. This reason should tally with your topic as it will make you ask about their experience.
• Asking the right questions is important.
• You’d better not begin with leading statements such as, “Obi-wan Kenobi is a good TV show.” the guest may simply reply, “I do not care.”
• You should approach with question statements such as, “Did you know that your son is a big fan of the Obi-wan Kenobi TV show.” These are indulging questions to help your audience be more involved in your podcasts.

The audience and the guest will also develop an interest in the conversation that will lead to a successful show for the day.

#5 Transcribe your episodes

A good podcast also looks to give you quality content for each episode. You may call on guests upon guests and promote your podcasts in many ways. One of the ways you can also allow your podcasts to be recognized more is by the use of transcribing.

What is transcribing?

Transcribing means converting the speech in the audio of your podcasts to a text format. Your podcast may raise some eyes if the content is desirable to the audience.

It may happen your podcast gets around a person whose brother suffers from hearing loss. By a transcription, you offer a chance to let them involved in your podcast. You can accomplish this feat in one of two ways.

• Either use an AI-powered audio editing program, like Wondershare Filmora , to get you through the speech-to-text transcription by default or a more auto way.
• Convert your text into audio, but this article will not look at it.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Our main focus would be manually converting speech to text using a human transcriber. And we will be doing so by using the Wondershare Filmora app.

Transcribing podcasts with Wondershare Filmora

Filmora is an all-in-one video editing tool. In the following steps, we will learn the step-by-step process of transcribing podcast by using Wondershare Filmora.

Step1Add audio files or footage

• First of all, drag the imported audio files or footage into the timeline.

Step2Add subtitles

To show the transcription of the podcast’s audio, you have to add sbtitles for better understanding. For this, perform these steps:

• Select the tile icon on the bar above.
• In the window that pops up, select your favorite subtitle format.

Step3Adjust the size

For better playout and matching the audio with subtitles, you have to adjust the size of the video as:

• Add a subtitle tile above the video.
• Then adjust the size of the video.

Step4Convert speech into text

• At last, type the speech into text in the subtitle box.

In this way, you have created speech-to-text using a human transcriber rather than an AI. Doing this will ensure no mistakes are recorded and make it even more efficient.

#6 Put yourself in audiences’ shoes

And if you feel like the general audience would want to make sense of a particular statement, ask the guest about it. This is what differentiates a good host from a bad one! A general understanding of the audience’s point of view would always allow you to process your podcast accordingly.

• You should understand the general sentiments of the audience.
• When you feel a particular subject will attract more audience, do the process accordingly.
• Maybe they like how you process a story and evaluate it. Do that!

All qualities of a good podcast are there, and it’s your job to identify them and make the most of them.

#7 Understand why the guest is here

You are the host of the podcast. Your job is to be sincere with the guest. Moreover, useful information or a valued thought might be a reason why the guest has come to your show. Understand that reason and try to make the most of it.

• The guest might have heard about your podcast, or they could be a constant
• Your approach to the guest should tally with the topic of the podcast.
• The guest might be going through a tough time that makes them a suitable guest for that particular episode.
• Or it could be that your podcast attracted them, and now they want to use your interview to promote a book or any other service they think is best.
• As a host, you should allow the guest to have some control over the podcast.
• Develop a sense of trust between the host and the guest.
• The more you allow the guest to speak freely about themselves, the more they will feel interested in your podcast.

Your goal should be to captivate the guest as much as you can. If the guest is entertained, the more chances are that they will recommend you to other guests. An experience gone wrong will be bad for the podcast.

#8 Invite the right guest

A podcast can be an excellent tool for attracting the audience to your content. And as podcast hosts guests, your first step is finding the right guests for your audience.

Is it necessary to search for a host before calling? Yes! It’s quite a complicated and sensitive step to call out guests. A guest is the only one who can make or break the Podcast show. It’s important to study the nature of guests too. Because a guest is also considered as a co-host of the show.

If a guest is bored and doesn’t take much interest, then there are 100% chance that the show will fail. To find who is more compatible, we have to take assistance from a tool.

You can do this by plugging your podcast into a tool like Sparktoro. Sparktoro allows you to see what your audience is engaging with. It could be other platforms of podcasts such as youtube or other social media platforms.

For example, If we search for “the art of product podcast” on the Sparktoro website. It will direct us to demographic data, providing information about the content the audience is interacting with.

• It will show different hashtags and frequently used phrases.

• Here you can see the top words in bios, hashtags, and frequent phrases.
• On the left window, you can search for other related podcasts your viewers are watching.

• Similarly, you can also use the YouTube option to look at what kind of content your audience watches on youtube.

Following the above methods could give you 50-100 potential clients. Your main goal will be creating a list allowing you to call guests on your show. You can divide the list according to the priorities.

• Close friends: the ones who are going to be available whenever you call upon them.
• The probable list: the ones who would most probably agree to come on your podcast.
• The premium list: these guests will resemble a dream list of guests you want to call on your podcast.

Start by writing emails and promoting content that will attract these guests. Your chances are increased by how much you polish your podcast into creating premium content. The more premium the content is, the more premium your chances are of inviting those dream guests.

The Bottom Line

Podcasts are tricky to promote. Many other alternatives are available in the market that provides a more Visual representation. And it’s no lie; an audience like to sit and watch rather than sit and listen.

Following the steps, tips, and tricks mentioned above, you can build a strong base for being a good podcast host. Although it will take time to set off on your dreams, consistency and determination will eventually bear fruit.

Free Download For macOS 10.14 or later

Our main focus would be manually converting speech to text using a human transcriber. And we will be doing so by using the Wondershare Filmora app.

Transcribing podcasts with Wondershare Filmora

Filmora is an all-in-one video editing tool. In the following steps, we will learn the step-by-step process of transcribing podcast by using Wondershare Filmora.

Step1Add audio files or footage

• First of all, drag the imported audio files or footage into the timeline.

Step2Add subtitles

To show the transcription of the podcast’s audio, you have to add sbtitles for better understanding. For this, perform these steps:

• Select the tile icon on the bar above.
• In the window that pops up, select your favorite subtitle format.

Step3Adjust the size

For better playout and matching the audio with subtitles, you have to adjust the size of the video as:

• Add a subtitle tile above the video.
• Then adjust the size of the video.

Step4Convert speech into text

• At last, type the speech into text in the subtitle box.

In this way, you have created speech-to-text using a human transcriber rather than an AI. Doing this will ensure no mistakes are recorded and make it even more efficient.

#6 Put yourself in audiences’ shoes

And if you feel like the general audience would want to make sense of a particular statement, ask the guest about it. This is what differentiates a good host from a bad one! A general understanding of the audience’s point of view would always allow you to process your podcast accordingly.

• You should understand the general sentiments of the audience.
• When you feel a particular subject will attract more audience, do the process accordingly.
• Maybe they like how you process a story and evaluate it. Do that!

All qualities of a good podcast are there, and it’s your job to identify them and make the most of them.

#7 Understand why the guest is here

You are the host of the podcast. Your job is to be sincere with the guest. Moreover, useful information or a valued thought might be a reason why the guest has come to your show. Understand that reason and try to make the most of it.

• The guest might have heard about your podcast, or they could be a constant
• Your approach to the guest should tally with the topic of the podcast.
• The guest might be going through a tough time that makes them a suitable guest for that particular episode.
• Or it could be that your podcast attracted them, and now they want to use your interview to promote a book or any other service they think is best.
• As a host, you should allow the guest to have some control over the podcast.
• Develop a sense of trust between the host and the guest.
• The more you allow the guest to speak freely about themselves, the more they will feel interested in your podcast.

Your goal should be to captivate the guest as much as you can. If the guest is entertained, the more chances are that they will recommend you to other guests. An experience gone wrong will be bad for the podcast.

#8 Invite the right guest

A podcast can be an excellent tool for attracting the audience to your content. And as podcast hosts guests, your first step is finding the right guests for your audience.

Is it necessary to search for a host before calling? Yes! It’s quite a complicated and sensitive step to call out guests. A guest is the only one who can make or break the Podcast show. It’s important to study the nature of guests too. Because a guest is also considered as a co-host of the show.

If a guest is bored and doesn’t take much interest, then there are 100% chance that the show will fail. To find who is more compatible, we have to take assistance from a tool.

You can do this by plugging your podcast into a tool like Sparktoro. Sparktoro allows you to see what your audience is engaging with. It could be other platforms of podcasts such as youtube or other social media platforms.

For example, If we search for “the art of product podcast” on the Sparktoro website. It will direct us to demographic data, providing information about the content the audience is interacting with.

• It will show different hashtags and frequently used phrases.

• Here you can see the top words in bios, hashtags, and frequent phrases.
• On the left window, you can search for other related podcasts your viewers are watching.

• Similarly, you can also use the YouTube option to look at what kind of content your audience watches on youtube.

Following the above methods could give you 50-100 potential clients. Your main goal will be creating a list allowing you to call guests on your show. You can divide the list according to the priorities.

• Close friends: the ones who are going to be available whenever you call upon them.
• The probable list: the ones who would most probably agree to come on your podcast.
• The premium list: these guests will resemble a dream list of guests you want to call on your podcast.

Start by writing emails and promoting content that will attract these guests. Your chances are increased by how much you polish your podcast into creating premium content. The more premium the content is, the more premium your chances are of inviting those dream guests.

The Bottom Line

Podcasts are tricky to promote. Many other alternatives are available in the market that provides a more Visual representation. And it’s no lie; an audience like to sit and watch rather than sit and listen.

Following the steps, tips, and tricks mentioned above, you can build a strong base for being a good podcast host. Although it will take time to set off on your dreams, consistency and determination will eventually bear fruit.

Looking For the Best VHS Video Effect Makers? Get To Know the Top List

VHS effects are the trendiest and most highly usable effects for videos through which you can add retro qualities in simple videos. You must have noticed the classical yet smooth distortion in the famous music videos. This smoother distortion that gives a retro vibe in the video is possible with the VHS effects. You don’t have to spend millions on this as many VHS effect online tools are at your disposal.

This discussion aims to familiarize you with the most known and reliable VHS filter online tools. You will also discover much-needed and significant knowledge of VHS effects. The offline tool through which you can add VHS effects in videos like never before will also be discussed here.

Part 1: What Do You Know About VHS Effects?

The VHS effects are the visual and auditory artifacts, along with smoother playback video distortion. The term VHS indicates the technology “Video Home System tapes.” From the 1980s-1990s, these effects were well-known and readily used in digital content. Moreover, in recent years, the vintage appeal of the videos has been achieved with these VHS effects. You can learn more about this from the provided information:

• Lines of VHS: The lines in VHS are tracking lines, and it is used to implement distortion effects in the videos. You can notice that these lines often run vertically in the video effects.
• Vintage Frames: You may have seen the darkening and faded effects on the edges in the VHS-integrated videos. The playback equipment limitation initially caused it; however, many videographers apply these effects in videos to give them a vintage look.
• Glitching Effects: VHS effects are not completed without comprehension of glitching effects. This includes rolling bars and sudden statics. This also gives the look of tape damage and signal interface and is perfect for flashbacks.
• Nostalgic Provocation: With this effect, you can add nostalgic feelings. If you are going to make movies regarding history, it can also help you by adding retro effects. It also replicates imperfections to give a unique look to videos.

Add VHS Effect to Video

Simply add video effects on Video with Filmora Video Effect Editor ! Experience the magic of cool yet outstanding video effects, where your videos come to life in beautiful visuals.

Apply VHS Effect Apply VHS Effect Learn More >

Try It Free >>

Part 2: Top VHS Video Effect Online Tools to Use in 2024

A substantial inventory of tools can confuse you and make it harder to select the best tool. We wish to bring peace and harmony to your videography career and wish you to get familiar with the VHS effect online video tools without getting confused. You can find the industry-grade tool for making videos visually appealing here:

1. Veed.io	2. Kapwing
3. Clideo	4. FlexClip
5. Fastreel	6. CreatorKit

1. Veed.io

Veed.io lets you transform simple-looking videos into a masterpiece of aesthetics and retros with its VHS overlays. With this online VHS effect tool, you can also add perfect flashbacks along with VHS to engage users. Creating the loops of videos and adding VHS overlays is also possible with this. It also helps to add customized subtitles to the videos to make it more understandable.

Some Prominent Characteristics of Veed.io

• It is an all-in-one video editor through which you can add modern modifications to create stunning and powerful videos. This tool can help in creating marketing, training, TikTok, and demos.
• You can also optimize the videos by trimming, cropping, rotating, and splitting them. Other than this, you can add customized audio in simple videos.
• Removing unnecessary background noises and awkward pauses is also possible with Veed.io. You can also upgrade your productivity by using its pre-built templates.

2. Kapwing

To add VHS effects to video online for free, you can get assistance from this premium grade tool - Kapwing . It also supports timeline-based nondestructive editing, which gives you a free hand in customization. Other than this, you can also create the layers in the videos and add VHS effects where needed. If you have some unique idea in mind, don’t hesitate to choose a blank canvas.

Some Prominent Characteristics of Kapwing

• Kapwing lets you import videos from different sources. You can use Google Drive, Google Photos, or your device’s gallery to add a video.
• Using its preset templates, you can create high-quality videos without investing extra time. It also supports diversified plugins to boost your productivity.
• There are versatile shapes, emojis, and elements in it that you can use as per your need. This also lets you add customized text and subtitles to videos.

3. Clideo

This fast and secure VHS effect online video tool helps you add realistic VHS effects to videos. You can not only add the effects but can also change the format of videos without any issues. Other than this, you also apply several intuitive filters to make videos more studio friendly. Clideo can edit diversified metrics of the videos and work as a reputable video editor.

Some Prominent Characteristics of Clideo

• With this tool, you can add text to a video, change its fonts and colors, or make a picture in a picture split screen.
• It also assists you in merging lengthy videos into smaller ones. You can also compress the large-sized videos to make them more shareable.
• Creating memes, managing the speed of videos, resizing their dimensions, or cropping unrequired parts is also possible with this.

4. FlexClip

Distorted video quality is much adored in today’s world, and you can also add these effects to your videos. You can deploy this effect to represent something in the past, and it can boost your engagement in the entertainment industry. If you are worried that the quality of the video will be compromised with FlexClip , you can use its duplicating feature so the original video is preserved.

Some Prominent Characteristics of FlexClip

• It supports the text-to-speech feature through which you can not only add voiceover but can also customize the voice style.
• If you want to make videos more engaging, you can use the previously existing soundtracks of FlexClip. You can also search for the required soundtrack through specific genres.
• There are versatile effects, logos, shapes, cooperative, decorative, and title overlays, so you can make videos more illustrative.

5. Fastreel

This online-based platform can escalate your user experience by adding VHS effects to the videos. You can add high-quality VHS effects in videos and create perfect slideshows. Not only personally, but you can also use the capabilities of this tool to expand your professional life. Fastreel also lets you merge multiple videos and then apply the VHS effects.

Some Prominent Characteristics of Fastreel

• This tool works like an all-in-one video editor, as you can reverse, crop, resize, flip, and loop videos.
• If you are a slow-motion video lover, you can also make slow and stop-motion videos with built-in features.
• Fastreel can also convert images into videos or make video collages for you. Other than this, you are also free to add music to videos.

6. CreatorKit

Along with hundreds of promotional templates for high-quality VHS effects, this VHS filter online tool never fails to amaze users with its higher functionality. CreatorKit can create engaging product videos with intuitive text styles. You can use its background removal if you want to create transparent-grade videos.

Some Prominent Characteristics of CreatorKit

• To create optimized videos, you can use its Shopify integrations to access more elements and other things.
• It can add animated price tags along with showcasing product features. You can also create intros and outros with this.
• There are several colors generated and gradient-generating bases that can assist you in showcasing the brand colors without any issues.

Part 3: Software Alternative: Insert Best VHS Effects Using Wondershare Filmora

It will not be inappropriate to say that Wondershare Filmora is the top-ranked video editor in the market. With Filmora, you can add several types of VHS effects in videos, such as horror filters, distortion bad, static, lines, vintage, and more. You can also search for customized effects by adding keywords and their subscription status.

Add VHS Video Effect For Win 7 or later(64-bit)

Add VHS Video Effect For macOS 10.14 or later

Try It Free >>

Wondershare Filmora is also a better option than other VHS effect online tools because you can also access versatile stock media files in it. There are tons of pre-built templates in Filmora, and you can also access all your previous projects from Filmora Cloud. Adding high-quality audio to videos is also possible with this tool.

Instructions to Add VHS Effects in Videos with Filmora

The instructions through which you can add the VHS effects in videos with any complications are given here:

Step 1Launch Filmora and Add a Video

To get started, install and launch Wondershare Filmora on your device. Make sure you use the updated version of Filmora. Next, click the “New Project” button and select “Click here to import media.” Next, add the video of your choice on which you wish to apply the VHS effect.

Step 2Add Video to Timeline and Apply Effect

Following this, drag the video to the “Timeline,” click on “Effects” from the above panel and go to “Search Bar.” From there, search for “VHS Effects” and select the effect from the available options. After selecting it, drag it on the video present in the timeline.

Step 3Download the VHS Effect Integrated Video

To continue, you can also modify it to a further extent by clicking on the added effect. There are several features that can help you with modification, such as Transitions, Stickers, and more. Afterward, click the “Export” button, customize the “Name,” “Save To,” “Format,” Quality,” and other metrics of videos. Finally, hit the “Export” button and save the video on your device.

Conclusion

To summarize, it can be said that you can use the VHS effect online video tools to create cinematic-level videos. VHS effects are smooth distortion effects that are used in several videos. You can learn more about this from the above information. Besides this, several online tools such as Veed.io, Clideo, FlexClip, and more can help you add VHS effects to videos.

To learn more about these tools, look at the information provided above. In case you wish to add the VHS effects to videos without facing any complications, don’t refrain from using the top-class tool named Wondershare Filmora. The steps to accomplish this task in a flawless manner are also discussed above for you.

Apply VHS Effect Apply VHS Effect Learn More >

Try It Free >>

Part 2: Top VHS Video Effect Online Tools to Use in 2024

A substantial inventory of tools can confuse you and make it harder to select the best tool. We wish to bring peace and harmony to your videography career and wish you to get familiar with the VHS effect online video tools without getting confused. You can find the industry-grade tool for making videos visually appealing here:

1. Veed.io	2. Kapwing
3. Clideo	4. FlexClip
5. Fastreel	6. CreatorKit

1. Veed.io

Veed.io lets you transform simple-looking videos into a masterpiece of aesthetics and retros with its VHS overlays. With this online VHS effect tool, you can also add perfect flashbacks along with VHS to engage users. Creating the loops of videos and adding VHS overlays is also possible with this. It also helps to add customized subtitles to the videos to make it more understandable.

Some Prominent Characteristics of Veed.io

• It is an all-in-one video editor through which you can add modern modifications to create stunning and powerful videos. This tool can help in creating marketing, training, TikTok, and demos.
• You can also optimize the videos by trimming, cropping, rotating, and splitting them. Other than this, you can add customized audio in simple videos.
• Removing unnecessary background noises and awkward pauses is also possible with Veed.io. You can also upgrade your productivity by using its pre-built templates.

2. Kapwing

To add VHS effects to video online for free, you can get assistance from this premium grade tool - Kapwing . It also supports timeline-based nondestructive editing, which gives you a free hand in customization. Other than this, you can also create the layers in the videos and add VHS effects where needed. If you have some unique idea in mind, don’t hesitate to choose a blank canvas.

Some Prominent Characteristics of Kapwing

• Kapwing lets you import videos from different sources. You can use Google Drive, Google Photos, or your device’s gallery to add a video.
• Using its preset templates, you can create high-quality videos without investing extra time. It also supports diversified plugins to boost your productivity.
• There are versatile shapes, emojis, and elements in it that you can use as per your need. This also lets you add customized text and subtitles to videos.

3. Clideo

This fast and secure VHS effect online video tool helps you add realistic VHS effects to videos. You can not only add the effects but can also change the format of videos without any issues. Other than this, you also apply several intuitive filters to make videos more studio friendly. Clideo can edit diversified metrics of the videos and work as a reputable video editor.

Some Prominent Characteristics of Clideo

• With this tool, you can add text to a video, change its fonts and colors, or make a picture in a picture split screen.
• It also assists you in merging lengthy videos into smaller ones. You can also compress the large-sized videos to make them more shareable.
• Creating memes, managing the speed of videos, resizing their dimensions, or cropping unrequired parts is also possible with this.

4. FlexClip

Distorted video quality is much adored in today’s world, and you can also add these effects to your videos. You can deploy this effect to represent something in the past, and it can boost your engagement in the entertainment industry. If you are worried that the quality of the video will be compromised with FlexClip , you can use its duplicating feature so the original video is preserved.

Some Prominent Characteristics of FlexClip

• It supports the text-to-speech feature through which you can not only add voiceover but can also customize the voice style.
• If you want to make videos more engaging, you can use the previously existing soundtracks of FlexClip. You can also search for the required soundtrack through specific genres.
• There are versatile effects, logos, shapes, cooperative, decorative, and title overlays, so you can make videos more illustrative.

5. Fastreel

This online-based platform can escalate your user experience by adding VHS effects to the videos. You can add high-quality VHS effects in videos and create perfect slideshows. Not only personally, but you can also use the capabilities of this tool to expand your professional life. Fastreel also lets you merge multiple videos and then apply the VHS effects.

Some Prominent Characteristics of Fastreel

• This tool works like an all-in-one video editor, as you can reverse, crop, resize, flip, and loop videos.
• If you are a slow-motion video lover, you can also make slow and stop-motion videos with built-in features.
• Fastreel can also convert images into videos or make video collages for you. Other than this, you are also free to add music to videos.

6. CreatorKit

Along with hundreds of promotional templates for high-quality VHS effects, this VHS filter online tool never fails to amaze users with its higher functionality. CreatorKit can create engaging product videos with intuitive text styles. You can use its background removal if you want to create transparent-grade videos.

Some Prominent Characteristics of CreatorKit

• To create optimized videos, you can use its Shopify integrations to access more elements and other things.
• It can add animated price tags along with showcasing product features. You can also create intros and outros with this.
• There are several colors generated and gradient-generating bases that can assist you in showcasing the brand colors without any issues.

Part 3: Software Alternative: Insert Best VHS Effects Using Wondershare Filmora

It will not be inappropriate to say that Wondershare Filmora is the top-ranked video editor in the market. With Filmora, you can add several types of VHS effects in videos, such as horror filters, distortion bad, static, lines, vintage, and more. You can also search for customized effects by adding keywords and their subscription status.

Add VHS Video Effect For Win 7 or later(64-bit)

Add VHS Video Effect For macOS 10.14 or later

Try It Free >>

Wondershare Filmora is also a better option than other VHS effect online tools because you can also access versatile stock media files in it. There are tons of pre-built templates in Filmora, and you can also access all your previous projects from Filmora Cloud. Adding high-quality audio to videos is also possible with this tool.

Instructions to Add VHS Effects in Videos with Filmora

The instructions through which you can add the VHS effects in videos with any complications are given here:

Step 1Launch Filmora and Add a Video

To get started, install and launch Wondershare Filmora on your device. Make sure you use the updated version of Filmora. Next, click the “New Project” button and select “Click here to import media.” Next, add the video of your choice on which you wish to apply the VHS effect.

Step 2Add Video to Timeline and Apply Effect

Following this, drag the video to the “Timeline,” click on “Effects” from the above panel and go to “Search Bar.” From there, search for “VHS Effects” and select the effect from the available options. After selecting it, drag it on the video present in the timeline.

Step 3Download the VHS Effect Integrated Video

To continue, you can also modify it to a further extent by clicking on the added effect. There are several features that can help you with modification, such as Transitions, Stickers, and more. Afterward, click the “Export” button, customize the “Name,” “Save To,” “Format,” Quality,” and other metrics of videos. Finally, hit the “Export” button and save the video on your device.

Conclusion

To summarize, it can be said that you can use the VHS effect online video tools to create cinematic-level videos. VHS effects are smooth distortion effects that are used in several videos. You can learn more about this from the above information. Besides this, several online tools such as Veed.io, Clideo, FlexClip, and more can help you add VHS effects to videos.

To learn more about these tools, look at the information provided above. In case you wish to add the VHS effects to videos without facing any complications, don’t refrain from using the top-class tool named Wondershare Filmora. The steps to accomplish this task in a flawless manner are also discussed above for you.

How To Make Split Screen Videos in Filmora

To show the interactions and exchanges of things between the characters are widely seen in movies. It seems they are close to each other, but they aren’t.

In this article, we will go with the video editor, Wondershare Filmora, to make split-screen videos instantly. Let’s move forward to check what you need to make these videos!

Part 1. Prerequisites To Make Split Screen Video To Interact

There is no need to make complex videos. Because nowadays, only short videos get viral and are more trending. The interaction videos should be as simple as passing props or playing with someone!

Split-screen videos are widely used in movies and films because it is a visual way to describe any story. The actions will be based on real-time interactions between the characters. The essential things you are required to make these videos are described as follows:

1. Storyboard

First of all, you have to create a story with your friends and family, with whomever you want to create a video. For this, follow the below steps:

• Make a script of a story by coordination, such as writing all dialogues and actions so that there will be no difficulty during a performance on screen.
• Practice those actions again and again to get a professional look.
• The storyboard should be based on the split screen templates available on Wondershare Filmora , or you can create your customized too.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

2. Characters on the screen

The friends with whom you are interacting should be on the screen and have assets to record a video wherever they are. It will be one person on one split screen or two persons on one. It all depends upon your story and script.

3. Prop to interact

A prop will be any particular thing used to show interaction and should be present in the homes of both characters.

Note: The prop can be any object like a tissue roll, mobile phone, or anything seen as a passing object from one character to another.

4. A helper at home

There will be one person at home during video shooting to pretend a friend’s or family’s hand reaching to the other character from off-camera.

For example, while performing a high-five action, insert the hand of any member with whom you are living in the scene, showing as the character adjacent to you. After setting up everything in a row, it’s time to record scenes for the video.

5. Record different takes

To give a professional look to the video, you have to record different takes for each person from different angles. After recording, everyone has to send footage to only one person to edit on Filmora.

After getting things and recording, it’s time to edit it on Wondershare Filmora. For this, follow the lines below!

Part 2. Steps To Edit Split Screen Video in Filmora

Split-screen video editing is as simple as throwing a prop toward someone. Wondershare Filmora with a premium domain will get your back!

Filmora is a more creative and instant platform to edit any video or to give birth to new ideas. One of the prominent features is having ready-to-use templates for editing split-screen video. Meanwhile, you can also do a manual setup for editing. Follow the steps mentioned below to edit a video by using split-screen effects.

Split Screen Effect With Templates

Step1Import footage to Filmora

After picking up the best footage of every character, download the Wondershare Filmora (if you have not already). Then to import the clips, perform the following steps:

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

• First, click on the “Click here to Import Media” button, as shown below.

• Then, select the clips you want to edit from your PC, and then they’ll be shown in the media section of Filmora.

Step2Add split screen effect to the timeline

Before adding the clips to the timeline, add the split screen effect to the timeline by following the below-mentioned steps:

• Click on the two-headed arrow at the upper tab.
• Then the drop-down list of two options will pop up, as shown below.

• Click on the Split Screen option, and it will show many split screen effects.

• Select the effect, whatever suits you, and download it then.
• After downloading, drag and drop the effect on the timeline section.

Step3Add clips to the effect

After adding the effect to the timeline, it’s time to implement it on the clips or footage. For this, follow the below-mentioned steps:

• Drag and drop the clips based on your storyboard in the required section.
• Then import the takes wherever and however you want, according to the storyboard.

If you don’t want any templates to be used in your video, then you can manually make a screen split layout. To do this, check the below section.

Manual Split Screen Layout

If the storyboard is organized in such a way that you can’t find out any of the templates suitable, then you can easily create a customized one for your video. In a customized split screen, you can set the duration and adjust the frame rate according to your choice.

Step1Import the clips

First, you must create a timeline to edit your split-screen video. To do this, take a look at the below steps!

• Click on the Import icon in the main preview when you open Wondershare Filmora.
• Then, import all the clips or footage you want to edit.

Step2Add all footages to the timeline

After importing all the clips of interaction videos into Filmora, our next step is to add our videos to the timeline.

• Simply click on the imported clips present in the project media section.
• Then drag it to the timeline below and drop it in the required track of videos.

Do the above-mentioned steps with all the clips present in the project media block.

Doing so will create a working timeline you can view and edit as you go along the editing process.

Step3Adjust the frame rate of all clips

It is all set that your storyboard is customized, for this you have to resize all the clips manually. To arrange clips according to the size, follow the below-mentioned steps:

• First, double-click on the clip you want to edit in the timeline.
• The Basic settings of the video will open in which you have a lot of options to edit.
• Click on the Transform option, and its setting will pop up on the top left side.
• Find out the Scale option from the settings and check out its range.

Adjust the scale rate according to your choice by sliding from its section.

Note: Repeat this process with all other clips present in the timeline to adjust them in such a way so that the hands moving from frame to frame will line up.

Step4Adjust the timing of clips

After adjusting the frame, you now have to adjust the timing of the clips. To perform this action, follow the below steps:

• Arrange and move around the clips on the timeline so that the timing of the scene lines up between each shot.
• Drag the edge of the clip to the right side if you want to increase the timing and duration.
• While dragging the edge of the clip to the left side, if you want to decrease the timing of the clip.

Note: The most important part is the first time a hand is supposed to move from one frame to another.

What to do if there is any lag in the preview?

If you’re experiencing lag during the preview, click on the “render” button on the top right of the timeline. It will help to render for a smooth preview.

Step5Splitting the clips

If the timing in your scene starts to fall out of sync, then do the following steps:

• First, try splitting all of the clips.
• Ensure to split before they start to fall out of sync.

Note: Splitting the clip before one person’s dialogue is preferred.

Step6Full-screen moment

After splitting the clips according to adjustments and storyboard, you can now make one of the characters’ videos in full screen. For this, follow the below steps:

• First, make another cut in the clips before the next hand-crossing action.
• Take one of the characters’ videos from clips in-between moment and make them full screen.

Note: You can quickly do full screen by double-clicking on the clip and unchecking the “transform“ heading in the top left window.

Final Results

You’re now free to re-adjust your clips in the next part back into sync. If you still want to make any adjustments in duration or cutting or sizing, you can do it easily. Because it’s a customizable effect. Give a pat on your Back! You did a great job and accomplish the results!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Conclusion

An instant way to make split screen video and edit it is hidden in Wondershare Filmora . You can unwrap it by following the above-mentioned steps and giving a new life to your interaction videos.

Enjoy new and creative ideas with your family and friends and make your video trendy by Filmora. If you are an influencer, you can interact with other bloggers and influencers and make split-screen videos. It will be a great treat for you and your social media followers!

Free Download For macOS 10.14 or later

2. Characters on the screen

The friends with whom you are interacting should be on the screen and have assets to record a video wherever they are. It will be one person on one split screen or two persons on one. It all depends upon your story and script.

3. Prop to interact

A prop will be any particular thing used to show interaction and should be present in the homes of both characters.

Note: The prop can be any object like a tissue roll, mobile phone, or anything seen as a passing object from one character to another.

4. A helper at home

There will be one person at home during video shooting to pretend a friend’s or family’s hand reaching to the other character from off-camera.

For example, while performing a high-five action, insert the hand of any member with whom you are living in the scene, showing as the character adjacent to you. After setting up everything in a row, it’s time to record scenes for the video.

5. Record different takes

To give a professional look to the video, you have to record different takes for each person from different angles. After recording, everyone has to send footage to only one person to edit on Filmora.

After getting things and recording, it’s time to edit it on Wondershare Filmora. For this, follow the lines below!

Part 2. Steps To Edit Split Screen Video in Filmora

Split-screen video editing is as simple as throwing a prop toward someone. Wondershare Filmora with a premium domain will get your back!

Filmora is a more creative and instant platform to edit any video or to give birth to new ideas. One of the prominent features is having ready-to-use templates for editing split-screen video. Meanwhile, you can also do a manual setup for editing. Follow the steps mentioned below to edit a video by using split-screen effects.

Split Screen Effect With Templates

Step1Import footage to Filmora

After picking up the best footage of every character, download the Wondershare Filmora (if you have not already). Then to import the clips, perform the following steps:

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

• First, click on the “Click here to Import Media” button, as shown below.

• Then, select the clips you want to edit from your PC, and then they’ll be shown in the media section of Filmora.

Step2Add split screen effect to the timeline

Before adding the clips to the timeline, add the split screen effect to the timeline by following the below-mentioned steps:

• Click on the two-headed arrow at the upper tab.
• Then the drop-down list of two options will pop up, as shown below.

• Click on the Split Screen option, and it will show many split screen effects.

• Select the effect, whatever suits you, and download it then.
• After downloading, drag and drop the effect on the timeline section.

Step3Add clips to the effect

After adding the effect to the timeline, it’s time to implement it on the clips or footage. For this, follow the below-mentioned steps:

• Drag and drop the clips based on your storyboard in the required section.
• Then import the takes wherever and however you want, according to the storyboard.

If you don’t want any templates to be used in your video, then you can manually make a screen split layout. To do this, check the below section.

Manual Split Screen Layout

If the storyboard is organized in such a way that you can’t find out any of the templates suitable, then you can easily create a customized one for your video. In a customized split screen, you can set the duration and adjust the frame rate according to your choice.

Step1Import the clips

First, you must create a timeline to edit your split-screen video. To do this, take a look at the below steps!

• Click on the Import icon in the main preview when you open Wondershare Filmora.
• Then, import all the clips or footage you want to edit.

Step2Add all footages to the timeline

After importing all the clips of interaction videos into Filmora, our next step is to add our videos to the timeline.

• Simply click on the imported clips present in the project media section.
• Then drag it to the timeline below and drop it in the required track of videos.

Do the above-mentioned steps with all the clips present in the project media block.

Doing so will create a working timeline you can view and edit as you go along the editing process.

Step3Adjust the frame rate of all clips

It is all set that your storyboard is customized, for this you have to resize all the clips manually. To arrange clips according to the size, follow the below-mentioned steps:

• First, double-click on the clip you want to edit in the timeline.
• The Basic settings of the video will open in which you have a lot of options to edit.
• Click on the Transform option, and its setting will pop up on the top left side.
• Find out the Scale option from the settings and check out its range.

Adjust the scale rate according to your choice by sliding from its section.

Note: Repeat this process with all other clips present in the timeline to adjust them in such a way so that the hands moving from frame to frame will line up.

Step4Adjust the timing of clips

After adjusting the frame, you now have to adjust the timing of the clips. To perform this action, follow the below steps:

• Arrange and move around the clips on the timeline so that the timing of the scene lines up between each shot.
• Drag the edge of the clip to the right side if you want to increase the timing and duration.
• While dragging the edge of the clip to the left side, if you want to decrease the timing of the clip.

Note: The most important part is the first time a hand is supposed to move from one frame to another.

What to do if there is any lag in the preview?

If you’re experiencing lag during the preview, click on the “render” button on the top right of the timeline. It will help to render for a smooth preview.

Step5Splitting the clips

If the timing in your scene starts to fall out of sync, then do the following steps:

• First, try splitting all of the clips.
• Ensure to split before they start to fall out of sync.

Note: Splitting the clip before one person’s dialogue is preferred.

Step6Full-screen moment

After splitting the clips according to adjustments and storyboard, you can now make one of the characters’ videos in full screen. For this, follow the below steps:

• First, make another cut in the clips before the next hand-crossing action.
• Take one of the characters’ videos from clips in-between moment and make them full screen.

Note: You can quickly do full screen by double-clicking on the clip and unchecking the “transform“ heading in the top left window.

Final Results

You’re now free to re-adjust your clips in the next part back into sync. If you still want to make any adjustments in duration or cutting or sizing, you can do it easily. Because it’s a customizable effect. Give a pat on your Back! You did a great job and accomplish the results!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Conclusion

An instant way to make split screen video and edit it is hidden in Wondershare Filmora . You can unwrap it by following the above-mentioned steps and giving a new life to your interaction videos.

Enjoy new and creative ideas with your family and friends and make your video trendy by Filmora. If you are an influencer, you can interact with other bloggers and influencers and make split-screen videos. It will be a great treat for you and your social media followers!

Also read: