How to Achieve GoPro Slow Motion With Quality

Slow-motion videos are a new phenomenon in engaging audiences. In this decade, such effects add a dramatic feel to empathize movie clips. Slow motion is an effective way to keep viewers hooked to the content. Now, the question arises of which could be the best way to make a perfect GoPro slow-mo. To find an answer, read this guide and achieve high-quality slow-mo videos with GoPro.

Let us tell you first that GoPro is primarily a company for camera accessories. Besides, there is GoPro Quik, which is responsible for dedicated video editing. Many professionals rely on GoPro slow-motion to change video speed with a single tap. Thus, without wasting time, delve into the details given and learn to make GoPro 11 slow motion with the best available accessories.

Slow Motion Video Maker Slow your video’s speed with better control of your keyframes to create unique cinematic effects!

Make A Slow Motion Video Make A Slow Motion Video More Features

Part 1: Slowing Down Videos on Your GoPro: A Guide

GoPro offers Sony Vegas Pro Slow Motion to record videos in slow motion. Does using such technical equipment seem challenging for you as a new user? Follow this step-by-step guide and set the camera before recording to make a perfect slow-mo shot.

Step 1

Set the resolution to 2.7k for a slow-motion video and a frame rate of 240fps. Afterward, keep the “Color” natural if you don’t want to color grade it. Moreover, adjust the “Sharping” low by using its respective options.

Step 2

Reset the “Hyper Smooth” to high and later turn ISO to a minimum of 100 and a maximum of 800. Then, head to set the “Shutter Speed” and “White Balance” to auto.

Step 3

Moving ahead, choose Lens to “Linear” and keep the “Bitrate” high. Finally, select the “Exposure Value Compensation” to -0.5 using its slider. Your camera is ready to capture your desired and captivating slow-motion shots.

Part 2: Slow Down Videos on GoPro Quik After Recording

After recording the required clip, post-editing is important to polish the digital content. GoPro also offers GoPro Quik to edit slow-motion videos to your desired extent. Unfortunately, not everyone can quickly discover Go Pro slow motion in their first use. That’s why it’s necessary to follow the given steps so you can easily discover and edit slow motion.

Step 1

Access the GoPro Quick on your device and launch it. Choose the “Media” icon in the bottom bar and select the video you want to edit. After importing the required media files, start working on a project.

Step 2

Select the “Pen” icon in the bottom bar and scroll the menu to the left side. Here, choose the “Speed” option and tap the “+” icon to drag the slider to the point where you want to apply the slow motion. Hit the end mark and get a preview of smooth speed ramping in slow motion.

Part 3: Make Better Slow-Motion Videos with Wondershare Filmora

Making a slow motion means spending cognitive effort and time on a project. Thus, video editors seek a reliable platform like GoPro Hero 11, which is slow motion. Unfortunately, this editing app is outdated, and other better platforms are being developed. In search of the latest and easy-to-use video editor, use Wondershare Filmora .

It is a video editing software with various powerful editing features compared with GoPro Quik. This platform can perform more tasks than trimming, merging, and splitting clips. Filmora is equipped with AI technology to provide maximum ease to users. You can use this tool to ensure a smooth workflow and boost your productivity.

Why Filmora is Better Than GoPro Quik?

Filmora provides many features that GoPro Quik does not offer. Everyone needs solid arguments and valid reasons to reconsider their choices. Thus, here we have highlighted some proven and logical reasons to use Filmora instead of GoPro:

• The first and foremost thing you can see is Filmora’s intuitive interface. Anyone without any video editing background can use this tool effectively for their projects.
• Video editors need assistance while editing perfect shots. Filmora offers an AI Copilot Editing system as your editing assistant, which GoPro does not provide. It directs users to create high-quality videos.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

• GoPro Quik allows you to edit up to 1-minute videos. In contrast, Filmora doesn’t restrict you from editing videos of a certain length.
• With Filmora AI, you can generate a customized script and turn it into a video. AI integration for unique content makes this tool better than GoPro Quik.
• Unlike GoPro Quik, getting personalized music tracks is possible with Filmora. It can create soundtracks that align with your project’s needs.
• Slow-motion GoPro can assist in speed-ramping videos for a smooth transition. Conversely, Filmora also offers an optical flow option to automate the speed ramping .
• Even GoPro Quik cannot remove vocals from the audio files. Using Filmora, this option is just a click away. It can automatically separate vocals from music tracks so you can dub high-quality videos.
• Using GoPro, users can share their videos on social media or export them anywhere. In comparison, Filmora allows you to adjust resolution, quality, project name, and destination.
• AI in Filmora can generate images with your prompts that will not claim legal rights. This service is unavailable in GoPro; it is just limited to video editing.
• Last but not least, Filmora can transform your text into engaging videos. By doing so, you can save the budget for actors, video editors, and other crew.

Step-by-Step Guide to Slow Down Video With Filmora

After learning the exceptional functionalities of Filmora, you might be considering using it. To put you at ease, we have explained stepwise usage of achieving slow motion with Filmora. It’s quite easier and more automatic than GoPro slow motion:

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step 1: Install Filmora V13 and Import Your Media

Go to the official site of Wondershare Filmora and download its latest version, V13. Launch it in your system and access its intuitive main interface. Choose “New Project” from its home screen and enter in the editing screen. Press your keyboard’s “Ctrl + I” keys and import your desired file in Filmora.

Step 2: Use the Optical Flow Option and Slow Down the Video Speed

Drag and drop the imported video in the timeline section. Place your cursor on that video and right-click on it. Hit the “Uniform Speed” option from the displayed list and direct toward the right-side editing panel. There, use the “Speed” slider and slow down the video as required. Move downward and extend the “AI Frame Interpolation” menu to pick the “Optical Flow.”

Step 3: Preview the Results to Export or Continue to Edit

Finally, get a preview of a slower but high-quality video by pressing the “Space” key. Afterward, if you are satisfied with the results, move to the “Export” option at the top right. Now, set the output settings based on how you want to save the video. Finally, press the “Export” button to save the results on your system.

Conclusion

To summarize, the GoPro camera is available in the market to capture slow-motion shots. On the other hand, GoPro Quik is an editing tool that has been popular for a decade. Many users are unaware of the latest video editing software, Wondershare Filmora. It is an AI-powered platform that has proven to be better than GoPro slow-motion, as discussed above.

Make A Slow Motion Video Make A Slow Motion Video More Features

Part 1: Slowing Down Videos on Your GoPro: A Guide

GoPro offers Sony Vegas Pro Slow Motion to record videos in slow motion. Does using such technical equipment seem challenging for you as a new user? Follow this step-by-step guide and set the camera before recording to make a perfect slow-mo shot.

Step 1

Set the resolution to 2.7k for a slow-motion video and a frame rate of 240fps. Afterward, keep the “Color” natural if you don’t want to color grade it. Moreover, adjust the “Sharping” low by using its respective options.

Step 2

Reset the “Hyper Smooth” to high and later turn ISO to a minimum of 100 and a maximum of 800. Then, head to set the “Shutter Speed” and “White Balance” to auto.

Step 3

Moving ahead, choose Lens to “Linear” and keep the “Bitrate” high. Finally, select the “Exposure Value Compensation” to -0.5 using its slider. Your camera is ready to capture your desired and captivating slow-motion shots.

Part 2: Slow Down Videos on GoPro Quik After Recording

After recording the required clip, post-editing is important to polish the digital content. GoPro also offers GoPro Quik to edit slow-motion videos to your desired extent. Unfortunately, not everyone can quickly discover Go Pro slow motion in their first use. That’s why it’s necessary to follow the given steps so you can easily discover and edit slow motion.

Step 1

Access the GoPro Quick on your device and launch it. Choose the “Media” icon in the bottom bar and select the video you want to edit. After importing the required media files, start working on a project.

Step 2

Select the “Pen” icon in the bottom bar and scroll the menu to the left side. Here, choose the “Speed” option and tap the “+” icon to drag the slider to the point where you want to apply the slow motion. Hit the end mark and get a preview of smooth speed ramping in slow motion.

Part 3: Make Better Slow-Motion Videos with Wondershare Filmora

Making a slow motion means spending cognitive effort and time on a project. Thus, video editors seek a reliable platform like GoPro Hero 11, which is slow motion. Unfortunately, this editing app is outdated, and other better platforms are being developed. In search of the latest and easy-to-use video editor, use Wondershare Filmora .

It is a video editing software with various powerful editing features compared with GoPro Quik. This platform can perform more tasks than trimming, merging, and splitting clips. Filmora is equipped with AI technology to provide maximum ease to users. You can use this tool to ensure a smooth workflow and boost your productivity.

Why Filmora is Better Than GoPro Quik?

Filmora provides many features that GoPro Quik does not offer. Everyone needs solid arguments and valid reasons to reconsider their choices. Thus, here we have highlighted some proven and logical reasons to use Filmora instead of GoPro:

• The first and foremost thing you can see is Filmora’s intuitive interface. Anyone without any video editing background can use this tool effectively for their projects.
• Video editors need assistance while editing perfect shots. Filmora offers an AI Copilot Editing system as your editing assistant, which GoPro does not provide. It directs users to create high-quality videos.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

• GoPro Quik allows you to edit up to 1-minute videos. In contrast, Filmora doesn’t restrict you from editing videos of a certain length.
• With Filmora AI, you can generate a customized script and turn it into a video. AI integration for unique content makes this tool better than GoPro Quik.
• Unlike GoPro Quik, getting personalized music tracks is possible with Filmora. It can create soundtracks that align with your project’s needs.
• Slow-motion GoPro can assist in speed-ramping videos for a smooth transition. Conversely, Filmora also offers an optical flow option to automate the speed ramping .
• Even GoPro Quik cannot remove vocals from the audio files. Using Filmora, this option is just a click away. It can automatically separate vocals from music tracks so you can dub high-quality videos.
• Using GoPro, users can share their videos on social media or export them anywhere. In comparison, Filmora allows you to adjust resolution, quality, project name, and destination.
• AI in Filmora can generate images with your prompts that will not claim legal rights. This service is unavailable in GoPro; it is just limited to video editing.
• Last but not least, Filmora can transform your text into engaging videos. By doing so, you can save the budget for actors, video editors, and other crew.

Step-by-Step Guide to Slow Down Video With Filmora

After learning the exceptional functionalities of Filmora, you might be considering using it. To put you at ease, we have explained stepwise usage of achieving slow motion with Filmora. It’s quite easier and more automatic than GoPro slow motion:

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step 1: Install Filmora V13 and Import Your Media

Go to the official site of Wondershare Filmora and download its latest version, V13. Launch it in your system and access its intuitive main interface. Choose “New Project” from its home screen and enter in the editing screen. Press your keyboard’s “Ctrl + I” keys and import your desired file in Filmora.

Step 2: Use the Optical Flow Option and Slow Down the Video Speed

Drag and drop the imported video in the timeline section. Place your cursor on that video and right-click on it. Hit the “Uniform Speed” option from the displayed list and direct toward the right-side editing panel. There, use the “Speed” slider and slow down the video as required. Move downward and extend the “AI Frame Interpolation” menu to pick the “Optical Flow.”

Step 3: Preview the Results to Export or Continue to Edit

Finally, get a preview of a slower but high-quality video by pressing the “Space” key. Afterward, if you are satisfied with the results, move to the “Export” option at the top right. Now, set the output settings based on how you want to save the video. Finally, press the “Export” button to save the results on your system.

Conclusion

To summarize, the GoPro camera is available in the market to capture slow-motion shots. On the other hand, GoPro Quik is an editing tool that has been popular for a decade. Many users are unaware of the latest video editing software, Wondershare Filmora. It is an AI-powered platform that has proven to be better than GoPro slow-motion, as discussed above.

Using One of the Best Converter Tools to Turn GIFs Into PNG or JPG. Here, Learn About the Ten Best Ones for Different Operating Systems, with Details on Features, Prices, and More

A GIF to JPG converter software is responsible for altering files in the animated GIF format to static JPG or PNG image format. Since GIFs are not compatible with some sites, platforms, or documentation types, this is a safer alternative.

JPG, PNG, and even APNG formats are easier to download, work on most device/OS types, and are simpler to print. They have a lesser size as well.

If you are looking for a stable converter, we present the top tools for that here, no matter what kind of devices you use! Read to know which ones you can use based on their features, usability, and support.

10 Best Tools to convert GIF into JPG/PNG/APNG

The following are the best converters for turning GIF into JPG, APNG, or PNG formats.

1. OnlineConvert

One of the simplest GIF to JPG converter types is OnlineConvert. It has diverse customization settings. For example, you can choose the image size and quality or use AI-powered optimization support.

How to download: iOS , Android , Online tool , Chrome extension , Firefox extension

Rating: 3.7 stars out of 5 (Google Play Store)

Compatible OS: web-based, iOS, Android

Price: Free

Main Features:

• Advanced features like Equalize, Stabilize, etc.
• Decide the black/white threshold limits.
• Activate AI enable for optimized conversion.
• Set cropping limits.

Pros

• Decide the image quality.
• Choose image width/height.
• Add an example file.

Cons

• The maximum size of the file is 100 MB.
• It cannot convert encrypted files.

2. Ezgif

Ezgif is another simple-to-use online tool with substantial image conversion benefits. You can add your GIF files from the Cloud account or computer and directly get JPG files. PNG does not have a direct conversion here, though.

How to download: Online tool

Rating: 100 out of 100 (Scam Detector)

Compatible OS: web-based browsers

Price: Free

Main Features:

• Support a maximum of 50 MB file size for images.
• Direct converter to JPG.
• Set background color to white.
• Add URL link of online GIF files.

Pros

• Instant conversion.
• No changes to original file quality.
• Add from the device.

Cons

• Upload and convert files one by one.
• No cloud support.

3. CloudConvert

CloudConvert is a high-quality online GIF to PNG converter that people can use to convert high-quality image files with no quality loss. First, choose your files, go for settings, and then the converting will be finished in minutes.

How to download: Online tool

Rating: 4.5 stars of 5 (Capterra)

Compatible OS: web-based

Price: Packages/Subscriptions- Costs start at USD 8 per conversion minute.

Main Features:

• Select a file from various formats, like URL, Device, or cloud accounts.
• Set crop/scape adjustments.
• Note image width and height.
• Select to strip or vice versa.

Pros

• Customize output file type.
• Support watermark security feature. It protects your images and graphic files from being stolen, used, or altered without the owner’s permission.
• High-quality image resolution is available.

Cons

• Slightly complex for beginners to understand or use initially.
• Bigger files take a longer time to load.

4. Convertio

Convertio is another top-grade GIF to JPGF converter which people can utilize to prepare high-definition image files from animated pictures. You can make multiple conversions and get high-priority customer support.

How to download: Online tool

Rating: 4.9 stars of 5 (Capterra)

Compatible OS: web-based

Price: Light- USD 9.99/month, Basic- USD 14.99/month, Unlimited- USD 25.99/month

Main Features:

• Get at least 25 concurrent conversion benefits with paid plans.
• Adfree pages.
• Unlimited conversions are only supported by the highest-paid plan.
• Unlimited allowed conversion minutes for users daily.

Pros

• The drag and drop function is smooth to use.
• Add files with at least 100 MB file size.
• Multiple formats are supported.

Cons

• Signup is necessary for a higher file size allowance.
• More limited service for free.

5. Soda PDF

This GIF to PNG converter is top-notch and used for changing big and small-sized GIF files into static PNG or JPG formats. However, no issues with image quality would be noticeable. You can use it for multiple conversions.

How to download: Online tool

Rating: 3.4 stars of 5 (Capterra)

Compatible OS: Online, Mac, Windows, Linux

Price: Standard- USD 6.73/month, Pro- USD 8.23/month, Business- USD 16.63/month

Main Features:

• Add GIF files from the computer, Dropbox, or Google Drive.
• Files are stored for a full day.
• Direct download button available.
• Redo conversion in case of issues.

Pros

• A desktop version with offline usage is available.
• The drag and drop function makes the converting process more convenient.
• Quick file saving.

Cons

• Cannot access old converted files from servers.
• Ads are available.

6. FreeConvert.com

FreeConvert is operable for multiple types of file conversions. In addition, you can store your files in the cloud and handle various tasks simultaneously, depending on your plan.

How to download: Online tool , Chrome extension

Rating: 58.40 out of 100 (Scam Detector)

Compatible OS: Windows, Mac, Linux

Price: 24-hour Pass- USD 12.99, Pro- USD 25.99/month, Basic- USD 9.99/month, Standard- USD 14.99/month.

Main Features:

• Max 1GB of size allows for free conversion.
• Auto-orientation setting available.
• Choose to compress the file or not.
• Insert from device or cloud.

Pros

• You can add files from the computer, Dropbox, Google Drive, or URL.
• It enables you to strip attached metadata.
• Adjust image size freely.

Cons

• Limited customizations.
• No free plan.

7. Zamzar

You can efficiently utilize this online tool to convert different file formats into another, like GIF into PNG. You can access the files you created for at least 24 hours after the conversion. For more time, upgrade your account.

How to download: Online tool

Rating: 4.5 stars out of 5 (Capterra)

Compatible OS: web-based

Price: Basic- USD 8.60/month, Pro- USD 15.18/month, Business- USD 24.04/month

Main Features:

• It supports multiple file formats for converting.
• Add a file from the device or cloud.
• Insert online URL of files.
• 50 MB is the maximum file size.

Pros

• All saved files for free users can be saved for 24 hours.
• Paid users can decide to remove files from storage.
• Email notification for downloading is possible.

Cons

• Convert/save only two files per day for free.
• You need to register an account when using.

8. Browserling

Browserling is one of the most accessible and high-quality conversion tools for turning GIFs into PNG, JPG, or any other format. The settings are simple to understand and use, and one can convert multiple files.

How to download: Online tool

Rating: 4 stars out of 5 (G2)

Compatible OS: web-based, Windows/Android devices.

Price: Free, Developer- USD 19/month, Team- USD 29+/month

Main Features:

• Insert from the device.
• You can add GIFs of any size.
• Drag and drop functionality is available.
• Automatically saves to the device.

Pros

• Quick conversion.
• Zero complex steps.
• Easy to use for all users at different stages.

Cons

• No batch processing is allowed.
• The free version is only web-based and not compatible with most OS/devices/browsers.

9. iLoveIMG

Another top-notch online GIF to PNG converter is iLoveIMG, with which you can add and alter multiple GIF files simultaneously. Then, after the conversion, share to social media accounts from Facebook or others easily.

How to download: Online tool

Rating: 3.6 stars out of 5 (TrustPilot)

Compatible OS: web-based

Price: Free, Business- custom price, Premium- USD 3.79

Main Features:

• Insert from a folder, Dropbox, or Google Drive.
• Add multiple images.
• Rotate the files.
• Share to social media.

Pros

• Add from the device.
• Cloud support is available.
• Align files alphabetically.

Cons

• Does not work offline.
• Limited batch process for free users.

10. Convertfiles

This online tool can easily include and change GIFs into PNG files. The conversions occur quickly, and you can add your email account to get quick alerts for the completion of the process.

How to download: Online tool

Rating: 4.6 stars out of 5 (mywot.com)

Compatible OS: web-based

Price: Free

Main Features:

• Add specific input format.
• Include the preferred output format.
• Insert email for notifications.
• Support files to be added from the device library.

Pros

• Quicker process of conversion.
• A variety of file formats are compatible.
• Categorized list of formats like documents, images, videos, etc.

Cons

• Can include third-party unauthorized sites that transfer users to other pages.
• No video formats for output.

Pro Tips: How to Convert GIF to Video for Free?

Besides utilizing suitable tools to convert GIFs into PNG or other image files, you can also use the best GIF to video converters. For example, with Wondershare Filmora , you can easily convert GIFs or other image files into video files. In addition, some editing options, like GIFs, allow users to create videos after merging image files.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1Launch the Filmora software.

Step2Press the “New Project” section and then access “Click to import media files.”

Add the image files, like GIFs, into the editor.

Step3Drag the files to the editing timeline. Use customization settings like Speed, Animation, Audio, Effects, etc., to edit the file.

Step4Click on Export > Local > Mp4. You can choose other video formats too.

Step5Add file information like saving location, name, and formatting specification.

Step6Click on the Export button.

Final Words

You can easily use one of the given tools to convert GIF files into varying image file types. There are fully online options like CloudConvert, and certain choices with a software version, like Online Convert. Try each at least once for the best results to know which fits your needs perfectly.

2. Ezgif

Ezgif is another simple-to-use online tool with substantial image conversion benefits. You can add your GIF files from the Cloud account or computer and directly get JPG files. PNG does not have a direct conversion here, though.

How to download: Online tool

Rating: 100 out of 100 (Scam Detector)

Compatible OS: web-based browsers

Price: Free

Main Features:

• Support a maximum of 50 MB file size for images.
• Direct converter to JPG.
• Set background color to white.
• Add URL link of online GIF files.

Pros

• Instant conversion.
• No changes to original file quality.
• Add from the device.

Cons

• Upload and convert files one by one.
• No cloud support.

3. CloudConvert

CloudConvert is a high-quality online GIF to PNG converter that people can use to convert high-quality image files with no quality loss. First, choose your files, go for settings, and then the converting will be finished in minutes.

How to download: Online tool

Rating: 4.5 stars of 5 (Capterra)

Compatible OS: web-based

Price: Packages/Subscriptions- Costs start at USD 8 per conversion minute.

Main Features:

• Select a file from various formats, like URL, Device, or cloud accounts.
• Set crop/scape adjustments.
• Note image width and height.
• Select to strip or vice versa.

Pros

• Customize output file type.
• Support watermark security feature. It protects your images and graphic files from being stolen, used, or altered without the owner’s permission.
• High-quality image resolution is available.

Cons

• Slightly complex for beginners to understand or use initially.
• Bigger files take a longer time to load.

4. Convertio

Convertio is another top-grade GIF to JPGF converter which people can utilize to prepare high-definition image files from animated pictures. You can make multiple conversions and get high-priority customer support.

How to download: Online tool

Rating: 4.9 stars of 5 (Capterra)

Compatible OS: web-based

Price: Light- USD 9.99/month, Basic- USD 14.99/month, Unlimited- USD 25.99/month

Main Features:

• Get at least 25 concurrent conversion benefits with paid plans.
• Adfree pages.
• Unlimited conversions are only supported by the highest-paid plan.
• Unlimited allowed conversion minutes for users daily.

Pros

• The drag and drop function is smooth to use.
• Add files with at least 100 MB file size.
• Multiple formats are supported.

Cons

• Signup is necessary for a higher file size allowance.
• More limited service for free.

5. Soda PDF

This GIF to PNG converter is top-notch and used for changing big and small-sized GIF files into static PNG or JPG formats. However, no issues with image quality would be noticeable. You can use it for multiple conversions.

How to download: Online tool

Rating: 3.4 stars of 5 (Capterra)

Compatible OS: Online, Mac, Windows, Linux

Price: Standard- USD 6.73/month, Pro- USD 8.23/month, Business- USD 16.63/month

Main Features:

• Add GIF files from the computer, Dropbox, or Google Drive.
• Files are stored for a full day.
• Direct download button available.
• Redo conversion in case of issues.

Pros

• A desktop version with offline usage is available.
• The drag and drop function makes the converting process more convenient.
• Quick file saving.

Cons

• Cannot access old converted files from servers.
• Ads are available.

6. FreeConvert.com

FreeConvert is operable for multiple types of file conversions. In addition, you can store your files in the cloud and handle various tasks simultaneously, depending on your plan.

How to download: Online tool , Chrome extension

Rating: 58.40 out of 100 (Scam Detector)

Compatible OS: Windows, Mac, Linux

Price: 24-hour Pass- USD 12.99, Pro- USD 25.99/month, Basic- USD 9.99/month, Standard- USD 14.99/month.

Main Features:

• Max 1GB of size allows for free conversion.
• Auto-orientation setting available.
• Choose to compress the file or not.
• Insert from device or cloud.

Pros

• You can add files from the computer, Dropbox, Google Drive, or URL.
• It enables you to strip attached metadata.
• Adjust image size freely.

Cons

• Limited customizations.
• No free plan.

7. Zamzar

You can efficiently utilize this online tool to convert different file formats into another, like GIF into PNG. You can access the files you created for at least 24 hours after the conversion. For more time, upgrade your account.

How to download: Online tool

Rating: 4.5 stars out of 5 (Capterra)

Compatible OS: web-based

Price: Basic- USD 8.60/month, Pro- USD 15.18/month, Business- USD 24.04/month

Main Features:

• It supports multiple file formats for converting.
• Add a file from the device or cloud.
• Insert online URL of files.
• 50 MB is the maximum file size.

Pros

• All saved files for free users can be saved for 24 hours.
• Paid users can decide to remove files from storage.
• Email notification for downloading is possible.

Cons

• Convert/save only two files per day for free.
• You need to register an account when using.

8. Browserling

Browserling is one of the most accessible and high-quality conversion tools for turning GIFs into PNG, JPG, or any other format. The settings are simple to understand and use, and one can convert multiple files.

How to download: Online tool

Rating: 4 stars out of 5 (G2)

Compatible OS: web-based, Windows/Android devices.

Price: Free, Developer- USD 19/month, Team- USD 29+/month

Main Features:

• Insert from the device.
• You can add GIFs of any size.
• Drag and drop functionality is available.
• Automatically saves to the device.

Pros

• Quick conversion.
• Zero complex steps.
• Easy to use for all users at different stages.

Cons

• No batch processing is allowed.
• The free version is only web-based and not compatible with most OS/devices/browsers.

9. iLoveIMG

Another top-notch online GIF to PNG converter is iLoveIMG, with which you can add and alter multiple GIF files simultaneously. Then, after the conversion, share to social media accounts from Facebook or others easily.

How to download: Online tool

Rating: 3.6 stars out of 5 (TrustPilot)

Compatible OS: web-based

Price: Free, Business- custom price, Premium- USD 3.79

Main Features:

• Insert from a folder, Dropbox, or Google Drive.
• Add multiple images.
• Rotate the files.
• Share to social media.

Pros

• Add from the device.
• Cloud support is available.
• Align files alphabetically.

Cons

• Does not work offline.
• Limited batch process for free users.

10. Convertfiles

This online tool can easily include and change GIFs into PNG files. The conversions occur quickly, and you can add your email account to get quick alerts for the completion of the process.

How to download: Online tool

Rating: 4.6 stars out of 5 (mywot.com)

Compatible OS: web-based

Price: Free

Main Features:

• Add specific input format.
• Include the preferred output format.
• Insert email for notifications.
• Support files to be added from the device library.

Pros

• Quicker process of conversion.
• A variety of file formats are compatible.
• Categorized list of formats like documents, images, videos, etc.

Cons

• Can include third-party unauthorized sites that transfer users to other pages.
• No video formats for output.

Pro Tips: How to Convert GIF to Video for Free?

Besides utilizing suitable tools to convert GIFs into PNG or other image files, you can also use the best GIF to video converters. For example, with Wondershare Filmora , you can easily convert GIFs or other image files into video files. In addition, some editing options, like GIFs, allow users to create videos after merging image files.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step1Launch the Filmora software.

Step2Press the “New Project” section and then access “Click to import media files.”

Add the image files, like GIFs, into the editor.

Step3Drag the files to the editing timeline. Use customization settings like Speed, Animation, Audio, Effects, etc., to edit the file.

Step4Click on Export > Local > Mp4. You can choose other video formats too.

Step5Add file information like saving location, name, and formatting specification.

Step6Click on the Export button.

Final Words

You can easily use one of the given tools to convert GIF files into varying image file types. There are fully online options like CloudConvert, and certain choices with a software version, like Online Convert. Try each at least once for the best results to know which fits your needs perfectly.

Guide to Create a Timelapse Video in After Effects

Time-Lapse movies are great for a variety of projects; you can use them as establishing shots in sitcoms, corporate marketing videos, and they can make lovely backgrounds for animated slideshows. A time-lapse video is essentially a series of photographs taken at regular intervals to depict how the environment changes gradually over a shorter period of time. In this article, we’ll demonstrate how you may quickly and easily build an After Effects time-lapse effect.

With that said, let’s start!

Step 1. Create a new composition

Calculating your composition length to accommodate the frame rate and number of images is the first step in generating a time-lapse video.

1. Verify the number of images you have for your Sequence.
2. New Composition Creation. Selecting a frame rate: A time lapse film produced at 30 frames per second will flow smoothly, but you can select any frame rate you like.
3. To determine the duration of your composition, divide the number of photographs you have by the frame rate you’ve chosen. For instance, if you use 600 photos at 30 frames per second, your composition will last 20 seconds.

Step 2. Import your images

You are prepared to make a time-lapse sequence if all of your photographs are saved to the same folder and are in the same order. If you are working directly from your Camera, you will likely have Camera Raw files, although this procedure works with PNG and JPEG sequences.

1. Press Command/Control I on your keyboard or select File > Import. Find the folder holding your image sequence.
2. To begin, select the first picture in the sequence. If all of your images have accurate names, After Effects will be able to identify a sequence of images.
3. Make sure the Force Alphabetical Order and Camera Raw Sequence checkboxes are selected. Your Time-Lapse Sequence will display in the Project Browser Panel after you click Import.
4. Once you’ve watched how it plays, you can adjust the Frame Rate by right-clicking the Sequence in the Project Browser and selecting Interpret Footage > Main.
5. To update your time-lapse, modify the Frame Rate setting and click OK.

Step 3. Create movements

1. After Effects’ Time-Lapse Sequence can be used just like any other standalone clip. This implies that you may give your time-lapse clip movement by adding Keyframes and Effects.
2. Place your Playhead at the beginning of the clip after choosing the Image Sequence. Make a keyframe for the scale or position.
3. To generate a second Keyframe for the value of your choice, move to the end of the clip. Make any necessary Clip modifications.
4. Right-click on the timeline, choose New > Adjustment Layer, then add your effects to the Adjustment Layer to add effects like noise and grain.

Step 4. Create slow motion from a video

You can import your video after you’ve shot it to prepare it for editing. The same steps, including naming your photos in order, must be taken for the Time Lapse sequence. It may be advantageous to entirely rename both your Image Sequence and Performer clip.

1. Drag the finished Time Lapse sequence to your Timeline after completing it as previously explained.
2. Over the Time Lapse, add the Performer Clip to the Timeline.
3. Choose Time>Time Stretch by performing a right-click on the performer clip.
4. You can alter the Stretch Factor or Duration in the dialogue box. When you alter one parameter, the other will reflect the new Stretch Factor or Duration for you.

Step 5. Make an overlay

You can alter the Stretch Factor or Duration in the dialogue box. When you alter one parameter, the other will reflect the new Stretch Factor or Duration for you.

1. Find Luma Key in the Effect Control Panel and drag it to your clip.
2. Change the Key Type setting in the Effect Control Panel to Key Out Brighter.
3. The Threshold, Tolerance, and Edge settings should be adjusted until only the silhouette is visible.
4. Use the Pen or Mask Tool to create a circle around the parts you want to delete if you discover any corners of your clip that are still visible.
5. Add any Effects, such as Light Leaks, to your Adjustment Layer by choosing “Right-click > New > Adjustment layer.”

After Effects CC must be opened, a new project must be created, the Import File menu option must be selected, and the appropriate folder containing the altered still images must be located and selected before the time-lapse photos can be turned into a film. You need to make sure that the JPEG Series box is checked, as well as the Force Alphabetical Order box.

Once you have clicked on the first image in the sequence. The time-lapse video that you uploaded appears in the project library. After performing a right-click on the filename, select “New Comp from Selection” from the context menu.

Step 6. Exporting your video

After getting our sequence to perform some kind of slow, understated animation so that it appears as though the camera is moving dramatically, we will need to export a video file. Go to File > Export > Add to Render Queue, then open the Render Queue dialog box by going to Window > Render Queue. From there, you can choose the Output Module and change the settings in the options dialog box. Finally, choose the Output To option and select the location on your computer where you would like to save the video clip that we are currently rendering and exporting.

Conclusion

No matter how you make your time lapse videos, After Effects has a ton of features you can use to modify and enhance the way they look. Now that you are familiar with the fundamentals, you can play with the Frame Rates and Composition options. Check out this helpful manual for more information on Time Stretching and Remapping in After Effects.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Free Download For macOS 10.14 or later

Best 10 Crazy-Cool Examples of AR Video

10 Crazy-Cool Examples of AR Video

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

● Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

● Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

● User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

● Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an interactive means of integrating the real world with digitally simulated components.

● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

Try It Free Try It Free

Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

● Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

● Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

● User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

● Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an interactive means of integrating the real world with digitally simulated components.

● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

Try It Free Try It Free

Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

● Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

● Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

● User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

● Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an interactive means of integrating the real world with digitally simulated components.

● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

Try It Free Try It Free

Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

● Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

● Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

● User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

● Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an interactive means of integrating the real world with digitally simulated components.

● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

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