How To Film a Slow Motion Video

Scenes that might otherwise be monotonous can be made more interesting by the use of slow-motion photography in movies and television shows. For instance, a battle sequence between two characters can be portrayed in its entirety, but if it is later replayed in slow motion, the intensity of the action is amplified significantly.

Let’s dive in!

1. What is slow motion?

Filmmakers use the slow-motion effect to create the illusion that the passage of time has been slowed down on the screen. In the early 20th century, an Austrian priest named August Musger was the one who came up with the idea. Playing normally recorded material at a slower pace is another method for creating the illusion of slow motion.

When a film is recorded at 25 frames per second, but played back at 24 frames per second, it will seem as if it is being shown in slow motion because all of the movements will be slightly slower than when they were actually performed. This is because the film was recorded at 25 frames per second, but the playback was done at 24 frames per second.

Because there are not enough frames to show all of the details of each frame when a 24-frame animation is played at a 25-frame rate (or a 30-frame animation at a 32-frame rate), certain frames have to be repeated (every 5th one in this case). When there is a dramatic event taking place, this manipulation of the film speed makes the action on screen appear even more dramatic or “tensioned.”

2. Understanding frame rates

When filming video, there are a set number of frames per second that you can choose from. One picture is all you get when you take a still photograph. Click. That is only one example. A frame is the name of that picture. With video, however, you take 30 or 24 images per second, which you then combine. You now have footage.

The video is a combination of tens of thousands of frames or images that are flashing before your eyes. With a normal frame rate of 24 frames per second, you are essentially taking 24 pictures per second and stitching them together to create video. When you stretch it out in post for slow motion, you double or triple the frame rate, which results in more images per second and eliminates empty gaps and jarring actions.

This is how video that has been sped up for slow motion may still preserve its quality. But you can’t just choose a frame rate based on taste. Frame rates vary depending on the different types of emotions. 60 fps will do if the video is a slo-mo of a person’s emotion. However, if your shot contains a lot of movement and you want to show it, such as when automobiles collide or explode, you may require a higher frame rate, such as 120 fps.

3. Post processing

This is when it gets a bit complicated. Some cameras come equipped with a slow-motion feature. To capture the video in slow motion at a higher frame rate, go to your settings. You might not have this built-in slow-motion feature in other models.

Therefore, even though the footage was taken at a higher frame rate, the camera is playing the movie back at the same pace it was shot at, so when you shoot at a higher frame rate, you end up with footage of a normal speed. There is a solution to that. The footage’s speed can be adjusted during post-production.

The 24/30 fps editing timelines are pre-set. The majority of the video you capture at this frame rate plays back just nicely on this timeline. You must stretch out video that was shot at a higher frame rate to match this timeline, though. That effectively doubles or triples the length of a video, depending on the multiple of the timeline’s typical frame rate.

4. Lighting

While watching TV or movies, you might have observed anything. The majority of the extremely slow photos happen in broad daylight. Not after dark or in dimly lit areas. The reason for this is that sufficient lighting is required in order to capture motion. Lighting becomes crucial as your frame rate exceeds 300 frames per second. Therefore, if you must take these pictures, you must do so in a studio environment with lots of artificial lighting.

To create that cinematic magic, you can use high CRI lighting. On the screen, a flickering light may spell doom. Flickering lights have the potential to damage slow-motion film even though they would be OK for any other scene. Because there is no risk of voltage fluctuation, LED lights are a safe bet. The reason for this is that some models do not require an electrical outlet to function. Prior to departure, make sure you have checked each and every light.

If you are filming during the day and you point your camera toward the sun, you may end up with a significant amount of glare that cannot be hidden up in the post-production stage nor can it be ignored. This is not merely a problem that occurs throughout the daytime. Flares can also be obtained from moving vehicles and various other sources of light. If you use a flat lens when you’re out at night, you can eliminate the risk of something like that happening.

5. Why use slow motion?

When you first begin working with slow-motion video, you need to ask yourself, “What exactly is the purpose behind me choosing this effect?” Once you have an answer to that question, you may move on to the next step.

In most cases, there are often two primary causes for it.

1. It makes sense to present emotions on the screen for a longer period of time in order for the audience to be able to absorb and comprehend it in its whole if they are shown for a longer period of time since moments that are packed with emotions seem to endure longer than ordinary ones.

2. The second strategy is to draw attention to striking visuals that you might have overlooked in other circumstances and that contribute significantly to the aesthetic value of your setting. A flutter of the eyelid, a butterfly stretching its wings, rains falling on a flower petal, shards of fire breaking free, etc. are all examples of how quickly things may happen. You need to have a good reason for using slow motion, and you shouldn’t abuse the effect too much too. You should only do so at those moments where it makes logical sense to do so.

Subconscious slow-motion. Overusing or misusing a function ruins its appeal. Filming isn’t an exact science, but it does nothing unnecessary. For a cinematic effect, slow-motion should be introduced carefully.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Free Download For macOS 10.14 or later

Finding LUTs Made by Danny Gevirtz

Danny Gevirtz is a talented video editor known for his creative skills that bring videos to life. His unique approach to video editing sets him apart. One factor that makes Danny’s content so amazing is his mastery of color grading. Through his expert use of color, he can transform ordinary videos into extraordinary ones. You can even download Danny Gevirtz LUTs for your work.

In this way, you can apply his signature style to your videos to make them look great. Moreover, you can achieve a cinematic-style look for your media content. There are so many Danny Gevirtz-influenced LUTs available, both paid and free. You can download any one of them to replicate the color grading style of your favorite video editor.

Part 1: Introducing the Basics of LUTs in Video Editing

LUTs are like magic formulas that make your videos and images look better. They tweak the colors and tones in your footage to create a new visual experience. Following are the basic details of using and applying LUTs in basic video editing operations.

Types of LUTs

• Technical LUTs: These are for technical stuff like adjusting color spaces or correcting gamma. They ensure your colors and tones stay consistent across different devices and platforms.
• Creative LUTs: This type is a fun type of LUT. Creative LUTs help you achieve specific looks or styles. They can make your videos look like they were shot on film or create different moods and visual effects.

Apply LUTs with the Correct LUT Format

You can apply LUTs using different video editing software. For instance, there is Adobe Premiere Pro, DaVinci Resolve, Final Cut Pro, and others to apply LUT. Just load the LUT and apply it to your video clips or the whole project. Moreover, you can make adjustments to the LUT according to your preference.

In addition, LUTs come in different file formats, such as .cube, .3dl, .look, or .icc. The most common one is .cube. Furthermore, different video editing tools support different formats. Moreover, choose the right format for your editing software and the colors you want.

Customizing LUTs and Non-Destructive Editing

You don’t have to stick with pre-made LUTs. Additionally, you can create your own or modify existing ones to match your needs and style. Advanced color grading software lets you tweak individual colors, contrast, saturation, and more. Save these adjustments as custom LUTs for future use.

The great thing about LUTs is that they don’t mess with your original video file. They’re like a layer that sits on top, making real-time changes during playback or rendering. Moreover, you can always return to the original footage or make further adjustments without losing data.

Empower your videos with a new mood using different LUTs. Filmora now offers 100+ top-quality 3D LUTs cover a broad range of scenarios. Transform your videos with Filmora’s powerful 3D LUTs.

Apply LUT on Videos Apply LUT on Videos Learn More

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Part 2: What are the Benefits and Drawbacks of Having LUTs in Video Editing?

LUTs are an amazing tool in video editing to improve the color scheme of your videos. However, Look-up Tables also have advantages and disadvantages, which are to be discussed as follows.

Advantages of LUTs in Video Editing

1. Time Efficiency: LUTs save time by quickly applying color grading adjustments. Furthermore, it streamlines the editing process, especially for large volumes of media files.

2. Consistent Look: Using the same LUT across multiple clips ensures consistent color and tone. Moreover, even working with different cameras or lighting conditions throughout your video.

3. Creative Flexibility: LUTs offer a wide range of creative options. It allows you to achieve specific moods and styles or emulate film aesthetics. Similarly, you can enhance your storytelling with correct color grading.

4. Real-Time Preview: Moreover, LUTs provide a real-time preview of the final look. It enables you to make informed, creative decisions. Additionally, you can experiment with different looks during the editing process.

Disadvantages of LUTs in Video Editing

1. Generic Look: Pre-made LUTs may not perfectly match your creative vision. Similarly, it results in a generic or overused appearance that lacks uniqueness or creativity.

2. Limited Control: LUTs offer overall color and tone adjustments, but limitations exist. They may not provide precise control over individual color parameters. It limits the customization options for each clip.

3. Compatibility Issues: Not all LUTs are compatible with every editing software or color space. Furthermore, it potentially leads to below-par results. Moreover, it can also lead to compatibility problems with specific file formats.

Part 3: Danny Gevirtz LUTs: An Iconic List of LUTs Available for Effective Video Editing

Does the work of Danny Gevirtz inspire you? Here are some of the most popular Danny Gevirtz-style LUTs you can use for your content.

1. Creative Filmmaking LUTs

The creative Filmmaking LUT pack consists of 7 unique LUTs designed to enhance your videos. Each LUT offers a unique look, from vintage vibes to the iconic Nolan Blue. Inspired by Christopher Nolan’s film “Dunkirk,” the Nolan Blue LUT gives you a similar color grading. Moreover, you can achieve the perfect sunset color grading with the Warm Nostalgia LUT. There are so many more to explore in this pack that you can use.

2. Sellfy Danny Gevirtz Filmmaker LUT Pack

Danny Gevirtz’s color grading inspires this LUT pack. It provides a collection of 8 unique LUTs designed to give your content a different look. Furthermore, this LUT pack has LUTs from moody and cinematic to basic skin tone LUTs. This pack’s Teal and Orange LUT are designed to enhance skin tones in a video or photo. Moreover, this pack also offers LUT for outdoor scenery and nature footage.

Conclusion

To conclude, LUTs that are inspired capture the essence of a particular style of color grading. Choose your favorite content creator by exploring the world of LUTs and color grading. In addition, many influencers have their LUTs available on the internet. One such content creator is Danny Gevirtz, with some amazing color-grading skills. You can search for Danny Gevirtz LUTs free download to download yours.

Apply LUT on Videos Apply LUT on Videos Learn More

Try It Free >>

Part 2: What are the Benefits and Drawbacks of Having LUTs in Video Editing?

LUTs are an amazing tool in video editing to improve the color scheme of your videos. However, Look-up Tables also have advantages and disadvantages, which are to be discussed as follows.

Advantages of LUTs in Video Editing

1. Time Efficiency: LUTs save time by quickly applying color grading adjustments. Furthermore, it streamlines the editing process, especially for large volumes of media files.

2. Consistent Look: Using the same LUT across multiple clips ensures consistent color and tone. Moreover, even working with different cameras or lighting conditions throughout your video.

3. Creative Flexibility: LUTs offer a wide range of creative options. It allows you to achieve specific moods and styles or emulate film aesthetics. Similarly, you can enhance your storytelling with correct color grading.

4. Real-Time Preview: Moreover, LUTs provide a real-time preview of the final look. It enables you to make informed, creative decisions. Additionally, you can experiment with different looks during the editing process.

Disadvantages of LUTs in Video Editing

1. Generic Look: Pre-made LUTs may not perfectly match your creative vision. Similarly, it results in a generic or overused appearance that lacks uniqueness or creativity.

2. Limited Control: LUTs offer overall color and tone adjustments, but limitations exist. They may not provide precise control over individual color parameters. It limits the customization options for each clip.

3. Compatibility Issues: Not all LUTs are compatible with every editing software or color space. Furthermore, it potentially leads to below-par results. Moreover, it can also lead to compatibility problems with specific file formats.

Part 3: Danny Gevirtz LUTs: An Iconic List of LUTs Available for Effective Video Editing

Does the work of Danny Gevirtz inspire you? Here are some of the most popular Danny Gevirtz-style LUTs you can use for your content.

1. Creative Filmmaking LUTs

The creative Filmmaking LUT pack consists of 7 unique LUTs designed to enhance your videos. Each LUT offers a unique look, from vintage vibes to the iconic Nolan Blue. Inspired by Christopher Nolan’s film “Dunkirk,” the Nolan Blue LUT gives you a similar color grading. Moreover, you can achieve the perfect sunset color grading with the Warm Nostalgia LUT. There are so many more to explore in this pack that you can use.

2. Sellfy Danny Gevirtz Filmmaker LUT Pack

Danny Gevirtz’s color grading inspires this LUT pack. It provides a collection of 8 unique LUTs designed to give your content a different look. Furthermore, this LUT pack has LUTs from moody and cinematic to basic skin tone LUTs. This pack’s Teal and Orange LUT are designed to enhance skin tones in a video or photo. Moreover, this pack also offers LUT for outdoor scenery and nature footage.

Conclusion

To conclude, LUTs that are inspired capture the essence of a particular style of color grading. Choose your favorite content creator by exploring the world of LUTs and color grading. In addition, many influencers have their LUTs available on the internet. One such content creator is Danny Gevirtz, with some amazing color-grading skills. You can search for Danny Gevirtz LUTs free download to download yours.

Guide To Creating The Perfect VHS Effect Look in Premiere Pro

Adobe Premiere Pro is an excellent tool for video editing. It is a tool that can edit, create effects and filters, and do much more. In addition to this, you can even add different effects, such as VHS. The VHS effect in recent years has become significantly important due to its usage. This effect creates an old and jittery look to your video.

VHS effect has characteristics of old video tapes with lines and scales. It also adds distortion, noise, and color shifting to your videos. There are many filters and overlays that you can apply to get the VHS look. However, if you are using a PC tool, such as Premiere Pro, then you have to learn how to apply it. You can easily create a VHS effect Premiere look once you learn to add the effect to your video.

Part 1: What Are The Benefits of Using VHS Effects in Video?

Using VHS effects in your videos can bring several benefits. You can easily use multiple VHS effects in Premiere Pro. However, firstly, explore why incorporating VHS effects can be advantageous:

• Nostalgic Appeal: VHS effects can take your audience back to the era of VHS tapes. It creates a feeling of nostalgia and familiarity. Such effects also take you back to the 90s era by creating a similar look.
• Authenticity: Applying such effects mimics the characteristics of old tapes by adding imperfections. These effects also add color bleeding, distortion, and noise to your videos. It creates a sense of authenticity, looking like the video was recorded on genuine VHS tapes.
• Creative Style: These effects offer a unique style in terms of the video’s appeal. It further enhances the storytelling and allows for artistic expression. They can set a particular mood, add decay, and contribute to specific genres like retro.
• Enhancing Period Settings: If your video is set in a specific time period, then these effects can help. By using VHS effects, you can make the video more authentic. Additionally, this reinforces the historical context of the narrative.
• Attention-Grabbing: In a world of crisp and high-definition visuals, uniqueness matters. Intentionally using VHS effects for your video, you can make your video stand out. The distinct and unconventional look captures viewers’ attention.
• Cost-Effective Solution: You can use such effects to cut down your cost. Instead of investing in expensive props, VHS effects offer a more cost-effective solution. Digital software and plugins can apply these effects, eliminating the need for physical equipment.

Add VHS Effect to Video

Simply add video effects on Video with Filmora Video Effect Editor ! Experience the magic of cool yet outstanding video effects, where your videos come to life in beautiful visuals.

Apply VHS Effect Apply VHS Effect Learn More >

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Part 2: How To Add VHS Effect in Premiere Pro: An Overview

Do you know how you can add the VHS effect in Premiere Pro? Don’t worry because this guideline will provide you with the required information. These simple steps will let you add your favorite VHS look to your video using Premiere Pro.

Step 1: Import your video into Adobe Premiere Pro. Open the “Lumetri Color” panel by clicking “Color” in the main toolbar. Further, choose “Lumetri Scopes” to access the graph window. Then, adjust the basic settings in the “Lumetri Color” panel. Continue to decrease the value of “Whites,” increase the “Contrast,” and set the “Blacks” to 10 on the graph.

Step 2: Navigate to the “Creative” tab in the “Lumetri Color” panel. Increase the “Faded Film” and decrease the “Sharpness,” “Saturation,” and “Vibrance” to your liking. Use the color wheels in the “Color Wheels & Match” section to give the right tone. Further, proceed to increase the “Vignette” value from the same tab.

Step 3: Enable editing mode by selecting “Editing” in the main bar. Choose “Edit” from the lower section and search for the “Channel Blur” effect. Apply the effect by dragging and dropping it onto your video clip. Place the effect above previous adjustments and effects.

Step 4: In the “Channel Blur” effect tab, enable “Repeat Edge Pixel” and increase “Red Blurriness” to 30. Repeat the same step but this time increase “Blue Blurriness” to 30 and “Red Blurriness” to 15 and change “Blur Dimensions” to “Vertical.”

Step 5: Continue to add the “Unsharp Mask” and “Color Emboss” effects from the “Effect” tab. Proceed and change “Amount” and “Radius” for “Unsharp Mask” to 85 and 20, respectively. Slightly increase the “Relief” values for the “Color Emboss” effect.

Proceed to apply the “Noise” effect from the “Noise & Grain” section and further adjust the “Amount of Noise” to your preference. Induce the “Wave Warp” effect and set the parameters of “Wave Height” to 2 and “Wave Width” to 1000. Change “Direction” to 0 and “Pinning” to “Horizontal Edges.”

Step 6: You can crop your video to a 4:3 aspect ratio to give your video more authenticity. To do this, create two “Color Matte” layers using the “New Item” icon. Name and place them over the video clip. Apply the “Crop” effect to both layers. Set the “Left” option to 86 for the first layer and the “Right” option to 86 for the second layer. Set the “Edge Feather” to 30 for both layers.

Make sure to save your VHS effect as a preset for future use by right-clicking and selecting “Save Preset.” Finally, export your VHS effect Premiere Pro video to your desired format.

Part 3: Using Wondershare Filmora to Add The Perfect VHS Effect in No Time

Wondershare has provided us with so many tools and applications for different purposes. It has provided an amazing video editing tool called Filmora. Wondershare Filmora Video Editor provides easy editing options for the user. You can create highly professional videos with impressive results using Filmora. This tool offers multiple overlays, video effects , and filters to use.

Add VHS Effect For Win 7 or later(64-bit)

Add VHS Effect For macOS 10.14 or later

Try It Free >>

If you want to add VHS effect Vegas Pro overlays using Filmora, you can. In order to apply such effects to your videos, you need to follow the guide. There are 4 simple steps to add the perfect VHS look to your video in no time.

Step 1xxx

To apply a similar VHS overlay Premiere effect to your video, first access Wondershare Filmora on your computer. Then, click on the “New Project” tab in the main interface, which will take you to a new window.

Step 2Import and Arrange Your Video

Next, import your video by either dragging and dropping it into the software or using the import media option. Once imported, drag and drop your video into the timeline area to begin working with it.

Step 3Apply VHS Effects

Access the “Effects” option from the top bar of the software. Search for “VHS” in the Effects panel to explore the various VHS effects available. Choose the desired effect that fits your style, then drag and drop your video on top of the timeline.

Step 4Adjust Opacity and Export

To refine the intensity of the VHS effect, go to the “Effects” tab located on the right side of the screen. From there, you can adjust the effect’s opacity by changing its transparency. Then, click “Export” at the top left of the screen to save your video with the applied VHS effects.

Conclusion

To conclude, there are many different overlays, effects, and filters that you can use. However, VHS effects are some of the most popular ones. People use different VHS filters in Premiere Pro to give their content a distinctive look. You can add these effects using different online and offline tools. One of the most popular tools is Wondershare Filmora which helps you add the VHS look to your video.

Apply VHS Effect Apply VHS Effect Learn More >

Try It Free >>

Part 2: How To Add VHS Effect in Premiere Pro: An Overview

Do you know how you can add the VHS effect in Premiere Pro? Don’t worry because this guideline will provide you with the required information. These simple steps will let you add your favorite VHS look to your video using Premiere Pro.

Step 1: Import your video into Adobe Premiere Pro. Open the “Lumetri Color” panel by clicking “Color” in the main toolbar. Further, choose “Lumetri Scopes” to access the graph window. Then, adjust the basic settings in the “Lumetri Color” panel. Continue to decrease the value of “Whites,” increase the “Contrast,” and set the “Blacks” to 10 on the graph.

Step 2: Navigate to the “Creative” tab in the “Lumetri Color” panel. Increase the “Faded Film” and decrease the “Sharpness,” “Saturation,” and “Vibrance” to your liking. Use the color wheels in the “Color Wheels & Match” section to give the right tone. Further, proceed to increase the “Vignette” value from the same tab.

Step 3: Enable editing mode by selecting “Editing” in the main bar. Choose “Edit” from the lower section and search for the “Channel Blur” effect. Apply the effect by dragging and dropping it onto your video clip. Place the effect above previous adjustments and effects.

Step 4: In the “Channel Blur” effect tab, enable “Repeat Edge Pixel” and increase “Red Blurriness” to 30. Repeat the same step but this time increase “Blue Blurriness” to 30 and “Red Blurriness” to 15 and change “Blur Dimensions” to “Vertical.”

Step 5: Continue to add the “Unsharp Mask” and “Color Emboss” effects from the “Effect” tab. Proceed and change “Amount” and “Radius” for “Unsharp Mask” to 85 and 20, respectively. Slightly increase the “Relief” values for the “Color Emboss” effect.

Proceed to apply the “Noise” effect from the “Noise & Grain” section and further adjust the “Amount of Noise” to your preference. Induce the “Wave Warp” effect and set the parameters of “Wave Height” to 2 and “Wave Width” to 1000. Change “Direction” to 0 and “Pinning” to “Horizontal Edges.”

Step 6: You can crop your video to a 4:3 aspect ratio to give your video more authenticity. To do this, create two “Color Matte” layers using the “New Item” icon. Name and place them over the video clip. Apply the “Crop” effect to both layers. Set the “Left” option to 86 for the first layer and the “Right” option to 86 for the second layer. Set the “Edge Feather” to 30 for both layers.

Make sure to save your VHS effect as a preset for future use by right-clicking and selecting “Save Preset.” Finally, export your VHS effect Premiere Pro video to your desired format.

Part 3: Using Wondershare Filmora to Add The Perfect VHS Effect in No Time

Wondershare has provided us with so many tools and applications for different purposes. It has provided an amazing video editing tool called Filmora. Wondershare Filmora Video Editor provides easy editing options for the user. You can create highly professional videos with impressive results using Filmora. This tool offers multiple overlays, video effects , and filters to use.

Add VHS Effect For Win 7 or later(64-bit)

Add VHS Effect For macOS 10.14 or later

Try It Free >>

If you want to add VHS effect Vegas Pro overlays using Filmora, you can. In order to apply such effects to your videos, you need to follow the guide. There are 4 simple steps to add the perfect VHS look to your video in no time.

Step 1xxx

To apply a similar VHS overlay Premiere effect to your video, first access Wondershare Filmora on your computer. Then, click on the “New Project” tab in the main interface, which will take you to a new window.

Step 2Import and Arrange Your Video

Next, import your video by either dragging and dropping it into the software or using the import media option. Once imported, drag and drop your video into the timeline area to begin working with it.

Step 3Apply VHS Effects

Access the “Effects” option from the top bar of the software. Search for “VHS” in the Effects panel to explore the various VHS effects available. Choose the desired effect that fits your style, then drag and drop your video on top of the timeline.

Step 4Adjust Opacity and Export

To refine the intensity of the VHS effect, go to the “Effects” tab located on the right side of the screen. From there, you can adjust the effect’s opacity by changing its transparency. Then, click “Export” at the top left of the screen to save your video with the applied VHS effects.

Conclusion

To conclude, there are many different overlays, effects, and filters that you can use. However, VHS effects are some of the most popular ones. People use different VHS filters in Premiere Pro to give their content a distinctive look. You can add these effects using different online and offline tools. One of the most popular tools is Wondershare Filmora which helps you add the VHS look to your video.

How To Be A Successful YouTuber

Over the last few years, YouTube has gone from being a small video website containing funny videos, to the world’s second-largest search engine. YouTube currently boasts more than 2 billion video views per week. It can also provide a low-cost to no-cost solution to making a social marketing channel for your hobby or business. Most of the time, success is not achieved overnight.

Creating a YouTube channel that will be successful takes a lot of time, effort, planning, and work to kickstart it from zero. In this article, we will be covering the most important topics you have to remember when becoming a successful YouTube star.

1. Watch Time
2. Average view duration
3. Audience Retention

• Promotion and Marketing

1. YouTube’s Community Tab
2. Social Media Advertisements

With that said, let’s get into it!

Successful YouTuber

1. Understand ‘Success’ Means

YouTube’s success is based on the premise that all visitors need the same thing. Search, find, and leave as fast as possible. Kind of like a store. But YouTube visitors have much more diverse needs than you might think. Some come to watch short clips of cats doing silly things, others to view TV shows or how to learn an instrument, cooking, maintain a car, and so much more.

The way your success is measured is by the number of viewers you get onto your channel. No matter what kind of content you upload, whether it’s about music, education, when you turn viewers into subscribers, dedicated fans, and supporters, that is how you can measure your success and how you can get as many new people through the door and make them stick around because they love what you do and what value you are to them. We are going more in-depth in the other stages of this article about analytics and measurements.

Understand What ‘Success’ Means

2. Create Your Plan

When it comes to building a successful YouTube channel, consistency is super important. You are more likely to gain success if you have a well-thought-out plan and a strategy for uploading content. Instead of uploading once per month, try once per week if your time schedule allows it so your new viewers know when to expect a new video. Planning is super important because it will allow you to stick to a schedule. If you have a lot of time to create videos, people tend to get used to that schedule. Once you’re planning becomes less structured because of lack of time, it can confuse viewers as consistency is important. People do not like change, or it will take time for them to get used to a new schedule, especially if it changes often.

Create Your Plan

3. Make Your YouTube Videos

After you created your plan, your strategy, and all the preparation, it is time to start filming! We highly recommend working with an upload schedule, so you know which videos to create and when they have to be finished. Try to have a good overall layout and theme for your videos from the start so people know who you are and what you do. Once you started filming you can continue the process and keep producing.

Note: If you have less time, you can create more videos in one filming session so you have a bulk library you can release over the period when you don’t have time for creating content.

Make Your YouTube Videos

It’s highly recommended to write down a list of topics for videos so you can have your same recording set ready to go for whenever you start shooting. If you are able to keep a dedicated space to keep your set, that’s a huge plus instead of having to tear everything down and setting up again each time you film and it gives your viewers a consistent idea of what they can expect any time new video releases onto your YouTube channel.

4. Use Analytics to Improve

Some marketers could have an unhealthy relationship with analytics. They track too many of the numbers. Maybe we think we can prove any marketing campaign is producing results if there’s an eye-catching percentage. But we all know that some metrics are a lot more revealing than other types of statistics.

We have listed 3 important types of metrics you have to study to truly understand your audience.

❶ Watch Time

The Watch Time is the total amount of minutes viewers have spent watching your content. It’s a key metric because YouTube pushes videos and channels with higher Watch Times in their search results and recommendations section. YouTube does this because the more Watch Time a video has, the more engaging their algorithm knows it is and YouTube like to recommend videos that keep viewers as long as possible on the platform.

Watch Time

In the Watch Time section, you can see the amount of Watch Time your videos have generated. You can also rank each of your videos by Watch Time and group your videos by styles, lengths and themes to determine your most engaging videos.

❷ Average view duration

Your Average view duration is the total Watch Time of your video divided by the total number of video playbacks, also including replays. This metric measures your video’s ability to engage people. If your video can’t engage new visitors, they’ll jump off from your video quite fast, leaving you with an unimpressive average view duration. If you create a high-performing video, your Average view duration and total Watch Time will increase over time and boost your search and recommendations rankings by a lot.

Average View Duration

❸ Audience Retention

Let’s talk about Audience Retention. If your video is longer than five minutes, and Audience Retention is more than 50%, you are going in the right direction. A hook is something that grabs a viewer’s attention and will result in them staying longer on your video or browsing your other content. We recommend regularly reviewing your videos to ensure you aren’t attracting visitors to outdated content. Older videos can turn them away and they may view your YouTube channel as less trustworthy or valuable as a source for the information that they are looking for. Updated videos are high-quality videos.

Audience Retention

5. Promotion and Marketing

Now it is time to let all your hard work pay off! There is one last thing to focus on so your videos will generate your desired results. Promoting your video is important when it comes to letting it find the target audience. We have listed a few options for promoting and marketing your content.

Promotion and Marketing

❶ YouTube’s Community Tab

Tips for You

1. Make a Post

To create a YouTube Community post on your computer or smartphone, go navigate to your YouTube channel, and look for the tab called “Community.”

2. Tag Content Creators

Now you can make a post and add either an image or a video to it to promote it! You can also tag other content creators by writing an @ symbol in front of the channel’s name.

To create a YouTube Community post on your computer or smartphone, go navigate to your YouTube channel, and look for the tab called “Community.” Now you can make a post and add either an image or a video to it to promote it! You can also tag other content creators by writing an @ symbol in front of the channel’s name.

❷ Social Media Advertisements

Tips for You

1. Targeting Teens at Tiktok

When choosing where to place your advertisements, it’s helpful to understand which networks are most popular with your target audience. Targeting teens? TikTok is where to find them. Older generations love Facebook, YouTube, Twitter, and Instagram.

2. Find Social Networks for Your Brand

Try looking at which social networks perform well organically for your brand. Where does your content naturally strike a chord with fans? This is an obvious choice for your first social ad campaign.

• YouTube’s Community Tab
• Social Media Advertisements

With that said, let’s get into it!

Successful YouTuber

1. Understand ‘Success’ Means

YouTube’s success is based on the premise that all visitors need the same thing. Search, find, and leave as fast as possible. Kind of like a store. But YouTube visitors have much more diverse needs than you might think. Some come to watch short clips of cats doing silly things, others to view TV shows or how to learn an instrument, cooking, maintain a car, and so much more.

The way your success is measured is by the number of viewers you get onto your channel. No matter what kind of content you upload, whether it’s about music, education, when you turn viewers into subscribers, dedicated fans, and supporters, that is how you can measure your success and how you can get as many new people through the door and make them stick around because they love what you do and what value you are to them. We are going more in-depth in the other stages of this article about analytics and measurements.

Understand What ‘Success’ Means

2. Create Your Plan

When it comes to building a successful YouTube channel, consistency is super important. You are more likely to gain success if you have a well-thought-out plan and a strategy for uploading content. Instead of uploading once per month, try once per week if your time schedule allows it so your new viewers know when to expect a new video. Planning is super important because it will allow you to stick to a schedule. If you have a lot of time to create videos, people tend to get used to that schedule. Once you’re planning becomes less structured because of lack of time, it can confuse viewers as consistency is important. People do not like change, or it will take time for them to get used to a new schedule, especially if it changes often.

Create Your Plan

3. Make Your YouTube Videos

After you created your plan, your strategy, and all the preparation, it is time to start filming! We highly recommend working with an upload schedule, so you know which videos to create and when they have to be finished. Try to have a good overall layout and theme for your videos from the start so people know who you are and what you do. Once you started filming you can continue the process and keep producing.

Note: If you have less time, you can create more videos in one filming session so you have a bulk library you can release over the period when you don’t have time for creating content.

Make Your YouTube Videos

It’s highly recommended to write down a list of topics for videos so you can have your same recording set ready to go for whenever you start shooting. If you are able to keep a dedicated space to keep your set, that’s a huge plus instead of having to tear everything down and setting up again each time you film and it gives your viewers a consistent idea of what they can expect any time new video releases onto your YouTube channel.

4. Use Analytics to Improve

Some marketers could have an unhealthy relationship with analytics. They track too many of the numbers. Maybe we think we can prove any marketing campaign is producing results if there’s an eye-catching percentage. But we all know that some metrics are a lot more revealing than other types of statistics.

We have listed 3 important types of metrics you have to study to truly understand your audience.

❶ Watch Time

The Watch Time is the total amount of minutes viewers have spent watching your content. It’s a key metric because YouTube pushes videos and channels with higher Watch Times in their search results and recommendations section. YouTube does this because the more Watch Time a video has, the more engaging their algorithm knows it is and YouTube like to recommend videos that keep viewers as long as possible on the platform.

Watch Time

In the Watch Time section, you can see the amount of Watch Time your videos have generated. You can also rank each of your videos by Watch Time and group your videos by styles, lengths and themes to determine your most engaging videos.

❷ Average view duration

Your Average view duration is the total Watch Time of your video divided by the total number of video playbacks, also including replays. This metric measures your video’s ability to engage people. If your video can’t engage new visitors, they’ll jump off from your video quite fast, leaving you with an unimpressive average view duration. If you create a high-performing video, your Average view duration and total Watch Time will increase over time and boost your search and recommendations rankings by a lot.

Average View Duration

Click here

❸ Audience Retention

Let’s talk about Audience Retention. If your video is longer than five minutes, and Audience Retention is more than 50%, you are going in the right direction. A hook is something that grabs a viewer’s attention and will result in them staying longer on your video or browsing your other content. We recommend regularly reviewing your videos to ensure you aren’t attracting visitors to outdated content. Older videos can turn them away and they may view your YouTube channel as less trustworthy or valuable as a source for the information that they are looking for. Updated videos are high-quality videos.

Audience Retention

5. Promotion and Marketing

Now it is time to let all your hard work pay off! There is one last thing to focus on so your videos will generate your desired results. Promoting your video is important when it comes to letting it find the target audience. We have listed a few options for promoting and marketing your content.

Promotion and Marketing

❶ YouTube’s Community Tab

Tips for You

1. Make a Post

To create a YouTube Community post on your computer or smartphone, go navigate to your YouTube channel, and look for the tab called “Community.”

2. Tag Content Creators

Now you can make a post and add either an image or a video to it to promote it! You can also tag other content creators by writing an @ symbol in front of the channel’s name.

To create a YouTube Community post on your computer or smartphone, go navigate to your YouTube channel, and look for the tab called “Community.” Now you can make a post and add either an image or a video to it to promote it! You can also tag other content creators by writing an @ symbol in front of the channel’s name.

❷ Social Media Advertisements

Tips for You

1. Targeting Teens at Tiktok

When choosing where to place your advertisements, it’s helpful to understand which networks are most popular with your target audience. Targeting teens? TikTok is where to find them. Older generations love Facebook, YouTube, Twitter, and Instagram.

2. Find Social Networks for Your Brand

Try looking at which social networks perform well organically for your brand. Where does your content naturally strike a chord with fans? This is an obvious choice for your first social ad campaign.

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