New In 2024, Create a Brand Video to Make Your Business Shine

New In 2024, Create a Brand Video to Make Your Business Shine

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Create a Brand Video to Make Your Business Shine

Brand Video Maker - Wondershare Filmora

Provide abundant video effects - A creative video editor

Powerful color correction and grading

Detailed tutorials provided by the official channel

Try It Free Try It Free

Create a Brand Video to Make Your Business Shine

Did you know that 8 out of 10 people go ahead and purchase a product just by watching brand videos?

I’m sure you are looking for similar success when it comes to your brand video.

But you can’t just compel the audience by making any video!

  • It has to be entertaining and inspirational.
  • It has to be innovative.
  • It needs to have something that grabs the audience’s attention.

And, with all this, it should also successfully share your brand’s core values.

So, how do you create such a video?

It’s not about simply whipping out a camera and pressing the record button. A lot of thought is involved in creating a brand video, but most importantly, you need a high-quality video editor to refine your video and make it more fun, entertaining, and innovative - A video editor like Wondershare Filmora.

And that’s what this article is about - How to use the various basic and advanced editing tools in Filmora to create a brand video that makes a difference!

But first, let’s have a look at…

Wondershare Filmora’s Brand Video

What’s so special about it, you ask?

For starters, it fits right into the criteria we mentioned above. It’s innovative, entertaining, vibrant, and fun and showcases all the features of Filmora 11.

Here, see for yourself…

From all the new effects to the AR sticker themes and other video editing features like speed ramping, masking, and green screen effect, the video successfully lets the audience know how creative they can get with Filmora.

But did you see that they didn’t put the features out there just like that! They actually used all the basic and advanced video editing features in the video to give us an idea of what it looks like when put in action.

And the video quality, the content, and the flow of the video speak for themselves.

I mean, I watched the video all the way to the end without getting bored for even a single second. And, being a video editor, I might as well get Filmora 11 after watching the highly compelling video!

Now, if you’re also wow-ed by the video and would like to create a similar one, here are some tips on making a successful brand video using Wondershare Filmora.

Tips to Make a Compelling Brand Video

Like I said earlier, making a video is not simply about getting out your camera and starting recording. Many aspects need to be considered for your video to make the desired impact.

Therefore, here are some tips that might come in handy when making your brand video:

1. Define Your Objective and Audience

The very first thing that you need to think about before starting work on your brand video is its objective and audience.

Define your Objective

What are you trying to achieve from the video? Do you want to create brand awareness, or do you wish to promote a certain product?

Secondly, who’s your target audience? Is your video projected toward people who have no idea who you and your company are? Or are you addressing an existing customer base? Also, are the audience kids or adults? Because you certainly can’t make a video with cartoon characters for an audience who’s looking for something calm and relaxing, and vice versa.

Once you have your objective and audience sorted, it’s time to get busy!

2. Video Scripting

Based on what you’re trying to achieve from your brand video and the target audience, you can decide on the video’s script. This includes the content, the length, and the editing requirements.

Video Scripting

Let’s take your video’s content, for instance:

  • If you’re creating a video for an audience that doesn’t know you, you’ll have to start from the basics, explaining who you are, what you do, and the services you offer.
  • If you’re trying to create a video that tells your brand’s story, you can either keep it inspirational or you could create fun content that will be remembered for years to come!
  • If you’re creating something for the kids, you need to keep it short yet interesting, with many effects that help in grabbing their attention.

Once you have decided what to add to the video, how long it will be, and what its content will be like, you can finally record your video!

3. Video Recording

Now, for many people, recording simply means hitting the record button.

Yes, that might work for vlogs, but when it comes to making a brand video, you need to really put in effort when recording.

Record your brand video

For instance, you should have all the video clips and images you want to include in the video at hand. And they should resonate with your brand voice and match with each other as well.

If we take Wondershare Filmora’s brand video as an example, you can see that the whole video has a vibrant and warm feel to it, which can be seen throughout. It’s not that one clip is darker and the other is lighter; the whole thing sort of blends into each other.

That’s what you should take care of when recording your video. Make sure the background, hues, and overall feel of the video clips and images match each other.

Another thing that you should keep in mind when recording is to incorporate your brand colors in the video and throw in your logo. For instance, if your brand colors are red and green, make sure to use them in the text in the video. However, if you’re not using text, you can use the colors in the video frame by having a wall or something in the background of the same colors.

Use colors of your brand in your video

As for the logo, it can be placed anywhere in the video so that the audience learns to recognize it.

But why is using your brand colors and logo so important?

Because your brand colors and logo represent your brand and become its identity in the long run. For example, yellow and red are McDonald’s brand colors and its logo, the yellow ‘M’ in arch form, is recognizable even from a distance.

5. Video Editing

Now comes the most important part of making a brand video: The editing! The part where you refine your video and add final touches to it. If you’ve got a stellar video editing software like Wondershare Filmora, it can do wonders for your video.

Wondershare Filmora at a Glance Wondershare Filmora |Perfect solution for creating a brand video

Wondershare Filmora has plenty of basic and advanced video editing features to add that wow factor to your video. It can turn a plain boring video into something fun, exciting, and watch-worthy.

For example, the motion tracking feature lets you add an object that follows a certain movement in the video. Then we have the AR stickers that help enhance emotions and add personality to your video. Also, the green screen feature lets you add amazing background to your video to give the desired effect.

Filmora also has many video effects, templates, speed ramping, masking, auto beat sync, voice recording, and other features that can really take your brand video to the next level.

I’m sure you now have the hang of how to make a brand video that makes your business pop. But, you still might be confused about how to make the most of these features using Wondershare Filmora.

Therefore, here are some helpful tips on using these features to make an effective brand video that creates brand awareness and drives sales!

Creative Ideas to Make Brand Videos Using Filmora

If you’re up for making a video just like the video we shared earlier, you’ll need to download Wondershare Filmora from the website. And, once you’re through with this guide, nothing can stop you from making a brand video that sells!

With that sorted, here are some valuable tips and ideas to help you along the way:

1. Level Up Your Motion Tracking

As we mentioned earlier, motion tracking means tracking the movement of an object in the video and then applying the same movement to a newly added object, like text, image, logo, or any clipart.

But that’s quite a common practice, right? I mean, every video editor out there is doing it!

However, there are some ways in which you can get creative with the motion tracking feature using Filmora.

Like…

Using Motion-Tracked Texts

While the text in a video looks pretty good itself, you can make it even more impressive by motion tracking it.

For example:

  • Attach a piece of text to your introductory title. If there’s a logo or brand name in the introduction, you can add a tagline, a website address, or your Instagram or Twitter handle to it.
  • If you want to create a context for the audience, add motion-tracked captions in your brand video. This means the captions move with the movement of the subject. It looks stylish, gives relevant information, and helps tell your brand’s story without any narration.

This Fitbit commercial would be an excellent example of motion-tracked captions:

  • If your video has an introductory scene where the frame is moving from one side to the other, you can motion-track the credits so that they move along with the scene and disappear gradually instead of dedicating a single clip to the credits.
  • Highlighting important aspects in a video, like places or names of objects with motion-tracked text, can make your video truly amazing and fun to watch. This would be quite essential if you’re making a video for the real estate or travel business.

Here’s an example:

Hence, when working with Filmora, you can do plenty with the motion tracking feature to make a truly amazing video.

2. Add a Fun Factor with AR Stickers

Now that you know how to use the motion tracking feature in Filmora, let me tell you a secret!

If you incorporate face-tracking AR stickers into your video, you can succeed in creating a brand video that will have the audience glued to the screen!

The purpose of adding AR stickers to your videos is to emphasize reactions, portray enhanced emotions, and add an element of fun. This feature works best if you’re creating a brand video projected toward kids.

AR sticker on face a girl using WonderShare Filmora

So, how can you make the most of these AR stickers?

Create Multiple Characters

If you don’t have people to play different characters, don’t fret! With the AR sticker effect, you can create multiple characters for your video.

For example:

If your video has 3 animal characters, you can use AR stickers depicting a panda, cat, and bunny to show the different characters. Similarly, you can add the sticker with glasses to show a nerdy character. Or, if you’re really getting into the story-telling mode, you can use the pirate sticker to show a pirate.

Magnify Emotions

Sometimes it gets challenging to portray a certain emotion in your video. This is where AR stickers come to the rescue!

If you want to show someone in love, you can use the heart-eyes effect. Or, if you want to show that someone is being good, you can use the angel sticker to put a halo on their head.

There are many options! You just have to use your creative cells and conjure up something that’s unique and stands out from the rest.

3. Ace Your Shoot with the Green Screen Effect

A green-screen effect is quite important when it comes to making an exceptional brand video. It has been used in almost all blockbuster movies, and if you’re looking to make a video of a similar level, we’ve got some tried and tested tips to use the green screen effect to its fullest!

Make Sure the Lighting is Even

When it comes to a green screen, the lighting plays an important part. Make sure the green screen is one shade of green, and the lighting on the screen is even. If parts of the green screen are darker than the rest, the chroma key effect won’t be able to distinguish the different shades.

Contrasting Colors

Make sure the subject in the video isn’t wearing any green clothing, or there aren’t many green objects around, as they might disappear when you apply the green screen effect.

Prevent Motion Blur with High Shutter Speed

When shooting with a green screen background, make sure you keep the shutter speed high to avoid motion blur. Ideally, it should be 2x your frame rate for optimum results. But, at the same time, it shouldn’t be too high, as it can lead to a change in video exposure.

If you keep these tips in mind when shooting a video, you can easily use the chroma key effect in Wondershare Filmora to add your desired background and create an outstanding video.

4. Be Innovative with Effects

A video without effects is as bland as water! So, make your video innovative with the impressive variety of effects available in Wondershare Filmora.

But you can’t just add effects to your video like that! You need to understand when and where to use a certain effect properly.

For example:

Tell Your Story With Split Screen Effect

If you’re telling your brand story from the perspective of different individuals, using the split-screen effect is recommended. You can also use this effect to showcase how one thing is related to another in a cause-and-effect way.

Take this Lexus commercial, for example:

It shows the view from inside the car and from a viewer’s perspective.

Emphasize with Pan and Zoom Effect

As the topic of concern of this article is brand videos, the pan and zoom is an ideal effect for it.

You can easily emphasize its importance and give off an emotional storytelling vibe by zooming in on a person’s face or any other object in the frame. You can also use pan and zoom to add a transition to your video. Here’s an example:

Add Thrill with Transitions

To move from one shot to another, it’s important to add a transition effect in between. You can add different transition styles to link the shots with one another, for instance, the match cut transition to match scenes that are not otherwise linked visually. Or the whip pan transition, which involves a quick rotation of the camera’s axis to give the impression that the scene was shot in one take, although it is two separate clips.

Take Wondershare Filmora’s brand video, for example. You can see how seamlessly it moves from one effect to another. It adds value and makes the video fun to watch.

With the variety of transitions in Filmora’s library, you can add all the effects discussed above to your video for stunning results.

You’ve added motion tracking, used AR stickers, created a mystical background with the green screen effect, and gone innovative with effects. Now, it’s time to wrap up this article with…

5. Energize Your Videos with Speed Ramping

Did you know that speed ramping can actually improve your videos tenfold? Speeding up and slowing down the footage at certain points can have a significant impact. For example, the bullet dodge scene in “Matrix” wouldn’t have been so famous if it wasn’t for the slo-mo effect!

Speed Ramping in WonderShare Filmora

You can’t just randomly add speed ramps to your video. There has to be a purpose behind it! Do you want to emphasize something? Do you want to show a transition? Regardless, you need to time your speed ramping properly.

And here are a few tips for it!

Use Slo-Mo For Action Sequences

If your video has an amazing action scene in it, slow down the speed at that point to emphasize the action and movement. For example, a karate kick in slow motion very clearly shows us how the move is actually performed.

Don’t Use Slo-Mo For Too Long

Another tip is to use the slow-mo only for a few seconds to emphasize something. If you prolong it, it won’t have the desired impact and might even cause the audience to lose focus.

Speed Up Footage for Long Processes

If your video shows a long process, like a time-lapse, it is the perfect time to speed up the footage. Not only do long shots lose the viewer’s attention, but they can also get boring too. A sped up footage on the other hand makes your video aesthetically pleasing and entertaining.

Add Music

Using music in videos is quite a common practice; however, it becomes quite exciting if you speed ramp your video according to the music. For example, time the slo-mo effect with the more silent or riverbed parts of the music, and speed it up when the crescendo comes.

You can do this easily with the auto beat-sync feature in Filmora that matches the music with the footage.

Auto beat sync in WonderShare Filmora

How’s that for a thrilling video?

Speed Ramp for Transitions

Here’s a bonus tip! Use speed ramping at the end of one clip and the beginning of the next one to create a seamless flow between the two. It’ll also give a transition effect and make your brand video look professional.

So you see, you have ample options to add a touch of creativity to your brand videos. The key is to use a good video editor and the right video editing tools.

Wrapping Up

Shooting a brand video is easy, and it’s even easier to edit it. All you need is to let your creativity flow!

With Wondershare Filmora 11’s new and advanced editing features, making watch-worthy brand videos that give out the desired message and compel the audience to take some action has never been easier!

And, with the useful video editing tips that we have shared, you are just a click away from taking your business to new heights!

So, if you also want to create a video successfully, just like Filmora’s brand video, follow our tips, use the tricks, and edit away Try It Free Try It Free

Try It Free Try It Free

Create a Brand Video to Make Your Business Shine

Did you know that 8 out of 10 people go ahead and purchase a product just by watching brand videos?

I’m sure you are looking for similar success when it comes to your brand video.

But you can’t just compel the audience by making any video!

  • It has to be entertaining and inspirational.
  • It has to be innovative.
  • It needs to have something that grabs the audience’s attention.

And, with all this, it should also successfully share your brand’s core values.

So, how do you create such a video?

It’s not about simply whipping out a camera and pressing the record button. A lot of thought is involved in creating a brand video, but most importantly, you need a high-quality video editor to refine your video and make it more fun, entertaining, and innovative - A video editor like Wondershare Filmora.

And that’s what this article is about - How to use the various basic and advanced editing tools in Filmora to create a brand video that makes a difference!

But first, let’s have a look at…

Wondershare Filmora’s Brand Video

What’s so special about it, you ask?

For starters, it fits right into the criteria we mentioned above. It’s innovative, entertaining, vibrant, and fun and showcases all the features of Filmora 11.

Here, see for yourself…

From all the new effects to the AR sticker themes and other video editing features like speed ramping, masking, and green screen effect, the video successfully lets the audience know how creative they can get with Filmora.

But did you see that they didn’t put the features out there just like that! They actually used all the basic and advanced video editing features in the video to give us an idea of what it looks like when put in action.

And the video quality, the content, and the flow of the video speak for themselves.

I mean, I watched the video all the way to the end without getting bored for even a single second. And, being a video editor, I might as well get Filmora 11 after watching the highly compelling video!

Now, if you’re also wow-ed by the video and would like to create a similar one, here are some tips on making a successful brand video using Wondershare Filmora.

Tips to Make a Compelling Brand Video

Like I said earlier, making a video is not simply about getting out your camera and starting recording. Many aspects need to be considered for your video to make the desired impact.

Therefore, here are some tips that might come in handy when making your brand video:

1. Define Your Objective and Audience

The very first thing that you need to think about before starting work on your brand video is its objective and audience.

Define your Objective

What are you trying to achieve from the video? Do you want to create brand awareness, or do you wish to promote a certain product?

Secondly, who’s your target audience? Is your video projected toward people who have no idea who you and your company are? Or are you addressing an existing customer base? Also, are the audience kids or adults? Because you certainly can’t make a video with cartoon characters for an audience who’s looking for something calm and relaxing, and vice versa.

Once you have your objective and audience sorted, it’s time to get busy!

2. Video Scripting

Based on what you’re trying to achieve from your brand video and the target audience, you can decide on the video’s script. This includes the content, the length, and the editing requirements.

Video Scripting

Let’s take your video’s content, for instance:

  • If you’re creating a video for an audience that doesn’t know you, you’ll have to start from the basics, explaining who you are, what you do, and the services you offer.
  • If you’re trying to create a video that tells your brand’s story, you can either keep it inspirational or you could create fun content that will be remembered for years to come!
  • If you’re creating something for the kids, you need to keep it short yet interesting, with many effects that help in grabbing their attention.

Once you have decided what to add to the video, how long it will be, and what its content will be like, you can finally record your video!

3. Video Recording

Now, for many people, recording simply means hitting the record button.

Yes, that might work for vlogs, but when it comes to making a brand video, you need to really put in effort when recording.

Record your brand video

For instance, you should have all the video clips and images you want to include in the video at hand. And they should resonate with your brand voice and match with each other as well.

If we take Wondershare Filmora’s brand video as an example, you can see that the whole video has a vibrant and warm feel to it, which can be seen throughout. It’s not that one clip is darker and the other is lighter; the whole thing sort of blends into each other.

That’s what you should take care of when recording your video. Make sure the background, hues, and overall feel of the video clips and images match each other.

4. Using Your Brand Colors and Logo

Another thing that you should keep in mind when recording is to incorporate your brand colors in the video and throw in your logo. For instance, if your brand colors are red and green, make sure to use them in the text in the video. However, if you’re not using text, you can use the colors in the video frame by having a wall or something in the background of the same colors.

Use colors of your brand in your video

As for the logo, it can be placed anywhere in the video so that the audience learns to recognize it.

But why is using your brand colors and logo so important?

Because your brand colors and logo represent your brand and become its identity in the long run. For example, yellow and red are McDonald’s brand colors and its logo, the yellow ‘M’ in arch form, is recognizable even from a distance.

5. Video Editing

Now comes the most important part of making a brand video: The editing! The part where you refine your video and add final touches to it. If you’ve got a stellar video editing software like Wondershare Filmora, it can do wonders for your video.

Wondershare Filmora at a Glance Wondershare Filmora |Perfect solution for creating a brand video

Wondershare Filmora has plenty of basic and advanced video editing features to add that wow factor to your video. It can turn a plain boring video into something fun, exciting, and watch-worthy.

For example, the motion tracking feature lets you add an object that follows a certain movement in the video. Then we have the AR stickers that help enhance emotions and add personality to your video. Also, the green screen feature lets you add amazing background to your video to give the desired effect.

Filmora also has many video effects, templates, speed ramping, masking, auto beat sync, voice recording, and other features that can really take your brand video to the next level.

I’m sure you now have the hang of how to make a brand video that makes your business pop. But, you still might be confused about how to make the most of these features using Wondershare Filmora.

Therefore, here are some helpful tips on using these features to make an effective brand video that creates brand awareness and drives sales!

Creative Ideas to Make Brand Videos Using Filmora

If you’re up for making a video just like the video we shared earlier, you’ll need to download Wondershare Filmora from the website. And, once you’re through with this guide, nothing can stop you from making a brand video that sells!

With that sorted, here are some valuable tips and ideas to help you along the way:

1. Level Up Your Motion Tracking

As we mentioned earlier, motion tracking means tracking the movement of an object in the video and then applying the same movement to a newly added object, like text, image, logo, or any clipart.

But that’s quite a common practice, right? I mean, every video editor out there is doing it!

However, there are some ways in which you can get creative with the motion tracking feature using Filmora.

Like…

Using Motion-Tracked Texts

While the text in a video looks pretty good itself, you can make it even more impressive by motion tracking it.

For example:

  • Attach a piece of text to your introductory title. If there’s a logo or brand name in the introduction, you can add a tagline, a website address, or your Instagram or Twitter handle to it.
  • If you want to create a context for the audience, add motion-tracked captions in your brand video. This means the captions move with the movement of the subject. It looks stylish, gives relevant information, and helps tell your brand’s story without any narration.

This Fitbit commercial would be an excellent example of motion-tracked captions:

  • If your video has an introductory scene where the frame is moving from one side to the other, you can motion-track the credits so that they move along with the scene and disappear gradually instead of dedicating a single clip to the credits.
  • Highlighting important aspects in a video, like places or names of objects with motion-tracked text, can make your video truly amazing and fun to watch. This would be quite essential if you’re making a video for the real estate or travel business.

Here’s an example:

Hence, when working with Filmora, you can do plenty with the motion tracking feature to make a truly amazing video.

2. Add a Fun Factor with AR Stickers

Now that you know how to use the motion tracking feature in Filmora, let me tell you a secret!

If you incorporate face-tracking AR stickers into your video, you can succeed in creating a brand video that will have the audience glued to the screen!

The purpose of adding AR stickers to your videos is to emphasize reactions, portray enhanced emotions, and add an element of fun. This feature works best if you’re creating a brand video projected toward kids.

AR sticker on face a girl using WonderShare Filmora

So, how can you make the most of these AR stickers?

Create Multiple Characters

If you don’t have people to play different characters, don’t fret! With the AR sticker effect, you can create multiple characters for your video.

For example:

If your video has 3 animal characters, you can use AR stickers depicting a panda, cat, and bunny to show the different characters. Similarly, you can add the sticker with glasses to show a nerdy character. Or, if you’re really getting into the story-telling mode, you can use the pirate sticker to show a pirate.

Magnify Emotions

Sometimes it gets challenging to portray a certain emotion in your video. This is where AR stickers come to the rescue!

If you want to show someone in love, you can use the heart-eyes effect. Or, if you want to show that someone is being good, you can use the angel sticker to put a halo on their head.

There are many options! You just have to use your creative cells and conjure up something that’s unique and stands out from the rest.

3. Ace Your Shoot with the Green Screen Effect

A green-screen effect is quite important when it comes to making an exceptional brand video. It has been used in almost all blockbuster movies, and if you’re looking to make a video of a similar level, we’ve got some tried and tested tips to use the green screen effect to its fullest!

Make Sure the Lighting is Even

When it comes to a green screen, the lighting plays an important part. Make sure the green screen is one shade of green, and the lighting on the screen is even. If parts of the green screen are darker than the rest, the chroma key effect won’t be able to distinguish the different shades.

Contrasting Colors

Make sure the subject in the video isn’t wearing any green clothing, or there aren’t many green objects around, as they might disappear when you apply the green screen effect.

Prevent Motion Blur with High Shutter Speed

When shooting with a green screen background, make sure you keep the shutter speed high to avoid motion blur. Ideally, it should be 2x your frame rate for optimum results. But, at the same time, it shouldn’t be too high, as it can lead to a change in video exposure.

If you keep these tips in mind when shooting a video, you can easily use the chroma key effect in Wondershare Filmora to add your desired background and create an outstanding video.

4. Be Innovative with Effects

A video without effects is as bland as water! So, make your video innovative with the impressive variety of effects available in Wondershare Filmora.

But you can’t just add effects to your video like that! You need to understand when and where to use a certain effect properly.

For example:

Tell Your Story With Split Screen Effect

If you’re telling your brand story from the perspective of different individuals, using the split-screen effect is recommended. You can also use this effect to showcase how one thing is related to another in a cause-and-effect way.

Take this Lexus commercial, for example:

It shows the view from inside the car and from a viewer’s perspective.

Emphasize with Pan and Zoom Effect

As the topic of concern of this article is brand videos, the pan and zoom is an ideal effect for it.

You can easily emphasize its importance and give off an emotional storytelling vibe by zooming in on a person’s face or any other object in the frame. You can also use pan and zoom to add a transition to your video. Here’s an example:

Add Thrill with Transitions

To move from one shot to another, it’s important to add a transition effect in between. You can add different transition styles to link the shots with one another, for instance, the match cut transition to match scenes that are not otherwise linked visually. Or the whip pan transition, which involves a quick rotation of the camera’s axis to give the impression that the scene was shot in one take, although it is two separate clips.

Take Wondershare Filmora’s brand video, for example. You can see how seamlessly it moves from one effect to another. It adds value and makes the video fun to watch.

With the variety of transitions in Filmora’s library, you can add all the effects discussed above to your video for stunning results.

You’ve added motion tracking, used AR stickers, created a mystical background with the green screen effect, and gone innovative with effects. Now, it’s time to wrap up this article with…

5. Energize Your Videos with Speed Ramping

Did you know that speed ramping can actually improve your videos tenfold? Speeding up and slowing down the footage at certain points can have a significant impact. For example, the bullet dodge scene in “Matrix” wouldn’t have been so famous if it wasn’t for the slo-mo effect!

Speed Ramping in WonderShare Filmora

You can’t just randomly add speed ramps to your video. There has to be a purpose behind it! Do you want to emphasize something? Do you want to show a transition? Regardless, you need to time your speed ramping properly.

And here are a few tips for it!

Use Slo-Mo For Action Sequences

If your video has an amazing action scene in it, slow down the speed at that point to emphasize the action and movement. For example, a karate kick in slow motion very clearly shows us how the move is actually performed.

Don’t Use Slo-Mo For Too Long

Another tip is to use the slow-mo only for a few seconds to emphasize something. If you prolong it, it won’t have the desired impact and might even cause the audience to lose focus.

Speed Up Footage for Long Processes

If your video shows a long process, like a time-lapse, it is the perfect time to speed up the footage. Not only do long shots lose the viewer’s attention, but they can also get boring too. A sped up footage on the other hand makes your video aesthetically pleasing and entertaining.

Add Music

Using music in videos is quite a common practice; however, it becomes quite exciting if you speed ramp your video according to the music. For example, time the slo-mo effect with the more silent or riverbed parts of the music, and speed it up when the crescendo comes.

You can do this easily with the auto beat-sync feature in Filmora that matches the music with the footage.

Auto beat sync in WonderShare Filmora

How’s that for a thrilling video?

Speed Ramp for Transitions

Here’s a bonus tip! Use speed ramping at the end of one clip and the beginning of the next one to create a seamless flow between the two. It’ll also give a transition effect and make your brand video look professional.

So you see, you have ample options to add a touch of creativity to your brand videos. The key is to use a good video editor and the right video editing tools.

Wrapping Up

Shooting a brand video is easy, and it’s even easier to edit it. All you need is to let your creativity flow!

With Wondershare Filmora 11’s new and advanced editing features, making watch-worthy brand videos that give out the desired message and compel the audience to take some action has never been easier!

And, with the useful video editing tips that we have shared, you are just a click away from taking your business to new heights!

So, if you also want to create a video successfully, just like Filmora’s brand video, follow our tips, use the tricks, and edit away Try It Free Try It Free

Try It Free Try It Free

Create a Brand Video to Make Your Business Shine

Did you know that 8 out of 10 people go ahead and purchase a product just by watching brand videos?

I’m sure you are looking for similar success when it comes to your brand video.

But you can’t just compel the audience by making any video!

  • It has to be entertaining and inspirational.
  • It has to be innovative.
  • It needs to have something that grabs the audience’s attention.

And, with all this, it should also successfully share your brand’s core values.

So, how do you create such a video?

It’s not about simply whipping out a camera and pressing the record button. A lot of thought is involved in creating a brand video, but most importantly, you need a high-quality video editor to refine your video and make it more fun, entertaining, and innovative - A video editor like Wondershare Filmora.

And that’s what this article is about - How to use the various basic and advanced editing tools in Filmora to create a brand video that makes a difference!

But first, let’s have a look at…

Wondershare Filmora’s Brand Video

What’s so special about it, you ask?

For starters, it fits right into the criteria we mentioned above. It’s innovative, entertaining, vibrant, and fun and showcases all the features of Filmora 11.

Here, see for yourself…

From all the new effects to the AR sticker themes and other video editing features like speed ramping, masking, and green screen effect, the video successfully lets the audience know how creative they can get with Filmora.

But did you see that they didn’t put the features out there just like that! They actually used all the basic and advanced video editing features in the video to give us an idea of what it looks like when put in action.

And the video quality, the content, and the flow of the video speak for themselves.

I mean, I watched the video all the way to the end without getting bored for even a single second. And, being a video editor, I might as well get Filmora 11 after watching the highly compelling video!

Now, if you’re also wow-ed by the video and would like to create a similar one, here are some tips on making a successful brand video using Wondershare Filmora.

Tips to Make a Compelling Brand Video

Like I said earlier, making a video is not simply about getting out your camera and starting recording. Many aspects need to be considered for your video to make the desired impact.

Therefore, here are some tips that might come in handy when making your brand video:

1. Define Your Objective and Audience

The very first thing that you need to think about before starting work on your brand video is its objective and audience.

Define your Objective

What are you trying to achieve from the video? Do you want to create brand awareness, or do you wish to promote a certain product?

Secondly, who’s your target audience? Is your video projected toward people who have no idea who you and your company are? Or are you addressing an existing customer base? Also, are the audience kids or adults? Because you certainly can’t make a video with cartoon characters for an audience who’s looking for something calm and relaxing, and vice versa.

Once you have your objective and audience sorted, it’s time to get busy!

2. Video Scripting

Based on what you’re trying to achieve from your brand video and the target audience, you can decide on the video’s script. This includes the content, the length, and the editing requirements.

Video Scripting

Let’s take your video’s content, for instance:

  • If you’re creating a video for an audience that doesn’t know you, you’ll have to start from the basics, explaining who you are, what you do, and the services you offer.
  • If you’re trying to create a video that tells your brand’s story, you can either keep it inspirational or you could create fun content that will be remembered for years to come!
  • If you’re creating something for the kids, you need to keep it short yet interesting, with many effects that help in grabbing their attention.

Once you have decided what to add to the video, how long it will be, and what its content will be like, you can finally record your video!

3. Video Recording

Now, for many people, recording simply means hitting the record button.

Yes, that might work for vlogs, but when it comes to making a brand video, you need to really put in effort when recording.

Record your brand video

For instance, you should have all the video clips and images you want to include in the video at hand. And they should resonate with your brand voice and match with each other as well.

If we take Wondershare Filmora’s brand video as an example, you can see that the whole video has a vibrant and warm feel to it, which can be seen throughout. It’s not that one clip is darker and the other is lighter; the whole thing sort of blends into each other.

That’s what you should take care of when recording your video. Make sure the background, hues, and overall feel of the video clips and images match each other.

4. Using Your Brand Colors and Logo

Another thing that you should keep in mind when recording is to incorporate your brand colors in the video and throw in your logo. For instance, if your brand colors are red and green, make sure to use them in the text in the video. However, if you’re not using text, you can use the colors in the video frame by having a wall or something in the background of the same colors.

Use colors of your brand in your video

As for the logo, it can be placed anywhere in the video so that the audience learns to recognize it.

But why is using your brand colors and logo so important?

Because your brand colors and logo represent your brand and become its identity in the long run. For example, yellow and red are McDonald’s brand colors and its logo, the yellow ‘M’ in arch form, is recognizable even from a distance.

5. Video Editing

Now comes the most important part of making a brand video: The editing! The part where you refine your video and add final touches to it. If you’ve got a stellar video editing software like Wondershare Filmora, it can do wonders for your video.

Wondershare Filmora at a Glance Wondershare Filmora |Perfect solution for creating a brand video

Wondershare Filmora has plenty of basic and advanced video editing features to add that wow factor to your video. It can turn a plain boring video into something fun, exciting, and watch-worthy.

For example, the motion tracking feature lets you add an object that follows a certain movement in the video. Then we have the AR stickers that help enhance emotions and add personality to your video. Also, the green screen feature lets you add amazing background to your video to give the desired effect.

Filmora also has many video effects, templates, speed ramping, masking, auto beat sync, voice recording, and other features that can really take your brand video to the next level.

I’m sure you now have the hang of how to make a brand video that makes your business pop. But, you still might be confused about how to make the most of these features using Wondershare Filmora.

Therefore, here are some helpful tips on using these features to make an effective brand video that creates brand awareness and drives sales!

Creative Ideas to Make Brand Videos Using Filmora

If you’re up for making a video just like the video we shared earlier, you’ll need to download Wondershare Filmora from the website. And, once you’re through with this guide, nothing can stop you from making a brand video that sells!

With that sorted, here are some valuable tips and ideas to help you along the way:

1. Level Up Your Motion Tracking

As we mentioned earlier, motion tracking means tracking the movement of an object in the video and then applying the same movement to a newly added object, like text, image, logo, or any clipart.

But that’s quite a common practice, right? I mean, every video editor out there is doing it!

However, there are some ways in which you can get creative with the motion tracking feature using Filmora.

Like…

Using Motion-Tracked Texts

While the text in a video looks pretty good itself, you can make it even more impressive by motion tracking it.

For example:

  • Attach a piece of text to your introductory title. If there’s a logo or brand name in the introduction, you can add a tagline, a website address, or your Instagram or Twitter handle to it.
  • If you want to create a context for the audience, add motion-tracked captions in your brand video. This means the captions move with the movement of the subject. It looks stylish, gives relevant information, and helps tell your brand’s story without any narration.

This Fitbit commercial would be an excellent example of motion-tracked captions:

  • If your video has an introductory scene where the frame is moving from one side to the other, you can motion-track the credits so that they move along with the scene and disappear gradually instead of dedicating a single clip to the credits.
  • Highlighting important aspects in a video, like places or names of objects with motion-tracked text, can make your video truly amazing and fun to watch. This would be quite essential if you’re making a video for the real estate or travel business.

Here’s an example:

Hence, when working with Filmora, you can do plenty with the motion tracking feature to make a truly amazing video.

2. Add a Fun Factor with AR Stickers

Now that you know how to use the motion tracking feature in Filmora, let me tell you a secret!

If you incorporate face-tracking AR stickers into your video, you can succeed in creating a brand video that will have the audience glued to the screen!

The purpose of adding AR stickers to your videos is to emphasize reactions, portray enhanced emotions, and add an element of fun. This feature works best if you’re creating a brand video projected toward kids.

AR sticker on face a girl using WonderShare Filmora

So, how can you make the most of these AR stickers?

Create Multiple Characters

If you don’t have people to play different characters, don’t fret! With the AR sticker effect, you can create multiple characters for your video.

For example:

If your video has 3 animal characters, you can use AR stickers depicting a panda, cat, and bunny to show the different characters. Similarly, you can add the sticker with glasses to show a nerdy character. Or, if you’re really getting into the story-telling mode, you can use the pirate sticker to show a pirate.

Magnify Emotions

Sometimes it gets challenging to portray a certain emotion in your video. This is where AR stickers come to the rescue!

If you want to show someone in love, you can use the heart-eyes effect. Or, if you want to show that someone is being good, you can use the angel sticker to put a halo on their head.

There are many options! You just have to use your creative cells and conjure up something that’s unique and stands out from the rest.

3. Ace Your Shoot with the Green Screen Effect

A green-screen effect is quite important when it comes to making an exceptional brand video. It has been used in almost all blockbuster movies, and if you’re looking to make a video of a similar level, we’ve got some tried and tested tips to use the green screen effect to its fullest!

Make Sure the Lighting is Even

When it comes to a green screen, the lighting plays an important part. Make sure the green screen is one shade of green, and the lighting on the screen is even. If parts of the green screen are darker than the rest, the chroma key effect won’t be able to distinguish the different shades.

Contrasting Colors

Make sure the subject in the video isn’t wearing any green clothing, or there aren’t many green objects around, as they might disappear when you apply the green screen effect.

Prevent Motion Blur with High Shutter Speed

When shooting with a green screen background, make sure you keep the shutter speed high to avoid motion blur. Ideally, it should be 2x your frame rate for optimum results. But, at the same time, it shouldn’t be too high, as it can lead to a change in video exposure.

If you keep these tips in mind when shooting a video, you can easily use the chroma key effect in Wondershare Filmora to add your desired background and create an outstanding video.

4. Be Innovative with Effects

A video without effects is as bland as water! So, make your video innovative with the impressive variety of effects available in Wondershare Filmora.

But you can’t just add effects to your video like that! You need to understand when and where to use a certain effect properly.

For example:

Tell Your Story With Split Screen Effect

If you’re telling your brand story from the perspective of different individuals, using the split-screen effect is recommended. You can also use this effect to showcase how one thing is related to another in a cause-and-effect way.

Take this Lexus commercial, for example:

It shows the view from inside the car and from a viewer’s perspective.

Emphasize with Pan and Zoom Effect

As the topic of concern of this article is brand videos, the pan and zoom is an ideal effect for it.

You can easily emphasize its importance and give off an emotional storytelling vibe by zooming in on a person’s face or any other object in the frame. You can also use pan and zoom to add a transition to your video. Here’s an example:

Add Thrill with Transitions

To move from one shot to another, it’s important to add a transition effect in between. You can add different transition styles to link the shots with one another, for instance, the match cut transition to match scenes that are not otherwise linked visually. Or the whip pan transition, which involves a quick rotation of the camera’s axis to give the impression that the scene was shot in one take, although it is two separate clips.

Take Wondershare Filmora’s brand video, for example. You can see how seamlessly it moves from one effect to another. It adds value and makes the video fun to watch.

With the variety of transitions in Filmora’s library, you can add all the effects discussed above to your video for stunning results.

You’ve added motion tracking, used AR stickers, created a mystical background with the green screen effect, and gone innovative with effects. Now, it’s time to wrap up this article with…

5. Energize Your Videos with Speed Ramping

Did you know that speed ramping can actually improve your videos tenfold? Speeding up and slowing down the footage at certain points can have a significant impact. For example, the bullet dodge scene in “Matrix” wouldn’t have been so famous if it wasn’t for the slo-mo effect!

Speed Ramping in WonderShare Filmora

You can’t just randomly add speed ramps to your video. There has to be a purpose behind it! Do you want to emphasize something? Do you want to show a transition? Regardless, you need to time your speed ramping properly.

And here are a few tips for it!

Use Slo-Mo For Action Sequences

If your video has an amazing action scene in it, slow down the speed at that point to emphasize the action and movement. For example, a karate kick in slow motion very clearly shows us how the move is actually performed.

Don’t Use Slo-Mo For Too Long

Another tip is to use the slow-mo only for a few seconds to emphasize something. If you prolong it, it won’t have the desired impact and might even cause the audience to lose focus.

Speed Up Footage for Long Processes

If your video shows a long process, like a time-lapse, it is the perfect time to speed up the footage. Not only do long shots lose the viewer’s attention, but they can also get boring too. A sped up footage on the other hand makes your video aesthetically pleasing and entertaining.

Add Music

Using music in videos is quite a common practice; however, it becomes quite exciting if you speed ramp your video according to the music. For example, time the slo-mo effect with the more silent or riverbed parts of the music, and speed it up when the crescendo comes.

You can do this easily with the auto beat-sync feature in Filmora that matches the music with the footage.

Auto beat sync in WonderShare Filmora

How’s that for a thrilling video?

Speed Ramp for Transitions

Here’s a bonus tip! Use speed ramping at the end of one clip and the beginning of the next one to create a seamless flow between the two. It’ll also give a transition effect and make your brand video look professional.

So you see, you have ample options to add a touch of creativity to your brand videos. The key is to use a good video editor and the right video editing tools.

Wrapping Up

Shooting a brand video is easy, and it’s even easier to edit it. All you need is to let your creativity flow!

With Wondershare Filmora 11’s new and advanced editing features, making watch-worthy brand videos that give out the desired message and compel the audience to take some action has never been easier!

And, with the useful video editing tips that we have shared, you are just a click away from taking your business to new heights!

So, if you also want to create a video successfully, just like Filmora’s brand video, follow our tips, use the tricks, and edit away Try It Free Try It Free

Try It Free Try It Free

Create a Brand Video to Make Your Business Shine

Did you know that 8 out of 10 people go ahead and purchase a product just by watching brand videos?

I’m sure you are looking for similar success when it comes to your brand video.

But you can’t just compel the audience by making any video!

  • It has to be entertaining and inspirational.
  • It has to be innovative.
  • It needs to have something that grabs the audience’s attention.

And, with all this, it should also successfully share your brand’s core values.

So, how do you create such a video?

It’s not about simply whipping out a camera and pressing the record button. A lot of thought is involved in creating a brand video, but most importantly, you need a high-quality video editor to refine your video and make it more fun, entertaining, and innovative - A video editor like Wondershare Filmora.

And that’s what this article is about - How to use the various basic and advanced editing tools in Filmora to create a brand video that makes a difference!

But first, let’s have a look at…

Wondershare Filmora’s Brand Video

What’s so special about it, you ask?

For starters, it fits right into the criteria we mentioned above. It’s innovative, entertaining, vibrant, and fun and showcases all the features of Filmora 11.

Here, see for yourself…

From all the new effects to the AR sticker themes and other video editing features like speed ramping, masking, and green screen effect, the video successfully lets the audience know how creative they can get with Filmora.

But did you see that they didn’t put the features out there just like that! They actually used all the basic and advanced video editing features in the video to give us an idea of what it looks like when put in action.

And the video quality, the content, and the flow of the video speak for themselves.

I mean, I watched the video all the way to the end without getting bored for even a single second. And, being a video editor, I might as well get Filmora 11 after watching the highly compelling video!

Now, if you’re also wow-ed by the video and would like to create a similar one, here are some tips on making a successful brand video using Wondershare Filmora.

Tips to Make a Compelling Brand Video

Like I said earlier, making a video is not simply about getting out your camera and starting recording. Many aspects need to be considered for your video to make the desired impact.

Therefore, here are some tips that might come in handy when making your brand video:

1. Define Your Objective and Audience

The very first thing that you need to think about before starting work on your brand video is its objective and audience.

Define your Objective

What are you trying to achieve from the video? Do you want to create brand awareness, or do you wish to promote a certain product?

Secondly, who’s your target audience? Is your video projected toward people who have no idea who you and your company are? Or are you addressing an existing customer base? Also, are the audience kids or adults? Because you certainly can’t make a video with cartoon characters for an audience who’s looking for something calm and relaxing, and vice versa.

Once you have your objective and audience sorted, it’s time to get busy!

2. Video Scripting

Based on what you’re trying to achieve from your brand video and the target audience, you can decide on the video’s script. This includes the content, the length, and the editing requirements.

Video Scripting

Let’s take your video’s content, for instance:

  • If you’re creating a video for an audience that doesn’t know you, you’ll have to start from the basics, explaining who you are, what you do, and the services you offer.
  • If you’re trying to create a video that tells your brand’s story, you can either keep it inspirational or you could create fun content that will be remembered for years to come!
  • If you’re creating something for the kids, you need to keep it short yet interesting, with many effects that help in grabbing their attention.

Once you have decided what to add to the video, how long it will be, and what its content will be like, you can finally record your video!

3. Video Recording

Now, for many people, recording simply means hitting the record button.

Yes, that might work for vlogs, but when it comes to making a brand video, you need to really put in effort when recording.

Record your brand video

For instance, you should have all the video clips and images you want to include in the video at hand. And they should resonate with your brand voice and match with each other as well.

If we take Wondershare Filmora’s brand video as an example, you can see that the whole video has a vibrant and warm feel to it, which can be seen throughout. It’s not that one clip is darker and the other is lighter; the whole thing sort of blends into each other.

That’s what you should take care of when recording your video. Make sure the background, hues, and overall feel of the video clips and images match each other.

4. Using Your Brand Colors and Logo

Another thing that you should keep in mind when recording is to incorporate your brand colors in the video and throw in your logo. For instance, if your brand colors are red and green, make sure to use them in the text in the video. However, if you’re not using text, you can use the colors in the video frame by having a wall or something in the background of the same colors.

Use colors of your brand in your video

As for the logo, it can be placed anywhere in the video so that the audience learns to recognize it.

But why is using your brand colors and logo so important?

Because your brand colors and logo represent your brand and become its identity in the long run. For example, yellow and red are McDonald’s brand colors and its logo, the yellow ‘M’ in arch form, is recognizable even from a distance.

5. Video Editing

Now comes the most important part of making a brand video: The editing! The part where you refine your video and add final touches to it. If you’ve got a stellar video editing software like Wondershare Filmora, it can do wonders for your video.

Wondershare Filmora at a Glance Wondershare Filmora |Perfect solution for creating a brand video

Wondershare Filmora has plenty of basic and advanced video editing features to add that wow factor to your video. It can turn a plain boring video into something fun, exciting, and watch-worthy.

For example, the motion tracking feature lets you add an object that follows a certain movement in the video. Then we have the AR stickers that help enhance emotions and add personality to your video. Also, the green screen feature lets you add amazing background to your video to give the desired effect.

Filmora also has many video effects, templates, speed ramping, masking, auto beat sync, voice recording, and other features that can really take your brand video to the next level.

I’m sure you now have the hang of how to make a brand video that makes your business pop. But, you still might be confused about how to make the most of these features using Wondershare Filmora.

Therefore, here are some helpful tips on using these features to make an effective brand video that creates brand awareness and drives sales!

Creative Ideas to Make Brand Videos Using Filmora

If you’re up for making a video just like the video we shared earlier, you’ll need to download Wondershare Filmora from the website. And, once you’re through with this guide, nothing can stop you from making a brand video that sells!

With that sorted, here are some valuable tips and ideas to help you along the way:

1. Level Up Your Motion Tracking

As we mentioned earlier, motion tracking means tracking the movement of an object in the video and then applying the same movement to a newly added object, like text, image, logo, or any clipart.

But that’s quite a common practice, right? I mean, every video editor out there is doing it!

However, there are some ways in which you can get creative with the motion tracking feature using Filmora.

Like…

Using Motion-Tracked Texts

While the text in a video looks pretty good itself, you can make it even more impressive by motion tracking it.

For example:

  • Attach a piece of text to your introductory title. If there’s a logo or brand name in the introduction, you can add a tagline, a website address, or your Instagram or Twitter handle to it.
  • If you want to create a context for the audience, add motion-tracked captions in your brand video. This means the captions move with the movement of the subject. It looks stylish, gives relevant information, and helps tell your brand’s story without any narration.

This Fitbit commercial would be an excellent example of motion-tracked captions:

  • If your video has an introductory scene where the frame is moving from one side to the other, you can motion-track the credits so that they move along with the scene and disappear gradually instead of dedicating a single clip to the credits.
  • Highlighting important aspects in a video, like places or names of objects with motion-tracked text, can make your video truly amazing and fun to watch. This would be quite essential if you’re making a video for the real estate or travel business.

Here’s an example:

Hence, when working with Filmora, you can do plenty with the motion tracking feature to make a truly amazing video.

2. Add a Fun Factor with AR Stickers

Now that you know how to use the motion tracking feature in Filmora, let me tell you a secret!

If you incorporate face-tracking AR stickers into your video, you can succeed in creating a brand video that will have the audience glued to the screen!

The purpose of adding AR stickers to your videos is to emphasize reactions, portray enhanced emotions, and add an element of fun. This feature works best if you’re creating a brand video projected toward kids.

AR sticker on face a girl using WonderShare Filmora

So, how can you make the most of these AR stickers?

Create Multiple Characters

If you don’t have people to play different characters, don’t fret! With the AR sticker effect, you can create multiple characters for your video.

For example:

If your video has 3 animal characters, you can use AR stickers depicting a panda, cat, and bunny to show the different characters. Similarly, you can add the sticker with glasses to show a nerdy character. Or, if you’re really getting into the story-telling mode, you can use the pirate sticker to show a pirate.

Magnify Emotions

Sometimes it gets challenging to portray a certain emotion in your video. This is where AR stickers come to the rescue!

If you want to show someone in love, you can use the heart-eyes effect. Or, if you want to show that someone is being good, you can use the angel sticker to put a halo on their head.

There are many options! You just have to use your creative cells and conjure up something that’s unique and stands out from the rest.

3. Ace Your Shoot with the Green Screen Effect

A green-screen effect is quite important when it comes to making an exceptional brand video. It has been used in almost all blockbuster movies, and if you’re looking to make a video of a similar level, we’ve got some tried and tested tips to use the green screen effect to its fullest!

Make Sure the Lighting is Even

When it comes to a green screen, the lighting plays an important part. Make sure the green screen is one shade of green, and the lighting on the screen is even. If parts of the green screen are darker than the rest, the chroma key effect won’t be able to distinguish the different shades.

Contrasting Colors

Make sure the subject in the video isn’t wearing any green clothing, or there aren’t many green objects around, as they might disappear when you apply the green screen effect.

Prevent Motion Blur with High Shutter Speed

When shooting with a green screen background, make sure you keep the shutter speed high to avoid motion blur. Ideally, it should be 2x your frame rate for optimum results. But, at the same time, it shouldn’t be too high, as it can lead to a change in video exposure.

If you keep these tips in mind when shooting a video, you can easily use the chroma key effect in Wondershare Filmora to add your desired background and create an outstanding video.

4. Be Innovative with Effects

A video without effects is as bland as water! So, make your video innovative with the impressive variety of effects available in Wondershare Filmora.

But you can’t just add effects to your video like that! You need to understand when and where to use a certain effect properly.

For example:

Tell Your Story With Split Screen Effect

If you’re telling your brand story from the perspective of different individuals, using the split-screen effect is recommended. You can also use this effect to showcase how one thing is related to another in a cause-and-effect way.

Take this Lexus commercial, for example:

It shows the view from inside the car and from a viewer’s perspective.

Emphasize with Pan and Zoom Effect

As the topic of concern of this article is brand videos, the pan and zoom is an ideal effect for it.

You can easily emphasize its importance and give off an emotional storytelling vibe by zooming in on a person’s face or any other object in the frame. You can also use pan and zoom to add a transition to your video. Here’s an example:

Add Thrill with Transitions

To move from one shot to another, it’s important to add a transition effect in between. You can add different transition styles to link the shots with one another, for instance, the match cut transition to match scenes that are not otherwise linked visually. Or the whip pan transition, which involves a quick rotation of the camera’s axis to give the impression that the scene was shot in one take, although it is two separate clips.

Take Wondershare Filmora’s brand video, for example. You can see how seamlessly it moves from one effect to another. It adds value and makes the video fun to watch.

With the variety of transitions in Filmora’s library, you can add all the effects discussed above to your video for stunning results.

You’ve added motion tracking, used AR stickers, created a mystical background with the green screen effect, and gone innovative with effects. Now, it’s time to wrap up this article with…

5. Energize Your Videos with Speed Ramping

Did you know that speed ramping can actually improve your videos tenfold? Speeding up and slowing down the footage at certain points can have a significant impact. For example, the bullet dodge scene in “Matrix” wouldn’t have been so famous if it wasn’t for the slo-mo effect!

Speed Ramping in WonderShare Filmora

You can’t just randomly add speed ramps to your video. There has to be a purpose behind it! Do you want to emphasize something? Do you want to show a transition? Regardless, you need to time your speed ramping properly.

And here are a few tips for it!

Use Slo-Mo For Action Sequences

If your video has an amazing action scene in it, slow down the speed at that point to emphasize the action and movement. For example, a karate kick in slow motion very clearly shows us how the move is actually performed.

Don’t Use Slo-Mo For Too Long

Another tip is to use the slow-mo only for a few seconds to emphasize something. If you prolong it, it won’t have the desired impact and might even cause the audience to lose focus.

Speed Up Footage for Long Processes

If your video shows a long process, like a time-lapse, it is the perfect time to speed up the footage. Not only do long shots lose the viewer’s attention, but they can also get boring too. A sped up footage on the other hand makes your video aesthetically pleasing and entertaining.

Add Music

Using music in videos is quite a common practice; however, it becomes quite exciting if you speed ramp your video according to the music. For example, time the slo-mo effect with the more silent or riverbed parts of the music, and speed it up when the crescendo comes.

You can do this easily with the auto beat-sync feature in Filmora that matches the music with the footage.

Auto beat sync in WonderShare Filmora

How’s that for a thrilling video?

Speed Ramp for Transitions

Here’s a bonus tip! Use speed ramping at the end of one clip and the beginning of the next one to create a seamless flow between the two. It’ll also give a transition effect and make your brand video look professional.

So you see, you have ample options to add a touch of creativity to your brand videos. The key is to use a good video editor and the right video editing tools.

Wrapping Up

Shooting a brand video is easy, and it’s even easier to edit it. All you need is to let your creativity flow!

With Wondershare Filmora 11’s new and advanced editing features, making watch-worthy brand videos that give out the desired message and compel the audience to take some action has never been easier!

And, with the useful video editing tips that we have shared, you are just a click away from taking your business to new heights!

So, if you also want to create a video successfully, just like Filmora’s brand video, follow our tips, use the tricks, and edit away Try It Free Try It Free

How D AI Video Games Act More Human Than Human?

How Did AI Video Games Act More Human Than Human?

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

The gaming world is ever-changing, with developers looking to create innovative ways to immerse players into their digital worlds. One such technology that has begun to sweep is AI in the game industry.

AI is a powerful tool in many ways to improve the gaming experience. It can make artificial intelligence in computer games more believable and add replayability and immersion to games, and we can expect to see even more impressive applications in the future.

In this article

01 [What Is AI in Gaming?](#Part 1)

02 [Why Does AI in Gaming Matter?](#Part 2)

03 [How AI Will Completely Change Video Games](#Part 3)

04 [8 Games with Incredible Artificial Intelligence](#Part 4)

05 [What AI Video Games Assets Do Filmora Have?](#Part 5)

Part 1 What Is AI in Gaming?

In simple terms, AI is a set of algorithms that allow a computer to learn and improve from experience. Although you can apply it in many ways, artificial intelligence in video games is usually helpful to create more intelligent and more believable non-player characters (NPCs).

For example, an AI system might be helpful to determine how an NPC reacts to the player’s actions. If the player tries to steal from an NPC, the AI might make the NPC angry and more likely to attack the player. Alternatively, if the player is friendly to an NPC, the AI game playing might make the NPC more likely to help the player in future interactions.

Part 2 Why Does AI in Gaming Matter?

One of the most vital aspects of AI in video games is that it can make games more believable and immersive for players. When games can convincingly simulate human-like behavior, it can be a much more enjoyable experience for gamers. AI can make NPCs seem more lifelike and make the game world feel more believable.

AI is also becoming increasingly important for creating procedural content. This is where the game generates content on its own, rather than relying on pre-made assets. For example, a game might use procedural generation to create random dungeons or quests that the player can explore. This can add a lot of replayability to a game, as the player never knows what they will encounter next.

Part 3 How AI Will Completely Change Video Games

It is not a secret that AI is changing the world as we know it. With its ability to enable computers to learn and improve from experience, AI is paving the way for a future where machines can handle more complex tasks. And nowhere is this more apparent than in the world of video gaming.

In the past, developers brought in AI primarily for simple things like making certain NPCs (non-player characters) move and act realistically. But now, artificial intelligence in video games is being used for much more complex tasks like generating procedural content and creating believable human-like behavior. This results in a new generation of AI game playing that are more immersive and playable.

Part 4 Games with Incredible Artificial Intelligence

Now, we will look into eight video games that signify why we need the best ai in video games.

01Fallout 4

One of the most attractive examples of AI in video gaming is Fallout 4. This post-apocalyptic RPG features some of the most believable NPCs ever seen in a game. Each character is fully voiced, and they all have their unique personalities and backstories. The AI generates procedural content, meaning that the game world is always different each time you play.

Fallout 4

02The Witcher 3: Wild Hunt

The Witcher 3: Wild Hunt is one more great example of an AI video game. This open-world RPG features a vast array of believable NPCs, each with unique personality traits and motivations. The AI is also used to generate procedural content, resulting in a different game world every time you play.

The Witcher Wild

03Grand Theft Auto V

Grand Theft Auto V is yet another example of AI being used to create believable human-like behavior. The NPCs in this play are some of the most lifelike and realistic ever seen. They react to the player’s actions in believable ways, and the AI is used to generate procedural content, resulting in a game world that is always different.

Grand theft Auto

04Minecraft

Minecraft is a game that heavily uses procedural generation to create its content. The terrain and structures in the game are all generated on the fly by the AI, resulting in a different game world every time you play. What’s more, AI is also used to generate the behaviors of mobs (hostile creatures), making them more believable and lifelike.

Minecraft

05Spore

Spore is an AI game play that is all about procedural generation. Every creature in the game is generated by AI, meaning that there are many possible creature designs. What’s more, AI is used to create creatures’ behaviors, making them more believable and lifelike.

Sporebox

06Mirror’s Edge Catalyst

Mirror’s Edge Catalyst is a game that heavily uses AI to create its content. The levels in the game are all procedurally generated, meaning that they are different every time you play. This is made possible by the game’s AI, which produces the level layouts and obstacles on the fly.

Mirror’s Edge Catalyst

07Civilization VI

One of the most incredible examples of AI in video gaming is Civilization VI. This turn-based strategy game features some of the most believable NPCs ever seen in a game. Each character has its voice fully, and they all have unique personalities and backstories.

Civilization VI

08Elite Dangerous

Elite Dangerous is a space simulation game that uses advanced AI to create believable and realistic human-like behavior. The NPCs in the game are some of the most lifelike and realistic ever seen. They react to the player’s actions in believable ways, and the AI is used to generate procedural content, resulting in a game world that is always different.

Elite Dangerous

Part 5 **What AI Video Games Assets Do Wondershare Filmora Video Editor

With the increased use of AI in video games, most gamers have found gaming more enjoyable. However, an outstanding video editor has some assets that can significantly make AI video games better and more human. This video editor is one of the most sorted for and is called Filmora. Filmora is a great video editing software for creating stunning videos. It’s effortless to use and has various features to create professional-looking videos. It’s perfect for making videos for social media, YouTube, and other online platforms.

Its many features have a touch of artificial intelligence, making this program stand out from the other video editors and valuable for editing during ai video games creation.

Screen Recording

The Filmora screen recorder allows the user to concurrently record the screen and camera and the system and microphone audio. You can quickly record games, tutorials, YouTube videos, and other videos and then export them to YouTube, Vimeo, and other devices.

AI Portrait

The AI portrait function in Filmora video editor allows you to locate the human in your movie effortlessly and erase the background with a simple drag and click. There are also several portrait effects and AR stickers to add to your video editing enjoyment.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Video Effects

Filmora customers can choose from various effects to utilize in their video editing software. It’s simple to create whatever effect you want with over 900 free effects, including drag-and-drop transitions, titles, filters, and motion components.

Do visit Wondershare Filmora exclusive website to know more about its latest upgrade and new features launch.

Ending Thoughts

Thus, that was about what an ai video game is and why the characters act more like humans.

So, as a video game lover, you can now explore the best of ai playing video games to have a personal experience of this new video gaming trend. Also, do try the Filmora software to see how you can change the looks and feel of your video game creation.

Try It Free Try It Free

The gaming world is ever-changing, with developers looking to create innovative ways to immerse players into their digital worlds. One such technology that has begun to sweep is AI in the game industry.

AI is a powerful tool in many ways to improve the gaming experience. It can make artificial intelligence in computer games more believable and add replayability and immersion to games, and we can expect to see even more impressive applications in the future.

In this article

01 [What Is AI in Gaming?](#Part 1)

02 [Why Does AI in Gaming Matter?](#Part 2)

03 [How AI Will Completely Change Video Games](#Part 3)

04 [8 Games with Incredible Artificial Intelligence](#Part 4)

05 [What AI Video Games Assets Do Filmora Have?](#Part 5)

Part 1 What Is AI in Gaming?

In simple terms, AI is a set of algorithms that allow a computer to learn and improve from experience. Although you can apply it in many ways, artificial intelligence in video games is usually helpful to create more intelligent and more believable non-player characters (NPCs).

For example, an AI system might be helpful to determine how an NPC reacts to the player’s actions. If the player tries to steal from an NPC, the AI might make the NPC angry and more likely to attack the player. Alternatively, if the player is friendly to an NPC, the AI game playing might make the NPC more likely to help the player in future interactions.

Part 2 Why Does AI in Gaming Matter?

One of the most vital aspects of AI in video games is that it can make games more believable and immersive for players. When games can convincingly simulate human-like behavior, it can be a much more enjoyable experience for gamers. AI can make NPCs seem more lifelike and make the game world feel more believable.

AI is also becoming increasingly important for creating procedural content. This is where the game generates content on its own, rather than relying on pre-made assets. For example, a game might use procedural generation to create random dungeons or quests that the player can explore. This can add a lot of replayability to a game, as the player never knows what they will encounter next.

Part 3 How AI Will Completely Change Video Games

It is not a secret that AI is changing the world as we know it. With its ability to enable computers to learn and improve from experience, AI is paving the way for a future where machines can handle more complex tasks. And nowhere is this more apparent than in the world of video gaming.

In the past, developers brought in AI primarily for simple things like making certain NPCs (non-player characters) move and act realistically. But now, artificial intelligence in video games is being used for much more complex tasks like generating procedural content and creating believable human-like behavior. This results in a new generation of AI game playing that are more immersive and playable.

Part 4 Games with Incredible Artificial Intelligence

Now, we will look into eight video games that signify why we need the best ai in video games.

01Fallout 4

One of the most attractive examples of AI in video gaming is Fallout 4. This post-apocalyptic RPG features some of the most believable NPCs ever seen in a game. Each character is fully voiced, and they all have their unique personalities and backstories. The AI generates procedural content, meaning that the game world is always different each time you play.

Fallout 4

02The Witcher 3: Wild Hunt

The Witcher 3: Wild Hunt is one more great example of an AI video game. This open-world RPG features a vast array of believable NPCs, each with unique personality traits and motivations. The AI is also used to generate procedural content, resulting in a different game world every time you play.

The Witcher Wild

03Grand Theft Auto V

Grand Theft Auto V is yet another example of AI being used to create believable human-like behavior. The NPCs in this play are some of the most lifelike and realistic ever seen. They react to the player’s actions in believable ways, and the AI is used to generate procedural content, resulting in a game world that is always different.

Grand theft Auto

04Minecraft

Minecraft is a game that heavily uses procedural generation to create its content. The terrain and structures in the game are all generated on the fly by the AI, resulting in a different game world every time you play. What’s more, AI is also used to generate the behaviors of mobs (hostile creatures), making them more believable and lifelike.

Minecraft

05Spore

Spore is an AI game play that is all about procedural generation. Every creature in the game is generated by AI, meaning that there are many possible creature designs. What’s more, AI is used to create creatures’ behaviors, making them more believable and lifelike.

Sporebox

06Mirror’s Edge Catalyst

Mirror’s Edge Catalyst is a game that heavily uses AI to create its content. The levels in the game are all procedurally generated, meaning that they are different every time you play. This is made possible by the game’s AI, which produces the level layouts and obstacles on the fly.

Mirror’s Edge Catalyst

07Civilization VI

One of the most incredible examples of AI in video gaming is Civilization VI. This turn-based strategy game features some of the most believable NPCs ever seen in a game. Each character has its voice fully, and they all have unique personalities and backstories.

Civilization VI

08Elite Dangerous

Elite Dangerous is a space simulation game that uses advanced AI to create believable and realistic human-like behavior. The NPCs in the game are some of the most lifelike and realistic ever seen. They react to the player’s actions in believable ways, and the AI is used to generate procedural content, resulting in a game world that is always different.

Elite Dangerous

Part 5 **What AI Video Games Assets Do Wondershare Filmora Video Editor

With the increased use of AI in video games, most gamers have found gaming more enjoyable. However, an outstanding video editor has some assets that can significantly make AI video games better and more human. This video editor is one of the most sorted for and is called Filmora. Filmora is a great video editing software for creating stunning videos. It’s effortless to use and has various features to create professional-looking videos. It’s perfect for making videos for social media, YouTube, and other online platforms.

Its many features have a touch of artificial intelligence, making this program stand out from the other video editors and valuable for editing during ai video games creation.

Screen Recording

The Filmora screen recorder allows the user to concurrently record the screen and camera and the system and microphone audio. You can quickly record games, tutorials, YouTube videos, and other videos and then export them to YouTube, Vimeo, and other devices.

AI Portrait

The AI portrait function in Filmora video editor allows you to locate the human in your movie effortlessly and erase the background with a simple drag and click. There are also several portrait effects and AR stickers to add to your video editing enjoyment.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Video Effects

Filmora customers can choose from various effects to utilize in their video editing software. It’s simple to create whatever effect you want with over 900 free effects, including drag-and-drop transitions, titles, filters, and motion components.

Do visit Wondershare Filmora exclusive website to know more about its latest upgrade and new features launch.

Ending Thoughts

Thus, that was about what an ai video game is and why the characters act more like humans.

So, as a video game lover, you can now explore the best of ai playing video games to have a personal experience of this new video gaming trend. Also, do try the Filmora software to see how you can change the looks and feel of your video game creation.

Try It Free Try It Free

The gaming world is ever-changing, with developers looking to create innovative ways to immerse players into their digital worlds. One such technology that has begun to sweep is AI in the game industry.

AI is a powerful tool in many ways to improve the gaming experience. It can make artificial intelligence in computer games more believable and add replayability and immersion to games, and we can expect to see even more impressive applications in the future.

In this article

01 [What Is AI in Gaming?](#Part 1)

02 [Why Does AI in Gaming Matter?](#Part 2)

03 [How AI Will Completely Change Video Games](#Part 3)

04 [8 Games with Incredible Artificial Intelligence](#Part 4)

05 [What AI Video Games Assets Do Filmora Have?](#Part 5)

Part 1 What Is AI in Gaming?

In simple terms, AI is a set of algorithms that allow a computer to learn and improve from experience. Although you can apply it in many ways, artificial intelligence in video games is usually helpful to create more intelligent and more believable non-player characters (NPCs).

For example, an AI system might be helpful to determine how an NPC reacts to the player’s actions. If the player tries to steal from an NPC, the AI might make the NPC angry and more likely to attack the player. Alternatively, if the player is friendly to an NPC, the AI game playing might make the NPC more likely to help the player in future interactions.

Part 2 Why Does AI in Gaming Matter?

One of the most vital aspects of AI in video games is that it can make games more believable and immersive for players. When games can convincingly simulate human-like behavior, it can be a much more enjoyable experience for gamers. AI can make NPCs seem more lifelike and make the game world feel more believable.

AI is also becoming increasingly important for creating procedural content. This is where the game generates content on its own, rather than relying on pre-made assets. For example, a game might use procedural generation to create random dungeons or quests that the player can explore. This can add a lot of replayability to a game, as the player never knows what they will encounter next.

Part 3 How AI Will Completely Change Video Games

It is not a secret that AI is changing the world as we know it. With its ability to enable computers to learn and improve from experience, AI is paving the way for a future where machines can handle more complex tasks. And nowhere is this more apparent than in the world of video gaming.

In the past, developers brought in AI primarily for simple things like making certain NPCs (non-player characters) move and act realistically. But now, artificial intelligence in video games is being used for much more complex tasks like generating procedural content and creating believable human-like behavior. This results in a new generation of AI game playing that are more immersive and playable.

Part 4 Games with Incredible Artificial Intelligence

Now, we will look into eight video games that signify why we need the best ai in video games.

01Fallout 4

One of the most attractive examples of AI in video gaming is Fallout 4. This post-apocalyptic RPG features some of the most believable NPCs ever seen in a game. Each character is fully voiced, and they all have their unique personalities and backstories. The AI generates procedural content, meaning that the game world is always different each time you play.

Fallout 4

02The Witcher 3: Wild Hunt

The Witcher 3: Wild Hunt is one more great example of an AI video game. This open-world RPG features a vast array of believable NPCs, each with unique personality traits and motivations. The AI is also used to generate procedural content, resulting in a different game world every time you play.

The Witcher Wild

03Grand Theft Auto V

Grand Theft Auto V is yet another example of AI being used to create believable human-like behavior. The NPCs in this play are some of the most lifelike and realistic ever seen. They react to the player’s actions in believable ways, and the AI is used to generate procedural content, resulting in a game world that is always different.

Grand theft Auto

04Minecraft

Minecraft is a game that heavily uses procedural generation to create its content. The terrain and structures in the game are all generated on the fly by the AI, resulting in a different game world every time you play. What’s more, AI is also used to generate the behaviors of mobs (hostile creatures), making them more believable and lifelike.

Minecraft

05Spore

Spore is an AI game play that is all about procedural generation. Every creature in the game is generated by AI, meaning that there are many possible creature designs. What’s more, AI is used to create creatures’ behaviors, making them more believable and lifelike.

Sporebox

06Mirror’s Edge Catalyst

Mirror’s Edge Catalyst is a game that heavily uses AI to create its content. The levels in the game are all procedurally generated, meaning that they are different every time you play. This is made possible by the game’s AI, which produces the level layouts and obstacles on the fly.

Mirror’s Edge Catalyst

07Civilization VI

One of the most incredible examples of AI in video gaming is Civilization VI. This turn-based strategy game features some of the most believable NPCs ever seen in a game. Each character has its voice fully, and they all have unique personalities and backstories.

Civilization VI

08Elite Dangerous

Elite Dangerous is a space simulation game that uses advanced AI to create believable and realistic human-like behavior. The NPCs in the game are some of the most lifelike and realistic ever seen. They react to the player’s actions in believable ways, and the AI is used to generate procedural content, resulting in a game world that is always different.

Elite Dangerous

Part 5 **What AI Video Games Assets Do Wondershare Filmora Video Editor

With the increased use of AI in video games, most gamers have found gaming more enjoyable. However, an outstanding video editor has some assets that can significantly make AI video games better and more human. This video editor is one of the most sorted for and is called Filmora. Filmora is a great video editing software for creating stunning videos. It’s effortless to use and has various features to create professional-looking videos. It’s perfect for making videos for social media, YouTube, and other online platforms.

Its many features have a touch of artificial intelligence, making this program stand out from the other video editors and valuable for editing during ai video games creation.

Screen Recording

The Filmora screen recorder allows the user to concurrently record the screen and camera and the system and microphone audio. You can quickly record games, tutorials, YouTube videos, and other videos and then export them to YouTube, Vimeo, and other devices.

AI Portrait

The AI portrait function in Filmora video editor allows you to locate the human in your movie effortlessly and erase the background with a simple drag and click. There are also several portrait effects and AR stickers to add to your video editing enjoyment.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Video Effects

Filmora customers can choose from various effects to utilize in their video editing software. It’s simple to create whatever effect you want with over 900 free effects, including drag-and-drop transitions, titles, filters, and motion components.

Do visit Wondershare Filmora exclusive website to know more about its latest upgrade and new features launch.

Ending Thoughts

Thus, that was about what an ai video game is and why the characters act more like humans.

So, as a video game lover, you can now explore the best of ai playing video games to have a personal experience of this new video gaming trend. Also, do try the Filmora software to see how you can change the looks and feel of your video game creation.

Try It Free Try It Free

The gaming world is ever-changing, with developers looking to create innovative ways to immerse players into their digital worlds. One such technology that has begun to sweep is AI in the game industry.

AI is a powerful tool in many ways to improve the gaming experience. It can make artificial intelligence in computer games more believable and add replayability and immersion to games, and we can expect to see even more impressive applications in the future.

In this article

01 [What Is AI in Gaming?](#Part 1)

02 [Why Does AI in Gaming Matter?](#Part 2)

03 [How AI Will Completely Change Video Games](#Part 3)

04 [8 Games with Incredible Artificial Intelligence](#Part 4)

05 [What AI Video Games Assets Do Filmora Have?](#Part 5)

Part 1 What Is AI in Gaming?

In simple terms, AI is a set of algorithms that allow a computer to learn and improve from experience. Although you can apply it in many ways, artificial intelligence in video games is usually helpful to create more intelligent and more believable non-player characters (NPCs).

For example, an AI system might be helpful to determine how an NPC reacts to the player’s actions. If the player tries to steal from an NPC, the AI might make the NPC angry and more likely to attack the player. Alternatively, if the player is friendly to an NPC, the AI game playing might make the NPC more likely to help the player in future interactions.

Part 2 Why Does AI in Gaming Matter?

One of the most vital aspects of AI in video games is that it can make games more believable and immersive for players. When games can convincingly simulate human-like behavior, it can be a much more enjoyable experience for gamers. AI can make NPCs seem more lifelike and make the game world feel more believable.

AI is also becoming increasingly important for creating procedural content. This is where the game generates content on its own, rather than relying on pre-made assets. For example, a game might use procedural generation to create random dungeons or quests that the player can explore. This can add a lot of replayability to a game, as the player never knows what they will encounter next.

Part 3 How AI Will Completely Change Video Games

It is not a secret that AI is changing the world as we know it. With its ability to enable computers to learn and improve from experience, AI is paving the way for a future where machines can handle more complex tasks. And nowhere is this more apparent than in the world of video gaming.

In the past, developers brought in AI primarily for simple things like making certain NPCs (non-player characters) move and act realistically. But now, artificial intelligence in video games is being used for much more complex tasks like generating procedural content and creating believable human-like behavior. This results in a new generation of AI game playing that are more immersive and playable.

Part 4 Games with Incredible Artificial Intelligence

Now, we will look into eight video games that signify why we need the best ai in video games.

01Fallout 4

One of the most attractive examples of AI in video gaming is Fallout 4. This post-apocalyptic RPG features some of the most believable NPCs ever seen in a game. Each character is fully voiced, and they all have their unique personalities and backstories. The AI generates procedural content, meaning that the game world is always different each time you play.

Fallout 4

02The Witcher 3: Wild Hunt

The Witcher 3: Wild Hunt is one more great example of an AI video game. This open-world RPG features a vast array of believable NPCs, each with unique personality traits and motivations. The AI is also used to generate procedural content, resulting in a different game world every time you play.

The Witcher Wild

03Grand Theft Auto V

Grand Theft Auto V is yet another example of AI being used to create believable human-like behavior. The NPCs in this play are some of the most lifelike and realistic ever seen. They react to the player’s actions in believable ways, and the AI is used to generate procedural content, resulting in a game world that is always different.

Grand theft Auto

04Minecraft

Minecraft is a game that heavily uses procedural generation to create its content. The terrain and structures in the game are all generated on the fly by the AI, resulting in a different game world every time you play. What’s more, AI is also used to generate the behaviors of mobs (hostile creatures), making them more believable and lifelike.

Minecraft

05Spore

Spore is an AI game play that is all about procedural generation. Every creature in the game is generated by AI, meaning that there are many possible creature designs. What’s more, AI is used to create creatures’ behaviors, making them more believable and lifelike.

Sporebox

06Mirror’s Edge Catalyst

Mirror’s Edge Catalyst is a game that heavily uses AI to create its content. The levels in the game are all procedurally generated, meaning that they are different every time you play. This is made possible by the game’s AI, which produces the level layouts and obstacles on the fly.

Mirror’s Edge Catalyst

07Civilization VI

One of the most incredible examples of AI in video gaming is Civilization VI. This turn-based strategy game features some of the most believable NPCs ever seen in a game. Each character has its voice fully, and they all have unique personalities and backstories.

Civilization VI

08Elite Dangerous

Elite Dangerous is a space simulation game that uses advanced AI to create believable and realistic human-like behavior. The NPCs in the game are some of the most lifelike and realistic ever seen. They react to the player’s actions in believable ways, and the AI is used to generate procedural content, resulting in a game world that is always different.

Elite Dangerous

Part 5 **What AI Video Games Assets Do Wondershare Filmora Video Editor

With the increased use of AI in video games, most gamers have found gaming more enjoyable. However, an outstanding video editor has some assets that can significantly make AI video games better and more human. This video editor is one of the most sorted for and is called Filmora. Filmora is a great video editing software for creating stunning videos. It’s effortless to use and has various features to create professional-looking videos. It’s perfect for making videos for social media, YouTube, and other online platforms.

Its many features have a touch of artificial intelligence, making this program stand out from the other video editors and valuable for editing during ai video games creation.

Screen Recording

The Filmora screen recorder allows the user to concurrently record the screen and camera and the system and microphone audio. You can quickly record games, tutorials, YouTube videos, and other videos and then export them to YouTube, Vimeo, and other devices.

AI Portrait

The AI portrait function in Filmora video editor allows you to locate the human in your movie effortlessly and erase the background with a simple drag and click. There are also several portrait effects and AR stickers to add to your video editing enjoyment.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Video Effects

Filmora customers can choose from various effects to utilize in their video editing software. It’s simple to create whatever effect you want with over 900 free effects, including drag-and-drop transitions, titles, filters, and motion components.

Do visit Wondershare Filmora exclusive website to know more about its latest upgrade and new features launch.

Ending Thoughts

Thus, that was about what an ai video game is and why the characters act more like humans.

So, as a video game lover, you can now explore the best of ai playing video games to have a personal experience of this new video gaming trend. Also, do try the Filmora software to see how you can change the looks and feel of your video game creation.

What Is TS Format and How To Play TS Files? [Basic Tips]

Have you been downloading videos and looking at the files having the ‘.ts’ extension at the end? We guess you have seen them. The question is, do you know what the TS file format is? Many compressed video files have TS format. Do you want to learn more about the file format?

Take our help. Allow us to tell you what this extension means, along with what work they do. We will also tell you its difference with other formats. So, to learn in detail about TS video format, continue reading.

In this article

01 What Is TS Video Format?

02 Pros and Coins about TS Video Format

03 How to Play TS Video Files with VLC Media Player?

04 How to Edit TS Video Files with Filmora Video Editor?

05 TS VS. MP4: What’s the Difference?

Part 1. What Is TS Video Format?

A TS format file is a Video Transport Stream file. The TS file extension is used to store video data, mostly on DVDs. The video files are standardly compressed with .MPEG video compression. If you are looking for a file extension to save streamed or broadcast videos, TS video format is ideal for this. Are you worried about how to play a TS file?

what is ts format

Well, a video file with this format can easily be played on a certain media player or video editing program . Various video playback apps, video development tools, and also DVD creation programs support the TS format. The .ts file extension can also contain any data, and TS files don’t always need to store media or documents.

Part 2. Pros and Coins about TS Video Format

Everything has its beneficial factors and disadvantages, so does TS video format has. Are you ready to know more about the TS file format? After learning about the format, it’s time to share its advantages and drawbacks with you. Let’s get started!

Advantages of TS File Format

A great thing about TS format is that, after each keyframe, the file information is added automatically. The format is impressive when it comes to maintaining transmission integrity. This is because of all the elementary streams, synchronization patterns, and error corrections; everything is encapsulated in a container format.

Do you know what else benefits TS format has? It is widely used for broadcasting because broadcasting doesn’t need the complete stream for playing it. You can easily share large files over the communication media in real-time as tiny chunks of the audio or video file are sent. Along with this, the error is easily detected as extra information is shared with every chunk, helping in error detection.

Drawbacks of TS File Format

Moving on to its disadvantages, let’s start with the device compatibility. The biggest drawback of using the TS file format is that it is not compatible with many devices. For instance, a built-in media player like Windows Media Player does not support the format; eventually, users must change the file format.

Do you know another significant disadvantage? You cannot share TS files online. Different platforms like Facebook, YouTube, etc., support other famous formats, so hence, sharing TS video files requires a format converter. Do you know how much space does a TS file occupies? Well, it acquires a significant storage space, more than other file formats.

Part 3. How to Play TS Video Files with VLC Media Player?

As mentioned, only specific programs support and play TS video format, so VLC Media Player is one of those. The software is famous among its competitors because it supports a wide range of file formats.

VLC is an open-source, free cross-platform media player that lets you play various multimedia files and DVDs, VCDs, Audio CDs, and other streaming protocols. VLC also plays most codecs like MPEG-2, MPEG-4, MKV, MP3, etc. The media player runs on Windows, macOS, Linux, Unix, iOS, and Android.

Do you know a great thing about VLC? Surprisingly, the software has no spyware, no user tracking, and no ads. VLC is a simple yet super-fast and powerful media player of all time. Learn how to play TS files on VLC by following the steps below:

Step 1: Install or Update VLC

To play TS file format, first of all, download and install the VLC media player on your respective device. If you have already installed the media player, update it to the latest version. With this, all the codecs will be working properly. Move to the ‘Help’ section from the top menu and hit ‘Check for Updates.’

check for vlc updates

Step 2: Open the TS File

Now, launch the VLC media player and head over to the ‘Media’ option. From the menu list, select the ‘Open File’ option, locate the TS file from your device and add it to the media player. You can also directly drag the TS video file to VLC to play it.

add your ts file to vlc

Step 3: Enjoy Watching TS File

After your file has been successfully imported to the VLC media player, you can now enjoy watching the TS Video format without any trouble.

ts file playing in vlc

Part 4. How to Edit TS Video Files with Filmora Video Editor?

Now that you know how to play TS video format with a VLC media player let’s also share how you can edit your TS videos. With Wondershare Filmora , you can edit a stunning video. The video editor offers more features than you can imagine. The software comes with features like Record PC Screen, Color Match, Silence Detection, Scene Detection, etc.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Some more advanced editing tools are offered, like Power Tool, Stabilize Video, Auto Reframe, Auto Highlight, and whatnot. If you are interested in editing your TS file format videos with Filmora, take help from the steps shared below.

Step 1: Import TS File

After you have launched Wondershare Filmora on your device, import the media file so that you can start the editing; for that, head to the ‘File’ tab and hover on the ‘Import Media’ option. By doing this, a sub-menu will appear, select the ‘Import Media Files’ option and locate the TS video.

add your ts video file

Step 2: TS Audio Edit

After importing the media file, drag it to the timeline to start the editing. With Filmora, add cool sound effects to your videos from the ‘Audio’ section. You get various effects like Happy, Jazz, Young & Bright, and other options.

customize your audio effect

Step 3: Use Transitions and Effects

What is a video without Effects and Transitions? Filmora comes with a wide range of options to add unique effects and transitions to your videos.

use different transitions and effects

Step 4: Add Elements

Head to the ‘Elements’ section to add amazing little fun things to your video and make it interesting. You get elements like Laser Eye, various Emoji options, and a lot more.

get video matched elements

Step 5: Export TS Video

Once all the editing is complete and satisfied with the final result, export the video. Hit the ‘Export’ button and select TS file format from the ‘Locals’ tab as the output format.

export edited ts file

Part 5. TS VS. MP4: What’s the Difference?

What is the difference between the TS file format and MP4? Allow us to tell you some. You might have read about both formats, but a few differences are discussed as follows:

TS

TS format is used in DVD and Blu-ray discs that you have on your respective device. It does the same work as MP4, but the TS file breaks the data into tiny chinks. TS format comprises a few elements, making it a faster transporter for MPEG-2 format compressed video data. It is used widely in broadcasting and streaming.

MP4

MP4 is considered more compatible as compared to TS format, as not all the software allows the ‘.ts’ extension. If the file is not transmitted properly or is not closed properly, it can lose the data it has. MP4 is divided into two parts, one has the media data, and the other has metadata. Due to compression differences in both formats, it has a smaller size than the TS format.

Bottom Line

The article has shared great details about the TS format. We talked about how you can play TS files on VLC and also shed light on its pros and cons. Moreover, we also shared a video editor to edit your TS file format videos. Now, let’s talk about Wondershare Filmora.

Wondershare Filmora is a great video editor and is perfect for creating brilliant videos. The comprehensive list of features that you get from Filmora makes it unique and unforgettable. AI Portrait, Auto Normalization, Video Snapshot, Animation Keyframing, and many others are among its various features. For creating good videos, Filmora is an ideal option.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects Try It Free Try It Free Try It Free Learn More >

filmora

02 Pros and Coins about TS Video Format

03 How to Play TS Video Files with VLC Media Player?

04 How to Edit TS Video Files with Filmora Video Editor?

05 TS VS. MP4: What’s the Difference?

Part 1. What Is TS Video Format?

A TS format file is a Video Transport Stream file. The TS file extension is used to store video data, mostly on DVDs. The video files are standardly compressed with .MPEG video compression. If you are looking for a file extension to save streamed or broadcast videos, TS video format is ideal for this. Are you worried about how to play a TS file?

what is ts format

Well, a video file with this format can easily be played on a certain media player or video editing program . Various video playback apps, video development tools, and also DVD creation programs support the TS format. The .ts file extension can also contain any data, and TS files don’t always need to store media or documents.

Part 2. Pros and Coins about TS Video Format

Everything has its beneficial factors and disadvantages, so does TS video format has. Are you ready to know more about the TS file format? After learning about the format, it’s time to share its advantages and drawbacks with you. Let’s get started!

Advantages of TS File Format

A great thing about TS format is that, after each keyframe, the file information is added automatically. The format is impressive when it comes to maintaining transmission integrity. This is because of all the elementary streams, synchronization patterns, and error corrections; everything is encapsulated in a container format.

Do you know what else benefits TS format has? It is widely used for broadcasting because broadcasting doesn’t need the complete stream for playing it. You can easily share large files over the communication media in real-time as tiny chunks of the audio or video file are sent. Along with this, the error is easily detected as extra information is shared with every chunk, helping in error detection.

Drawbacks of TS File Format

Moving on to its disadvantages, let’s start with the device compatibility. The biggest drawback of using the TS file format is that it is not compatible with many devices. For instance, a built-in media player like Windows Media Player does not support the format; eventually, users must change the file format.

Do you know another significant disadvantage? You cannot share TS files online. Different platforms like Facebook, YouTube, etc., support other famous formats, so hence, sharing TS video files requires a format converter. Do you know how much space does a TS file occupies? Well, it acquires a significant storage space, more than other file formats.

Part 3. How to Play TS Video Files with VLC Media Player?

As mentioned, only specific programs support and play TS video format, so VLC Media Player is one of those. The software is famous among its competitors because it supports a wide range of file formats.

VLC is an open-source, free cross-platform media player that lets you play various multimedia files and DVDs, VCDs, Audio CDs, and other streaming protocols. VLC also plays most codecs like MPEG-2, MPEG-4, MKV, MP3, etc. The media player runs on Windows, macOS, Linux, Unix, iOS, and Android.

Do you know a great thing about VLC? Surprisingly, the software has no spyware, no user tracking, and no ads. VLC is a simple yet super-fast and powerful media player of all time. Learn how to play TS files on VLC by following the steps below:

Step 1: Install or Update VLC

To play TS file format, first of all, download and install the VLC media player on your respective device. If you have already installed the media player, update it to the latest version. With this, all the codecs will be working properly. Move to the ‘Help’ section from the top menu and hit ‘Check for Updates.’

check for vlc updates

Step 2: Open the TS File

Now, launch the VLC media player and head over to the ‘Media’ option. From the menu list, select the ‘Open File’ option, locate the TS file from your device and add it to the media player. You can also directly drag the TS video file to VLC to play it.

add your ts file to vlc

Step 3: Enjoy Watching TS File

After your file has been successfully imported to the VLC media player, you can now enjoy watching the TS Video format without any trouble.

ts file playing in vlc

Part 4. How to Edit TS Video Files with Filmora Video Editor?

Now that you know how to play TS video format with a VLC media player let’s also share how you can edit your TS videos. With Wondershare Filmora , you can edit a stunning video. The video editor offers more features than you can imagine. The software comes with features like Record PC Screen, Color Match, Silence Detection, Scene Detection, etc.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Some more advanced editing tools are offered, like Power Tool, Stabilize Video, Auto Reframe, Auto Highlight, and whatnot. If you are interested in editing your TS file format videos with Filmora, take help from the steps shared below.

Step 1: Import TS File

After you have launched Wondershare Filmora on your device, import the media file so that you can start the editing; for that, head to the ‘File’ tab and hover on the ‘Import Media’ option. By doing this, a sub-menu will appear, select the ‘Import Media Files’ option and locate the TS video.

add your ts video file

Step 2: TS Audio Edit

After importing the media file, drag it to the timeline to start the editing. With Filmora, add cool sound effects to your videos from the ‘Audio’ section. You get various effects like Happy, Jazz, Young & Bright, and other options.

customize your audio effect

Step 3: Use Transitions and Effects

What is a video without Effects and Transitions? Filmora comes with a wide range of options to add unique effects and transitions to your videos.

use different transitions and effects

Step 4: Add Elements

Head to the ‘Elements’ section to add amazing little fun things to your video and make it interesting. You get elements like Laser Eye, various Emoji options, and a lot more.

get video matched elements

Step 5: Export TS Video

Once all the editing is complete and satisfied with the final result, export the video. Hit the ‘Export’ button and select TS file format from the ‘Locals’ tab as the output format.

export edited ts file

Part 5. TS VS. MP4: What’s the Difference?

What is the difference between the TS file format and MP4? Allow us to tell you some. You might have read about both formats, but a few differences are discussed as follows:

TS

TS format is used in DVD and Blu-ray discs that you have on your respective device. It does the same work as MP4, but the TS file breaks the data into tiny chinks. TS format comprises a few elements, making it a faster transporter for MPEG-2 format compressed video data. It is used widely in broadcasting and streaming.

MP4

MP4 is considered more compatible as compared to TS format, as not all the software allows the ‘.ts’ extension. If the file is not transmitted properly or is not closed properly, it can lose the data it has. MP4 is divided into two parts, one has the media data, and the other has metadata. Due to compression differences in both formats, it has a smaller size than the TS format.

Bottom Line

The article has shared great details about the TS format. We talked about how you can play TS files on VLC and also shed light on its pros and cons. Moreover, we also shared a video editor to edit your TS file format videos. Now, let’s talk about Wondershare Filmora.

Wondershare Filmora is a great video editor and is perfect for creating brilliant videos. The comprehensive list of features that you get from Filmora makes it unique and unforgettable. AI Portrait, Auto Normalization, Video Snapshot, Animation Keyframing, and many others are among its various features. For creating good videos, Filmora is an ideal option.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects Try It Free Try It Free Try It Free Learn More >

filmora

02 Pros and Coins about TS Video Format

03 How to Play TS Video Files with VLC Media Player?

04 How to Edit TS Video Files with Filmora Video Editor?

05 TS VS. MP4: What’s the Difference?

Part 1. What Is TS Video Format?

A TS format file is a Video Transport Stream file. The TS file extension is used to store video data, mostly on DVDs. The video files are standardly compressed with .MPEG video compression. If you are looking for a file extension to save streamed or broadcast videos, TS video format is ideal for this. Are you worried about how to play a TS file?

what is ts format

Well, a video file with this format can easily be played on a certain media player or video editing program . Various video playback apps, video development tools, and also DVD creation programs support the TS format. The .ts file extension can also contain any data, and TS files don’t always need to store media or documents.

Part 2. Pros and Coins about TS Video Format

Everything has its beneficial factors and disadvantages, so does TS video format has. Are you ready to know more about the TS file format? After learning about the format, it’s time to share its advantages and drawbacks with you. Let’s get started!

Advantages of TS File Format

A great thing about TS format is that, after each keyframe, the file information is added automatically. The format is impressive when it comes to maintaining transmission integrity. This is because of all the elementary streams, synchronization patterns, and error corrections; everything is encapsulated in a container format.

Do you know what else benefits TS format has? It is widely used for broadcasting because broadcasting doesn’t need the complete stream for playing it. You can easily share large files over the communication media in real-time as tiny chunks of the audio or video file are sent. Along with this, the error is easily detected as extra information is shared with every chunk, helping in error detection.

Drawbacks of TS File Format

Moving on to its disadvantages, let’s start with the device compatibility. The biggest drawback of using the TS file format is that it is not compatible with many devices. For instance, a built-in media player like Windows Media Player does not support the format; eventually, users must change the file format.

Do you know another significant disadvantage? You cannot share TS files online. Different platforms like Facebook, YouTube, etc., support other famous formats, so hence, sharing TS video files requires a format converter. Do you know how much space does a TS file occupies? Well, it acquires a significant storage space, more than other file formats.

Part 3. How to Play TS Video Files with VLC Media Player?

As mentioned, only specific programs support and play TS video format, so VLC Media Player is one of those. The software is famous among its competitors because it supports a wide range of file formats.

VLC is an open-source, free cross-platform media player that lets you play various multimedia files and DVDs, VCDs, Audio CDs, and other streaming protocols. VLC also plays most codecs like MPEG-2, MPEG-4, MKV, MP3, etc. The media player runs on Windows, macOS, Linux, Unix, iOS, and Android.

Do you know a great thing about VLC? Surprisingly, the software has no spyware, no user tracking, and no ads. VLC is a simple yet super-fast and powerful media player of all time. Learn how to play TS files on VLC by following the steps below:

Step 1: Install or Update VLC

To play TS file format, first of all, download and install the VLC media player on your respective device. If you have already installed the media player, update it to the latest version. With this, all the codecs will be working properly. Move to the ‘Help’ section from the top menu and hit ‘Check for Updates.’

check for vlc updates

Step 2: Open the TS File

Now, launch the VLC media player and head over to the ‘Media’ option. From the menu list, select the ‘Open File’ option, locate the TS file from your device and add it to the media player. You can also directly drag the TS video file to VLC to play it.

add your ts file to vlc

Step 3: Enjoy Watching TS File

After your file has been successfully imported to the VLC media player, you can now enjoy watching the TS Video format without any trouble.

ts file playing in vlc

Part 4. How to Edit TS Video Files with Filmora Video Editor?

Now that you know how to play TS video format with a VLC media player let’s also share how you can edit your TS videos. With Wondershare Filmora , you can edit a stunning video. The video editor offers more features than you can imagine. The software comes with features like Record PC Screen, Color Match, Silence Detection, Scene Detection, etc.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Some more advanced editing tools are offered, like Power Tool, Stabilize Video, Auto Reframe, Auto Highlight, and whatnot. If you are interested in editing your TS file format videos with Filmora, take help from the steps shared below.

Step 1: Import TS File

After you have launched Wondershare Filmora on your device, import the media file so that you can start the editing; for that, head to the ‘File’ tab and hover on the ‘Import Media’ option. By doing this, a sub-menu will appear, select the ‘Import Media Files’ option and locate the TS video.

add your ts video file

Step 2: TS Audio Edit

After importing the media file, drag it to the timeline to start the editing. With Filmora, add cool sound effects to your videos from the ‘Audio’ section. You get various effects like Happy, Jazz, Young & Bright, and other options.

customize your audio effect

Step 3: Use Transitions and Effects

What is a video without Effects and Transitions? Filmora comes with a wide range of options to add unique effects and transitions to your videos.

use different transitions and effects

Step 4: Add Elements

Head to the ‘Elements’ section to add amazing little fun things to your video and make it interesting. You get elements like Laser Eye, various Emoji options, and a lot more.

get video matched elements

Step 5: Export TS Video

Once all the editing is complete and satisfied with the final result, export the video. Hit the ‘Export’ button and select TS file format from the ‘Locals’ tab as the output format.

export edited ts file

Part 5. TS VS. MP4: What’s the Difference?

What is the difference between the TS file format and MP4? Allow us to tell you some. You might have read about both formats, but a few differences are discussed as follows:

TS

TS format is used in DVD and Blu-ray discs that you have on your respective device. It does the same work as MP4, but the TS file breaks the data into tiny chinks. TS format comprises a few elements, making it a faster transporter for MPEG-2 format compressed video data. It is used widely in broadcasting and streaming.

MP4

MP4 is considered more compatible as compared to TS format, as not all the software allows the ‘.ts’ extension. If the file is not transmitted properly or is not closed properly, it can lose the data it has. MP4 is divided into two parts, one has the media data, and the other has metadata. Due to compression differences in both formats, it has a smaller size than the TS format.

Bottom Line

The article has shared great details about the TS format. We talked about how you can play TS files on VLC and also shed light on its pros and cons. Moreover, we also shared a video editor to edit your TS file format videos. Now, let’s talk about Wondershare Filmora.

Wondershare Filmora is a great video editor and is perfect for creating brilliant videos. The comprehensive list of features that you get from Filmora makes it unique and unforgettable. AI Portrait, Auto Normalization, Video Snapshot, Animation Keyframing, and many others are among its various features. For creating good videos, Filmora is an ideal option.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects Try It Free Try It Free Try It Free Learn More >

filmora

02 Pros and Coins about TS Video Format

03 How to Play TS Video Files with VLC Media Player?

04 How to Edit TS Video Files with Filmora Video Editor?

05 TS VS. MP4: What’s the Difference?

Part 1. What Is TS Video Format?

A TS format file is a Video Transport Stream file. The TS file extension is used to store video data, mostly on DVDs. The video files are standardly compressed with .MPEG video compression. If you are looking for a file extension to save streamed or broadcast videos, TS video format is ideal for this. Are you worried about how to play a TS file?

what is ts format

Well, a video file with this format can easily be played on a certain media player or video editing program . Various video playback apps, video development tools, and also DVD creation programs support the TS format. The .ts file extension can also contain any data, and TS files don’t always need to store media or documents.

Part 2. Pros and Coins about TS Video Format

Everything has its beneficial factors and disadvantages, so does TS video format has. Are you ready to know more about the TS file format? After learning about the format, it’s time to share its advantages and drawbacks with you. Let’s get started!

Advantages of TS File Format

A great thing about TS format is that, after each keyframe, the file information is added automatically. The format is impressive when it comes to maintaining transmission integrity. This is because of all the elementary streams, synchronization patterns, and error corrections; everything is encapsulated in a container format.

Do you know what else benefits TS format has? It is widely used for broadcasting because broadcasting doesn’t need the complete stream for playing it. You can easily share large files over the communication media in real-time as tiny chunks of the audio or video file are sent. Along with this, the error is easily detected as extra information is shared with every chunk, helping in error detection.

Drawbacks of TS File Format

Moving on to its disadvantages, let’s start with the device compatibility. The biggest drawback of using the TS file format is that it is not compatible with many devices. For instance, a built-in media player like Windows Media Player does not support the format; eventually, users must change the file format.

Do you know another significant disadvantage? You cannot share TS files online. Different platforms like Facebook, YouTube, etc., support other famous formats, so hence, sharing TS video files requires a format converter. Do you know how much space does a TS file occupies? Well, it acquires a significant storage space, more than other file formats.

Part 3. How to Play TS Video Files with VLC Media Player?

As mentioned, only specific programs support and play TS video format, so VLC Media Player is one of those. The software is famous among its competitors because it supports a wide range of file formats.

VLC is an open-source, free cross-platform media player that lets you play various multimedia files and DVDs, VCDs, Audio CDs, and other streaming protocols. VLC also plays most codecs like MPEG-2, MPEG-4, MKV, MP3, etc. The media player runs on Windows, macOS, Linux, Unix, iOS, and Android.

Do you know a great thing about VLC? Surprisingly, the software has no spyware, no user tracking, and no ads. VLC is a simple yet super-fast and powerful media player of all time. Learn how to play TS files on VLC by following the steps below:

Step 1: Install or Update VLC

To play TS file format, first of all, download and install the VLC media player on your respective device. If you have already installed the media player, update it to the latest version. With this, all the codecs will be working properly. Move to the ‘Help’ section from the top menu and hit ‘Check for Updates.’

check for vlc updates

Step 2: Open the TS File

Now, launch the VLC media player and head over to the ‘Media’ option. From the menu list, select the ‘Open File’ option, locate the TS file from your device and add it to the media player. You can also directly drag the TS video file to VLC to play it.

add your ts file to vlc

Step 3: Enjoy Watching TS File

After your file has been successfully imported to the VLC media player, you can now enjoy watching the TS Video format without any trouble.

ts file playing in vlc

Part 4. How to Edit TS Video Files with Filmora Video Editor?

Now that you know how to play TS video format with a VLC media player let’s also share how you can edit your TS videos. With Wondershare Filmora , you can edit a stunning video. The video editor offers more features than you can imagine. The software comes with features like Record PC Screen, Color Match, Silence Detection, Scene Detection, etc.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Some more advanced editing tools are offered, like Power Tool, Stabilize Video, Auto Reframe, Auto Highlight, and whatnot. If you are interested in editing your TS file format videos with Filmora, take help from the steps shared below.

Step 1: Import TS File

After you have launched Wondershare Filmora on your device, import the media file so that you can start the editing; for that, head to the ‘File’ tab and hover on the ‘Import Media’ option. By doing this, a sub-menu will appear, select the ‘Import Media Files’ option and locate the TS video.

add your ts video file

Step 2: TS Audio Edit

After importing the media file, drag it to the timeline to start the editing. With Filmora, add cool sound effects to your videos from the ‘Audio’ section. You get various effects like Happy, Jazz, Young & Bright, and other options.

customize your audio effect

Step 3: Use Transitions and Effects

What is a video without Effects and Transitions? Filmora comes with a wide range of options to add unique effects and transitions to your videos.

use different transitions and effects

Step 4: Add Elements

Head to the ‘Elements’ section to add amazing little fun things to your video and make it interesting. You get elements like Laser Eye, various Emoji options, and a lot more.

get video matched elements

Step 5: Export TS Video

Once all the editing is complete and satisfied with the final result, export the video. Hit the ‘Export’ button and select TS file format from the ‘Locals’ tab as the output format.

export edited ts file

Part 5. TS VS. MP4: What’s the Difference?

What is the difference between the TS file format and MP4? Allow us to tell you some. You might have read about both formats, but a few differences are discussed as follows:

TS

TS format is used in DVD and Blu-ray discs that you have on your respective device. It does the same work as MP4, but the TS file breaks the data into tiny chinks. TS format comprises a few elements, making it a faster transporter for MPEG-2 format compressed video data. It is used widely in broadcasting and streaming.

MP4

MP4 is considered more compatible as compared to TS format, as not all the software allows the ‘.ts’ extension. If the file is not transmitted properly or is not closed properly, it can lose the data it has. MP4 is divided into two parts, one has the media data, and the other has metadata. Due to compression differences in both formats, it has a smaller size than the TS format.

Bottom Line

The article has shared great details about the TS format. We talked about how you can play TS files on VLC and also shed light on its pros and cons. Moreover, we also shared a video editor to edit your TS file format videos. Now, let’s talk about Wondershare Filmora.

Wondershare Filmora is a great video editor and is perfect for creating brilliant videos. The comprehensive list of features that you get from Filmora makes it unique and unforgettable. AI Portrait, Auto Normalization, Video Snapshot, Animation Keyframing, and many others are among its various features. For creating good videos, Filmora is an ideal option.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects Try It Free Try It Free Try It Free Learn More >

filmora

Also read:

  • Title: New In 2024, Create a Brand Video to Make Your Business Shine
  • Author: Chloe
  • Created at : 2024-06-26 06:23:53
  • Updated at : 2024-06-27 06:23:53
  • Link: https://ai-editing-video.techidaily.com/new-in-2024-create-a-brand-video-to-make-your-business-shine/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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New In 2024, Create a Brand Video to Make Your Business Shine