How to Edit Facebook Video Ads for E-Commerce Business

If you’re running an e-commerce business, then it’s important to create video ads that promote your products. However, making professional-quality videos can be expensive and time-consuming.

Luckily, there’s an easy way to create Facebook video ads that look great without spending a lot of money. All you need is a copy of Wondershare Filmora, which is a powerful yet easy-to-use video editor.

In this article, we’ll show you how to use Filmora to create eCommerce video ads that will help boost your sales.

Why Video Ads Are Effective for E-commerce Business

Video ads are a very effective way to promote your e-commerce business. They can help you reach a wider audience, and they can also be more engaging than traditional advertising methods.

There are a few things to keep in mind when creating video ads for your e-commerce business:

• First, make sure that your videos are high quality and professional-looking.
• Secondly, focus on creating videos that are short and to the point.
• Finally, make sure to include a call to action in your video so that viewers know what they should do after watching it.

Why Use Wondershare Filmora for Editing E-commerce Video Ads

Wondershare Filmora is a powerful video editing software that you can use to create videos for your e-commerce business. It’s also very user-friendly, which means it’s easy to use even if you have no prior experience with video editing software. You can create professional looking videos using this software, and it comes with built-in templates that make it easier for you to get started quickly.

With Wondershare Filmora , creating an e-commerce video ad will be as simple as possible. There are many different options that you can choose from when making these ads such as adding text, photos or graphics using the built-in editor within this program. You can also add audio clips into your video in order to hear sound effects such as music or voice-overs that narrate what viewers see on screen. They have all my favorite amazing features.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Steps to Edit Facebook Video Ads for E-commerce Business

Step1Prepare your script for Video Editing

To make your Facebook video ad, you need to have a clear idea of what you want to say in the video. This can be done by creating a script for your video. Once you have a script, you can start planning out your video and editing it in Filmora.

Step2Save your video materials

To gather all photos and video materials, you can either use your own personal footage or find stock images and videos online. Once you have all the desired media, save them to a designated folder on your computer so you can easily access them while editing in Filmora.

Step3Open Filmora and click on “Create a New Project.”

Now that you have your content ready, open Filmora and click on “Create a New Project.” This will create a new project file for you to start editing in.

Step4Select the right Project Aspect Ratio

It is important to use the correct project aspect ratio when creating a Facebook video ad because if you don’t, your video may not be in the correct format when it is uploaded to Facebook. When selecting the project aspect ratio, make sure to choose Widescreen (16:9) or Instagram (1:10) to ensure that your video is in the correct format.

Step5Import your media files into Filmora

Once you have decided on the project aspect ratio, you can start importing your video and photo files. To do this, go to the “Media Library” and click on “Import Media Files.” Find the folder where you saved your content and select all of the files that you want to use. Then, click “Open” to import the files into Filmora.

Step6Set the background color for your Facebook Video Ads

Now that you have all of your content imported into Filmora, you can start editing it. One thing you may want to do is set the background color for your video. To do this, go to the “Media” tab and click on the “Sample Color” section. Then, select the desired color for your background. Make sure to use your branding color palette.

Step7Add Catchy headline and text

This will help to grab the viewer’s attention and explain what your video is about. To do this, go to the “Titler” tab and select the “Titles” option. Then, click on the “Text” tab and type in your headline. You can also add some text to the video by going to the “Text” tab and clicking on the “Add Text” option.

Catchy headlines will help you stand out from the competition and get your video noticed.

Step8Convert your script into a voice-over narrator

By using text to voice feature, you can generate voice-over that will help you create a more professional video. To do this, go to the “Text” tab and click on the “Add Text” option. Then, type in your script. Once you have finished typing, click on the “Text-ti-Voice Over” button and select the desired language.

Step9Arrange your video clips

Now that you have all of your content imported into Filmora , you can start arranging them into a cohesive video. To do this, go to the “Timeline” tab and drag and drop the desired photos or video clips into the correct order.

If you need to trim or split any of the photos or video clips, you can do so by using the “Trim” and “Split” options. To trim a photo or video clip, hover over the desired clip and click on the “ scissors “ icon. Then, drag it to the desired location. To split a photo or video clip, hover over the desired clip and click on the “ split “ icon. Then, drag it to the desired location.

You can also add some transitions between the video clips by going to the “Transitions” tab and dragging and dropping the desired transition into place.

Step10Add music to your video

Adding music to your video will help to set the mood and make your video more engaging. To do this, go to the “Audio” section the select your desired background music for your video. You can also download “no copyright background music” on Youtube.

Drag and drop the audio file into place on the timeline. You can also use the “Fade In” and “Fade Out” options to make the music flow better with the video.

Step11Export your Video

To export your video, click on the “Export” button at the top section. Select the desired file format and click “Export” to save your video to your computer.

Recommended Export Quality

• Format: MP4
• Resolution: 720 or 1080
• Frame rate 30 fps

Conclusion

Now that you know how to create a Facebook video ad, it’s time to start creating some stellar videos that will help promote your business. By using the tips we’ve provided in this article, you can create videos that stand out from the competition and get noticed by your target audience. Make sure to use catchy headlines, text, and music to engage your viewers and keep them watching until the end. All the best!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Free Download For macOS 10.14 or later

Steps to Edit Facebook Video Ads for E-commerce Business

Step1Prepare your script for Video Editing

To make your Facebook video ad, you need to have a clear idea of what you want to say in the video. This can be done by creating a script for your video. Once you have a script, you can start planning out your video and editing it in Filmora.

Step2Save your video materials

To gather all photos and video materials, you can either use your own personal footage or find stock images and videos online. Once you have all the desired media, save them to a designated folder on your computer so you can easily access them while editing in Filmora.

Step3Open Filmora and click on “Create a New Project.”

Now that you have your content ready, open Filmora and click on “Create a New Project.” This will create a new project file for you to start editing in.

Step4Select the right Project Aspect Ratio

It is important to use the correct project aspect ratio when creating a Facebook video ad because if you don’t, your video may not be in the correct format when it is uploaded to Facebook. When selecting the project aspect ratio, make sure to choose Widescreen (16:9) or Instagram (1:10) to ensure that your video is in the correct format.

Step5Import your media files into Filmora

Once you have decided on the project aspect ratio, you can start importing your video and photo files. To do this, go to the “Media Library” and click on “Import Media Files.” Find the folder where you saved your content and select all of the files that you want to use. Then, click “Open” to import the files into Filmora.

Step6Set the background color for your Facebook Video Ads

Now that you have all of your content imported into Filmora, you can start editing it. One thing you may want to do is set the background color for your video. To do this, go to the “Media” tab and click on the “Sample Color” section. Then, select the desired color for your background. Make sure to use your branding color palette.

Step7Add Catchy headline and text

This will help to grab the viewer’s attention and explain what your video is about. To do this, go to the “Titler” tab and select the “Titles” option. Then, click on the “Text” tab and type in your headline. You can also add some text to the video by going to the “Text” tab and clicking on the “Add Text” option.

Catchy headlines will help you stand out from the competition and get your video noticed.

Step8Convert your script into a voice-over narrator

By using text to voice feature, you can generate voice-over that will help you create a more professional video. To do this, go to the “Text” tab and click on the “Add Text” option. Then, type in your script. Once you have finished typing, click on the “Text-ti-Voice Over” button and select the desired language.

Step9Arrange your video clips

Now that you have all of your content imported into Filmora , you can start arranging them into a cohesive video. To do this, go to the “Timeline” tab and drag and drop the desired photos or video clips into the correct order.

If you need to trim or split any of the photos or video clips, you can do so by using the “Trim” and “Split” options. To trim a photo or video clip, hover over the desired clip and click on the “ scissors “ icon. Then, drag it to the desired location. To split a photo or video clip, hover over the desired clip and click on the “ split “ icon. Then, drag it to the desired location.

You can also add some transitions between the video clips by going to the “Transitions” tab and dragging and dropping the desired transition into place.

Step10Add music to your video

Adding music to your video will help to set the mood and make your video more engaging. To do this, go to the “Audio” section the select your desired background music for your video. You can also download “no copyright background music” on Youtube.

Drag and drop the audio file into place on the timeline. You can also use the “Fade In” and “Fade Out” options to make the music flow better with the video.

Step11Export your Video

To export your video, click on the “Export” button at the top section. Select the desired file format and click “Export” to save your video to your computer.

Recommended Export Quality

• Format: MP4
• Resolution: 720 or 1080
• Frame rate 30 fps

Conclusion

Now that you know how to create a Facebook video ad, it’s time to start creating some stellar videos that will help promote your business. By using the tips we’ve provided in this article, you can create videos that stand out from the competition and get noticed by your target audience. Make sure to use catchy headlines, text, and music to engage your viewers and keep them watching until the end. All the best!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

How to Use a Stabilization Tool in Filmora

Does your video shake so much? Shaking movement on your camera is often inevitable, especially if you don’t use a camera stabilizer or a camera with no built-in image stabilization. As a result, it can make your video look distracting and difficult to watch.

But you don’t need to worry. You can use a stabilization tool in Filmora . A stabilization tool is a feature that can help to correct for camera shake and other types of movement. If you are a handheld shooter, you will find this tool extremely helpful.

Part 1: When do you need to stabilize your video?

Now, let’s talk about when you should stabilize your video. If you’re shooting something that is moving, like people or animals, you will definitely want to stabilize your video. This will help ensure that the video is smooth and steady.

Another time you may want to stabilize your video is if you’re shooting in a low-light situation. It will help to ensure that your video is not too shaky.

Finally, if you’re shooting a video that’s going to be displayed on a large screen, you may want to stabilize your video. Stabilizing your video will help ensure the output is crisp and clear.

Part 2: How to stabilize your video with Filmora

Filmora has a stabilization feature that can help to smooth your video and make it look more professional. If you haven’t installed Filmora yet, you can download it for free.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

So, should you have a wobble movement in your video, follow these steps to make it smoother in no time:

Step1 Launch Filmora 11 and create a new project.

Step2 Import your video to Filmora.

Step3 After you import your video to Filmora, the Stabilization must have been off. So, switch the Stabilization toggle on, then a loading bar will start going up to analyze the clip.

Step4 Once it finishes analyzing, the smooth level will default to 10. See the preview whether you like how it turns out.

Before

After

Please note that the center point of your image will always be the most stable. The more shaky a clip is, the more it will crop into that image.

If you are unsatisfied with the default setting, increasing the Smoothness Level will result in more cropping to the image. On the contrary, if you put the Smoothness Level down to zero, you are no longer cropping into the image, but the result won’t be as smooth.

Should the cropping bother you, such as it crops the subject’s hair out of the frame, you can adjust it with Edge Processing.

If you change it to None, you will see the black bars that simulate how it stabilizes the clip. Try to hit play on the preview screen, and then you can see more clearly how the tool keeps the center of the frame to make it stable and less shaky.

As Reflect is the default, the Extend uses artificial intelligence to extend the pixels, as you are often aware in Photoshop.

Besides the three, there is also the Tile option. Each of them would give a different result. You can try and use the one that works best for you.

Summary

When you’re shooting a video, you must have wanted it to be as smooth and stable as possible. By stabilizing your video, you can help ensure it’s smooth and easy to watch.

Filmora offers a Stabilization feature that allows you to easily improve your video’s quality. Simply select the video clip you want to stabilize and click the stabilization button. Filmora will do the rest, giving you a smooth and stable video.

Free Download For macOS 10.14 or later

So, should you have a wobble movement in your video, follow these steps to make it smoother in no time:

Step1 Launch Filmora 11 and create a new project.

Step2 Import your video to Filmora.

Step3 After you import your video to Filmora, the Stabilization must have been off. So, switch the Stabilization toggle on, then a loading bar will start going up to analyze the clip.

Step4 Once it finishes analyzing, the smooth level will default to 10. See the preview whether you like how it turns out.

Before

After

Please note that the center point of your image will always be the most stable. The more shaky a clip is, the more it will crop into that image.

If you are unsatisfied with the default setting, increasing the Smoothness Level will result in more cropping to the image. On the contrary, if you put the Smoothness Level down to zero, you are no longer cropping into the image, but the result won’t be as smooth.

Should the cropping bother you, such as it crops the subject’s hair out of the frame, you can adjust it with Edge Processing.

If you change it to None, you will see the black bars that simulate how it stabilizes the clip. Try to hit play on the preview screen, and then you can see more clearly how the tool keeps the center of the frame to make it stable and less shaky.

As Reflect is the default, the Extend uses artificial intelligence to extend the pixels, as you are often aware in Photoshop.

Besides the three, there is also the Tile option. Each of them would give a different result. You can try and use the one that works best for you.

Summary

When you’re shooting a video, you must have wanted it to be as smooth and stable as possible. By stabilizing your video, you can help ensure it’s smooth and easy to watch.

Filmora offers a Stabilization feature that allows you to easily improve your video’s quality. Simply select the video clip you want to stabilize and click the stabilization button. Filmora will do the rest, giving you a smooth and stable video.

Add a Miniature Effect on Your Video for Filmy Looks. To Add This Effect, Read the Complete Guide and Make Your Video Cinematic by Wondershare Filmora

Want to add selective blur to make everything look smaller? Don’t have any idea how to focus on specific mini-things? Then don’t worry! In this article, you’ll get a step-by-step process to add miniature effects to your video. At the end of the process, you’ll have cinematic shots. Then start with us now! Scroll more to get pro tips!

What Is a Miniature Effect?

But first, let’s learn the logic of making the miniature effect. As many video editing pros present on Tiktok, the miniature effect is a fun way to brighten up your photography or video shots. For example, when taking a video or a time-lapse of a landscape, we always have a bigger depth of field, so most objects in the frame are in focus.

However, when we film a miniature model, the depth of field is shallow. So, we only see some objects in focus, and the rest is blurry. This visual trick makes our brain believe that the big landscape we’re seeing is actually a tiny model.

To create a miniature look, we can use specific effects to fake a shallow depth of field, and then the landscape view will look like a tiny model. While some keys to notice before making the miniature effect are:

• It utilizes selective blur to make things appear like small
• The miniature effect works best for footage filmed from a high angle.
• The tiny effect is usually used in drone footage, time lapses, or landscape photography.

Are you all set to add miniature effects to your video and make film-like shots? Then scroll more and get the step-by-step process.

How to Make a Miniature effect?

You are excited to add a miniature effect, and enjoy the rest! Without any further delay, follow the below instructions and get results!

Step1 Download the Wondershare Filmora

• First of all, you have to download the Wondershare Filmora .
• It’s packed with new features and effects plugins that make editing more filmy and fun!

Note: filmora has a unique “stock media” option that enables us to use all these elements and more to boost our videos!

Step2 Choose any stock footage

If you don’t have good-quality footage, but want to boost your video, here is how. You can get the miniature effect without a big format view camera or specialized lens.

• Open Filmora and select any stock footage in Wondershare Filmora.

Move to the stock media folder on the above bar in the Wondershare Filmora. Or you can look towards the left window, where you will see the sample videos tab.

• Click on the sample videos tab, and a new window will appear on the library screen.

Here you will see almost more than 20 videos. So, instead of using the actual recorded footage, we’ll make do with what we have by default. After selecting and adding the stock footage of your choice. Then you have to follow the below process:

• First, hold the Stock Footage as shown in the folder section.
• Then Drag and Drop it to the timeline section for further editing.

Who will get Stock Media?

Want to get stock media? You can only have access to the stock media library if you already buy the license of Wondershare Filmora.

• The latest version has an unlimited stock library.
• After purchasing any plan, you can access Stock Media (Unsplash, Giphy, Pixabay, Pixel).

Step3 Head to the effect panel

As we are working on miniature effects, what do we need first? First, we ensure that we have a Blur effect on the video.

To add a blur effect from the panel, follow the below-mentioned steps:

• First of all, move toward the above tabs.
• Then click on the 5th section, which is Effect
• After selecting the effect tab, a new window will pop up.
• In this section, we have 500+ different effects.
• Then, click on the search bar.
• Search for the Blur effect.
• After that, click on the Blur 2
• Then Download this effect if you haven’t done this already.

Step4 Add the blur effect to the video

After selecting and downloading the blur effect, it’s time to add it to the video. Again, see how precise it turned out. To add effect, follow below steps:

• First, drag and Drop the effect toward the timeline.
• Then, make sure to release the effect on the video to give it a lens blur appearance.

Step5 Add the effect multiple times

Want to get an ideal blur level? If you need more blur level in your video and make it more cinematic, then follow the below steps:

• First, ensure that the opacity of the blur effect is 100%.
• Then, if you still want more blurriness, add Blur 2 effect multiple times on the video.
• Finally, add effect by just the Drag and Drop

Step6 Drop the same video clip

• Add the same video clip 2nd time on the timeline.
• Add it by just the Drag and Drop
• Make sure you add it to 2nd video track in the timeline above the first one.

Step7 Add masks on the Video

Now, it’s time to select a specific video portion and add a mask. Due to this, we will have a selective blur portion. For this, follow the below guidelines:

• Double-click on the video present in 2nd track.
• The settings tab will be open in the top left section.
• Then find the Mask section and click on it.
• After this, click on the Double-line.
• Set the mask on video according to your style and choice.

Note: you can adjust the mask size and position by rotating and changing its shape.

Watch the rotating and adjusting actions as shown below!

For example, when we add a mask in the below time-lapse video, follow the above mask adjustments. Unfortunately, we can’t get good results. Therefore, we will apply another way to add a mask by changing shape and position. Follow the instructions for modifications:

• Make a building or any object Blurry near the camera because it is not present within the depth of field.
• While the object is far from the camera, it is focused because it is in the depth of the field.
• Then adjust the mask, as per your choice.

Want to change the shape of the mask? Then follow the below steps:

• Double-click on the video present in 2nd video track.
• Settings will activate on the top left side.
• Then click on the Mask tab to open it.
• Select the Rectangular mask from the list and apply it.

Note: make sure you are masking the same extent and excluding the object you want to be out of focus.

Now, it’s time to mask the whole object, which is far, but we want to make it in focus! For this, follow these steps:

• Add the same stock video clip a third time on the third video track of the timeline.
• Then add a mask in a Rectangle shape on the building.
• Don’t blur the edge of this mask.

Step8 Final Look

You are excited now to see the final look of your miniature effect! Finally, it’s in front of you! Just modify it more if you want to make it more precise.

Have you tried to add a miniature effect before? If yes, then share your experience with us! Try with more mask shapes and add more blur effects. Make sure that you are using Wondershare Filmora to make more filmy shots. Feel free to try out different effects and enjoy the following results!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step2 Choose any stock footage

If you don’t have good-quality footage, but want to boost your video, here is how. You can get the miniature effect without a big format view camera or specialized lens.

• Open Filmora and select any stock footage in Wondershare Filmora.

Move to the stock media folder on the above bar in the Wondershare Filmora. Or you can look towards the left window, where you will see the sample videos tab.

• Click on the sample videos tab, and a new window will appear on the library screen.

Here you will see almost more than 20 videos. So, instead of using the actual recorded footage, we’ll make do with what we have by default. After selecting and adding the stock footage of your choice. Then you have to follow the below process:

• First, hold the Stock Footage as shown in the folder section.
• Then Drag and Drop it to the timeline section for further editing.

Who will get Stock Media?

Want to get stock media? You can only have access to the stock media library if you already buy the license of Wondershare Filmora.

• The latest version has an unlimited stock library.
• After purchasing any plan, you can access Stock Media (Unsplash, Giphy, Pixabay, Pixel).

Step3 Head to the effect panel

As we are working on miniature effects, what do we need first? First, we ensure that we have a Blur effect on the video.

To add a blur effect from the panel, follow the below-mentioned steps:

• First of all, move toward the above tabs.
• Then click on the 5th section, which is Effect
• After selecting the effect tab, a new window will pop up.
• In this section, we have 500+ different effects.
• Then, click on the search bar.
• Search for the Blur effect.
• After that, click on the Blur 2
• Then Download this effect if you haven’t done this already.

Step4 Add the blur effect to the video

After selecting and downloading the blur effect, it’s time to add it to the video. Again, see how precise it turned out. To add effect, follow below steps:

• First, drag and Drop the effect toward the timeline.
• Then, make sure to release the effect on the video to give it a lens blur appearance.

Step5 Add the effect multiple times

Want to get an ideal blur level? If you need more blur level in your video and make it more cinematic, then follow the below steps:

• First, ensure that the opacity of the blur effect is 100%.
• Then, if you still want more blurriness, add Blur 2 effect multiple times on the video.
• Finally, add effect by just the Drag and Drop

Step6 Drop the same video clip

• Add the same video clip 2nd time on the timeline.
• Add it by just the Drag and Drop
• Make sure you add it to 2nd video track in the timeline above the first one.

Step7 Add masks on the Video

Now, it’s time to select a specific video portion and add a mask. Due to this, we will have a selective blur portion. For this, follow the below guidelines:

• Double-click on the video present in 2nd track.
• The settings tab will be open in the top left section.
• Then find the Mask section and click on it.
• After this, click on the Double-line.
• Set the mask on video according to your style and choice.

Note: you can adjust the mask size and position by rotating and changing its shape.

Watch the rotating and adjusting actions as shown below!

For example, when we add a mask in the below time-lapse video, follow the above mask adjustments. Unfortunately, we can’t get good results. Therefore, we will apply another way to add a mask by changing shape and position. Follow the instructions for modifications:

• Make a building or any object Blurry near the camera because it is not present within the depth of field.
• While the object is far from the camera, it is focused because it is in the depth of the field.
• Then adjust the mask, as per your choice.

Want to change the shape of the mask? Then follow the below steps:

• Double-click on the video present in 2nd video track.
• Settings will activate on the top left side.
• Then click on the Mask tab to open it.
• Select the Rectangular mask from the list and apply it.

Note: make sure you are masking the same extent and excluding the object you want to be out of focus.

Now, it’s time to mask the whole object, which is far, but we want to make it in focus! For this, follow these steps:

• Add the same stock video clip a third time on the third video track of the timeline.
• Then add a mask in a Rectangle shape on the building.
• Don’t blur the edge of this mask.

Step8 Final Look

You are excited now to see the final look of your miniature effect! Finally, it’s in front of you! Just modify it more if you want to make it more precise.

Have you tried to add a miniature effect before? If yes, then share your experience with us! Try with more mask shapes and add more blur effects. Make sure that you are using Wondershare Filmora to make more filmy shots. Feel free to try out different effects and enjoy the following results!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

S-Log Is a Gamma Curve Optimized for Digital Cameras to Maximize the Image Sensor’s Performance. Although These Videos May Look Flat and Washed Out, They Contain Lots of Color Information

S-Log is a gamma curve optimized for digital cameras to maximize the image sensor’s performance. Although these videos may look flat and washed out, they contain lots of color information. Even better, video creators can use color correction to edit the S-Log videos and make them look as natural as possible. That’s what this article is all about.

How to Color-Correct an S-Log Footage

This tutorial assumes that you already have an S-Log footage. If not, you can record S-Log footage using most Canon, Sony, and Panasonic cameras.

Let’s get to the steps!

Step1 Adjust the color settings

Start by adding your video to the timeline on Wondershare Filmora and then double-click the video track. Then, click on the Color tab before tapping Advanced.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step2 Read and study the histogram

Now you’ll see the Advanced Color Correction pop-up window. Here, you’ll see a histogram with the brightest point on the right and the darkest point on the left. From our example, you can see that the video has more dark pixels than bright ones. Horizontally, the histogram shows you how many pixels are in a certain range of brightness.

Step3 Adjust the image colors

Once you’ve understood the histogram, look for pure black and white parts on the video clip. For example, in this video, you can see that the roofs are pure black and the boat at the bottom-right corner is pure white.

After finding the white and black parts in the video, go to the Light section, then adjust the Highlights to see if you can get a pure white on the boat. If the boat or any other image of your choice doesn’t look pure white, increase the Whites slide to make it whiter.

Now adjust the Shadows settings to reduce the effect and make the roofs look closer to pure black. If you want the roofs to look darker, drag the Blacks slider to the left.

Pro tip: Ensure that the darkest and brightest points don’t cross the broken lines on the edge, or the video will start losing details.

Step4 Adjust the color saturation

Does your video still look a little flat? Probably yes! In that case, click the Color section and adjust the Saturation slider to the right to make the video less flat. Saturation simply means how colorful a video clip is to the viewer. Apart from the color saturation, you can also adjust the Vibrance to make your video objects look more colorful.

Step5 Preview and compare the video

Now it’s time to check and compare the results. To make it easier, click the Eye icon at the top-right corner to switch between the original S-Log video and the color-corrected clip. You can also tap the AB icon and choose Split View-Left/Right to view the clips in the side-by-side mode.

Summary

I guess that was easy, right? Up to this juncture, you should be able to perform basic color correction on your video using Wondershare Filmora. Remember, this video editor packs many other editing tools to bring out your creativity. Give it a try!

Free Download For macOS 10.14 or later

Step2 Read and study the histogram

Now you’ll see the Advanced Color Correction pop-up window. Here, you’ll see a histogram with the brightest point on the right and the darkest point on the left. From our example, you can see that the video has more dark pixels than bright ones. Horizontally, the histogram shows you how many pixels are in a certain range of brightness.

Step3 Adjust the image colors

Once you’ve understood the histogram, look for pure black and white parts on the video clip. For example, in this video, you can see that the roofs are pure black and the boat at the bottom-right corner is pure white.

After finding the white and black parts in the video, go to the Light section, then adjust the Highlights to see if you can get a pure white on the boat. If the boat or any other image of your choice doesn’t look pure white, increase the Whites slide to make it whiter.

Now adjust the Shadows settings to reduce the effect and make the roofs look closer to pure black. If you want the roofs to look darker, drag the Blacks slider to the left.

Pro tip: Ensure that the darkest and brightest points don’t cross the broken lines on the edge, or the video will start losing details.

Step4 Adjust the color saturation

Does your video still look a little flat? Probably yes! In that case, click the Color section and adjust the Saturation slider to the right to make the video less flat. Saturation simply means how colorful a video clip is to the viewer. Apart from the color saturation, you can also adjust the Vibrance to make your video objects look more colorful.

Step5 Preview and compare the video

Now it’s time to check and compare the results. To make it easier, click the Eye icon at the top-right corner to switch between the original S-Log video and the color-corrected clip. You can also tap the AB icon and choose Split View-Left/Right to view the clips in the side-by-side mode.

Summary

I guess that was easy, right? Up to this juncture, you should be able to perform basic color correction on your video using Wondershare Filmora. Remember, this video editor packs many other editing tools to bring out your creativity. Give it a try!

Free Download For macOS 10.14 or later

Step2 Read and study the histogram

Now you’ll see the Advanced Color Correction pop-up window. Here, you’ll see a histogram with the brightest point on the right and the darkest point on the left. From our example, you can see that the video has more dark pixels than bright ones. Horizontally, the histogram shows you how many pixels are in a certain range of brightness.

Step3 Adjust the image colors

Once you’ve understood the histogram, look for pure black and white parts on the video clip. For example, in this video, you can see that the roofs are pure black and the boat at the bottom-right corner is pure white.

After finding the white and black parts in the video, go to the Light section, then adjust the Highlights to see if you can get a pure white on the boat. If the boat or any other image of your choice doesn’t look pure white, increase the Whites slide to make it whiter.

Now adjust the Shadows settings to reduce the effect and make the roofs look closer to pure black. If you want the roofs to look darker, drag the Blacks slider to the left.

Pro tip: Ensure that the darkest and brightest points don’t cross the broken lines on the edge, or the video will start losing details.

Step4 Adjust the color saturation

Does your video still look a little flat? Probably yes! In that case, click the Color section and adjust the Saturation slider to the right to make the video less flat. Saturation simply means how colorful a video clip is to the viewer. Apart from the color saturation, you can also adjust the Vibrance to make your video objects look more colorful.

Step5 Preview and compare the video

Now it’s time to check and compare the results. To make it easier, click the Eye icon at the top-right corner to switch between the original S-Log video and the color-corrected clip. You can also tap the AB icon and choose Split View-Left/Right to view the clips in the side-by-side mode.

Summary

I guess that was easy, right? Up to this juncture, you should be able to perform basic color correction on your video using Wondershare Filmora. Remember, this video editor packs many other editing tools to bring out your creativity. Give it a try!

Free Download For macOS 10.14 or later

Step2 Read and study the histogram

Now you’ll see the Advanced Color Correction pop-up window. Here, you’ll see a histogram with the brightest point on the right and the darkest point on the left. From our example, you can see that the video has more dark pixels than bright ones. Horizontally, the histogram shows you how many pixels are in a certain range of brightness.

Step3 Adjust the image colors

Once you’ve understood the histogram, look for pure black and white parts on the video clip. For example, in this video, you can see that the roofs are pure black and the boat at the bottom-right corner is pure white.

After finding the white and black parts in the video, go to the Light section, then adjust the Highlights to see if you can get a pure white on the boat. If the boat or any other image of your choice doesn’t look pure white, increase the Whites slide to make it whiter.

Now adjust the Shadows settings to reduce the effect and make the roofs look closer to pure black. If you want the roofs to look darker, drag the Blacks slider to the left.

Pro tip: Ensure that the darkest and brightest points don’t cross the broken lines on the edge, or the video will start losing details.

Step4 Adjust the color saturation

Does your video still look a little flat? Probably yes! In that case, click the Color section and adjust the Saturation slider to the right to make the video less flat. Saturation simply means how colorful a video clip is to the viewer. Apart from the color saturation, you can also adjust the Vibrance to make your video objects look more colorful.

Step5 Preview and compare the video

Now it’s time to check and compare the results. To make it easier, click the Eye icon at the top-right corner to switch between the original S-Log video and the color-corrected clip. You can also tap the AB icon and choose Split View-Left/Right to view the clips in the side-by-side mode.

Summary

I guess that was easy, right? Up to this juncture, you should be able to perform basic color correction on your video using Wondershare Filmora. Remember, this video editor packs many other editing tools to bring out your creativity. Give it a try!

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