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New What Do You Prefer More, MKV File Format or MOV? Increase Your Knowledge and Learn More About MKV Format by Ready the Detailed Article Below
What Do You Prefer More, MKV File Format or MOV? Increase Your Knowledge and Learn More About MKV Format by Ready the Detailed Article Below
MKV file format is a popularly adopted format. The format is easily accessible digital, and self-documented. The only problem people face with different formats is their compatibility. If you are trying to play an MKV video but facing problems, read the article below.
We will discuss the MKV video format, how it works, the way to play it, and other things you need to know. Stay with us; we are about to begin.
In this article
03 How to Play MKV Video Files on VLC Media Player?
04 How Can You Edit Video Files with Filmora Video Editor?
05 Which One Is Better? MKV or MOV?
Part 1: What is MKV format?
The MKV format, known as Matroska, was developed in 2002. This is an open standard video format. Different media files have different encoding, yet MKV stores various multimedia files as it is a container. Do you know what the format is widely used for? Well, the MKV file format is popularly used for online video streaming and also HD videos.
Typically, the format is used to store video clips, movies, and also TV shows. Among the list of audio and video codecs that MKV support, a few are VobSub subtitles, .SRT, .SSA, and .USF. The MKV container file format is famous in the anime fansubbing world. Many users create subtitles with this as the MKV video format supports various audio and subtitle tracks in one same file.
Part 2. How Does A MKV Video Work?
What do you know about the working of the MKV file? If you don’t have much knowledge, let’s share everything you need to know. The MKV format supports 3D objects and also subtitles. The file format is capable of running on both Windows and Mac. Interestingly, the MKV format supports all video and audio coding formats.
Let us clarify something, MKV file format is not an audio-video compression codec; it is a container format used to store subtitles, audio, video in a single file. Surprisingly, the MKV video format is also great for storing complete movies or CDs.
Do you know one amazing thing about MKV? It’s error-resilient; this means if your file is corrupted, it can recover the playback. The open-source format is great for describing technical information and commercial groups.
Part 3. How to Play MKV Video Files on VLC Media Player?
Different platforms support different formats like this MKV file format supported by Microsoft Movies & TV, VLC Media Player, and MPlayer. We will share how you can play MKV video files on VLC Media Player for the current article. If you don’t know, VLC is a cross-platform media player that supports most of the file formats, streaming protocols, DVDs, VCDs, Audio CDs, etc.
Interestingly, the media players work on all platforms like Windows, Mac, Linux, iOS, Android, etc. Do you know that the media playing software is free? Well, it is. It has no spyware and no user tracking. If you are interested in learning about how to play MKV video format on VLC, follow the steps below:
Step 1: Start by installing VLC Media Player on your respective device. It is possible you might have already installed VLC; what to do now? If this is the case, then open VLC and head over to the ‘Help’ option. There select the ‘Check for Updates’ option to update your VLC to the latest version for better performance.
Step 2: After you have either installed or updated VLC Media Player, launch it and move to the ‘Media’ option from the top bar. Next, select the ‘Open File’ option from the menu list and look for the MKV format video in your device to add to the media player. You can also add files to VLC by directly dragging them to the media player.
Step 3: Have you successfully imported the MKV file? If yes, then your video will start playing, and you can enjoy watching your videos with VLC.
Part 4. How Can You Edit Video Files with Filmora Video Editor?
You must have heard about Wondershare Filmora , as a great video editor. The software is used everywhere, by professionals, beginners, everyone. Do you not know much about it? Let us tell you! Whenever you plan to edit your MKV video format files, make sure you try Filmora. The video editor comes with uncountable features and offers limitless editing capabilities.
For Win 7 or later (64-bit)
For macOS 10.12 or later
While editing with Filmora, you never have to worry about video effects, transitions, titles, or anything. Do you know why? This is because Filmora provides every editing element. Let’s talk more about its features:
Audio Section
From the top menu bar on Filmora, you get an Audio section. This section can do wonders for your MVK format video. If you are looking for suitable audio to add to your video, try the audio collection from the audio section. You get sound effects of various types like Jazz, Rock, Happy, etc. You also get a wide variety of musical sounds, human sounds, etc.
Audio Editing Capacity
We must have mentioned above that apart from video editing; you get options for Audio Editing. Do you know what you can do? Start by accessing the Audio Editor by double-clicking on the audio file now, and you can do whatever you like.
For instance, the software offers features like Detach Audio from video, Mute video. Or even the advanced features offer Silence Detection, which automatically detects silence and crops the part.
Add Transitions and Titles
Like we said earlier, you don’t have to worry about transitions and titles with Filmora; this is because an independent section has been given to both the categories that are loaded with wide crazy options. Like if you head to the Transitions tab, you will get options like Speed Blur, Basic, Ripple & Dissolve, and others.
Whereas, if you open the Titles section, you will get various templates. The software offers Lower Thirds, Subtitles, Openers, etc. With Filmora, you get Titles and Transitions according to recent events and occasions.
Cool Elements
For video editing, effects and transitions are not everything. Although they play a vital role in setting and making a good video but do, you know what else matters? Let’s guide you. To make creative and eye-catching content, you need to add elements.
With Filmora, you get tons of great elements that can sustain your viewer’s interest. You can select between the various options like Subscribe Chanel, Share, Count Down, Metaverse, and much more than this. You can also get your hands-on Background Elements, Social Media Elements, etc.
Part 5. Which One Is Better? MKV or MOV?
MKV file format is not as commonly used as MOV because of its poor compatibility when it comes to mobile devices. If we talk about the file size, MKV tends to have a larger file size as compared to other used formats. MOV is a container file format that can store multiple media files of different tracks. Whereas MKV is an envelope format, even supporting to store complete movies with subtitles.
MKV format was developed by Matroska, whereas Apple developed the MOV file format. MKV format is good for storing HD videos, and MOV format is great for saving movies.
Last Words
MKV format is a container format that can store different files with different encodings. The article above has discussed the file format in detail. We talked about how you can use the format, play MKV video format, and also how to edit MKV videos. We will conclude the article by suggesting a great video editor, Wondershare Filmora.
Features like Keyframing, Motion Tracking are offered by the software. Along with this, some advanced-level features are also provided, like Advanced Color Tuning, Green Screen, Video Snapshot, and many others. So, for creating a nice video with great editing elements, Wondershare Filmora is a must.
For Win 7 or later (64-bit)
For macOS 10.12 or later
03 How to Play MKV Video Files on VLC Media Player?
04 How Can You Edit Video Files with Filmora Video Editor?
05 Which One Is Better? MKV or MOV?
Part 1: What is MKV format?
The MKV format, known as Matroska, was developed in 2002. This is an open standard video format. Different media files have different encoding, yet MKV stores various multimedia files as it is a container. Do you know what the format is widely used for? Well, the MKV file format is popularly used for online video streaming and also HD videos.
Typically, the format is used to store video clips, movies, and also TV shows. Among the list of audio and video codecs that MKV support, a few are VobSub subtitles, .SRT, .SSA, and .USF. The MKV container file format is famous in the anime fansubbing world. Many users create subtitles with this as the MKV video format supports various audio and subtitle tracks in one same file.
Part 2. How Does A MKV Video Work?
What do you know about the working of the MKV file? If you don’t have much knowledge, let’s share everything you need to know. The MKV format supports 3D objects and also subtitles. The file format is capable of running on both Windows and Mac. Interestingly, the MKV format supports all video and audio coding formats.
Let us clarify something, MKV file format is not an audio-video compression codec; it is a container format used to store subtitles, audio, video in a single file. Surprisingly, the MKV video format is also great for storing complete movies or CDs.
Do you know one amazing thing about MKV? It’s error-resilient; this means if your file is corrupted, it can recover the playback. The open-source format is great for describing technical information and commercial groups.
Part 3. How to Play MKV Video Files on VLC Media Player?
Different platforms support different formats like this MKV file format supported by Microsoft Movies & TV, VLC Media Player, and MPlayer. We will share how you can play MKV video files on VLC Media Player for the current article. If you don’t know, VLC is a cross-platform media player that supports most of the file formats, streaming protocols, DVDs, VCDs, Audio CDs, etc.
Interestingly, the media players work on all platforms like Windows, Mac, Linux, iOS, Android, etc. Do you know that the media playing software is free? Well, it is. It has no spyware and no user tracking. If you are interested in learning about how to play MKV video format on VLC, follow the steps below:
Step 1: Start by installing VLC Media Player on your respective device. It is possible you might have already installed VLC; what to do now? If this is the case, then open VLC and head over to the ‘Help’ option. There select the ‘Check for Updates’ option to update your VLC to the latest version for better performance.
Step 2: After you have either installed or updated VLC Media Player, launch it and move to the ‘Media’ option from the top bar. Next, select the ‘Open File’ option from the menu list and look for the MKV format video in your device to add to the media player. You can also add files to VLC by directly dragging them to the media player.
Step 3: Have you successfully imported the MKV file? If yes, then your video will start playing, and you can enjoy watching your videos with VLC.
Part 4. How Can You Edit Video Files with Filmora Video Editor?
You must have heard about Wondershare Filmora , as a great video editor. The software is used everywhere, by professionals, beginners, everyone. Do you not know much about it? Let us tell you! Whenever you plan to edit your MKV video format files, make sure you try Filmora. The video editor comes with uncountable features and offers limitless editing capabilities.
For Win 7 or later (64-bit)
For macOS 10.12 or later
While editing with Filmora, you never have to worry about video effects, transitions, titles, or anything. Do you know why? This is because Filmora provides every editing element. Let’s talk more about its features:
Audio Section
From the top menu bar on Filmora, you get an Audio section. This section can do wonders for your MVK format video. If you are looking for suitable audio to add to your video, try the audio collection from the audio section. You get sound effects of various types like Jazz, Rock, Happy, etc. You also get a wide variety of musical sounds, human sounds, etc.
Audio Editing Capacity
We must have mentioned above that apart from video editing; you get options for Audio Editing. Do you know what you can do? Start by accessing the Audio Editor by double-clicking on the audio file now, and you can do whatever you like.
For instance, the software offers features like Detach Audio from video, Mute video. Or even the advanced features offer Silence Detection, which automatically detects silence and crops the part.
Add Transitions and Titles
Like we said earlier, you don’t have to worry about transitions and titles with Filmora; this is because an independent section has been given to both the categories that are loaded with wide crazy options. Like if you head to the Transitions tab, you will get options like Speed Blur, Basic, Ripple & Dissolve, and others.
Whereas, if you open the Titles section, you will get various templates. The software offers Lower Thirds, Subtitles, Openers, etc. With Filmora, you get Titles and Transitions according to recent events and occasions.
Cool Elements
For video editing, effects and transitions are not everything. Although they play a vital role in setting and making a good video but do, you know what else matters? Let’s guide you. To make creative and eye-catching content, you need to add elements.
With Filmora, you get tons of great elements that can sustain your viewer’s interest. You can select between the various options like Subscribe Chanel, Share, Count Down, Metaverse, and much more than this. You can also get your hands-on Background Elements, Social Media Elements, etc.
Part 5. Which One Is Better? MKV or MOV?
MKV file format is not as commonly used as MOV because of its poor compatibility when it comes to mobile devices. If we talk about the file size, MKV tends to have a larger file size as compared to other used formats. MOV is a container file format that can store multiple media files of different tracks. Whereas MKV is an envelope format, even supporting to store complete movies with subtitles.
MKV format was developed by Matroska, whereas Apple developed the MOV file format. MKV format is good for storing HD videos, and MOV format is great for saving movies.
Last Words
MKV format is a container format that can store different files with different encodings. The article above has discussed the file format in detail. We talked about how you can use the format, play MKV video format, and also how to edit MKV videos. We will conclude the article by suggesting a great video editor, Wondershare Filmora.
Features like Keyframing, Motion Tracking are offered by the software. Along with this, some advanced-level features are also provided, like Advanced Color Tuning, Green Screen, Video Snapshot, and many others. So, for creating a nice video with great editing elements, Wondershare Filmora is a must.
For Win 7 or later (64-bit)
For macOS 10.12 or later
03 How to Play MKV Video Files on VLC Media Player?
04 How Can You Edit Video Files with Filmora Video Editor?
05 Which One Is Better? MKV or MOV?
Part 1: What is MKV format?
The MKV format, known as Matroska, was developed in 2002. This is an open standard video format. Different media files have different encoding, yet MKV stores various multimedia files as it is a container. Do you know what the format is widely used for? Well, the MKV file format is popularly used for online video streaming and also HD videos.
Typically, the format is used to store video clips, movies, and also TV shows. Among the list of audio and video codecs that MKV support, a few are VobSub subtitles, .SRT, .SSA, and .USF. The MKV container file format is famous in the anime fansubbing world. Many users create subtitles with this as the MKV video format supports various audio and subtitle tracks in one same file.
Part 2. How Does A MKV Video Work?
What do you know about the working of the MKV file? If you don’t have much knowledge, let’s share everything you need to know. The MKV format supports 3D objects and also subtitles. The file format is capable of running on both Windows and Mac. Interestingly, the MKV format supports all video and audio coding formats.
Let us clarify something, MKV file format is not an audio-video compression codec; it is a container format used to store subtitles, audio, video in a single file. Surprisingly, the MKV video format is also great for storing complete movies or CDs.
Do you know one amazing thing about MKV? It’s error-resilient; this means if your file is corrupted, it can recover the playback. The open-source format is great for describing technical information and commercial groups.
Part 3. How to Play MKV Video Files on VLC Media Player?
Different platforms support different formats like this MKV file format supported by Microsoft Movies & TV, VLC Media Player, and MPlayer. We will share how you can play MKV video files on VLC Media Player for the current article. If you don’t know, VLC is a cross-platform media player that supports most of the file formats, streaming protocols, DVDs, VCDs, Audio CDs, etc.
Interestingly, the media players work on all platforms like Windows, Mac, Linux, iOS, Android, etc. Do you know that the media playing software is free? Well, it is. It has no spyware and no user tracking. If you are interested in learning about how to play MKV video format on VLC, follow the steps below:
Step 1: Start by installing VLC Media Player on your respective device. It is possible you might have already installed VLC; what to do now? If this is the case, then open VLC and head over to the ‘Help’ option. There select the ‘Check for Updates’ option to update your VLC to the latest version for better performance.
Step 2: After you have either installed or updated VLC Media Player, launch it and move to the ‘Media’ option from the top bar. Next, select the ‘Open File’ option from the menu list and look for the MKV format video in your device to add to the media player. You can also add files to VLC by directly dragging them to the media player.
Step 3: Have you successfully imported the MKV file? If yes, then your video will start playing, and you can enjoy watching your videos with VLC.
Part 4. How Can You Edit Video Files with Filmora Video Editor?
You must have heard about Wondershare Filmora , as a great video editor. The software is used everywhere, by professionals, beginners, everyone. Do you not know much about it? Let us tell you! Whenever you plan to edit your MKV video format files, make sure you try Filmora. The video editor comes with uncountable features and offers limitless editing capabilities.
For Win 7 or later (64-bit)
For macOS 10.12 or later
While editing with Filmora, you never have to worry about video effects, transitions, titles, or anything. Do you know why? This is because Filmora provides every editing element. Let’s talk more about its features:
Audio Section
From the top menu bar on Filmora, you get an Audio section. This section can do wonders for your MVK format video. If you are looking for suitable audio to add to your video, try the audio collection from the audio section. You get sound effects of various types like Jazz, Rock, Happy, etc. You also get a wide variety of musical sounds, human sounds, etc.
Audio Editing Capacity
We must have mentioned above that apart from video editing; you get options for Audio Editing. Do you know what you can do? Start by accessing the Audio Editor by double-clicking on the audio file now, and you can do whatever you like.
For instance, the software offers features like Detach Audio from video, Mute video. Or even the advanced features offer Silence Detection, which automatically detects silence and crops the part.
Add Transitions and Titles
Like we said earlier, you don’t have to worry about transitions and titles with Filmora; this is because an independent section has been given to both the categories that are loaded with wide crazy options. Like if you head to the Transitions tab, you will get options like Speed Blur, Basic, Ripple & Dissolve, and others.
Whereas, if you open the Titles section, you will get various templates. The software offers Lower Thirds, Subtitles, Openers, etc. With Filmora, you get Titles and Transitions according to recent events and occasions.
Cool Elements
For video editing, effects and transitions are not everything. Although they play a vital role in setting and making a good video but do, you know what else matters? Let’s guide you. To make creative and eye-catching content, you need to add elements.
With Filmora, you get tons of great elements that can sustain your viewer’s interest. You can select between the various options like Subscribe Chanel, Share, Count Down, Metaverse, and much more than this. You can also get your hands-on Background Elements, Social Media Elements, etc.
Part 5. Which One Is Better? MKV or MOV?
MKV file format is not as commonly used as MOV because of its poor compatibility when it comes to mobile devices. If we talk about the file size, MKV tends to have a larger file size as compared to other used formats. MOV is a container file format that can store multiple media files of different tracks. Whereas MKV is an envelope format, even supporting to store complete movies with subtitles.
MKV format was developed by Matroska, whereas Apple developed the MOV file format. MKV format is good for storing HD videos, and MOV format is great for saving movies.
Last Words
MKV format is a container format that can store different files with different encodings. The article above has discussed the file format in detail. We talked about how you can use the format, play MKV video format, and also how to edit MKV videos. We will conclude the article by suggesting a great video editor, Wondershare Filmora.
Features like Keyframing, Motion Tracking are offered by the software. Along with this, some advanced-level features are also provided, like Advanced Color Tuning, Green Screen, Video Snapshot, and many others. So, for creating a nice video with great editing elements, Wondershare Filmora is a must.
For Win 7 or later (64-bit)
For macOS 10.12 or later
03 How to Play MKV Video Files on VLC Media Player?
04 How Can You Edit Video Files with Filmora Video Editor?
05 Which One Is Better? MKV or MOV?
Part 1: What is MKV format?
The MKV format, known as Matroska, was developed in 2002. This is an open standard video format. Different media files have different encoding, yet MKV stores various multimedia files as it is a container. Do you know what the format is widely used for? Well, the MKV file format is popularly used for online video streaming and also HD videos.
Typically, the format is used to store video clips, movies, and also TV shows. Among the list of audio and video codecs that MKV support, a few are VobSub subtitles, .SRT, .SSA, and .USF. The MKV container file format is famous in the anime fansubbing world. Many users create subtitles with this as the MKV video format supports various audio and subtitle tracks in one same file.
Part 2. How Does A MKV Video Work?
What do you know about the working of the MKV file? If you don’t have much knowledge, let’s share everything you need to know. The MKV format supports 3D objects and also subtitles. The file format is capable of running on both Windows and Mac. Interestingly, the MKV format supports all video and audio coding formats.
Let us clarify something, MKV file format is not an audio-video compression codec; it is a container format used to store subtitles, audio, video in a single file. Surprisingly, the MKV video format is also great for storing complete movies or CDs.
Do you know one amazing thing about MKV? It’s error-resilient; this means if your file is corrupted, it can recover the playback. The open-source format is great for describing technical information and commercial groups.
Part 3. How to Play MKV Video Files on VLC Media Player?
Different platforms support different formats like this MKV file format supported by Microsoft Movies & TV, VLC Media Player, and MPlayer. We will share how you can play MKV video files on VLC Media Player for the current article. If you don’t know, VLC is a cross-platform media player that supports most of the file formats, streaming protocols, DVDs, VCDs, Audio CDs, etc.
Interestingly, the media players work on all platforms like Windows, Mac, Linux, iOS, Android, etc. Do you know that the media playing software is free? Well, it is. It has no spyware and no user tracking. If you are interested in learning about how to play MKV video format on VLC, follow the steps below:
Step 1: Start by installing VLC Media Player on your respective device. It is possible you might have already installed VLC; what to do now? If this is the case, then open VLC and head over to the ‘Help’ option. There select the ‘Check for Updates’ option to update your VLC to the latest version for better performance.
Step 2: After you have either installed or updated VLC Media Player, launch it and move to the ‘Media’ option from the top bar. Next, select the ‘Open File’ option from the menu list and look for the MKV format video in your device to add to the media player. You can also add files to VLC by directly dragging them to the media player.
Step 3: Have you successfully imported the MKV file? If yes, then your video will start playing, and you can enjoy watching your videos with VLC.
Part 4. How Can You Edit Video Files with Filmora Video Editor?
You must have heard about Wondershare Filmora , as a great video editor. The software is used everywhere, by professionals, beginners, everyone. Do you not know much about it? Let us tell you! Whenever you plan to edit your MKV video format files, make sure you try Filmora. The video editor comes with uncountable features and offers limitless editing capabilities.
For Win 7 or later (64-bit)
For macOS 10.12 or later
While editing with Filmora, you never have to worry about video effects, transitions, titles, or anything. Do you know why? This is because Filmora provides every editing element. Let’s talk more about its features:
Audio Section
From the top menu bar on Filmora, you get an Audio section. This section can do wonders for your MVK format video. If you are looking for suitable audio to add to your video, try the audio collection from the audio section. You get sound effects of various types like Jazz, Rock, Happy, etc. You also get a wide variety of musical sounds, human sounds, etc.
Audio Editing Capacity
We must have mentioned above that apart from video editing; you get options for Audio Editing. Do you know what you can do? Start by accessing the Audio Editor by double-clicking on the audio file now, and you can do whatever you like.
For instance, the software offers features like Detach Audio from video, Mute video. Or even the advanced features offer Silence Detection, which automatically detects silence and crops the part.
Add Transitions and Titles
Like we said earlier, you don’t have to worry about transitions and titles with Filmora; this is because an independent section has been given to both the categories that are loaded with wide crazy options. Like if you head to the Transitions tab, you will get options like Speed Blur, Basic, Ripple & Dissolve, and others.
Whereas, if you open the Titles section, you will get various templates. The software offers Lower Thirds, Subtitles, Openers, etc. With Filmora, you get Titles and Transitions according to recent events and occasions.
Cool Elements
For video editing, effects and transitions are not everything. Although they play a vital role in setting and making a good video but do, you know what else matters? Let’s guide you. To make creative and eye-catching content, you need to add elements.
With Filmora, you get tons of great elements that can sustain your viewer’s interest. You can select between the various options like Subscribe Chanel, Share, Count Down, Metaverse, and much more than this. You can also get your hands-on Background Elements, Social Media Elements, etc.
Part 5. Which One Is Better? MKV or MOV?
MKV file format is not as commonly used as MOV because of its poor compatibility when it comes to mobile devices. If we talk about the file size, MKV tends to have a larger file size as compared to other used formats. MOV is a container file format that can store multiple media files of different tracks. Whereas MKV is an envelope format, even supporting to store complete movies with subtitles.
MKV format was developed by Matroska, whereas Apple developed the MOV file format. MKV format is good for storing HD videos, and MOV format is great for saving movies.
Last Words
MKV format is a container format that can store different files with different encodings. The article above has discussed the file format in detail. We talked about how you can use the format, play MKV video format, and also how to edit MKV videos. We will conclude the article by suggesting a great video editor, Wondershare Filmora.
Features like Keyframing, Motion Tracking are offered by the software. Along with this, some advanced-level features are also provided, like Advanced Color Tuning, Green Screen, Video Snapshot, and many others. So, for creating a nice video with great editing elements, Wondershare Filmora is a must.
For Win 7 or later (64-bit)
For macOS 10.12 or later
10 Crazy-Cool Examples of AR Video
10 Crazy-Cool Examples of AR Video
An easy yet powerful editor
Numerous effects to choose from
Detailed tutorials provided by the official channel
Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!
In this article
01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)
02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)
03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)
Part 1 What is AR and the Technology Used for Augmented Reality Development?
Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.
The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.
Technology Behind Augmented Reality
As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.
The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.
Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?
Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.
Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:
● Underlying Concept
Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.
● Existence Constraints
Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.
● User Control
Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.
Part 3 Examples of Augmented Reality (AR) In Marketing
Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:
01Walmart- Inventory Control
With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.
The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.
02Snap- City Painter
Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.
The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.
03Asos- See My Fit
While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.
Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.
04 Pull & Bear- Console Game
This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.
The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.
05Burberry- Olympia Pop Up at Harrods
The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.
The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.
06IKEA Studio Application
IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.
The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.
07Amazon- Hair Coloring and Amazon Salon
Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.
If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.
08Gucci- Virtual Sneakers
Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.
The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.
09Wayfair- View in Room
This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.
A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.
10Machine A- Virtual Concept Store
This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.
The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.
● Working With Augmented Reality Videos in Filmora
If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.
The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.
For Win 7 or later (64-bit)
For macOS 10.12 or later
● Ending Thoughts →
● Augmented reality is an interactive means of integrating the real world with digitally simulated components.
● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.
● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.
Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!
In this article
01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)
02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)
03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)
Part 1 What is AR and the Technology Used for Augmented Reality Development?
Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.
The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.
Technology Behind Augmented Reality
As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.
The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.
Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?
Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.
Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:
● Underlying Concept
Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.
● Existence Constraints
Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.
● User Control
Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.
Part 3 Examples of Augmented Reality (AR) In Marketing
Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:
01Walmart- Inventory Control
With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.
The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.
02Snap- City Painter
Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.
The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.
03Asos- See My Fit
While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.
Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.
04 Pull & Bear- Console Game
This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.
The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.
05Burberry- Olympia Pop Up at Harrods
The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.
The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.
06IKEA Studio Application
IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.
The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.
07Amazon- Hair Coloring and Amazon Salon
Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.
If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.
08Gucci- Virtual Sneakers
Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.
The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.
09Wayfair- View in Room
This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.
A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.
10Machine A- Virtual Concept Store
This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.
The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.
● Working With Augmented Reality Videos in Filmora
If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.
The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.
For Win 7 or later (64-bit)
For macOS 10.12 or later
● Ending Thoughts →
● Augmented reality is an interactive means of integrating the real world with digitally simulated components.
● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.
● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.
Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!
In this article
01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)
02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)
03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)
Part 1 What is AR and the Technology Used for Augmented Reality Development?
Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.
The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.
Technology Behind Augmented Reality
As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.
The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.
Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?
Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.
Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:
● Underlying Concept
Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.
● Existence Constraints
Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.
● User Control
Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.
Part 3 Examples of Augmented Reality (AR) In Marketing
Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:
01Walmart- Inventory Control
With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.
The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.
02Snap- City Painter
Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.
The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.
03Asos- See My Fit
While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.
Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.
04 Pull & Bear- Console Game
This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.
The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.
05Burberry- Olympia Pop Up at Harrods
The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.
The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.
06IKEA Studio Application
IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.
The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.
07Amazon- Hair Coloring and Amazon Salon
Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.
If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.
08Gucci- Virtual Sneakers
Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.
The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.
09Wayfair- View in Room
This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.
A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.
10Machine A- Virtual Concept Store
This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.
The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.
● Working With Augmented Reality Videos in Filmora
If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.
The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.
For Win 7 or later (64-bit)
For macOS 10.12 or later
● Ending Thoughts →
● Augmented reality is an interactive means of integrating the real world with digitally simulated components.
● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.
● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.
Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!
In this article
01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)
02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)
03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)
Part 1 What is AR and the Technology Used for Augmented Reality Development?
Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.
The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.
Technology Behind Augmented Reality
As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.
The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.
Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?
Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.
Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:
● Underlying Concept
Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.
● Existence Constraints
Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.
● User Control
Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.
Part 3 Examples of Augmented Reality (AR) In Marketing
Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:
01Walmart- Inventory Control
With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.
The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.
02Snap- City Painter
Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.
The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.
03Asos- See My Fit
While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.
Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.
04 Pull & Bear- Console Game
This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.
The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.
05Burberry- Olympia Pop Up at Harrods
The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.
The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.
06IKEA Studio Application
IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.
The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.
07Amazon- Hair Coloring and Amazon Salon
Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.
If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.
08Gucci- Virtual Sneakers
Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.
The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.
09Wayfair- View in Room
This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.
A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.
10Machine A- Virtual Concept Store
This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.
The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.
● Working With Augmented Reality Videos in Filmora
If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.
The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.
For Win 7 or later (64-bit)
For macOS 10.12 or later
● Ending Thoughts →
● Augmented reality is an interactive means of integrating the real world with digitally simulated components.
● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.
● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.
How to Merge Videos in HandBrake? Expectation Vs. Reality
So you have captured some mind-blowing clips and want to join them together to make an excellent movie? But, sadly, you are still stuck because you are not sure what video editors would be suitable to complete this task fast.
If such miseries are haunting you, take a deep breath because many like you are searching for the right video merging tools. However, some people recommend using HandBrake for merging clips. So let’s dig some ground to know if the software can really combine clips. And if there’s a “Yes”? Then how to merge videos in HandBrake?
In this article
02 Using HandBrake to Merge Videos – Possible or Not?
03 Combining Videos with Filmora Wondershare
Part 1: What is HandBrake?
Before you gear up for HandBrake to merge videos, it would be wise to know a few essential details about this software.
HandBrake is a free tool for Windows, Linux, and MAC operating systems. The basic purpose of this software is to convert videos from any format in MKV, WebM, and MP4. It is an open-source program that allows users to convert their videos to play them on multiple devices, such as TV media players, computers, tablets, mobile phones, etc.
Moreover, this platform gives you the power to turn your low-quality videos into high-quality screen time. That is why most professional videographers use this tool to polish videos captured with old cameras.
A few more interesting features of HandBrake are:
- Combing artifacts removal due to interlacing
- Convert videos without negatively affecting the audio quality
- Volume and range adjustment
- Addition, removal, and preservation of soft subtitles
However, one vital thing to understand is that although HandBrake takes a tiny little space of your hard drive, the interface is complicated for beginners.
Part 2: Using HandBrake to Merge Videos – Possible or Not?
There is a great misconception about HandBrake among the newbies that HandBrake is primarily a video merger software. But, in reality, that is not true at all. Or, at least, the latest HandBrake version 1.5.1 lacks such features.
Even the official website states that HandBrake cannot combine two or more clips to make them whole.
So feel yourself lucky to read this article if you haven’t downloaded HandBrake yet. Congratulations! You are saved from another heartbreak.
But wait! If the software is not meant to merge clips, it doesn’t mean that you can’t use it to prepare your videos for the real deal. HandBrake can still be a helpful tool, permitting you to convert videos in a similar format before you start merging them on any other video editor.
For example, suppose you have two video clips in different formats. In that case, you can use HandBrake to convert all of them in a similar format so that they can be easily be merged when imported on any video merger tool.
But, again, the question is, if not HandBrake, then what?
Frankly, you will find hundreds of video editing tools with a combining clips feature, but not all of them deserve your attention and time. While software like DaVinci Resolve includes characteristics to merge two or more clips in a single shot, beginners and mid-level users may still find them a bit difficult at the start.
That is why professionals and experts prefer Filmora by Wondershare to merge videos without banging their heads on the screen.
So, how to merge videos in Filmora with simple clicks? Focus on the next part of the article to learn the step-by-step method within a few minutes.
Part 3: Combining Videos with Filmora Wondershare
Filmora Video Editor is a remarkable video editing tool for all types of users. The software works on all major operating systems (MAC and Windows) and includes a gigantic library of effects, presets, overlays, and so much more than you can imagine.
You can download Filmora for free if watermarks don’t annoy you. On the other hand, you can purchase a suitable plan to get rid of watermarks, so your videos look 100% professional.
For Win 7 or later (64-bit)
For macOS 10.14 or later
Now, without any more delay, let’s start learning how to combine videos in Filmora through the following steps.
Step 1: Install Filmora on Your Computer
Just visit Filmora’s website to download the latest version of the software for your Windows or MAC.
After downloading the software on your computer, install it. Once the software is ready, double-click the “Wondershare Filmora” icon (it should be on your desktop screen) to open the program.
As you can see, the interface is simple with user-friendly options.
Step 2: Import Multiple Videos in Filmora
Click on the blue icon with a “+” sign to import videos.
Or, click on the “File” button on the top menu to import files and drag and drop both clips to the same timeline.
As you can see, there are two clips on the timeline. The first clip is called “Cherry Blossom,” and the second clip’s name is “Plating Food.”
Step 3: Keep Video Clips on the Same Timeline
There shouldn’t be any gap or spaces between the two clips.
It is because gaps will create a dark blank space between the clips when you export the clips, like this:
Therefore, slide the second video right next to the first video without leaving any gaps with your mouse.
And guess what? You have already merged the two clips.
Step 4: Save Video on Your PC
Now, hit the “Export” button and save the merged video on your computer.
HandBrake is an outstanding tool for video conversion, but there’s no benefit of learning how to merge videos in HandBrake, as the software does not include such features. Nevertheless, when it is about combining multiple videos in high quality, you can rely on Filmora to merge clips in no time.
FAQs
Q1. Can you increase the video quality in HandBrake?
Yes. You can use HandBrake to convert videos and adjust the video quality settings as per your requirements before starting the conversion process.
Q2. Can you crop and resize the video in HandBrake?
HandBrake makes it easy to crop and resize all types of videos without disturbing the audio quality.
Q3. Can you use HandBrake clips on other video editors for video mergers?
After converting videos in HandBrake, you can use the clips in video editors, like Filmora, to merge clips.
02 Using HandBrake to Merge Videos – Possible or Not?
03 Combining Videos with Filmora Wondershare
Part 1: What is HandBrake?
Before you gear up for HandBrake to merge videos, it would be wise to know a few essential details about this software.
HandBrake is a free tool for Windows, Linux, and MAC operating systems. The basic purpose of this software is to convert videos from any format in MKV, WebM, and MP4. It is an open-source program that allows users to convert their videos to play them on multiple devices, such as TV media players, computers, tablets, mobile phones, etc.
Moreover, this platform gives you the power to turn your low-quality videos into high-quality screen time. That is why most professional videographers use this tool to polish videos captured with old cameras.
A few more interesting features of HandBrake are:
- Combing artifacts removal due to interlacing
- Convert videos without negatively affecting the audio quality
- Volume and range adjustment
- Addition, removal, and preservation of soft subtitles
However, one vital thing to understand is that although HandBrake takes a tiny little space of your hard drive, the interface is complicated for beginners.
Part 2: Using HandBrake to Merge Videos – Possible or Not?
There is a great misconception about HandBrake among the newbies that HandBrake is primarily a video merger software. But, in reality, that is not true at all. Or, at least, the latest HandBrake version 1.5.1 lacks such features.
Even the official website states that HandBrake cannot combine two or more clips to make them whole.
So feel yourself lucky to read this article if you haven’t downloaded HandBrake yet. Congratulations! You are saved from another heartbreak.
But wait! If the software is not meant to merge clips, it doesn’t mean that you can’t use it to prepare your videos for the real deal. HandBrake can still be a helpful tool, permitting you to convert videos in a similar format before you start merging them on any other video editor.
For example, suppose you have two video clips in different formats. In that case, you can use HandBrake to convert all of them in a similar format so that they can be easily be merged when imported on any video merger tool.
But, again, the question is, if not HandBrake, then what?
Frankly, you will find hundreds of video editing tools with a combining clips feature, but not all of them deserve your attention and time. While software like DaVinci Resolve includes characteristics to merge two or more clips in a single shot, beginners and mid-level users may still find them a bit difficult at the start.
That is why professionals and experts prefer Filmora by Wondershare to merge videos without banging their heads on the screen.
So, how to merge videos in Filmora with simple clicks? Focus on the next part of the article to learn the step-by-step method within a few minutes.
Part 3: Combining Videos with Filmora Wondershare
Filmora Video Editor is a remarkable video editing tool for all types of users. The software works on all major operating systems (MAC and Windows) and includes a gigantic library of effects, presets, overlays, and so much more than you can imagine.
You can download Filmora for free if watermarks don’t annoy you. On the other hand, you can purchase a suitable plan to get rid of watermarks, so your videos look 100% professional.
For Win 7 or later (64-bit)
For macOS 10.14 or later
Now, without any more delay, let’s start learning how to combine videos in Filmora through the following steps.
Step 1: Install Filmora on Your Computer
Just visit Filmora’s website to download the latest version of the software for your Windows or MAC.
After downloading the software on your computer, install it. Once the software is ready, double-click the “Wondershare Filmora” icon (it should be on your desktop screen) to open the program.
As you can see, the interface is simple with user-friendly options.
Step 2: Import Multiple Videos in Filmora
Click on the blue icon with a “+” sign to import videos.
Or, click on the “File” button on the top menu to import files and drag and drop both clips to the same timeline.
As you can see, there are two clips on the timeline. The first clip is called “Cherry Blossom,” and the second clip’s name is “Plating Food.”
Step 3: Keep Video Clips on the Same Timeline
There shouldn’t be any gap or spaces between the two clips.
It is because gaps will create a dark blank space between the clips when you export the clips, like this:
Therefore, slide the second video right next to the first video without leaving any gaps with your mouse.
And guess what? You have already merged the two clips.
Step 4: Save Video on Your PC
Now, hit the “Export” button and save the merged video on your computer.
HandBrake is an outstanding tool for video conversion, but there’s no benefit of learning how to merge videos in HandBrake, as the software does not include such features. Nevertheless, when it is about combining multiple videos in high quality, you can rely on Filmora to merge clips in no time.
FAQs
Q1. Can you increase the video quality in HandBrake?
Yes. You can use HandBrake to convert videos and adjust the video quality settings as per your requirements before starting the conversion process.
Q2. Can you crop and resize the video in HandBrake?
HandBrake makes it easy to crop and resize all types of videos without disturbing the audio quality.
Q3. Can you use HandBrake clips on other video editors for video mergers?
After converting videos in HandBrake, you can use the clips in video editors, like Filmora, to merge clips.
02 Using HandBrake to Merge Videos – Possible or Not?
03 Combining Videos with Filmora Wondershare
Part 1: What is HandBrake?
Before you gear up for HandBrake to merge videos, it would be wise to know a few essential details about this software.
HandBrake is a free tool for Windows, Linux, and MAC operating systems. The basic purpose of this software is to convert videos from any format in MKV, WebM, and MP4. It is an open-source program that allows users to convert their videos to play them on multiple devices, such as TV media players, computers, tablets, mobile phones, etc.
Moreover, this platform gives you the power to turn your low-quality videos into high-quality screen time. That is why most professional videographers use this tool to polish videos captured with old cameras.
A few more interesting features of HandBrake are:
- Combing artifacts removal due to interlacing
- Convert videos without negatively affecting the audio quality
- Volume and range adjustment
- Addition, removal, and preservation of soft subtitles
However, one vital thing to understand is that although HandBrake takes a tiny little space of your hard drive, the interface is complicated for beginners.
Part 2: Using HandBrake to Merge Videos – Possible or Not?
There is a great misconception about HandBrake among the newbies that HandBrake is primarily a video merger software. But, in reality, that is not true at all. Or, at least, the latest HandBrake version 1.5.1 lacks such features.
Even the official website states that HandBrake cannot combine two or more clips to make them whole.
So feel yourself lucky to read this article if you haven’t downloaded HandBrake yet. Congratulations! You are saved from another heartbreak.
But wait! If the software is not meant to merge clips, it doesn’t mean that you can’t use it to prepare your videos for the real deal. HandBrake can still be a helpful tool, permitting you to convert videos in a similar format before you start merging them on any other video editor.
For example, suppose you have two video clips in different formats. In that case, you can use HandBrake to convert all of them in a similar format so that they can be easily be merged when imported on any video merger tool.
But, again, the question is, if not HandBrake, then what?
Frankly, you will find hundreds of video editing tools with a combining clips feature, but not all of them deserve your attention and time. While software like DaVinci Resolve includes characteristics to merge two or more clips in a single shot, beginners and mid-level users may still find them a bit difficult at the start.
That is why professionals and experts prefer Filmora by Wondershare to merge videos without banging their heads on the screen.
So, how to merge videos in Filmora with simple clicks? Focus on the next part of the article to learn the step-by-step method within a few minutes.
Part 3: Combining Videos with Filmora Wondershare
Filmora Video Editor is a remarkable video editing tool for all types of users. The software works on all major operating systems (MAC and Windows) and includes a gigantic library of effects, presets, overlays, and so much more than you can imagine.
You can download Filmora for free if watermarks don’t annoy you. On the other hand, you can purchase a suitable plan to get rid of watermarks, so your videos look 100% professional.
For Win 7 or later (64-bit)
For macOS 10.14 or later
Now, without any more delay, let’s start learning how to combine videos in Filmora through the following steps.
Step 1: Install Filmora on Your Computer
Just visit Filmora’s website to download the latest version of the software for your Windows or MAC.
After downloading the software on your computer, install it. Once the software is ready, double-click the “Wondershare Filmora” icon (it should be on your desktop screen) to open the program.
As you can see, the interface is simple with user-friendly options.
Step 2: Import Multiple Videos in Filmora
Click on the blue icon with a “+” sign to import videos.
Or, click on the “File” button on the top menu to import files and drag and drop both clips to the same timeline.
As you can see, there are two clips on the timeline. The first clip is called “Cherry Blossom,” and the second clip’s name is “Plating Food.”
Step 3: Keep Video Clips on the Same Timeline
There shouldn’t be any gap or spaces between the two clips.
It is because gaps will create a dark blank space between the clips when you export the clips, like this:
Therefore, slide the second video right next to the first video without leaving any gaps with your mouse.
And guess what? You have already merged the two clips.
Step 4: Save Video on Your PC
Now, hit the “Export” button and save the merged video on your computer.
HandBrake is an outstanding tool for video conversion, but there’s no benefit of learning how to merge videos in HandBrake, as the software does not include such features. Nevertheless, when it is about combining multiple videos in high quality, you can rely on Filmora to merge clips in no time.
FAQs
Q1. Can you increase the video quality in HandBrake?
Yes. You can use HandBrake to convert videos and adjust the video quality settings as per your requirements before starting the conversion process.
Q2. Can you crop and resize the video in HandBrake?
HandBrake makes it easy to crop and resize all types of videos without disturbing the audio quality.
Q3. Can you use HandBrake clips on other video editors for video mergers?
After converting videos in HandBrake, you can use the clips in video editors, like Filmora, to merge clips.
02 Using HandBrake to Merge Videos – Possible or Not?
03 Combining Videos with Filmora Wondershare
Part 1: What is HandBrake?
Before you gear up for HandBrake to merge videos, it would be wise to know a few essential details about this software.
HandBrake is a free tool for Windows, Linux, and MAC operating systems. The basic purpose of this software is to convert videos from any format in MKV, WebM, and MP4. It is an open-source program that allows users to convert their videos to play them on multiple devices, such as TV media players, computers, tablets, mobile phones, etc.
Moreover, this platform gives you the power to turn your low-quality videos into high-quality screen time. That is why most professional videographers use this tool to polish videos captured with old cameras.
A few more interesting features of HandBrake are:
- Combing artifacts removal due to interlacing
- Convert videos without negatively affecting the audio quality
- Volume and range adjustment
- Addition, removal, and preservation of soft subtitles
However, one vital thing to understand is that although HandBrake takes a tiny little space of your hard drive, the interface is complicated for beginners.
Part 2: Using HandBrake to Merge Videos – Possible or Not?
There is a great misconception about HandBrake among the newbies that HandBrake is primarily a video merger software. But, in reality, that is not true at all. Or, at least, the latest HandBrake version 1.5.1 lacks such features.
Even the official website states that HandBrake cannot combine two or more clips to make them whole.
So feel yourself lucky to read this article if you haven’t downloaded HandBrake yet. Congratulations! You are saved from another heartbreak.
But wait! If the software is not meant to merge clips, it doesn’t mean that you can’t use it to prepare your videos for the real deal. HandBrake can still be a helpful tool, permitting you to convert videos in a similar format before you start merging them on any other video editor.
For example, suppose you have two video clips in different formats. In that case, you can use HandBrake to convert all of them in a similar format so that they can be easily be merged when imported on any video merger tool.
But, again, the question is, if not HandBrake, then what?
Frankly, you will find hundreds of video editing tools with a combining clips feature, but not all of them deserve your attention and time. While software like DaVinci Resolve includes characteristics to merge two or more clips in a single shot, beginners and mid-level users may still find them a bit difficult at the start.
That is why professionals and experts prefer Filmora by Wondershare to merge videos without banging their heads on the screen.
So, how to merge videos in Filmora with simple clicks? Focus on the next part of the article to learn the step-by-step method within a few minutes.
Part 3: Combining Videos with Filmora Wondershare
Filmora Video Editor is a remarkable video editing tool for all types of users. The software works on all major operating systems (MAC and Windows) and includes a gigantic library of effects, presets, overlays, and so much more than you can imagine.
You can download Filmora for free if watermarks don’t annoy you. On the other hand, you can purchase a suitable plan to get rid of watermarks, so your videos look 100% professional.
For Win 7 or later (64-bit)
For macOS 10.14 or later
Now, without any more delay, let’s start learning how to combine videos in Filmora through the following steps.
Step 1: Install Filmora on Your Computer
Just visit Filmora’s website to download the latest version of the software for your Windows or MAC.
After downloading the software on your computer, install it. Once the software is ready, double-click the “Wondershare Filmora” icon (it should be on your desktop screen) to open the program.
As you can see, the interface is simple with user-friendly options.
Step 2: Import Multiple Videos in Filmora
Click on the blue icon with a “+” sign to import videos.
Or, click on the “File” button on the top menu to import files and drag and drop both clips to the same timeline.
As you can see, there are two clips on the timeline. The first clip is called “Cherry Blossom,” and the second clip’s name is “Plating Food.”
Step 3: Keep Video Clips on the Same Timeline
There shouldn’t be any gap or spaces between the two clips.
It is because gaps will create a dark blank space between the clips when you export the clips, like this:
Therefore, slide the second video right next to the first video without leaving any gaps with your mouse.
And guess what? You have already merged the two clips.
Step 4: Save Video on Your PC
Now, hit the “Export” button and save the merged video on your computer.
HandBrake is an outstanding tool for video conversion, but there’s no benefit of learning how to merge videos in HandBrake, as the software does not include such features. Nevertheless, when it is about combining multiple videos in high quality, you can rely on Filmora to merge clips in no time.
FAQs
Q1. Can you increase the video quality in HandBrake?
Yes. You can use HandBrake to convert videos and adjust the video quality settings as per your requirements before starting the conversion process.
Q2. Can you crop and resize the video in HandBrake?
HandBrake makes it easy to crop and resize all types of videos without disturbing the audio quality.
Q3. Can you use HandBrake clips on other video editors for video mergers?
After converting videos in HandBrake, you can use the clips in video editors, like Filmora, to merge clips.
Why You Should Master Slideshows In Lightroom, Fresh Insight?
Why You Should Master Slideshows in Lightroom, Fresh Insight
An easy yet powerful editor
Numerous effects to choose from
Detailed tutorials provided by the official channel
Adobe Lightroom is an image manipulation software which is developed by Adobe Inc. It is used for editing, importing, saving and sharing a large no. of digital images. Lightroom editing functions include HSL, colour grading, lens correction, white balance, the transformation of spot removal, red-eye correction and adjustment brushing. Lightroom has a feature of slideshow module which you must have heard about it before.
The process of creating a slideshow video can be time-consuming but once you have created it, you can rewind your memories in just 3-4 minutes. If you want you can share the video on your social media accounts.
In this article
01 [What is Lightroom and What Advantages Does It Have for Making Slideshows](#Part 1)
02 [What Does Slideshows in Lightroom Do to Different Groups of People](#Part 2)
03 [How to Create a Professional-looking Slideshow with Lightroom](#Part 3)
04 [Hot FAQs About Slideshows in Lightroom](#Part 4)
Part 1 What is lightroom and what advantages does it have for making slideshows?
Lightroom helps in editing the images and it allows the users to edit the images by using external features. Photographers usually like working on the lightroom because it is a very popular and easy tool. It is perfect for beginners and graphic designers who are looking for an easy and straightforward editor.
Lightroom is used for image retouching. Lightroom includes improving the color tone, color balance, cropping, filters, removing red-eye effect, and many more things. Lightroom supports some the image formats like JPEG, PSD, PNG and TIFF. You can also edit the raw images.
Advantages
● Easy to use - The lightroom interface is less complex, which makes it easy to use especially for the newcomers.
● Tidy interface - In lightroom, it is easier to search for images as it gathers the metadata on each image on its own. So you can find the image with a very specific date, time, resolution, model, etc.
● Editing capabilities - With editing capabilities like contrast, exposure, clarity, warmth, and saturation, Lightroom can give the desired look to the image which photographers want to create.
Part 2 What do slideshows in Lightroom do to a different group of people?
01Enable or Disable People View
If you are a beginner and people view is disabled, all pre-existing face model data is deleted from lightroom servers. Lightroom will no longer analyze new images and will not group them in clusters automatically. You need to enable it so that the lightroom desktop can analyze images in the cloud to identify people and form clusters in people’s view.
02View people in your photos
● In the My Photos panel at the upper-left side of the screen, select People to view the people view. You can access People clusters in which each cluster contains images of a particular person. Below the cover photo of each cluster, you can see the total number of photos for each person.
● To view photos of that person you can click on any cluster. In the cluster at the upper right corner of the screen, you can view the total number of photos.
03Sort options in People View
To sort People clusters follow the steps:
● In the My Photos panel at the upper left side of the screen, select People to view People View.
● Click on the three dots at the upper right corner of the screen, from the drop-down list select Sort By, and then select the following option:
● First Name: Sort the clusters in the alphabetical order of the first name.
● Last Name: Sort the clusters in the alphabetical order of the last name.
● Count: Sort the clusters with the highest number of photos to the least no. of photos in a cluster.
Part 3 How to create a professional-looking slideshow with Lightroom?
Do you know that you can create a professional-looking slideshow using lightroom? Here are some steps that you can follow to make a professional-looking slideshow.
Step 1 - Photo selection
The first thing you have to do is select the images you want to include in making the slideshow. There are a lot of ways to do this in Lightroom.
● In the grid view select the photos you want to include. Select CTRL (CMD) key and click on each image.
● Add those images to Quick Collection because it is easiest to work with. Click the B key to add them to the quick collection.
● It will be added to the collection panel when you will name the collection for the slideshow.
Step 2 - Arrange the photos
Now, it is time for arranging the photos in a sequence in which you want them to watch in a slideshow. If you want to rearrange them simply drag and drop each image in the grid view where you want to make them appear in a slideshow.
Try to arrange the photos in such a way so that they can tell a story to the viewers who are watching it.
Step 3 – Create a slideshow
Once you have arranged the photos in a sequence, then create a slideshow.
● Click on the ‘slideshow’ menu given at the top of your screen.
● This will lead you to the slideshow module view in lightroom.
● Click on the ‘Create Slideshow’ given at the top right of the central panel.
● Add a name to your slideshow and then click on create.
● Once you have created it and named your slideshow, all the changes will be automatically saved in lightroom.
Step 4 – Select a template for a slideshow
From the template browser given on the left-hand side panel, you can select a template for your slideshow. Before adding anything, do a run-through on your slideshow to see how it looks.
Step 5 – Designing the lightroom slideshow
You can customize your slideshow to make it more professional. You can make following changes or enrichments by using the features given at the right-hand side panel:
● Titles - You can add text, company logo, introduction or any other important information. You can easily add these things in your slideshow in lightroom.
● Watermarks and overlays - You can add watermarks and custom overlay text in every slide you want to by using the overlays windows.
● Layout - You can change the spacing for each slide by unselecting the Link All Box and selecting the ratio which you prefer. Although the program automatically sets the spacing for each slide.
● Options – You can add a frame or you can change the border it allows you to select how your images are going to be displayed in each slide.
● Background – You can add a background to enhance an image, not to divert attention from it. You can add an image as your background or add any colour as your background. You can create background by using various options available.
● Music – You can add music of your choice using an mp3 file.
● Transitions - Setting a transitions between the slides can really make a huge impact on your overall experience. You can use the auto option or you can set the transitions manually.
Step - 6 Completion of slideshow
Once you have made all the desired changes, you can press “Play” option to run the slideshow. If you still want to make any changes you can go back and change whatever you like. Once it’s done and you are happy with the results it’s time to export the slideshow in the form of video or PDF.
Part 4 Hot FAQs about slideshow in lightroom
Q1. How can you make a slideshow in lightroom?
A. You can create a slideshow by using the slideshow module in lightroom, where you can select templates, layouts, add tiles or songs, choose transitions and playback options.
Q2. Where is the slideshow module in lightroom?
A. Start by clicking on ‘slideshow’ option given at the top menu of your screen. This will open the slideshow module view in lightroom. The right and left panels in slideshow module will look different than the ones in the library module.
Q3. How can you change the sequence of the photos in slideshow lightroom?
A. You can control the order of the photos in a Lightroom folder by dragging and dropping each image from one place to the other in the filmstrip view. To rearrange grab the image and drag on it until you see a black bar appear between two images.
Q4. What is the transition effect in slideshow?
A. Transitions are often called – the movement you see when slide changes to another slide in a slideshow. They are different from animation effect. You can set it manually or with an auto option.
Q5. How to make your slideshow more attractive?
A. There are a lot of options to make your look slideshow more attractive. By using the beautiful template, layouts, background and adding transitions with the perfect time ratio. This will enhance the look of your slideshow and will make it more attractive.
If you are not able to follow the interface of lightroom you can consider Filmora for making attractive slideshows. Wondershare Filmora Video Editor allows you to crop, pan and zoom the slideshow automatically or manually by applying pan and zoom photo placement. It has its own music track and sound effect gallery that allows you to customize the slideshows. Filmora allows you to record your own voiceovers as well. It has also fade-in, fade-out effects with amazing transitions. It exports the videos at resolutions of up to 4K.
For Win 7 or later (64-bit)
For macOS 10.12 or later
● Ending Thoughts →
● Adobe Lightroom is one of the best software for making slideshows due to its amazing features like color grading, red eye correction, transformation of spot removal, white balance etc.
● Lightroom has a feature of slideshow module in which you can create quality slideshow presentations for your business.
● If you are not able to use lightroom you can consider using Filmora for creating amazing slideshows.
Adobe Lightroom is an image manipulation software which is developed by Adobe Inc. It is used for editing, importing, saving and sharing a large no. of digital images. Lightroom editing functions include HSL, colour grading, lens correction, white balance, the transformation of spot removal, red-eye correction and adjustment brushing. Lightroom has a feature of slideshow module which you must have heard about it before.
The process of creating a slideshow video can be time-consuming but once you have created it, you can rewind your memories in just 3-4 minutes. If you want you can share the video on your social media accounts.
In this article
01 [What is Lightroom and What Advantages Does It Have for Making Slideshows](#Part 1)
02 [What Does Slideshows in Lightroom Do to Different Groups of People](#Part 2)
03 [How to Create a Professional-looking Slideshow with Lightroom](#Part 3)
04 [Hot FAQs About Slideshows in Lightroom](#Part 4)
Part 1 What is lightroom and what advantages does it have for making slideshows?
Lightroom helps in editing the images and it allows the users to edit the images by using external features. Photographers usually like working on the lightroom because it is a very popular and easy tool. It is perfect for beginners and graphic designers who are looking for an easy and straightforward editor.
Lightroom is used for image retouching. Lightroom includes improving the color tone, color balance, cropping, filters, removing red-eye effect, and many more things. Lightroom supports some the image formats like JPEG, PSD, PNG and TIFF. You can also edit the raw images.
Advantages
● Easy to use - The lightroom interface is less complex, which makes it easy to use especially for the newcomers.
● Tidy interface - In lightroom, it is easier to search for images as it gathers the metadata on each image on its own. So you can find the image with a very specific date, time, resolution, model, etc.
● Editing capabilities - With editing capabilities like contrast, exposure, clarity, warmth, and saturation, Lightroom can give the desired look to the image which photographers want to create.
Part 2 What do slideshows in Lightroom do to a different group of people?
01Enable or Disable People View
If you are a beginner and people view is disabled, all pre-existing face model data is deleted from lightroom servers. Lightroom will no longer analyze new images and will not group them in clusters automatically. You need to enable it so that the lightroom desktop can analyze images in the cloud to identify people and form clusters in people’s view.
02View people in your photos
● In the My Photos panel at the upper-left side of the screen, select People to view the people view. You can access People clusters in which each cluster contains images of a particular person. Below the cover photo of each cluster, you can see the total number of photos for each person.
● To view photos of that person you can click on any cluster. In the cluster at the upper right corner of the screen, you can view the total number of photos.
03Sort options in People View
To sort People clusters follow the steps:
● In the My Photos panel at the upper left side of the screen, select People to view People View.
● Click on the three dots at the upper right corner of the screen, from the drop-down list select Sort By, and then select the following option:
● First Name: Sort the clusters in the alphabetical order of the first name.
● Last Name: Sort the clusters in the alphabetical order of the last name.
● Count: Sort the clusters with the highest number of photos to the least no. of photos in a cluster.
Part 3 How to create a professional-looking slideshow with Lightroom?
Do you know that you can create a professional-looking slideshow using lightroom? Here are some steps that you can follow to make a professional-looking slideshow.
Step 1 - Photo selection
The first thing you have to do is select the images you want to include in making the slideshow. There are a lot of ways to do this in Lightroom.
● In the grid view select the photos you want to include. Select CTRL (CMD) key and click on each image.
● Add those images to Quick Collection because it is easiest to work with. Click the B key to add them to the quick collection.
● It will be added to the collection panel when you will name the collection for the slideshow.
Step 2 - Arrange the photos
Now, it is time for arranging the photos in a sequence in which you want them to watch in a slideshow. If you want to rearrange them simply drag and drop each image in the grid view where you want to make them appear in a slideshow.
Try to arrange the photos in such a way so that they can tell a story to the viewers who are watching it.
Step 3 – Create a slideshow
Once you have arranged the photos in a sequence, then create a slideshow.
● Click on the ‘slideshow’ menu given at the top of your screen.
● This will lead you to the slideshow module view in lightroom.
● Click on the ‘Create Slideshow’ given at the top right of the central panel.
● Add a name to your slideshow and then click on create.
● Once you have created it and named your slideshow, all the changes will be automatically saved in lightroom.
Step 4 – Select a template for a slideshow
From the template browser given on the left-hand side panel, you can select a template for your slideshow. Before adding anything, do a run-through on your slideshow to see how it looks.
Step 5 – Designing the lightroom slideshow
You can customize your slideshow to make it more professional. You can make following changes or enrichments by using the features given at the right-hand side panel:
● Titles - You can add text, company logo, introduction or any other important information. You can easily add these things in your slideshow in lightroom.
● Watermarks and overlays - You can add watermarks and custom overlay text in every slide you want to by using the overlays windows.
● Layout - You can change the spacing for each slide by unselecting the Link All Box and selecting the ratio which you prefer. Although the program automatically sets the spacing for each slide.
● Options – You can add a frame or you can change the border it allows you to select how your images are going to be displayed in each slide.
● Background – You can add a background to enhance an image, not to divert attention from it. You can add an image as your background or add any colour as your background. You can create background by using various options available.
● Music – You can add music of your choice using an mp3 file.
● Transitions - Setting a transitions between the slides can really make a huge impact on your overall experience. You can use the auto option or you can set the transitions manually.
Step - 6 Completion of slideshow
Once you have made all the desired changes, you can press “Play” option to run the slideshow. If you still want to make any changes you can go back and change whatever you like. Once it’s done and you are happy with the results it’s time to export the slideshow in the form of video or PDF.
Part 4 Hot FAQs about slideshow in lightroom
Q1. How can you make a slideshow in lightroom?
A. You can create a slideshow by using the slideshow module in lightroom, where you can select templates, layouts, add tiles or songs, choose transitions and playback options.
Q2. Where is the slideshow module in lightroom?
A. Start by clicking on ‘slideshow’ option given at the top menu of your screen. This will open the slideshow module view in lightroom. The right and left panels in slideshow module will look different than the ones in the library module.
Q3. How can you change the sequence of the photos in slideshow lightroom?
A. You can control the order of the photos in a Lightroom folder by dragging and dropping each image from one place to the other in the filmstrip view. To rearrange grab the image and drag on it until you see a black bar appear between two images.
Q4. What is the transition effect in slideshow?
A. Transitions are often called – the movement you see when slide changes to another slide in a slideshow. They are different from animation effect. You can set it manually or with an auto option.
Q5. How to make your slideshow more attractive?
A. There are a lot of options to make your look slideshow more attractive. By using the beautiful template, layouts, background and adding transitions with the perfect time ratio. This will enhance the look of your slideshow and will make it more attractive.
If you are not able to follow the interface of lightroom you can consider Filmora for making attractive slideshows. Wondershare Filmora Video Editor allows you to crop, pan and zoom the slideshow automatically or manually by applying pan and zoom photo placement. It has its own music track and sound effect gallery that allows you to customize the slideshows. Filmora allows you to record your own voiceovers as well. It has also fade-in, fade-out effects with amazing transitions. It exports the videos at resolutions of up to 4K.
For Win 7 or later (64-bit)
For macOS 10.12 or later
● Ending Thoughts →
● Adobe Lightroom is one of the best software for making slideshows due to its amazing features like color grading, red eye correction, transformation of spot removal, white balance etc.
● Lightroom has a feature of slideshow module in which you can create quality slideshow presentations for your business.
● If you are not able to use lightroom you can consider using Filmora for creating amazing slideshows.
Adobe Lightroom is an image manipulation software which is developed by Adobe Inc. It is used for editing, importing, saving and sharing a large no. of digital images. Lightroom editing functions include HSL, colour grading, lens correction, white balance, the transformation of spot removal, red-eye correction and adjustment brushing. Lightroom has a feature of slideshow module which you must have heard about it before.
The process of creating a slideshow video can be time-consuming but once you have created it, you can rewind your memories in just 3-4 minutes. If you want you can share the video on your social media accounts.
In this article
01 [What is Lightroom and What Advantages Does It Have for Making Slideshows](#Part 1)
02 [What Does Slideshows in Lightroom Do to Different Groups of People](#Part 2)
03 [How to Create a Professional-looking Slideshow with Lightroom](#Part 3)
04 [Hot FAQs About Slideshows in Lightroom](#Part 4)
Part 1 What is lightroom and what advantages does it have for making slideshows?
Lightroom helps in editing the images and it allows the users to edit the images by using external features. Photographers usually like working on the lightroom because it is a very popular and easy tool. It is perfect for beginners and graphic designers who are looking for an easy and straightforward editor.
Lightroom is used for image retouching. Lightroom includes improving the color tone, color balance, cropping, filters, removing red-eye effect, and many more things. Lightroom supports some the image formats like JPEG, PSD, PNG and TIFF. You can also edit the raw images.
Advantages
● Easy to use - The lightroom interface is less complex, which makes it easy to use especially for the newcomers.
● Tidy interface - In lightroom, it is easier to search for images as it gathers the metadata on each image on its own. So you can find the image with a very specific date, time, resolution, model, etc.
● Editing capabilities - With editing capabilities like contrast, exposure, clarity, warmth, and saturation, Lightroom can give the desired look to the image which photographers want to create.
Part 2 What do slideshows in Lightroom do to a different group of people?
01Enable or Disable People View
If you are a beginner and people view is disabled, all pre-existing face model data is deleted from lightroom servers. Lightroom will no longer analyze new images and will not group them in clusters automatically. You need to enable it so that the lightroom desktop can analyze images in the cloud to identify people and form clusters in people’s view.
02View people in your photos
● In the My Photos panel at the upper-left side of the screen, select People to view the people view. You can access People clusters in which each cluster contains images of a particular person. Below the cover photo of each cluster, you can see the total number of photos for each person.
● To view photos of that person you can click on any cluster. In the cluster at the upper right corner of the screen, you can view the total number of photos.
03Sort options in People View
To sort People clusters follow the steps:
● In the My Photos panel at the upper left side of the screen, select People to view People View.
● Click on the three dots at the upper right corner of the screen, from the drop-down list select Sort By, and then select the following option:
● First Name: Sort the clusters in the alphabetical order of the first name.
● Last Name: Sort the clusters in the alphabetical order of the last name.
● Count: Sort the clusters with the highest number of photos to the least no. of photos in a cluster.
Part 3 How to create a professional-looking slideshow with Lightroom?
Do you know that you can create a professional-looking slideshow using lightroom? Here are some steps that you can follow to make a professional-looking slideshow.
Step 1 - Photo selection
The first thing you have to do is select the images you want to include in making the slideshow. There are a lot of ways to do this in Lightroom.
● In the grid view select the photos you want to include. Select CTRL (CMD) key and click on each image.
● Add those images to Quick Collection because it is easiest to work with. Click the B key to add them to the quick collection.
● It will be added to the collection panel when you will name the collection for the slideshow.
Step 2 - Arrange the photos
Now, it is time for arranging the photos in a sequence in which you want them to watch in a slideshow. If you want to rearrange them simply drag and drop each image in the grid view where you want to make them appear in a slideshow.
Try to arrange the photos in such a way so that they can tell a story to the viewers who are watching it.
Step 3 – Create a slideshow
Once you have arranged the photos in a sequence, then create a slideshow.
● Click on the ‘slideshow’ menu given at the top of your screen.
● This will lead you to the slideshow module view in lightroom.
● Click on the ‘Create Slideshow’ given at the top right of the central panel.
● Add a name to your slideshow and then click on create.
● Once you have created it and named your slideshow, all the changes will be automatically saved in lightroom.
Step 4 – Select a template for a slideshow
From the template browser given on the left-hand side panel, you can select a template for your slideshow. Before adding anything, do a run-through on your slideshow to see how it looks.
Step 5 – Designing the lightroom slideshow
You can customize your slideshow to make it more professional. You can make following changes or enrichments by using the features given at the right-hand side panel:
● Titles - You can add text, company logo, introduction or any other important information. You can easily add these things in your slideshow in lightroom.
● Watermarks and overlays - You can add watermarks and custom overlay text in every slide you want to by using the overlays windows.
● Layout - You can change the spacing for each slide by unselecting the Link All Box and selecting the ratio which you prefer. Although the program automatically sets the spacing for each slide.
● Options – You can add a frame or you can change the border it allows you to select how your images are going to be displayed in each slide.
● Background – You can add a background to enhance an image, not to divert attention from it. You can add an image as your background or add any colour as your background. You can create background by using various options available.
● Music – You can add music of your choice using an mp3 file.
● Transitions - Setting a transitions between the slides can really make a huge impact on your overall experience. You can use the auto option or you can set the transitions manually.
Step - 6 Completion of slideshow
Once you have made all the desired changes, you can press “Play” option to run the slideshow. If you still want to make any changes you can go back and change whatever you like. Once it’s done and you are happy with the results it’s time to export the slideshow in the form of video or PDF.
Part 4 Hot FAQs about slideshow in lightroom
Q1. How can you make a slideshow in lightroom?
A. You can create a slideshow by using the slideshow module in lightroom, where you can select templates, layouts, add tiles or songs, choose transitions and playback options.
Q2. Where is the slideshow module in lightroom?
A. Start by clicking on ‘slideshow’ option given at the top menu of your screen. This will open the slideshow module view in lightroom. The right and left panels in slideshow module will look different than the ones in the library module.
Q3. How can you change the sequence of the photos in slideshow lightroom?
A. You can control the order of the photos in a Lightroom folder by dragging and dropping each image from one place to the other in the filmstrip view. To rearrange grab the image and drag on it until you see a black bar appear between two images.
Q4. What is the transition effect in slideshow?
A. Transitions are often called – the movement you see when slide changes to another slide in a slideshow. They are different from animation effect. You can set it manually or with an auto option.
Q5. How to make your slideshow more attractive?
A. There are a lot of options to make your look slideshow more attractive. By using the beautiful template, layouts, background and adding transitions with the perfect time ratio. This will enhance the look of your slideshow and will make it more attractive.
If you are not able to follow the interface of lightroom you can consider Filmora for making attractive slideshows. Wondershare Filmora Video Editor allows you to crop, pan and zoom the slideshow automatically or manually by applying pan and zoom photo placement. It has its own music track and sound effect gallery that allows you to customize the slideshows. Filmora allows you to record your own voiceovers as well. It has also fade-in, fade-out effects with amazing transitions. It exports the videos at resolutions of up to 4K.
For Win 7 or later (64-bit)
For macOS 10.12 or later
● Ending Thoughts →
● Adobe Lightroom is one of the best software for making slideshows due to its amazing features like color grading, red eye correction, transformation of spot removal, white balance etc.
● Lightroom has a feature of slideshow module in which you can create quality slideshow presentations for your business.
● If you are not able to use lightroom you can consider using Filmora for creating amazing slideshows.
Adobe Lightroom is an image manipulation software which is developed by Adobe Inc. It is used for editing, importing, saving and sharing a large no. of digital images. Lightroom editing functions include HSL, colour grading, lens correction, white balance, the transformation of spot removal, red-eye correction and adjustment brushing. Lightroom has a feature of slideshow module which you must have heard about it before.
The process of creating a slideshow video can be time-consuming but once you have created it, you can rewind your memories in just 3-4 minutes. If you want you can share the video on your social media accounts.
In this article
01 [What is Lightroom and What Advantages Does It Have for Making Slideshows](#Part 1)
02 [What Does Slideshows in Lightroom Do to Different Groups of People](#Part 2)
03 [How to Create a Professional-looking Slideshow with Lightroom](#Part 3)
04 [Hot FAQs About Slideshows in Lightroom](#Part 4)
Part 1 What is lightroom and what advantages does it have for making slideshows?
Lightroom helps in editing the images and it allows the users to edit the images by using external features. Photographers usually like working on the lightroom because it is a very popular and easy tool. It is perfect for beginners and graphic designers who are looking for an easy and straightforward editor.
Lightroom is used for image retouching. Lightroom includes improving the color tone, color balance, cropping, filters, removing red-eye effect, and many more things. Lightroom supports some the image formats like JPEG, PSD, PNG and TIFF. You can also edit the raw images.
Advantages
● Easy to use - The lightroom interface is less complex, which makes it easy to use especially for the newcomers.
● Tidy interface - In lightroom, it is easier to search for images as it gathers the metadata on each image on its own. So you can find the image with a very specific date, time, resolution, model, etc.
● Editing capabilities - With editing capabilities like contrast, exposure, clarity, warmth, and saturation, Lightroom can give the desired look to the image which photographers want to create.
Part 2 What do slideshows in Lightroom do to a different group of people?
01Enable or Disable People View
If you are a beginner and people view is disabled, all pre-existing face model data is deleted from lightroom servers. Lightroom will no longer analyze new images and will not group them in clusters automatically. You need to enable it so that the lightroom desktop can analyze images in the cloud to identify people and form clusters in people’s view.
02View people in your photos
● In the My Photos panel at the upper-left side of the screen, select People to view the people view. You can access People clusters in which each cluster contains images of a particular person. Below the cover photo of each cluster, you can see the total number of photos for each person.
● To view photos of that person you can click on any cluster. In the cluster at the upper right corner of the screen, you can view the total number of photos.
03Sort options in People View
To sort People clusters follow the steps:
● In the My Photos panel at the upper left side of the screen, select People to view People View.
● Click on the three dots at the upper right corner of the screen, from the drop-down list select Sort By, and then select the following option:
● First Name: Sort the clusters in the alphabetical order of the first name.
● Last Name: Sort the clusters in the alphabetical order of the last name.
● Count: Sort the clusters with the highest number of photos to the least no. of photos in a cluster.
Part 3 How to create a professional-looking slideshow with Lightroom?
Do you know that you can create a professional-looking slideshow using lightroom? Here are some steps that you can follow to make a professional-looking slideshow.
Step 1 - Photo selection
The first thing you have to do is select the images you want to include in making the slideshow. There are a lot of ways to do this in Lightroom.
● In the grid view select the photos you want to include. Select CTRL (CMD) key and click on each image.
● Add those images to Quick Collection because it is easiest to work with. Click the B key to add them to the quick collection.
● It will be added to the collection panel when you will name the collection for the slideshow.
Step 2 - Arrange the photos
Now, it is time for arranging the photos in a sequence in which you want them to watch in a slideshow. If you want to rearrange them simply drag and drop each image in the grid view where you want to make them appear in a slideshow.
Try to arrange the photos in such a way so that they can tell a story to the viewers who are watching it.
Step 3 – Create a slideshow
Once you have arranged the photos in a sequence, then create a slideshow.
● Click on the ‘slideshow’ menu given at the top of your screen.
● This will lead you to the slideshow module view in lightroom.
● Click on the ‘Create Slideshow’ given at the top right of the central panel.
● Add a name to your slideshow and then click on create.
● Once you have created it and named your slideshow, all the changes will be automatically saved in lightroom.
Step 4 – Select a template for a slideshow
From the template browser given on the left-hand side panel, you can select a template for your slideshow. Before adding anything, do a run-through on your slideshow to see how it looks.
Step 5 – Designing the lightroom slideshow
You can customize your slideshow to make it more professional. You can make following changes or enrichments by using the features given at the right-hand side panel:
● Titles - You can add text, company logo, introduction or any other important information. You can easily add these things in your slideshow in lightroom.
● Watermarks and overlays - You can add watermarks and custom overlay text in every slide you want to by using the overlays windows.
● Layout - You can change the spacing for each slide by unselecting the Link All Box and selecting the ratio which you prefer. Although the program automatically sets the spacing for each slide.
● Options – You can add a frame or you can change the border it allows you to select how your images are going to be displayed in each slide.
● Background – You can add a background to enhance an image, not to divert attention from it. You can add an image as your background or add any colour as your background. You can create background by using various options available.
● Music – You can add music of your choice using an mp3 file.
● Transitions - Setting a transitions between the slides can really make a huge impact on your overall experience. You can use the auto option or you can set the transitions manually.
Step - 6 Completion of slideshow
Once you have made all the desired changes, you can press “Play” option to run the slideshow. If you still want to make any changes you can go back and change whatever you like. Once it’s done and you are happy with the results it’s time to export the slideshow in the form of video or PDF.
Part 4 Hot FAQs about slideshow in lightroom
Q1. How can you make a slideshow in lightroom?
A. You can create a slideshow by using the slideshow module in lightroom, where you can select templates, layouts, add tiles or songs, choose transitions and playback options.
Q2. Where is the slideshow module in lightroom?
A. Start by clicking on ‘slideshow’ option given at the top menu of your screen. This will open the slideshow module view in lightroom. The right and left panels in slideshow module will look different than the ones in the library module.
Q3. How can you change the sequence of the photos in slideshow lightroom?
A. You can control the order of the photos in a Lightroom folder by dragging and dropping each image from one place to the other in the filmstrip view. To rearrange grab the image and drag on it until you see a black bar appear between two images.
Q4. What is the transition effect in slideshow?
A. Transitions are often called – the movement you see when slide changes to another slide in a slideshow. They are different from animation effect. You can set it manually or with an auto option.
Q5. How to make your slideshow more attractive?
A. There are a lot of options to make your look slideshow more attractive. By using the beautiful template, layouts, background and adding transitions with the perfect time ratio. This will enhance the look of your slideshow and will make it more attractive.
If you are not able to follow the interface of lightroom you can consider Filmora for making attractive slideshows. Wondershare Filmora Video Editor allows you to crop, pan and zoom the slideshow automatically or manually by applying pan and zoom photo placement. It has its own music track and sound effect gallery that allows you to customize the slideshows. Filmora allows you to record your own voiceovers as well. It has also fade-in, fade-out effects with amazing transitions. It exports the videos at resolutions of up to 4K.
For Win 7 or later (64-bit)
For macOS 10.12 or later
● Ending Thoughts →
● Adobe Lightroom is one of the best software for making slideshows due to its amazing features like color grading, red eye correction, transformation of spot removal, white balance etc.
● Lightroom has a feature of slideshow module in which you can create quality slideshow presentations for your business.
● If you are not able to use lightroom you can consider using Filmora for creating amazing slideshows.
Also read:
- 2024 Approved Do You Need to Convert TXT to SRT to Add Subtitles to Your Videos? Here Are Three Effective Ways You Can Do It Effortlessly
- In 2024, Any Video May Be Enhanced Using Adobe Premiere Transitions. If You Are Looking to Learn How to Add Fade to Black in Premiere Pro? Then, Check Out This Fade to Black Transition Premiere Pro Guide to Learn the Trick
- 2024 Approved You Can Learn How to Color Grade Your Picture in Lightroom Effectively. By Understanding the Process of Color Grading in Lightroom, You Can Create Unique Works, and Improve Your Abilities
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- Title: New What Do You Prefer More, MKV File Format or MOV? Increase Your Knowledge and Learn More About MKV Format by Ready the Detailed Article Below
- Author: Chloe
- Created at : 2024-04-24 07:08:24
- Updated at : 2024-04-25 07:08:24
- Link: https://ai-editing-video.techidaily.com/new-what-do-you-prefer-more-mkv-file-format-or-mov-increase-your-knowledge-and-learn-more-about-mkv-format-by-ready-the-detailed-article-below/
- License: This work is licensed under CC BY-NC-SA 4.0.
