Updated 2024 Approved What Is Animated GIF | GIF Example & Advantages of GIF

Updated 2024 Approved What Is Animated GIF | GIF Example & Advantages of GIF

Chloe Lv12

What Is Animated GIF | GIF Example & Advantages of GIF

What Is Animated GIF | GIF Example & Advantages of GIF

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Gifs today have become an indispensable part of our social media conversations. Be it Whatsapp, Facebook, Instagram, or any other online messaging platform, no conversations are complete without using Gifs. These animated images can express the whole emotion during a conversation which cannot be expressed by a text message.

You all might have used or been using Gifs but most people never try to know and learn the different ways you can use Gifs. Gifs could be used in marketing and business to boost the attractiveness of your products.

So in this article we bring you all about Gifs, all your questions like What Are Gifs?, What are Different Kinds of Gifs?, How to Use Cool Gifs as Part of Your Marketing?, How to create animated custom Gifs? Which is the best gif template maker? And many more will be cleared after reading the whole article.

In this article

01 [What Is Animated GIF](#Part 1)

02 [10 Amazing Examples of Animated Gifs in Email Marketing Templates](#Part 2)

03 [5 GIF Makers That Lets You Create Unique Custom Animations](#Part 3)

Part 1 What Is Animated GIF

01What Are Gifs?

To begin with, we will start by understanding what is a Gif. Gif stands for Graphics Interface Format and the kind of animation you use today has had a presence on the internet for more than 30 years as of now. A Gif named “flying airplane” was first created by Steve Wilhite and his team of developers in 1987 while working for Compuserve. At the time of their inception, Gifs were small-sized normal moving images placed on any kind of background.

The early Gifs came into use with the increase in popularity of social sharing websites like Geocities, Myspace, and later Imgur and Tumblr. Today we are using the most advanced versions of Gifs, these can be downloaded or embedded on your website, we can use them on almost every messaging platform and creating Gifs today has become a child’s play.

02Different Kinds of Gifs

Now the question comes about what are different types of Gifs. After their creation, Gifs are now used for various purposes and hence then began a custom to define them according to their use.

Reaction GIFs

These are the most widely used Gifs in social media and messaging platforms. You might have used them to comment to express your feelings. These help to convey your message by animation and you don’t need to type all the stuff. reaction GIFs are bits and pieces of videos or movies looped into a GIF. Almost all the emotions and feelings like applause, happiness, sadness, etc can be expressed by them.

Illustration and Cartoon Gifs

GIFs that were illustrated specifically to be turned into a GIF comes under this category. These are mostly used to explain something in simple visual form rather than typing all the stuff. Very attractive animation and bright colors are used here to make them seamless.

Gif Art

You might have not noticed but Gifs can be used very efficiently to showcase art. Many digital artists use the .gif format to create cool GIFs of their own to present their art. On the Gif website like Giphy, you can find thousands of artistic Gifs.

Optical illusion GIFs

These kinds of Gifs create an illusion to the human eyes and are very attractive. You can use them while the conversation with your friends for a fun purpose.

Branded Gifs

You might have noticed, nowadays almost all the brands use cool Gifs to promote their products online. Out of all, the apparel brands have made use of this feature in a very wide spectrum to promote their sales.

Cinemagraphs

These are very special kinds of animated images. These are normal moving images that are continuously looped and make us feel like a real live image. Kevin Burg and Jamie Beck in 2011 created the first cinematograph Gif.

03Different Ways to Use Cool Gifs in Marketing

Gifs could be a fun way of using interesting and cool animations in your marketing. There are thousands of Gifs available on websites like Giphy from where you can choose the suitable Gif. You can also create a dedicated brand Gifs for your particular use. Just keep some of the important things in mind while selecting Gifs for your products and brand.

It must deliver an appropriate message from your brand and product.

It must be under legal circumference. Do not try to use copyrighted Gifs or celebrity faces Gifs without obtaining due permission.

It must match your branding style on other platforms.

Must be visually understandable and appealing.

04How to Use Cool Gifs as Part of Your Marketing

As you already know that apart from being a source of fun during social media conversations, Gifs could also be used in marketing. You can use very cool Gifs to promote your product and boost up your sales. Following are some creative ideas in which you can use Gifs to market your products.

You can arrange a contest asking the participants to create a Gif based on your product.

You can create cool Gifs related to your products and circulate them over different social media platforms, information on social media receives very quick attention.

Cinemagraphs could be a great option when you want to showcase details about your product in an innovative form. This kind of Gifs could be very useful in fashion-related marketing.

Create your brand Gifs and add cool emojis to them. Emojis in a Gif make it more attractive.

You can use Gif for the “thank you” purpose. You can send a Gif “thank you” Gif when someone shares something about your product on social media.

Infographics and Virtual representation are an important part of marketing today. You can use Gif to design creative infographics.

The logo of your brand is like soul to product. Using Gifs you can design a catchy and attractive logo that helps in boosting the marketing of your product.

Part 2 10 Amazing Examples of Animated Gifs in Email Marketing Templates

Gif has become a cool and easy way of expressing your feelings so now you don’t need to type all those long boring messages. Nowadays, email marketers are using a wide range of Gifs to market their products to customers. These Gifs attract the interest of viewers and lead to an increase in sales. You too can use animated GIFs to display your products and services in action. Here you will see 10 amazing examples of marketing gif templates.

01ShoeMint

ShoeMint, a colored socks company has used very catchy Gif to market their socks. ShoeMint goes by email marketing template – “C’mon, Get Happy!” as their tag line and when you look at the Gif of colorful socks you will have a smile on your face.

shoemint

02Modcloth

Modcloth markets the dresses which can be combined and paired with different trendy and stylish outfits. Their email marketing template attracts viewers’ attention when they see the same dress paired with different other dresses in an animated form.

modcloth

03Bed Bath & Beyond

This brand markets a unique Ziploc Space Bag which can be folded and rolled up. The tag line of the email template is “dorm space savers that easily roll up and out to make room for more” and their animated Gifs very well explains the purpose and advantages of these bags.

bed bath beyond

04Bonobos

To promote their tearaway trousers, Bonobos uses a Gif in which the man removes his pants by just tearing them away. This email marketing template attracts viewers’ attention exactly in the way the company desires.

bonobos

05Jack Spade

If you are a branded garment lover then you might have received email marketing templates from Jack Spade in the form of Gifs. This brand uses Gif at a wide range to promote its products online.

jack spade

06Mr. Porter

Mr. Porter, a brand which is known for its warm and cozy comfort wears. This email marketing template shows a man sitting in a very comfortable position near the fire. This Gif puts the urge for the same comfort level in the viewer’s mind.

mr porter

07Anthropologie

Anthropologie makes use of octopus made out of paper and flapping its tentacles around in a joyous and happy manner. This catchy Gif abates the viewer to go for the product marketed by the email.

anthropologie

08West Elm

The modern furniture and home decoration company West Elm showcases various lamps in Gif form in their email newsletter. This Gif creates an urge in the viewer’s mind about their need for the home decoration.

west elm

09Chanel

The Watch making company Chanel showcases their triple row watches using wonderful animated Gif.

chanel

10 Singer 22

This company uses a party-type email marketing template to attract customers who’ve just reached the next level of their rewards program.

singer 22

Part 3 5 GIF Makers That Lets You Create Unique Custom Animations

Now you might want to know which the best and easiest Gif maker to design unique custom animation is. If you search on Google for an online Gif maker, then your search result will be filled with hundreds of such Gifs makers. But here we have shortlisted the 5 best and easy-to-use Gif makers using which you can create unique custom animation as per your requirements.

01**Wondershare Filmora Video Editor **

To feature at the top of our list is Filmora. Filmora is one of the best video editing tools to turn videos into GIF images. This app uses fabulous text and animation effects to turn your video and images into catchy Gifs. This tool works very smoothly with various OS like Windows 7/Windows 8.1/Windows 10/Windows 11 ( 64 bit OS).

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

The best thing about this gif template maker is that you don’t need any technical expertise to use it. You can create gif from all popular video formats like .wmv, .mp4, .mkv, .evo, .dat, .wav, .mpeg and .avi etc. as per your requirements.

02Imgflip

Next on our list is Imgflip, apart from being an efficient Gif creator the main highlight of this tool is that you can create animated GIFs from your pictures or even a Facebook or YouTube video URL. You can also use webcam video directly and rearrange the image to create Gifs.

imgflip

03GIFMaker.me

Another great gif template maker isGIFMaker.me. This tool enables the generation of quick and attractive Gifs in a matter of a few minutes. No matter you use Mac, Windows, or Linux, this tool will effortlessly create GIFs from images and videos.

gifmaker.me

04Gifs.com

Next on our list of best gif template makers is Gifs.com. The website claims to be “the fastest way to make and edit Gifs and short videos”. Gifs.com allows you to access a free and easy-to-use media editor which makes it the fastest GIF creator.

gifs.com

05Imgur

Last but not least to feature in our list of Imgur. Imgur is both a Gif gallery as well as a creator. This tool offers various functions to edit the GIFs you create with features like crop, rotate, resize, etc.

imgur

Ending Thoughts

So guys, now it’s time to end the article. After reading this article you might have understood the meaning of Gifs. Gifs could be a fun way to interact on social media and also they could be an important tool in the marketing of your products.

You can learn to design email templates from the examples provided in the articles. This will help you to boost the marketing of your products online.

If you want to create Gifs as per your requirements then you can go for any of the five Gif makers suggested in the article but we suggest to go with Filmora first as it is the best and easiest of all the mentioned Gifs makers.

Try It Free Try It Free

Gifs today have become an indispensable part of our social media conversations. Be it Whatsapp, Facebook, Instagram, or any other online messaging platform, no conversations are complete without using Gifs. These animated images can express the whole emotion during a conversation which cannot be expressed by a text message.

You all might have used or been using Gifs but most people never try to know and learn the different ways you can use Gifs. Gifs could be used in marketing and business to boost the attractiveness of your products.

So in this article we bring you all about Gifs, all your questions like What Are Gifs?, What are Different Kinds of Gifs?, How to Use Cool Gifs as Part of Your Marketing?, How to create animated custom Gifs? Which is the best gif template maker? And many more will be cleared after reading the whole article.

In this article

01 [What Is Animated GIF](#Part 1)

02 [10 Amazing Examples of Animated Gifs in Email Marketing Templates](#Part 2)

03 [5 GIF Makers That Lets You Create Unique Custom Animations](#Part 3)

Part 1 What Is Animated GIF

01What Are Gifs?

To begin with, we will start by understanding what is a Gif. Gif stands for Graphics Interface Format and the kind of animation you use today has had a presence on the internet for more than 30 years as of now. A Gif named “flying airplane” was first created by Steve Wilhite and his team of developers in 1987 while working for Compuserve. At the time of their inception, Gifs were small-sized normal moving images placed on any kind of background.

The early Gifs came into use with the increase in popularity of social sharing websites like Geocities, Myspace, and later Imgur and Tumblr. Today we are using the most advanced versions of Gifs, these can be downloaded or embedded on your website, we can use them on almost every messaging platform and creating Gifs today has become a child’s play.

02Different Kinds of Gifs

Now the question comes about what are different types of Gifs. After their creation, Gifs are now used for various purposes and hence then began a custom to define them according to their use.

Reaction GIFs

These are the most widely used Gifs in social media and messaging platforms. You might have used them to comment to express your feelings. These help to convey your message by animation and you don’t need to type all the stuff. reaction GIFs are bits and pieces of videos or movies looped into a GIF. Almost all the emotions and feelings like applause, happiness, sadness, etc can be expressed by them.

Illustration and Cartoon Gifs

GIFs that were illustrated specifically to be turned into a GIF comes under this category. These are mostly used to explain something in simple visual form rather than typing all the stuff. Very attractive animation and bright colors are used here to make them seamless.

Gif Art

You might have not noticed but Gifs can be used very efficiently to showcase art. Many digital artists use the .gif format to create cool GIFs of their own to present their art. On the Gif website like Giphy, you can find thousands of artistic Gifs.

Optical illusion GIFs

These kinds of Gifs create an illusion to the human eyes and are very attractive. You can use them while the conversation with your friends for a fun purpose.

Branded Gifs

You might have noticed, nowadays almost all the brands use cool Gifs to promote their products online. Out of all, the apparel brands have made use of this feature in a very wide spectrum to promote their sales.

Cinemagraphs

These are very special kinds of animated images. These are normal moving images that are continuously looped and make us feel like a real live image. Kevin Burg and Jamie Beck in 2011 created the first cinematograph Gif.

03Different Ways to Use Cool Gifs in Marketing

Gifs could be a fun way of using interesting and cool animations in your marketing. There are thousands of Gifs available on websites like Giphy from where you can choose the suitable Gif. You can also create a dedicated brand Gifs for your particular use. Just keep some of the important things in mind while selecting Gifs for your products and brand.

It must deliver an appropriate message from your brand and product.

It must be under legal circumference. Do not try to use copyrighted Gifs or celebrity faces Gifs without obtaining due permission.

It must match your branding style on other platforms.

Must be visually understandable and appealing.

04How to Use Cool Gifs as Part of Your Marketing

As you already know that apart from being a source of fun during social media conversations, Gifs could also be used in marketing. You can use very cool Gifs to promote your product and boost up your sales. Following are some creative ideas in which you can use Gifs to market your products.

You can arrange a contest asking the participants to create a Gif based on your product.

You can create cool Gifs related to your products and circulate them over different social media platforms, information on social media receives very quick attention.

Cinemagraphs could be a great option when you want to showcase details about your product in an innovative form. This kind of Gifs could be very useful in fashion-related marketing.

Create your brand Gifs and add cool emojis to them. Emojis in a Gif make it more attractive.

You can use Gif for the “thank you” purpose. You can send a Gif “thank you” Gif when someone shares something about your product on social media.

Infographics and Virtual representation are an important part of marketing today. You can use Gif to design creative infographics.

The logo of your brand is like soul to product. Using Gifs you can design a catchy and attractive logo that helps in boosting the marketing of your product.

Part 2 10 Amazing Examples of Animated Gifs in Email Marketing Templates

Gif has become a cool and easy way of expressing your feelings so now you don’t need to type all those long boring messages. Nowadays, email marketers are using a wide range of Gifs to market their products to customers. These Gifs attract the interest of viewers and lead to an increase in sales. You too can use animated GIFs to display your products and services in action. Here you will see 10 amazing examples of marketing gif templates.

01ShoeMint

ShoeMint, a colored socks company has used very catchy Gif to market their socks. ShoeMint goes by email marketing template – “C’mon, Get Happy!” as their tag line and when you look at the Gif of colorful socks you will have a smile on your face.

shoemint

02Modcloth

Modcloth markets the dresses which can be combined and paired with different trendy and stylish outfits. Their email marketing template attracts viewers’ attention when they see the same dress paired with different other dresses in an animated form.

modcloth

03Bed Bath & Beyond

This brand markets a unique Ziploc Space Bag which can be folded and rolled up. The tag line of the email template is “dorm space savers that easily roll up and out to make room for more” and their animated Gifs very well explains the purpose and advantages of these bags.

bed bath beyond

04Bonobos

To promote their tearaway trousers, Bonobos uses a Gif in which the man removes his pants by just tearing them away. This email marketing template attracts viewers’ attention exactly in the way the company desires.

bonobos

05Jack Spade

If you are a branded garment lover then you might have received email marketing templates from Jack Spade in the form of Gifs. This brand uses Gif at a wide range to promote its products online.

jack spade

06Mr. Porter

Mr. Porter, a brand which is known for its warm and cozy comfort wears. This email marketing template shows a man sitting in a very comfortable position near the fire. This Gif puts the urge for the same comfort level in the viewer’s mind.

mr porter

07Anthropologie

Anthropologie makes use of octopus made out of paper and flapping its tentacles around in a joyous and happy manner. This catchy Gif abates the viewer to go for the product marketed by the email.

anthropologie

08West Elm

The modern furniture and home decoration company West Elm showcases various lamps in Gif form in their email newsletter. This Gif creates an urge in the viewer’s mind about their need for the home decoration.

west elm

09Chanel

The Watch making company Chanel showcases their triple row watches using wonderful animated Gif.

chanel

10 Singer 22

This company uses a party-type email marketing template to attract customers who’ve just reached the next level of their rewards program.

singer 22

Part 3 5 GIF Makers That Lets You Create Unique Custom Animations

Now you might want to know which the best and easiest Gif maker to design unique custom animation is. If you search on Google for an online Gif maker, then your search result will be filled with hundreds of such Gifs makers. But here we have shortlisted the 5 best and easy-to-use Gif makers using which you can create unique custom animation as per your requirements.

01**Wondershare Filmora Video Editor **

To feature at the top of our list is Filmora. Filmora is one of the best video editing tools to turn videos into GIF images. This app uses fabulous text and animation effects to turn your video and images into catchy Gifs. This tool works very smoothly with various OS like Windows 7/Windows 8.1/Windows 10/Windows 11 ( 64 bit OS).

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

The best thing about this gif template maker is that you don’t need any technical expertise to use it. You can create gif from all popular video formats like .wmv, .mp4, .mkv, .evo, .dat, .wav, .mpeg and .avi etc. as per your requirements.

02Imgflip

Next on our list is Imgflip, apart from being an efficient Gif creator the main highlight of this tool is that you can create animated GIFs from your pictures or even a Facebook or YouTube video URL. You can also use webcam video directly and rearrange the image to create Gifs.

imgflip

03GIFMaker.me

Another great gif template maker isGIFMaker.me. This tool enables the generation of quick and attractive Gifs in a matter of a few minutes. No matter you use Mac, Windows, or Linux, this tool will effortlessly create GIFs from images and videos.

gifmaker.me

04Gifs.com

Next on our list of best gif template makers is Gifs.com. The website claims to be “the fastest way to make and edit Gifs and short videos”. Gifs.com allows you to access a free and easy-to-use media editor which makes it the fastest GIF creator.

gifs.com

05Imgur

Last but not least to feature in our list of Imgur. Imgur is both a Gif gallery as well as a creator. This tool offers various functions to edit the GIFs you create with features like crop, rotate, resize, etc.

imgur

Ending Thoughts

So guys, now it’s time to end the article. After reading this article you might have understood the meaning of Gifs. Gifs could be a fun way to interact on social media and also they could be an important tool in the marketing of your products.

You can learn to design email templates from the examples provided in the articles. This will help you to boost the marketing of your products online.

If you want to create Gifs as per your requirements then you can go for any of the five Gif makers suggested in the article but we suggest to go with Filmora first as it is the best and easiest of all the mentioned Gifs makers.

Try It Free Try It Free

Gifs today have become an indispensable part of our social media conversations. Be it Whatsapp, Facebook, Instagram, or any other online messaging platform, no conversations are complete without using Gifs. These animated images can express the whole emotion during a conversation which cannot be expressed by a text message.

You all might have used or been using Gifs but most people never try to know and learn the different ways you can use Gifs. Gifs could be used in marketing and business to boost the attractiveness of your products.

So in this article we bring you all about Gifs, all your questions like What Are Gifs?, What are Different Kinds of Gifs?, How to Use Cool Gifs as Part of Your Marketing?, How to create animated custom Gifs? Which is the best gif template maker? And many more will be cleared after reading the whole article.

In this article

01 [What Is Animated GIF](#Part 1)

02 [10 Amazing Examples of Animated Gifs in Email Marketing Templates](#Part 2)

03 [5 GIF Makers That Lets You Create Unique Custom Animations](#Part 3)

Part 1 What Is Animated GIF

01What Are Gifs?

To begin with, we will start by understanding what is a Gif. Gif stands for Graphics Interface Format and the kind of animation you use today has had a presence on the internet for more than 30 years as of now. A Gif named “flying airplane” was first created by Steve Wilhite and his team of developers in 1987 while working for Compuserve. At the time of their inception, Gifs were small-sized normal moving images placed on any kind of background.

The early Gifs came into use with the increase in popularity of social sharing websites like Geocities, Myspace, and later Imgur and Tumblr. Today we are using the most advanced versions of Gifs, these can be downloaded or embedded on your website, we can use them on almost every messaging platform and creating Gifs today has become a child’s play.

02Different Kinds of Gifs

Now the question comes about what are different types of Gifs. After their creation, Gifs are now used for various purposes and hence then began a custom to define them according to their use.

Reaction GIFs

These are the most widely used Gifs in social media and messaging platforms. You might have used them to comment to express your feelings. These help to convey your message by animation and you don’t need to type all the stuff. reaction GIFs are bits and pieces of videos or movies looped into a GIF. Almost all the emotions and feelings like applause, happiness, sadness, etc can be expressed by them.

Illustration and Cartoon Gifs

GIFs that were illustrated specifically to be turned into a GIF comes under this category. These are mostly used to explain something in simple visual form rather than typing all the stuff. Very attractive animation and bright colors are used here to make them seamless.

Gif Art

You might have not noticed but Gifs can be used very efficiently to showcase art. Many digital artists use the .gif format to create cool GIFs of their own to present their art. On the Gif website like Giphy, you can find thousands of artistic Gifs.

Optical illusion GIFs

These kinds of Gifs create an illusion to the human eyes and are very attractive. You can use them while the conversation with your friends for a fun purpose.

Branded Gifs

You might have noticed, nowadays almost all the brands use cool Gifs to promote their products online. Out of all, the apparel brands have made use of this feature in a very wide spectrum to promote their sales.

Cinemagraphs

These are very special kinds of animated images. These are normal moving images that are continuously looped and make us feel like a real live image. Kevin Burg and Jamie Beck in 2011 created the first cinematograph Gif.

03Different Ways to Use Cool Gifs in Marketing

Gifs could be a fun way of using interesting and cool animations in your marketing. There are thousands of Gifs available on websites like Giphy from where you can choose the suitable Gif. You can also create a dedicated brand Gifs for your particular use. Just keep some of the important things in mind while selecting Gifs for your products and brand.

It must deliver an appropriate message from your brand and product.

It must be under legal circumference. Do not try to use copyrighted Gifs or celebrity faces Gifs without obtaining due permission.

It must match your branding style on other platforms.

Must be visually understandable and appealing.

04How to Use Cool Gifs as Part of Your Marketing

As you already know that apart from being a source of fun during social media conversations, Gifs could also be used in marketing. You can use very cool Gifs to promote your product and boost up your sales. Following are some creative ideas in which you can use Gifs to market your products.

You can arrange a contest asking the participants to create a Gif based on your product.

You can create cool Gifs related to your products and circulate them over different social media platforms, information on social media receives very quick attention.

Cinemagraphs could be a great option when you want to showcase details about your product in an innovative form. This kind of Gifs could be very useful in fashion-related marketing.

Create your brand Gifs and add cool emojis to them. Emojis in a Gif make it more attractive.

You can use Gif for the “thank you” purpose. You can send a Gif “thank you” Gif when someone shares something about your product on social media.

Infographics and Virtual representation are an important part of marketing today. You can use Gif to design creative infographics.

The logo of your brand is like soul to product. Using Gifs you can design a catchy and attractive logo that helps in boosting the marketing of your product.

Part 2 10 Amazing Examples of Animated Gifs in Email Marketing Templates

Gif has become a cool and easy way of expressing your feelings so now you don’t need to type all those long boring messages. Nowadays, email marketers are using a wide range of Gifs to market their products to customers. These Gifs attract the interest of viewers and lead to an increase in sales. You too can use animated GIFs to display your products and services in action. Here you will see 10 amazing examples of marketing gif templates.

01ShoeMint

ShoeMint, a colored socks company has used very catchy Gif to market their socks. ShoeMint goes by email marketing template – “C’mon, Get Happy!” as their tag line and when you look at the Gif of colorful socks you will have a smile on your face.

shoemint

02Modcloth

Modcloth markets the dresses which can be combined and paired with different trendy and stylish outfits. Their email marketing template attracts viewers’ attention when they see the same dress paired with different other dresses in an animated form.

modcloth

03Bed Bath & Beyond

This brand markets a unique Ziploc Space Bag which can be folded and rolled up. The tag line of the email template is “dorm space savers that easily roll up and out to make room for more” and their animated Gifs very well explains the purpose and advantages of these bags.

bed bath beyond

04Bonobos

To promote their tearaway trousers, Bonobos uses a Gif in which the man removes his pants by just tearing them away. This email marketing template attracts viewers’ attention exactly in the way the company desires.

bonobos

05Jack Spade

If you are a branded garment lover then you might have received email marketing templates from Jack Spade in the form of Gifs. This brand uses Gif at a wide range to promote its products online.

jack spade

06Mr. Porter

Mr. Porter, a brand which is known for its warm and cozy comfort wears. This email marketing template shows a man sitting in a very comfortable position near the fire. This Gif puts the urge for the same comfort level in the viewer’s mind.

mr porter

07Anthropologie

Anthropologie makes use of octopus made out of paper and flapping its tentacles around in a joyous and happy manner. This catchy Gif abates the viewer to go for the product marketed by the email.

anthropologie

08West Elm

The modern furniture and home decoration company West Elm showcases various lamps in Gif form in their email newsletter. This Gif creates an urge in the viewer’s mind about their need for the home decoration.

west elm

09Chanel

The Watch making company Chanel showcases their triple row watches using wonderful animated Gif.

chanel

10 Singer 22

This company uses a party-type email marketing template to attract customers who’ve just reached the next level of their rewards program.

singer 22

Part 3 5 GIF Makers That Lets You Create Unique Custom Animations

Now you might want to know which the best and easiest Gif maker to design unique custom animation is. If you search on Google for an online Gif maker, then your search result will be filled with hundreds of such Gifs makers. But here we have shortlisted the 5 best and easy-to-use Gif makers using which you can create unique custom animation as per your requirements.

01**Wondershare Filmora Video Editor **

To feature at the top of our list is Filmora. Filmora is one of the best video editing tools to turn videos into GIF images. This app uses fabulous text and animation effects to turn your video and images into catchy Gifs. This tool works very smoothly with various OS like Windows 7/Windows 8.1/Windows 10/Windows 11 ( 64 bit OS).

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

The best thing about this gif template maker is that you don’t need any technical expertise to use it. You can create gif from all popular video formats like .wmv, .mp4, .mkv, .evo, .dat, .wav, .mpeg and .avi etc. as per your requirements.

02Imgflip

Next on our list is Imgflip, apart from being an efficient Gif creator the main highlight of this tool is that you can create animated GIFs from your pictures or even a Facebook or YouTube video URL. You can also use webcam video directly and rearrange the image to create Gifs.

imgflip

03GIFMaker.me

Another great gif template maker isGIFMaker.me. This tool enables the generation of quick and attractive Gifs in a matter of a few minutes. No matter you use Mac, Windows, or Linux, this tool will effortlessly create GIFs from images and videos.

gifmaker.me

04Gifs.com

Next on our list of best gif template makers is Gifs.com. The website claims to be “the fastest way to make and edit Gifs and short videos”. Gifs.com allows you to access a free and easy-to-use media editor which makes it the fastest GIF creator.

gifs.com

05Imgur

Last but not least to feature in our list of Imgur. Imgur is both a Gif gallery as well as a creator. This tool offers various functions to edit the GIFs you create with features like crop, rotate, resize, etc.

imgur

Ending Thoughts

So guys, now it’s time to end the article. After reading this article you might have understood the meaning of Gifs. Gifs could be a fun way to interact on social media and also they could be an important tool in the marketing of your products.

You can learn to design email templates from the examples provided in the articles. This will help you to boost the marketing of your products online.

If you want to create Gifs as per your requirements then you can go for any of the five Gif makers suggested in the article but we suggest to go with Filmora first as it is the best and easiest of all the mentioned Gifs makers.

Try It Free Try It Free

Gifs today have become an indispensable part of our social media conversations. Be it Whatsapp, Facebook, Instagram, or any other online messaging platform, no conversations are complete without using Gifs. These animated images can express the whole emotion during a conversation which cannot be expressed by a text message.

You all might have used or been using Gifs but most people never try to know and learn the different ways you can use Gifs. Gifs could be used in marketing and business to boost the attractiveness of your products.

So in this article we bring you all about Gifs, all your questions like What Are Gifs?, What are Different Kinds of Gifs?, How to Use Cool Gifs as Part of Your Marketing?, How to create animated custom Gifs? Which is the best gif template maker? And many more will be cleared after reading the whole article.

In this article

01 [What Is Animated GIF](#Part 1)

02 [10 Amazing Examples of Animated Gifs in Email Marketing Templates](#Part 2)

03 [5 GIF Makers That Lets You Create Unique Custom Animations](#Part 3)

Part 1 What Is Animated GIF

01What Are Gifs?

To begin with, we will start by understanding what is a Gif. Gif stands for Graphics Interface Format and the kind of animation you use today has had a presence on the internet for more than 30 years as of now. A Gif named “flying airplane” was first created by Steve Wilhite and his team of developers in 1987 while working for Compuserve. At the time of their inception, Gifs were small-sized normal moving images placed on any kind of background.

The early Gifs came into use with the increase in popularity of social sharing websites like Geocities, Myspace, and later Imgur and Tumblr. Today we are using the most advanced versions of Gifs, these can be downloaded or embedded on your website, we can use them on almost every messaging platform and creating Gifs today has become a child’s play.

02Different Kinds of Gifs

Now the question comes about what are different types of Gifs. After their creation, Gifs are now used for various purposes and hence then began a custom to define them according to their use.

Reaction GIFs

These are the most widely used Gifs in social media and messaging platforms. You might have used them to comment to express your feelings. These help to convey your message by animation and you don’t need to type all the stuff. reaction GIFs are bits and pieces of videos or movies looped into a GIF. Almost all the emotions and feelings like applause, happiness, sadness, etc can be expressed by them.

Illustration and Cartoon Gifs

GIFs that were illustrated specifically to be turned into a GIF comes under this category. These are mostly used to explain something in simple visual form rather than typing all the stuff. Very attractive animation and bright colors are used here to make them seamless.

Gif Art

You might have not noticed but Gifs can be used very efficiently to showcase art. Many digital artists use the .gif format to create cool GIFs of their own to present their art. On the Gif website like Giphy, you can find thousands of artistic Gifs.

Optical illusion GIFs

These kinds of Gifs create an illusion to the human eyes and are very attractive. You can use them while the conversation with your friends for a fun purpose.

Branded Gifs

You might have noticed, nowadays almost all the brands use cool Gifs to promote their products online. Out of all, the apparel brands have made use of this feature in a very wide spectrum to promote their sales.

Cinemagraphs

These are very special kinds of animated images. These are normal moving images that are continuously looped and make us feel like a real live image. Kevin Burg and Jamie Beck in 2011 created the first cinematograph Gif.

03Different Ways to Use Cool Gifs in Marketing

Gifs could be a fun way of using interesting and cool animations in your marketing. There are thousands of Gifs available on websites like Giphy from where you can choose the suitable Gif. You can also create a dedicated brand Gifs for your particular use. Just keep some of the important things in mind while selecting Gifs for your products and brand.

It must deliver an appropriate message from your brand and product.

It must be under legal circumference. Do not try to use copyrighted Gifs or celebrity faces Gifs without obtaining due permission.

It must match your branding style on other platforms.

Must be visually understandable and appealing.

04How to Use Cool Gifs as Part of Your Marketing

As you already know that apart from being a source of fun during social media conversations, Gifs could also be used in marketing. You can use very cool Gifs to promote your product and boost up your sales. Following are some creative ideas in which you can use Gifs to market your products.

You can arrange a contest asking the participants to create a Gif based on your product.

You can create cool Gifs related to your products and circulate them over different social media platforms, information on social media receives very quick attention.

Cinemagraphs could be a great option when you want to showcase details about your product in an innovative form. This kind of Gifs could be very useful in fashion-related marketing.

Create your brand Gifs and add cool emojis to them. Emojis in a Gif make it more attractive.

You can use Gif for the “thank you” purpose. You can send a Gif “thank you” Gif when someone shares something about your product on social media.

Infographics and Virtual representation are an important part of marketing today. You can use Gif to design creative infographics.

The logo of your brand is like soul to product. Using Gifs you can design a catchy and attractive logo that helps in boosting the marketing of your product.

Part 2 10 Amazing Examples of Animated Gifs in Email Marketing Templates

Gif has become a cool and easy way of expressing your feelings so now you don’t need to type all those long boring messages. Nowadays, email marketers are using a wide range of Gifs to market their products to customers. These Gifs attract the interest of viewers and lead to an increase in sales. You too can use animated GIFs to display your products and services in action. Here you will see 10 amazing examples of marketing gif templates.

01ShoeMint

ShoeMint, a colored socks company has used very catchy Gif to market their socks. ShoeMint goes by email marketing template – “C’mon, Get Happy!” as their tag line and when you look at the Gif of colorful socks you will have a smile on your face.

shoemint

02Modcloth

Modcloth markets the dresses which can be combined and paired with different trendy and stylish outfits. Their email marketing template attracts viewers’ attention when they see the same dress paired with different other dresses in an animated form.

modcloth

03Bed Bath & Beyond

This brand markets a unique Ziploc Space Bag which can be folded and rolled up. The tag line of the email template is “dorm space savers that easily roll up and out to make room for more” and their animated Gifs very well explains the purpose and advantages of these bags.

bed bath beyond

04Bonobos

To promote their tearaway trousers, Bonobos uses a Gif in which the man removes his pants by just tearing them away. This email marketing template attracts viewers’ attention exactly in the way the company desires.

bonobos

05Jack Spade

If you are a branded garment lover then you might have received email marketing templates from Jack Spade in the form of Gifs. This brand uses Gif at a wide range to promote its products online.

jack spade

06Mr. Porter

Mr. Porter, a brand which is known for its warm and cozy comfort wears. This email marketing template shows a man sitting in a very comfortable position near the fire. This Gif puts the urge for the same comfort level in the viewer’s mind.

mr porter

07Anthropologie

Anthropologie makes use of octopus made out of paper and flapping its tentacles around in a joyous and happy manner. This catchy Gif abates the viewer to go for the product marketed by the email.

anthropologie

08West Elm

The modern furniture and home decoration company West Elm showcases various lamps in Gif form in their email newsletter. This Gif creates an urge in the viewer’s mind about their need for the home decoration.

west elm

09Chanel

The Watch making company Chanel showcases their triple row watches using wonderful animated Gif.

chanel

10 Singer 22

This company uses a party-type email marketing template to attract customers who’ve just reached the next level of their rewards program.

singer 22

Part 3 5 GIF Makers That Lets You Create Unique Custom Animations

Now you might want to know which the best and easiest Gif maker to design unique custom animation is. If you search on Google for an online Gif maker, then your search result will be filled with hundreds of such Gifs makers. But here we have shortlisted the 5 best and easy-to-use Gif makers using which you can create unique custom animation as per your requirements.

01**Wondershare Filmora Video Editor **

To feature at the top of our list is Filmora. Filmora is one of the best video editing tools to turn videos into GIF images. This app uses fabulous text and animation effects to turn your video and images into catchy Gifs. This tool works very smoothly with various OS like Windows 7/Windows 8.1/Windows 10/Windows 11 ( 64 bit OS).

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

The best thing about this gif template maker is that you don’t need any technical expertise to use it. You can create gif from all popular video formats like .wmv, .mp4, .mkv, .evo, .dat, .wav, .mpeg and .avi etc. as per your requirements.

02Imgflip

Next on our list is Imgflip, apart from being an efficient Gif creator the main highlight of this tool is that you can create animated GIFs from your pictures or even a Facebook or YouTube video URL. You can also use webcam video directly and rearrange the image to create Gifs.

imgflip

03GIFMaker.me

Another great gif template maker isGIFMaker.me. This tool enables the generation of quick and attractive Gifs in a matter of a few minutes. No matter you use Mac, Windows, or Linux, this tool will effortlessly create GIFs from images and videos.

gifmaker.me

04Gifs.com

Next on our list of best gif template makers is Gifs.com. The website claims to be “the fastest way to make and edit Gifs and short videos”. Gifs.com allows you to access a free and easy-to-use media editor which makes it the fastest GIF creator.

gifs.com

05Imgur

Last but not least to feature in our list of Imgur. Imgur is both a Gif gallery as well as a creator. This tool offers various functions to edit the GIFs you create with features like crop, rotate, resize, etc.

imgur

Ending Thoughts

So guys, now it’s time to end the article. After reading this article you might have understood the meaning of Gifs. Gifs could be a fun way to interact on social media and also they could be an important tool in the marketing of your products.

You can learn to design email templates from the examples provided in the articles. This will help you to boost the marketing of your products online.

If you want to create Gifs as per your requirements then you can go for any of the five Gif makers suggested in the article but we suggest to go with Filmora first as it is the best and easiest of all the mentioned Gifs makers.

How to Shoot Cinematic Footage From a Smartphone

Creating cinematic videos is easy if you have expensive equipment like a film set with high-quality cameras. But many of us can’t afford this, so read this article to get an alternative.

You can use smartphones to record cinematic shots if you don’t have expensive lenses. You’ll learn about filming and editing those shots into Wondershare Filmora to get professional results in the below lines.

But before we get into the filming process, having a general idea about the topic can help a lot. So first, let’s understand what cinematic videos are!

Part 1. What Is a Cinematic Video?

The world of cinema has developed and has high recording quality. A cinematic video is a video that is recorded to look more like a movie. These shots excel in all aspects of a video, such as Color, aspect ratio, and lighting techniques.

Most of the cinematic footage required unique cameras, i.e., IMAX cameras for movies. But these cameras are really costly and only suitable for large-scale production.

With the understanding of cinematic videos, you can now use alternative ways to record a cinematic video without an expensive camera. You can also record a cinematic video using only a smartphone with a few requirements.

Scroll below to learn more about what you need to record a cinematic video!

Part 2. Requirements to Record a Cinematic Video

To record a professional video with cinematic effects, you must have the following equipment in your studio:

1. A Gimbal Stabilizer

When you are recording footage from your smartphone, a significant issue that can disturb your video quality is the shaking of your phone. You may have to record while walking, or it could even be a static shot.

If the phone is held in your hands without support, you will end up with shaky footage. This will eventually ruin your video.

A gimbal stabilizer allows you to stabilize your footage with a handheld stand. Many gimbal stabilizers are available in the market, but for reference, we would be looking at the Q3 Gimbal from Zhiyun.

zhiyun q3 gimbal stabilizer

You can also connect the Gimbal from its app. Scroll below to learn more about the app!

Zhiyun Cami App

Zhiyun Q3 stabilizer also connects with the Zhiyun cami app. This app will allow users to access the filming features more intuitively and comprehensively. You can connect your Gimbal with the app via Bluetooth.

zhiyun cami app

Zhiyun Stabilizer Shooting Modes

There are many modes on different Gimbals, but the Locking and the POV mode are the most useful, which are illustrated as shown below:

  • The Locking mode: This mode allows you to lock all three motors of the Gimbal and allows your phone to remain fixed at a certain angle. Due to this, you can shoot your footage from multiple positions while keeping the camera fixed at one angle.
  • The POV mode will allow you to unlock all the axes. This mode will also adjust in all three axes when moving around. This feature gives you more freedom of movement.

the different modes of zhiyun q3 stabilizer

Extra Features of Zhiyun Q3 Stabilizer

When you are shooting a video using the Gimbal stabilizer, you come across a point where you want extra light. Thus, the Q3 stabilizer comes with a built-in flashlight.

This flashlight will not only light up those small corners of a dark room but also make a huge difference. If you are recording to focus on an object, such as a product, this flashlight will greatly help you.

zhiyun q3 gimbal flashlight

You can also turn the flashlight towards yourself if you are recording a Vlog or taking a selfie. The light’s temperature is 4300K, giving a relatively warm light on the subject.

spectrum of light indicating 4300k

2. A Good Smartphone

Most smartphones these days are equipped with cameras with varying powers of recording. Some smartphone cameras focus on Mega Pixels, while others focus on the capture sensor. You need a smartphone camera that balances out all these qualities to record cinematic footage.

The recently released iPhone 14 pro camera is an excellent example of a good quality camera you can use to record cinematic videos.

smartphone attached to gimbal

3. Video Editing Software

There is no better software in the video editing field than the infamous Wondershare Filmora. It allows you to edit high-quality videos with creative features.

Wondershare Filmora allows access to the range of effects and filters you can apply to your videos to give them a more cinematic look. It also allows you to access the vast library of audio to utilize in your videos. Moreover, its engaging UI allows beginners to access to features of Wondershare Filmora easily.

wondershare filmora website

Now that we have learned about the requirements for recording a cinematic video. Let’s look at the different cinematic movements you can use to record from your Smartphone.

Part 3. Top 3 Cinematic Movements to Record From a Smartphone

You may have watched many movies or TV shows, but the general audience usually ignores the effort put into a shot. Only an experienced videographer can detect the difference between a great cinematic shot and a poor one.

Of the great cinematic shots, some are described in this article. These shots can easily record by using a smartphone. The cinematic movements explained below are the best choice. Here we will look at the three camera movements you can record on your smartphone.

  • The Reveal Movement.
  • The 180° Presentation Movement.
  • The Following Movement.

First, let’s take a look at the Reveal movement.

1. The Reveal Movement

This is the most popular movement used in cinematic shooting from your smartphone. With a Gimbal, the Reveal movement is one of the easiest shots to master. But for this, you will need to learn it first.

The Reveal Movement is a shot taken with an object as a perspective. The shot starts from a static object in the foreground. It could be focused at first, but as the camera moves, the focus will be diverted to reveal our target object. This is known as the Reveal Movement.

To shoot the reveal movement, follow the steps mentioned as shown:

  • First, ensure your phone is connected properly to the Gimbal.
  • Align your Smartphone camera behind the static object.
  • Guide the target individual to be ready as you move the camera to reveal them.
  • Slowly move the camera, focusing on the static object to change its focus on your main object.

the reveal movement

Note: Make sure to practice and experiment a lot with the steps. Try to be more creative and innovative. With every video you shoot, you gain experience with the errors.

Another thing to remember is that when you are shooting a Reveal movement using the Gimbal, it is best to put it in Locking mode. This mode works the best as it allows the camera to stay fixed in one frame making your footage seem balanced and of quality.

gimbal fixed in locking mode

2. The 180° Presentation Movement

The next movement we will be looking at will be the 180° presentation movement. The 180° presentation will move in a half-circle fashion. It will move from one side of the subject to the other side. This will allow you to cover the overall subject’s view.

Apart from that, it will allow you to capture the background with much clarity and detail to maintain a general sense of the ambiance. Making a 180° presentation shot is fairly easy to do so. With its multiple uses, you can use this method in any scenario.

As we will move from one side to the other in a circular manner, we need to fix the frame of our video to move along. Using the POV mode of the Zhiyun Gimbal stabilizer will be the best option in this sense.

gimbal fixed in pov mode

Setting the Gimbal in POV mode will allow you to shoot the video from more than one angle while keeping the video balanced. Follow the steps mentioned to shoot a 180° presentation video:

  • First, start recording from one side of the subject while keeping the Gimbal in the POV mode.
  • Slowly start moving in front of the subject in an arch.
  • When you face the subject, do not stop and keep moving to complete the arch.
  • When you reach the end of the arch, close the video.

the 180° presentation movement

By following the steps mentioned, you can create the 180° presentation movement using a smartphone. Now, move forward to learn about “The Following movement.”

3. The Following Movement

You can use “The following movement” when recording a scene in which the object moves in random directions. Or when there is a high degree of movement of your object in the video, and you want to fix the focus of your footage to that object.

The Following movement is not technically a movement, but a setting that will allow you to record the footage while keeping the object and the video frame focused. In this type of footage, we will use the Zhiyun Cami app to focus on our target object.

drawing a square to focus the subject

To focus on our subject in the video by Cami app, follow the steps mentioned below:

  • When recording the video, make sure to put the Gimbal on a tripod stand.
  • After that, open the Cami app and draw a square over the object you want to keep in focus.
  • Now, the camera will shift its angle to its perspective wherever the object goes.

the following movement

This is how you will create the following movement.

Part 4. Edit the Clips with Wondershare Filmora

Now that we have recorded our footage, it is time to arrange it and apply the finishing touches. We are going to use Wondershare Filmora for editing the recorded footage.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Follow the steps mentioned below to edit on Wondershare Filmora!

Step1 Download Wondershare Filmora

To download Wondershare Filmora, follow the steps outlined below:

  • First, download the Wondershare Filmora.
  • When the download is finished, click on the setup.
  • The Wondershare Filmora installer will begin to load.
  • Then you will have installed Wondershare Filmora on your PC or Mac.

If you want to purchase the premium plan’s features, check out the Wondershare Filmora Premium plans.

Step2 Add clips to the timeline

After downloading the Wondershare Filmora app, we must create a workplace. To do so, follow the steps mentioned:

  • First of all, click on the import icon in the upper left corner of the home interface of Wondershare Filmora. This will open up your PC library.
  • Then Import your footage in the import window.
  • Click and drag to drop the footage in the Timeline.

importing clips to the timeline

Step3 Trim the Video Clips

After you have added the clips to the timeline, you may have some extra footage you don’t want. Go through the clips you added and trim them according to your wish.

Step4 Add The Effects

After you have trimmed the clips now, you will have to add the finishing touches. To perform this, follow the below instructions:

  • Go to the effects icon on the upper bar above the import window.
  • Here, you can see the range of effects Wondershare Filmora Provides. Select the one you want for your video.
  • You can also search for effects from the search bar.
  • Once you have found the effect you want, download it if not been downloaded before.
  • Click and drag it to drop below your clips to add the effect.
  • Double-click on the effect that you added to adjust its settings.
  • Here, you can adjust the opacity to your liking.

adding effects

Now that we have added the Effects, it is time to add the Overlays!

Step5 Add Overlays

You can also add overlays on your videos to make them pop up even more. You can add Overlays by the following steps:

  • In the effects icon on the bar above the import window, you can see the multiple effects of Wondershare Filmora.
  • In the left column, you can also see the Filters and Overlays.
  • Go to the Overlay
  • Select the Overlay that you want.
  • Then click and drag it above your video.
  • You can also add a border to your video by searching “Border” in the search bar and dragging it below your clips.

adding overlays

Step6 Add Some Music

To finish off your editing, you can also add audio music from the Wondershare Filmora Audio library:

  • Before adding the audio music, make sure to lower the volume of your video clips.
  • You can do so by dragging below the audio tab on your video clips in the timeline.
  • Go to the Audio icon on the bar above the import window.
  • Here, you can see the multiple audio available.
  • Browse through the library till you find suitable audio.
  • Download it and drag it below on the timeline.

adding audio to the clips

Now play the Video from the beginning to see the final looks.

final results of cinematic shots

Congratulations! You have now successfully created a cinematic video using Wondershare Filmora.

Conclusion

Using expensive equipment to record a cinematic video can be a reliable step. But it is not in everyone’s budget. You can also use a smartphone to record a cinematic video by the steps mentioned above and give it a professional look by editing on Wondershare Filmora.

Although it might seem strange initially, but the time is close when everyone will create cinematic videos from their smartphones.

Another thing to remember is that when you are shooting a Reveal movement using the Gimbal, it is best to put it in Locking mode. This mode works the best as it allows the camera to stay fixed in one frame making your footage seem balanced and of quality.

gimbal fixed in locking mode

2. The 180° Presentation Movement

The next movement we will be looking at will be the 180° presentation movement. The 180° presentation will move in a half-circle fashion. It will move from one side of the subject to the other side. This will allow you to cover the overall subject’s view.

Apart from that, it will allow you to capture the background with much clarity and detail to maintain a general sense of the ambiance. Making a 180° presentation shot is fairly easy to do so. With its multiple uses, you can use this method in any scenario.

As we will move from one side to the other in a circular manner, we need to fix the frame of our video to move along. Using the POV mode of the Zhiyun Gimbal stabilizer will be the best option in this sense.

gimbal fixed in pov mode

Setting the Gimbal in POV mode will allow you to shoot the video from more than one angle while keeping the video balanced. Follow the steps mentioned to shoot a 180° presentation video:

  • First, start recording from one side of the subject while keeping the Gimbal in the POV mode.
  • Slowly start moving in front of the subject in an arch.
  • When you face the subject, do not stop and keep moving to complete the arch.
  • When you reach the end of the arch, close the video.

the 180° presentation movement

By following the steps mentioned, you can create the 180° presentation movement using a smartphone. Now, move forward to learn about “The Following movement.”

3. The Following Movement

You can use “The following movement” when recording a scene in which the object moves in random directions. Or when there is a high degree of movement of your object in the video, and you want to fix the focus of your footage to that object.

The Following movement is not technically a movement, but a setting that will allow you to record the footage while keeping the object and the video frame focused. In this type of footage, we will use the Zhiyun Cami app to focus on our target object.

drawing a square to focus the subject

To focus on our subject in the video by Cami app, follow the steps mentioned below:

  • When recording the video, make sure to put the Gimbal on a tripod stand.
  • After that, open the Cami app and draw a square over the object you want to keep in focus.
  • Now, the camera will shift its angle to its perspective wherever the object goes.

the following movement

This is how you will create the following movement.

Part 4. Edit the Clips with Wondershare Filmora

Now that we have recorded our footage, it is time to arrange it and apply the finishing touches. We are going to use Wondershare Filmora for editing the recorded footage.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Follow the steps mentioned below to edit on Wondershare Filmora!

Step1 Download Wondershare Filmora

To download Wondershare Filmora, follow the steps outlined below:

  • First, download the Wondershare Filmora.
  • When the download is finished, click on the setup.
  • The Wondershare Filmora installer will begin to load.
  • Then you will have installed Wondershare Filmora on your PC or Mac.

If you want to purchase the premium plan’s features, check out the Wondershare Filmora Premium plans.

Step2 Add clips to the timeline

After downloading the Wondershare Filmora app, we must create a workplace. To do so, follow the steps mentioned:

  • First of all, click on the import icon in the upper left corner of the home interface of Wondershare Filmora. This will open up your PC library.
  • Then Import your footage in the import window.
  • Click and drag to drop the footage in the Timeline.

importing clips to the timeline

Step3 Trim the Video Clips

After you have added the clips to the timeline, you may have some extra footage you don’t want. Go through the clips you added and trim them according to your wish.

Step4 Add The Effects

After you have trimmed the clips now, you will have to add the finishing touches. To perform this, follow the below instructions:

  • Go to the effects icon on the upper bar above the import window.
  • Here, you can see the range of effects Wondershare Filmora Provides. Select the one you want for your video.
  • You can also search for effects from the search bar.
  • Once you have found the effect you want, download it if not been downloaded before.
  • Click and drag it to drop below your clips to add the effect.
  • Double-click on the effect that you added to adjust its settings.
  • Here, you can adjust the opacity to your liking.

adding effects

Now that we have added the Effects, it is time to add the Overlays!

Step5 Add Overlays

You can also add overlays on your videos to make them pop up even more. You can add Overlays by the following steps:

  • In the effects icon on the bar above the import window, you can see the multiple effects of Wondershare Filmora.
  • In the left column, you can also see the Filters and Overlays.
  • Go to the Overlay
  • Select the Overlay that you want.
  • Then click and drag it above your video.
  • You can also add a border to your video by searching “Border” in the search bar and dragging it below your clips.

adding overlays

Step6 Add Some Music

To finish off your editing, you can also add audio music from the Wondershare Filmora Audio library:

  • Before adding the audio music, make sure to lower the volume of your video clips.
  • You can do so by dragging below the audio tab on your video clips in the timeline.
  • Go to the Audio icon on the bar above the import window.
  • Here, you can see the multiple audio available.
  • Browse through the library till you find suitable audio.
  • Download it and drag it below on the timeline.

adding audio to the clips

Now play the Video from the beginning to see the final looks.

final results of cinematic shots

Congratulations! You have now successfully created a cinematic video using Wondershare Filmora.

Conclusion

Using expensive equipment to record a cinematic video can be a reliable step. But it is not in everyone’s budget. You can also use a smartphone to record a cinematic video by the steps mentioned above and give it a professional look by editing on Wondershare Filmora.

Although it might seem strange initially, but the time is close when everyone will create cinematic videos from their smartphones.

How to Add Motion Titles

Do you want to make your videos eye-catching instantly? Looking for some cool title animations to make your texts stand out? You should definitely opt for motion title templates that are widely available in popular video editors. Motion title templates come preloaded with animated texts, engaging graphic elements, and even background effects.

You can add them directly to your video and customize them as per you requirements so that your video looks exactly the way you desire. Different video editors have different motion titles, and therefore, you should check them out one by one to find out the templates you are looking for. We will illustrate title motion graphics in all the leading video editors.

Part 1. Add Motion Title with Filmora

The easiest way to add motion title to your video on your computer is through Wondershare Filmora . Filmora is a professional video editor that is available for Windows and Mac users. Filmora has the best collection of motion title templates, and the user interface is super intuitive and anyone can use without any prior experience. Here are the steps to add motion title with Filmora.

Step1Install and launch Wondershare Filmora on your computer. Click on New Project option on the welcome screen or go to File menu and click on New Project option.

install and launch filmora

Step2Go to File menu and Import Media option to import your video file. Otherwise, you can simply drop the video file into Project Media folder.

Step3Drag the video file from Project Media folder and drop it into the Timeline.

drop video file into timeline

Step4Go to Titles at the top and go to the left panel. You can different categories of motion title templates. Select any desired text effect and drop into the Timeline above the video layer wherever you want.

select motion template filmora

Step5Double clicking on the text layer on Timeline to edit the text and change the styles. Under Preset tab, you can change font, size, and color. Finally, click on OK button to save the edits done.

edit motion title filmora

Part 2. Add Motion Title with Premiere Pro

Adobe Premiere Pro is a renowned video editor that is mostly used by professionals to edit videos and add effects and animations. Even though Premiere Pro has a steep learning curve, you can create motion title in simple steps. You can write any text on the video and select from different effects and animations to create motion title graphics. Here are the steps to add title motion graphics Premiere Pro free.

Step1Launch Premiere Pro and go to New> Project option. Import the video file and drop it into Timeline.

new project premiere pro

Step2Go to Title> New Title> Default Still option and follow the on-screen instructions.

default still new title

Step3You will see different types of title styles and designs to choose from as you feel.

choose title assets premiere

Step4Click on Type Tool option and click on the area on the video where you want the text to appear. You can customize them from the right panel from Title Styles, Title Properties, Tools and Title Actions.

apply motion title premiere

Step5To add motion to the title, click on Effects Control window. Click on any desired animation and turn to Stopwatch icon to apply the effect to the text. There is a dedicated Motion option available.

edit motion title premiere

Part 3. Make motion title with Studio

Studio is a popular video editing software where you can not only apply motion title presets but also create motion title presets from scratch. The reason why video editors choose Studio is because it allows users to customize everything and create different templates and animations for personalization. Here are the steps to create title motion graphics in Studio as per your requirements.

Step1Launch Studio. Import your video file, and you can import single frames such as images from a live video for stop motion titles. Once you have imported, go to the header bar above the Timeline. Click on Create Title option to open Title Editor to create title motion.

create title pinnacle studio

Step2Add your preferred text under Title Editor and adjust font, size, and style as you feel. Go to the right side to make changes to Look, Background, and Stereoscopic Settings to get the perfect text style from the wide range of choices available.

add text title pinnacle studio

Step3Click on Motion option at the top to add motion to the text. Choose from the different motion title templates as per your preference.

motion title pinnacle studio

Step4You can adjust the duration of the motion effect from the right panel and click on Ok button.

adjust motion duration pinnacle studio

Part 4. Add Motion Title with WeVideo

WeVideo is a popular online video editor that you can use to add title motion graphics Premiere Pro free. You can find many motion titles on WeVideo for free like you get in Premiere Pro and there are many exclusive motion text templates available. You need to create a free account with WeVideo to get started. You can create your video from scratch by selecting from the available video templates. You can even import your recorded video and add motion texts and animations as per your preference. Here are the steps to add motion title with WeVideo.

Step1Open your web browser and visit “wevideo.com”. Click on Try For Free button. Sign up for free and go to WeVideo video editor.

try wevideo free

Step2Click on Create New button and select Video option. Click on Full-featured editor option.

full featured editor wevideo

Step3Drag and drop your video file into My Media folder and bring it to Timeline.

drop video timeline wevideo

Step4Go to Text tab and you will see all the motion animated titles under Titles section. Click on them to check out their previews in Viewer. If you have selected anyone, drag and drop it into Timeline.

choose text wevideo

Step5Adjust the position where you want the title to appear on the video and stretch the duration as required. Double-click on the title to edit and customize it as per your preference. Finally, click on Save Changes button.

properties in wevideo

The Bottom Line

Motion titles are extremely important for any video because they bring in a variety to your video. They make the video eye-catching and help in getting the message across by grabbing the attention of the viewers. We have illustrated how to add motion titles Premiere Pro and Studio. You can also use WeVideo online video editor. We recommend Wondershare Filmora for its extensive collection of motion title templates to choose from and apply to your text.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Splitting Clips in Adobe After Effects [Step by Step]

Adobe After Effects is a complete software that is helpful in composition and animations, particularly for designers, web developers and animators. You can depend on Adobe After Effects to apply a number of effects and the availability of templates related to the motion graphics. It is among the tools of Adobe Creative Cloud and declared as the standard in videography.

Being a user offers a number of amazing effects that bring your images and videos into reality. This article is regarding the guideline for splitting the video clips in Adobe After Effects. Here, you will also know about the most appropriate substitute, Wondershare Filmora. Being economical, you can also use it practically.

How you can split the video clips in After Effects

The After Effects is versatile in terms of tools and complete potential for creating high-quality content. It can be the addition of the animation, making the effects of virtual reality, immersion of the graphics and improvement in the text input.

It is challenging to do editing in After Effects, but the tool kit is indeed powerful. You need to use this to create beautiful effects, and still, you need proper guidelines for several functionalities. Such as trimming and splitting of the video clips. Following are the easy steps to split the videos in the After Effects:

Step 1: After Effects, the main menu appears on the screen that consists of different projects. Now, you can proceed towards the number of settings after selecting “New Composition”. Adjust the frame rate, duration, resolution, background colour, and various options available to create your composition.

splitting the clips in adobe after effects

You can import the required video file. Simply click on “File”à ImportàFile. Now, this is the time to drag your video file on the timeline.

splitting the clips in adobe after effects

Step 2: After the first step, you need to drag the video file from the file box of “Project” that is on the top-left to the “Composition” box. Now, the video clip is visible on the new layer on the frame of the “Composition”.

splitting the clips in adobe after effects

Step 4: This is the actual step of selecting that point in the timings where you are looking for splitting the clip in After Effects. If you are using a PC, simply press CTRL +SHIFT+D. According to the selection, your required split video clip is now in two layers.

splitting the clips in adobe after effects

One more technique for splitting the videos in After Effects:

Splitting the video clips is also easily possible by duplicating and pressing CTRL+D. Do this action when it is in your timeline. Now there are similar copies of the clips and present in two layers. To cut down the layer according to the timeline marker, press ALT + or [ either].

An easier way to split the video clips

After Effects is, of course, a wonderful tool for editing videos and images, but the users are finding the pricing of After Effects unsuitable. Luckily, similar software is available that Filmora Video Editor considered an alternative.

It is capable of splitting the videos without losing their quality. The most important point about Wondershare Filmora is its assistance in completing all the tasks in a perfect manner. Apart from being a powerful tool, Wondershare Filmora can also split the video into different famous formats such as MP4, AVI, MPG, FLV and others. Export the videos after adding the effects of your own choice.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Features:

  • Editing of the text from advanced tools
  • Controls available for controlling the speed of video and audio
  • Importing the files to the social networking websites
  • Splitting and layering of the video clips
  • Mixing of the audio
  • Recording of the screen and removing the noise

Wondershare Filmora is a proper selection if you are looking for trimming or want to split your videos. Following are the steps in complete detail regarding cutting the videos simply and a short time:

Step 1: Your video clips are on your timeline when you click on “Import” and drag them.

Step 2: In this step, selecting the clip is essential after dragging the video on the timeline. Keep moving the play head at the correct location from the ending of the first area and the starting of the other one. Now, you need to click on the “Split” button (the scissor icon is visible on the toolbar). It is for separating the videos into parts. You can also use this step with even larger video clips to make small video clips.

splitting the clips in adobe after effects

Step 3: After splitting the video, select any part of it and click on the Delete icon present on the toolbar for removing. Even, you can also add transitional effects at this stage.

splitting the clips in adobe after effects

Step 4: Save the video in the format of your choice. Select the format from the list available on the export window. After saving the clips from the complete video, it is easier to load the project again and export it individually.

splitting the clips in adobe after effects

Even though a number of editing software are available, Wondershare Filmora is the first choice for every user. No matter whether you are using it at the beginner or professional level. This is just due to the simplicity of the Wondershare Filmora. It also has advanced features that fulfil the demands and requirements of the user.

The whole interface is easy, straightforward, and suitable for Windows and Mac operating systems. There are a number of tools present in the Wondershare Filmora that is helpful in deleting the particular video clips, crop, changing the speed, and much more. Even, you can export your videos on your YouTube channels directly through the Wondershare Filmora. You can start using it without any assistance and proceed towards your editing tasks.

You can import the required video file. Simply click on “File”à ImportàFile. Now, this is the time to drag your video file on the timeline.

splitting the clips in adobe after effects

Step 2: After the first step, you need to drag the video file from the file box of “Project” that is on the top-left to the “Composition” box. Now, the video clip is visible on the new layer on the frame of the “Composition”.

splitting the clips in adobe after effects

Step 4: This is the actual step of selecting that point in the timings where you are looking for splitting the clip in After Effects. If you are using a PC, simply press CTRL +SHIFT+D. According to the selection, your required split video clip is now in two layers.

splitting the clips in adobe after effects

One more technique for splitting the videos in After Effects:

Splitting the video clips is also easily possible by duplicating and pressing CTRL+D. Do this action when it is in your timeline. Now there are similar copies of the clips and present in two layers. To cut down the layer according to the timeline marker, press ALT + or [ either].

An easier way to split the video clips

After Effects is, of course, a wonderful tool for editing videos and images, but the users are finding the pricing of After Effects unsuitable. Luckily, similar software is available that Filmora Video Editor considered an alternative.

It is capable of splitting the videos without losing their quality. The most important point about Wondershare Filmora is its assistance in completing all the tasks in a perfect manner. Apart from being a powerful tool, Wondershare Filmora can also split the video into different famous formats such as MP4, AVI, MPG, FLV and others. Export the videos after adding the effects of your own choice.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Features:

  • Editing of the text from advanced tools
  • Controls available for controlling the speed of video and audio
  • Importing the files to the social networking websites
  • Splitting and layering of the video clips
  • Mixing of the audio
  • Recording of the screen and removing the noise

Wondershare Filmora is a proper selection if you are looking for trimming or want to split your videos. Following are the steps in complete detail regarding cutting the videos simply and a short time:

Step 1: Your video clips are on your timeline when you click on “Import” and drag them.

Step 2: In this step, selecting the clip is essential after dragging the video on the timeline. Keep moving the play head at the correct location from the ending of the first area and the starting of the other one. Now, you need to click on the “Split” button (the scissor icon is visible on the toolbar). It is for separating the videos into parts. You can also use this step with even larger video clips to make small video clips.

splitting the clips in adobe after effects

Step 3: After splitting the video, select any part of it and click on the Delete icon present on the toolbar for removing. Even, you can also add transitional effects at this stage.

splitting the clips in adobe after effects

Step 4: Save the video in the format of your choice. Select the format from the list available on the export window. After saving the clips from the complete video, it is easier to load the project again and export it individually.

splitting the clips in adobe after effects

Even though a number of editing software are available, Wondershare Filmora is the first choice for every user. No matter whether you are using it at the beginner or professional level. This is just due to the simplicity of the Wondershare Filmora. It also has advanced features that fulfil the demands and requirements of the user.

The whole interface is easy, straightforward, and suitable for Windows and Mac operating systems. There are a number of tools present in the Wondershare Filmora that is helpful in deleting the particular video clips, crop, changing the speed, and much more. Even, you can export your videos on your YouTube channels directly through the Wondershare Filmora. You can start using it without any assistance and proceed towards your editing tasks.

You can import the required video file. Simply click on “File”à ImportàFile. Now, this is the time to drag your video file on the timeline.

splitting the clips in adobe after effects

Step 2: After the first step, you need to drag the video file from the file box of “Project” that is on the top-left to the “Composition” box. Now, the video clip is visible on the new layer on the frame of the “Composition”.

splitting the clips in adobe after effects

Step 4: This is the actual step of selecting that point in the timings where you are looking for splitting the clip in After Effects. If you are using a PC, simply press CTRL +SHIFT+D. According to the selection, your required split video clip is now in two layers.

splitting the clips in adobe after effects

One more technique for splitting the videos in After Effects:

Splitting the video clips is also easily possible by duplicating and pressing CTRL+D. Do this action when it is in your timeline. Now there are similar copies of the clips and present in two layers. To cut down the layer according to the timeline marker, press ALT + or [ either].

An easier way to split the video clips

After Effects is, of course, a wonderful tool for editing videos and images, but the users are finding the pricing of After Effects unsuitable. Luckily, similar software is available that Filmora Video Editor considered an alternative.

It is capable of splitting the videos without losing their quality. The most important point about Wondershare Filmora is its assistance in completing all the tasks in a perfect manner. Apart from being a powerful tool, Wondershare Filmora can also split the video into different famous formats such as MP4, AVI, MPG, FLV and others. Export the videos after adding the effects of your own choice.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Features:

  • Editing of the text from advanced tools
  • Controls available for controlling the speed of video and audio
  • Importing the files to the social networking websites
  • Splitting and layering of the video clips
  • Mixing of the audio
  • Recording of the screen and removing the noise

Wondershare Filmora is a proper selection if you are looking for trimming or want to split your videos. Following are the steps in complete detail regarding cutting the videos simply and a short time:

Step 1: Your video clips are on your timeline when you click on “Import” and drag them.

Step 2: In this step, selecting the clip is essential after dragging the video on the timeline. Keep moving the play head at the correct location from the ending of the first area and the starting of the other one. Now, you need to click on the “Split” button (the scissor icon is visible on the toolbar). It is for separating the videos into parts. You can also use this step with even larger video clips to make small video clips.

splitting the clips in adobe after effects

Step 3: After splitting the video, select any part of it and click on the Delete icon present on the toolbar for removing. Even, you can also add transitional effects at this stage.

splitting the clips in adobe after effects

Step 4: Save the video in the format of your choice. Select the format from the list available on the export window. After saving the clips from the complete video, it is easier to load the project again and export it individually.

splitting the clips in adobe after effects

Even though a number of editing software are available, Wondershare Filmora is the first choice for every user. No matter whether you are using it at the beginner or professional level. This is just due to the simplicity of the Wondershare Filmora. It also has advanced features that fulfil the demands and requirements of the user.

The whole interface is easy, straightforward, and suitable for Windows and Mac operating systems. There are a number of tools present in the Wondershare Filmora that is helpful in deleting the particular video clips, crop, changing the speed, and much more. Even, you can export your videos on your YouTube channels directly through the Wondershare Filmora. You can start using it without any assistance and proceed towards your editing tasks.

You can import the required video file. Simply click on “File”à ImportàFile. Now, this is the time to drag your video file on the timeline.

splitting the clips in adobe after effects

Step 2: After the first step, you need to drag the video file from the file box of “Project” that is on the top-left to the “Composition” box. Now, the video clip is visible on the new layer on the frame of the “Composition”.

splitting the clips in adobe after effects

Step 4: This is the actual step of selecting that point in the timings where you are looking for splitting the clip in After Effects. If you are using a PC, simply press CTRL +SHIFT+D. According to the selection, your required split video clip is now in two layers.

splitting the clips in adobe after effects

One more technique for splitting the videos in After Effects:

Splitting the video clips is also easily possible by duplicating and pressing CTRL+D. Do this action when it is in your timeline. Now there are similar copies of the clips and present in two layers. To cut down the layer according to the timeline marker, press ALT + or [ either].

An easier way to split the video clips

After Effects is, of course, a wonderful tool for editing videos and images, but the users are finding the pricing of After Effects unsuitable. Luckily, similar software is available that Filmora Video Editor considered an alternative.

It is capable of splitting the videos without losing their quality. The most important point about Wondershare Filmora is its assistance in completing all the tasks in a perfect manner. Apart from being a powerful tool, Wondershare Filmora can also split the video into different famous formats such as MP4, AVI, MPG, FLV and others. Export the videos after adding the effects of your own choice.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Features:

  • Editing of the text from advanced tools
  • Controls available for controlling the speed of video and audio
  • Importing the files to the social networking websites
  • Splitting and layering of the video clips
  • Mixing of the audio
  • Recording of the screen and removing the noise

Wondershare Filmora is a proper selection if you are looking for trimming or want to split your videos. Following are the steps in complete detail regarding cutting the videos simply and a short time:

Step 1: Your video clips are on your timeline when you click on “Import” and drag them.

Step 2: In this step, selecting the clip is essential after dragging the video on the timeline. Keep moving the play head at the correct location from the ending of the first area and the starting of the other one. Now, you need to click on the “Split” button (the scissor icon is visible on the toolbar). It is for separating the videos into parts. You can also use this step with even larger video clips to make small video clips.

splitting the clips in adobe after effects

Step 3: After splitting the video, select any part of it and click on the Delete icon present on the toolbar for removing. Even, you can also add transitional effects at this stage.

splitting the clips in adobe after effects

Step 4: Save the video in the format of your choice. Select the format from the list available on the export window. After saving the clips from the complete video, it is easier to load the project again and export it individually.

splitting the clips in adobe after effects

Even though a number of editing software are available, Wondershare Filmora is the first choice for every user. No matter whether you are using it at the beginner or professional level. This is just due to the simplicity of the Wondershare Filmora. It also has advanced features that fulfil the demands and requirements of the user.

The whole interface is easy, straightforward, and suitable for Windows and Mac operating systems. There are a number of tools present in the Wondershare Filmora that is helpful in deleting the particular video clips, crop, changing the speed, and much more. Even, you can export your videos on your YouTube channels directly through the Wondershare Filmora. You can start using it without any assistance and proceed towards your editing tasks.

Also read:

  • Title: Updated 2024 Approved What Is Animated GIF | GIF Example & Advantages of GIF
  • Author: Chloe
  • Created at : 2024-04-24 07:08:40
  • Updated at : 2024-04-25 07:08:40
  • Link: https://ai-editing-video.techidaily.com/updated-2024-approved-what-is-animated-gif-gif-example-and-advantages-of-gif/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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Updated 2024 Approved What Is Animated GIF | GIF Example & Advantages of GIF