Updated How to DIY VHS Overlay in After Effects for 2024

Updated How to DIY VHS Overlay in After Effects for 2024

Chloe Lv12

How to DIY VHS Overlay in After Effects?

The 90s generation is familiar with Video Home System video. Today, Moviemakers use VHS static overlay to give their videos an antique and vintage look.

The VHS glitch overlay has become increasingly popular as it changes the video’s theme, tone, and whole look. Let’s see how we can add DIY VHS overlay in after effects-

Part 1:Step by Step DIY VHS Overlay in After Effects?

The retro “VHS Look” has become relatively trendy in recent years. The memories associated with the popular VHS trend has helped the trend make a comeback. Creating this effect in After Effects may seem to be a complicated process if you have not tried it before. But we have made it easier for you to add VHS overlay in Adobe After Effects. Follow the steps to add it in after effects-

Before you begin, download and install VHS preset if you haven’t already. Remember that VHS preset only works with After Effects CC 2018 and up. So, make sure you have the recent version of After Effects or the one not older than the 2018 version.

Step 1: To create a VHS look on your video, drop any video of your choice into the project panel and give it a name, let’s say, “VCR static overlay”. Set the width and height to 1920 and 1080 px, respectively.

changing composition settings on after effects

Step 2: Right-click on your video and select New Comp from Selection. Drag your video to a new composition and then go to Lumetri Color < Basic Correction. Add some contrast. You can set it to 50 or any other number of your choice. Then bring the white level down to -55.

getting lumetri color effect to get vhs look

Then open the Creative tab. Increase the faded film to 40. Set sharpening to -70. Bring vibrance to -30.

Note: Here, I changed the number to get the effect I wanted. You can change the numbers and set the values as per your requirements.

Now, click on the Curves option. Drag down the white curve and then align it with the original curve. Move the green curve up a bit and bring down the blue curve. Then comes the Vignette tab. Open it and set the number to -1.

changing white green and blue curves on after effects

Step 3: Now, we will give our video a subtle RGB spit appearance. For that, we need to use the Channel Blur effect twice. First, go to Effect < Blur & Sharpen < Channel Blur. Set red blurriness to 20. Turn on the repeat edge pixels. Then change the Blur Dimensions from horizontal and vertical to vertical.

giving rgb split appearance to video with channel blur

Step 4: Again, go to Effect < Blur & Sharpen < Channel Blur. Set blue blurriness to 30. Repeat the process of checking the repeat edge pixels box. Change the Blue Dimensions from horizontal and vertical to horizontal.

Step 5: Next comes giving the video artificial sharpening look using Unsharp Mask. So, go to Effect < Blur & Sharpen < Unsharp Mask. Under the Unmask Mask menu, set the amount to 100 and the radius to 10.

using unsharp mask to give you video sharpening look

Step 6: To add a font to your video, simply search VHS font on Google. Look for the one you want to use in your video and download it. To give your video that authentic VHS-style look, we suggest downloading free VCR OSD Mono font and installing the font on your system.

Step 7: Go to Layer < New < Solid and choose any color. We chose white. Now, under Effects & Presets, search for a number. Drag it to the white solid. Choose the font VCR OSD Mono. You can change the number to time or date. You can also add time manually. Select the text tool, go to the source text, hold alt, and click on the stopwatch. Write “timeToCurrentFormat() and time will be displayed on the video. Let us say we want to see the date on the video instead of time. So, change the time to date. Drag the date to the bottom right of the video to give it the look of an old VHS tape.

If you are a beginner and want a simple VHS effect, you can follow these easy steps and create the VHS video that will transport you back to the 90s.

BONUS TIP: How to Add VHS Overlays and Glitch Effects to Make Retro Videos in Filmora Video Editor?

Do you remember the look of the VHS and miss it? You can bring your memories back! With Wondershare Filmora, you can add this effect easily to your videos. Adding a VHS overlay transparent brings drama and creates an atmosphere of distortion. It can significantly change the appearance and feel of your video.

So, if you want to create professional-looking VHS overlay free, the only thing you need is Filmora video editing software . Filmora allows you to add three different overlay VHS effects that you can use along with other overlays to create retro videos.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Do you want to add retro videos on Filmora? It is simple!

To create a VHS overlay video, you should first download the Filmora app for free if you haven’t! Let’s learn how the effect can transform your video. You will have to choose various effects and values to get the final VHS overlay video. These effects can be added to any lyric video, intro, outro, and many others.

Let’s look at the steps:

Open your draft in Filmora software and select sample colors from the Media tab on the top left.

sample colors for video on filmora

You can drag and drop the photo on a track on the timeline. Then adjust the trim handles to change the duration to match the section of the video to be transformed.

In sequence, add these three overlays by dragging them from the Effects panel at the top to their own individual tracks on the timeline: VHS Distortion Bad (alpha = 25), VHS Distortion (alpha = 35), and VHS Rewind (alpha = 10).

You can also add effects like Strong Glitch, Chromatic Aberration, Glitch Distortion, Distort, etc., to enhance the vintage look of the video.

When finished, click export and choose the format and target folder to save the processed file with the added effects.

adding vhs effects on filmora

The smart generation has access to HD videos and high-tech devices, yet VHS is an exciting concept for them. The videos created with this effect resemble those from the 90s era. You have to customize everything when you add a VHS effect, including the title, background noise, overlay, and credits.

By choosing a video-editing software like Wondershare Filmora, users can make such videos and add retro glitch overlay professionally. You can also access Filmstock to download any video effects, stock media, templates, or sound effects for Filmora.

Conclusion

Video editing is now easy and fun. The trend of VCR overlay is now back as VHR overlay. With Wondershare Filmora, you can easily create classic videos with 90’s effects. Take your video editing to the next big level with Filmora Video Editor. We can help you make the best use of this tool to create glitch effect videos and add a VHS tape overlay.

Versatile Video Editor - Wondershare Filmora

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Try It Free

For macOS 10.12 or later

Do you want to add retro videos on Filmora? It is simple!

To create a VHS overlay video, you should first download the Filmora app for free if you haven’t! Let’s learn how the effect can transform your video. You will have to choose various effects and values to get the final VHS overlay video. These effects can be added to any lyric video, intro, outro, and many others.

Let’s look at the steps:

Open your draft in Filmora software and select sample colors from the Media tab on the top left.

sample colors for video on filmora

You can drag and drop the photo on a track on the timeline. Then adjust the trim handles to change the duration to match the section of the video to be transformed.

In sequence, add these three overlays by dragging them from the Effects panel at the top to their own individual tracks on the timeline: VHS Distortion Bad (alpha = 25), VHS Distortion (alpha = 35), and VHS Rewind (alpha = 10).

You can also add effects like Strong Glitch, Chromatic Aberration, Glitch Distortion, Distort, etc., to enhance the vintage look of the video.

When finished, click export and choose the format and target folder to save the processed file with the added effects.

adding vhs effects on filmora

The smart generation has access to HD videos and high-tech devices, yet VHS is an exciting concept for them. The videos created with this effect resemble those from the 90s era. You have to customize everything when you add a VHS effect, including the title, background noise, overlay, and credits.

By choosing a video-editing software like Wondershare Filmora, users can make such videos and add retro glitch overlay professionally. You can also access Filmstock to download any video effects, stock media, templates, or sound effects for Filmora.

Conclusion

Video editing is now easy and fun. The trend of VCR overlay is now back as VHR overlay. With Wondershare Filmora, you can easily create classic videos with 90’s effects. Take your video editing to the next big level with Filmora Video Editor. We can help you make the best use of this tool to create glitch effect videos and add a VHS tape overlay.

Versatile Video Editor - Wondershare Filmora

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Try It Free

For macOS 10.12 or later

Do you want to add retro videos on Filmora? It is simple!

To create a VHS overlay video, you should first download the Filmora app for free if you haven’t! Let’s learn how the effect can transform your video. You will have to choose various effects and values to get the final VHS overlay video. These effects can be added to any lyric video, intro, outro, and many others.

Let’s look at the steps:

Open your draft in Filmora software and select sample colors from the Media tab on the top left.

sample colors for video on filmora

You can drag and drop the photo on a track on the timeline. Then adjust the trim handles to change the duration to match the section of the video to be transformed.

In sequence, add these three overlays by dragging them from the Effects panel at the top to their own individual tracks on the timeline: VHS Distortion Bad (alpha = 25), VHS Distortion (alpha = 35), and VHS Rewind (alpha = 10).

You can also add effects like Strong Glitch, Chromatic Aberration, Glitch Distortion, Distort, etc., to enhance the vintage look of the video.

When finished, click export and choose the format and target folder to save the processed file with the added effects.

adding vhs effects on filmora

The smart generation has access to HD videos and high-tech devices, yet VHS is an exciting concept for them. The videos created with this effect resemble those from the 90s era. You have to customize everything when you add a VHS effect, including the title, background noise, overlay, and credits.

By choosing a video-editing software like Wondershare Filmora, users can make such videos and add retro glitch overlay professionally. You can also access Filmstock to download any video effects, stock media, templates, or sound effects for Filmora.

Conclusion

Video editing is now easy and fun. The trend of VCR overlay is now back as VHR overlay. With Wondershare Filmora, you can easily create classic videos with 90’s effects. Take your video editing to the next big level with Filmora Video Editor. We can help you make the best use of this tool to create glitch effect videos and add a VHS tape overlay.

Versatile Video Editor - Wondershare Filmora

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Try It Free

For macOS 10.12 or later

Do you want to add retro videos on Filmora? It is simple!

To create a VHS overlay video, you should first download the Filmora app for free if you haven’t! Let’s learn how the effect can transform your video. You will have to choose various effects and values to get the final VHS overlay video. These effects can be added to any lyric video, intro, outro, and many others.

Let’s look at the steps:

Open your draft in Filmora software and select sample colors from the Media tab on the top left.

sample colors for video on filmora

You can drag and drop the photo on a track on the timeline. Then adjust the trim handles to change the duration to match the section of the video to be transformed.

In sequence, add these three overlays by dragging them from the Effects panel at the top to their own individual tracks on the timeline: VHS Distortion Bad (alpha = 25), VHS Distortion (alpha = 35), and VHS Rewind (alpha = 10).

You can also add effects like Strong Glitch, Chromatic Aberration, Glitch Distortion, Distort, etc., to enhance the vintage look of the video.

When finished, click export and choose the format and target folder to save the processed file with the added effects.

adding vhs effects on filmora

The smart generation has access to HD videos and high-tech devices, yet VHS is an exciting concept for them. The videos created with this effect resemble those from the 90s era. You have to customize everything when you add a VHS effect, including the title, background noise, overlay, and credits.

By choosing a video-editing software like Wondershare Filmora, users can make such videos and add retro glitch overlay professionally. You can also access Filmstock to download any video effects, stock media, templates, or sound effects for Filmora.

Conclusion

Video editing is now easy and fun. The trend of VCR overlay is now back as VHR overlay. With Wondershare Filmora, you can easily create classic videos with 90’s effects. Take your video editing to the next big level with Filmora Video Editor. We can help you make the best use of this tool to create glitch effect videos and add a VHS tape overlay.

Versatile Video Editor - Wondershare Filmora

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Are You Facing Trouble in Playing a TS File? We Got You! Read the Article Below to Learn the Most About TS Format, Pros and Cons, and More

Have you been downloading videos and looking at the files having the ‘.ts’ extension at the end? We guess you have seen them. The question is, do you know what the TS file format is? Many compressed video files have TS format. Do you want to learn more about the file format?

Take our help. Allow us to tell you what this extension means, along with what work they do. We will also tell you its difference with other formats. So, to learn in detail about TS video format, continue reading.

In this article

01 What Is TS Video Format?

02 Pros and Coins about TS Video Format

03 How to Play TS Video Files with VLC Media Player?

04 How to Edit TS Video Files with Filmora Video Editor?

05 TS VS. MP4: What’s the Difference?

Part 1. What Is TS Video Format?

A TS format file is a Video Transport Stream file. The TS file extension is used to store video data, mostly on DVDs. The video files are standardly compressed with .MPEG video compression. If you are looking for a file extension to save streamed or broadcast videos, TS video format is ideal for this. Are you worried about how to play a TS file?

what is ts format

Well, a video file with this format can easily be played on a certain media player or video editing program . Various video playback apps, video development tools, and also DVD creation programs support the TS format. The .ts file extension can also contain any data, and TS files don’t always need to store media or documents.

Part 2. Pros and Coins about TS Video Format

Everything has its beneficial factors and disadvantages, so does TS video format has. Are you ready to know more about the TS file format? After learning about the format, it’s time to share its advantages and drawbacks with you. Let’s get started!

Advantages of TS File Format

A great thing about TS format is that, after each keyframe, the file information is added automatically. The format is impressive when it comes to maintaining transmission integrity. This is because of all the elementary streams, synchronization patterns, and error corrections; everything is encapsulated in a container format.

Do you know what else benefits TS format has? It is widely used for broadcasting because broadcasting doesn’t need the complete stream for playing it. You can easily share large files over the communication media in real-time as tiny chunks of the audio or video file are sent. Along with this, the error is easily detected as extra information is shared with every chunk, helping in error detection.

Drawbacks of TS File Format

Moving on to its disadvantages, let’s start with the device compatibility. The biggest drawback of using the TS file format is that it is not compatible with many devices. For instance, a built-in media player like Windows Media Player does not support the format; eventually, users must change the file format.

Do you know another significant disadvantage? You cannot share TS files online. Different platforms like Facebook, YouTube, etc., support other famous formats, so hence, sharing TS video files requires a format converter. Do you know how much space does a TS file occupies? Well, it acquires a significant storage space, more than other file formats.

Part 3. How to Play TS Video Files with VLC Media Player?

As mentioned, only specific programs support and play TS video format, so VLC Media Player is one of those. The software is famous among its competitors because it supports a wide range of file formats.

VLC is an open-source, free cross-platform media player that lets you play various multimedia files and DVDs, VCDs, Audio CDs, and other streaming protocols. VLC also plays most codecs like MPEG-2, MPEG-4, MKV, MP3, etc. The media player runs on Windows, macOS, Linux, Unix, iOS, and Android.

Do you know a great thing about VLC? Surprisingly, the software has no spyware, no user tracking, and no ads. VLC is a simple yet super-fast and powerful media player of all time. Learn how to play TS files on VLC by following the steps below:

Step 1: Install or Update VLC

To play TS file format, first of all, download and install the VLC media player on your respective device. If you have already installed the media player, update it to the latest version. With this, all the codecs will be working properly. Move to the ‘Help’ section from the top menu and hit ‘Check for Updates.’

check for vlc updates

Step 2: Open the TS File

Now, launch the VLC media player and head over to the ‘Media’ option. From the menu list, select the ‘Open File’ option, locate the TS file from your device and add it to the media player. You can also directly drag the TS video file to VLC to play it.

add your ts file to vlc

Step 3: Enjoy Watching TS File

After your file has been successfully imported to the VLC media player, you can now enjoy watching the TS Video format without any trouble.

ts file playing in vlc

Part 4. How to Edit TS Video Files with Filmora Video Editor?

Now that you know how to play TS video format with a VLC media player let’s also share how you can edit your TS videos. With Wondershare Filmora , you can edit a stunning video. The video editor offers more features than you can imagine. The software comes with features like Record PC Screen, Color Match, Silence Detection, Scene Detection, etc.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Some more advanced editing tools are offered, like Power Tool, Stabilize Video, Auto Reframe, Auto Highlight, and whatnot. If you are interested in editing your TS file format videos with Filmora, take help from the steps shared below.

Step 1: Import TS File

After you have launched Wondershare Filmora on your device, import the media file so that you can start the editing; for that, head to the ‘File’ tab and hover on the ‘Import Media’ option. By doing this, a sub-menu will appear, select the ‘Import Media Files’ option and locate the TS video.

add your ts video file

Step 2: TS Audio Edit

After importing the media file, drag it to the timeline to start the editing. With Filmora, add cool sound effects to your videos from the ‘Audio’ section. You get various effects like Happy, Jazz, Young & Bright, and other options.

customize your audio effect

Step 3: Use Transitions and Effects

What is a video without Effects and Transitions? Filmora comes with a wide range of options to add unique effects and transitions to your videos.

use different transitions and effects

Step 4: Add Elements

Head to the ‘Elements’ section to add amazing little fun things to your video and make it interesting. You get elements like Laser Eye, various Emoji options, and a lot more.

get video matched elements

Step 5: Export TS Video

Once all the editing is complete and satisfied with the final result, export the video. Hit the ‘Export’ button and select TS file format from the ‘Locals’ tab as the output format.

export edited ts file

Part 5. TS VS. MP4: What’s the Difference?

What is the difference between the TS file format and MP4? Allow us to tell you some. You might have read about both formats, but a few differences are discussed as follows:

TS

TS format is used in DVD and Blu-ray discs that you have on your respective device. It does the same work as MP4, but the TS file breaks the data into tiny chinks. TS format comprises a few elements, making it a faster transporter for MPEG-2 format compressed video data. It is used widely in broadcasting and streaming.

MP4

MP4 is considered more compatible as compared to TS format, as not all the software allows the ‘.ts’ extension. If the file is not transmitted properly or is not closed properly, it can lose the data it has. MP4 is divided into two parts, one has the media data, and the other has metadata. Due to compression differences in both formats, it has a smaller size than the TS format.

Bottom Line

The article has shared great details about the TS format. We talked about how you can play TS files on VLC and also shed light on its pros and cons. Moreover, we also shared a video editor to edit your TS file format videos. Now, let’s talk about Wondershare Filmora.

Wondershare Filmora is a great video editor and is perfect for creating brilliant videos. The comprehensive list of features that you get from Filmora makes it unique and unforgettable. AI Portrait, Auto Normalization, Video Snapshot, Animation Keyframing, and many others are among its various features. For creating good videos, Filmora is an ideal option.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmora

02 Pros and Coins about TS Video Format

03 How to Play TS Video Files with VLC Media Player?

04 How to Edit TS Video Files with Filmora Video Editor?

05 TS VS. MP4: What’s the Difference?

Part 1. What Is TS Video Format?

A TS format file is a Video Transport Stream file. The TS file extension is used to store video data, mostly on DVDs. The video files are standardly compressed with .MPEG video compression. If you are looking for a file extension to save streamed or broadcast videos, TS video format is ideal for this. Are you worried about how to play a TS file?

what is ts format

Well, a video file with this format can easily be played on a certain media player or video editing program . Various video playback apps, video development tools, and also DVD creation programs support the TS format. The .ts file extension can also contain any data, and TS files don’t always need to store media or documents.

Part 2. Pros and Coins about TS Video Format

Everything has its beneficial factors and disadvantages, so does TS video format has. Are you ready to know more about the TS file format? After learning about the format, it’s time to share its advantages and drawbacks with you. Let’s get started!

Advantages of TS File Format

A great thing about TS format is that, after each keyframe, the file information is added automatically. The format is impressive when it comes to maintaining transmission integrity. This is because of all the elementary streams, synchronization patterns, and error corrections; everything is encapsulated in a container format.

Do you know what else benefits TS format has? It is widely used for broadcasting because broadcasting doesn’t need the complete stream for playing it. You can easily share large files over the communication media in real-time as tiny chunks of the audio or video file are sent. Along with this, the error is easily detected as extra information is shared with every chunk, helping in error detection.

Drawbacks of TS File Format

Moving on to its disadvantages, let’s start with the device compatibility. The biggest drawback of using the TS file format is that it is not compatible with many devices. For instance, a built-in media player like Windows Media Player does not support the format; eventually, users must change the file format.

Do you know another significant disadvantage? You cannot share TS files online. Different platforms like Facebook, YouTube, etc., support other famous formats, so hence, sharing TS video files requires a format converter. Do you know how much space does a TS file occupies? Well, it acquires a significant storage space, more than other file formats.

Part 3. How to Play TS Video Files with VLC Media Player?

As mentioned, only specific programs support and play TS video format, so VLC Media Player is one of those. The software is famous among its competitors because it supports a wide range of file formats.

VLC is an open-source, free cross-platform media player that lets you play various multimedia files and DVDs, VCDs, Audio CDs, and other streaming protocols. VLC also plays most codecs like MPEG-2, MPEG-4, MKV, MP3, etc. The media player runs on Windows, macOS, Linux, Unix, iOS, and Android.

Do you know a great thing about VLC? Surprisingly, the software has no spyware, no user tracking, and no ads. VLC is a simple yet super-fast and powerful media player of all time. Learn how to play TS files on VLC by following the steps below:

Step 1: Install or Update VLC

To play TS file format, first of all, download and install the VLC media player on your respective device. If you have already installed the media player, update it to the latest version. With this, all the codecs will be working properly. Move to the ‘Help’ section from the top menu and hit ‘Check for Updates.’

check for vlc updates

Step 2: Open the TS File

Now, launch the VLC media player and head over to the ‘Media’ option. From the menu list, select the ‘Open File’ option, locate the TS file from your device and add it to the media player. You can also directly drag the TS video file to VLC to play it.

add your ts file to vlc

Step 3: Enjoy Watching TS File

After your file has been successfully imported to the VLC media player, you can now enjoy watching the TS Video format without any trouble.

ts file playing in vlc

Part 4. How to Edit TS Video Files with Filmora Video Editor?

Now that you know how to play TS video format with a VLC media player let’s also share how you can edit your TS videos. With Wondershare Filmora , you can edit a stunning video. The video editor offers more features than you can imagine. The software comes with features like Record PC Screen, Color Match, Silence Detection, Scene Detection, etc.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Some more advanced editing tools are offered, like Power Tool, Stabilize Video, Auto Reframe, Auto Highlight, and whatnot. If you are interested in editing your TS file format videos with Filmora, take help from the steps shared below.

Step 1: Import TS File

After you have launched Wondershare Filmora on your device, import the media file so that you can start the editing; for that, head to the ‘File’ tab and hover on the ‘Import Media’ option. By doing this, a sub-menu will appear, select the ‘Import Media Files’ option and locate the TS video.

add your ts video file

Step 2: TS Audio Edit

After importing the media file, drag it to the timeline to start the editing. With Filmora, add cool sound effects to your videos from the ‘Audio’ section. You get various effects like Happy, Jazz, Young & Bright, and other options.

customize your audio effect

Step 3: Use Transitions and Effects

What is a video without Effects and Transitions? Filmora comes with a wide range of options to add unique effects and transitions to your videos.

use different transitions and effects

Step 4: Add Elements

Head to the ‘Elements’ section to add amazing little fun things to your video and make it interesting. You get elements like Laser Eye, various Emoji options, and a lot more.

get video matched elements

Step 5: Export TS Video

Once all the editing is complete and satisfied with the final result, export the video. Hit the ‘Export’ button and select TS file format from the ‘Locals’ tab as the output format.

export edited ts file

Part 5. TS VS. MP4: What’s the Difference?

What is the difference between the TS file format and MP4? Allow us to tell you some. You might have read about both formats, but a few differences are discussed as follows:

TS

TS format is used in DVD and Blu-ray discs that you have on your respective device. It does the same work as MP4, but the TS file breaks the data into tiny chinks. TS format comprises a few elements, making it a faster transporter for MPEG-2 format compressed video data. It is used widely in broadcasting and streaming.

MP4

MP4 is considered more compatible as compared to TS format, as not all the software allows the ‘.ts’ extension. If the file is not transmitted properly or is not closed properly, it can lose the data it has. MP4 is divided into two parts, one has the media data, and the other has metadata. Due to compression differences in both formats, it has a smaller size than the TS format.

Bottom Line

The article has shared great details about the TS format. We talked about how you can play TS files on VLC and also shed light on its pros and cons. Moreover, we also shared a video editor to edit your TS file format videos. Now, let’s talk about Wondershare Filmora.

Wondershare Filmora is a great video editor and is perfect for creating brilliant videos. The comprehensive list of features that you get from Filmora makes it unique and unforgettable. AI Portrait, Auto Normalization, Video Snapshot, Animation Keyframing, and many others are among its various features. For creating good videos, Filmora is an ideal option.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmora

02 Pros and Coins about TS Video Format

03 How to Play TS Video Files with VLC Media Player?

04 How to Edit TS Video Files with Filmora Video Editor?

05 TS VS. MP4: What’s the Difference?

Part 1. What Is TS Video Format?

A TS format file is a Video Transport Stream file. The TS file extension is used to store video data, mostly on DVDs. The video files are standardly compressed with .MPEG video compression. If you are looking for a file extension to save streamed or broadcast videos, TS video format is ideal for this. Are you worried about how to play a TS file?

what is ts format

Well, a video file with this format can easily be played on a certain media player or video editing program . Various video playback apps, video development tools, and also DVD creation programs support the TS format. The .ts file extension can also contain any data, and TS files don’t always need to store media or documents.

Part 2. Pros and Coins about TS Video Format

Everything has its beneficial factors and disadvantages, so does TS video format has. Are you ready to know more about the TS file format? After learning about the format, it’s time to share its advantages and drawbacks with you. Let’s get started!

Advantages of TS File Format

A great thing about TS format is that, after each keyframe, the file information is added automatically. The format is impressive when it comes to maintaining transmission integrity. This is because of all the elementary streams, synchronization patterns, and error corrections; everything is encapsulated in a container format.

Do you know what else benefits TS format has? It is widely used for broadcasting because broadcasting doesn’t need the complete stream for playing it. You can easily share large files over the communication media in real-time as tiny chunks of the audio or video file are sent. Along with this, the error is easily detected as extra information is shared with every chunk, helping in error detection.

Drawbacks of TS File Format

Moving on to its disadvantages, let’s start with the device compatibility. The biggest drawback of using the TS file format is that it is not compatible with many devices. For instance, a built-in media player like Windows Media Player does not support the format; eventually, users must change the file format.

Do you know another significant disadvantage? You cannot share TS files online. Different platforms like Facebook, YouTube, etc., support other famous formats, so hence, sharing TS video files requires a format converter. Do you know how much space does a TS file occupies? Well, it acquires a significant storage space, more than other file formats.

Part 3. How to Play TS Video Files with VLC Media Player?

As mentioned, only specific programs support and play TS video format, so VLC Media Player is one of those. The software is famous among its competitors because it supports a wide range of file formats.

VLC is an open-source, free cross-platform media player that lets you play various multimedia files and DVDs, VCDs, Audio CDs, and other streaming protocols. VLC also plays most codecs like MPEG-2, MPEG-4, MKV, MP3, etc. The media player runs on Windows, macOS, Linux, Unix, iOS, and Android.

Do you know a great thing about VLC? Surprisingly, the software has no spyware, no user tracking, and no ads. VLC is a simple yet super-fast and powerful media player of all time. Learn how to play TS files on VLC by following the steps below:

Step 1: Install or Update VLC

To play TS file format, first of all, download and install the VLC media player on your respective device. If you have already installed the media player, update it to the latest version. With this, all the codecs will be working properly. Move to the ‘Help’ section from the top menu and hit ‘Check for Updates.’

check for vlc updates

Step 2: Open the TS File

Now, launch the VLC media player and head over to the ‘Media’ option. From the menu list, select the ‘Open File’ option, locate the TS file from your device and add it to the media player. You can also directly drag the TS video file to VLC to play it.

add your ts file to vlc

Step 3: Enjoy Watching TS File

After your file has been successfully imported to the VLC media player, you can now enjoy watching the TS Video format without any trouble.

ts file playing in vlc

Part 4. How to Edit TS Video Files with Filmora Video Editor?

Now that you know how to play TS video format with a VLC media player let’s also share how you can edit your TS videos. With Wondershare Filmora , you can edit a stunning video. The video editor offers more features than you can imagine. The software comes with features like Record PC Screen, Color Match, Silence Detection, Scene Detection, etc.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Some more advanced editing tools are offered, like Power Tool, Stabilize Video, Auto Reframe, Auto Highlight, and whatnot. If you are interested in editing your TS file format videos with Filmora, take help from the steps shared below.

Step 1: Import TS File

After you have launched Wondershare Filmora on your device, import the media file so that you can start the editing; for that, head to the ‘File’ tab and hover on the ‘Import Media’ option. By doing this, a sub-menu will appear, select the ‘Import Media Files’ option and locate the TS video.

add your ts video file

Step 2: TS Audio Edit

After importing the media file, drag it to the timeline to start the editing. With Filmora, add cool sound effects to your videos from the ‘Audio’ section. You get various effects like Happy, Jazz, Young & Bright, and other options.

customize your audio effect

Step 3: Use Transitions and Effects

What is a video without Effects and Transitions? Filmora comes with a wide range of options to add unique effects and transitions to your videos.

use different transitions and effects

Step 4: Add Elements

Head to the ‘Elements’ section to add amazing little fun things to your video and make it interesting. You get elements like Laser Eye, various Emoji options, and a lot more.

get video matched elements

Step 5: Export TS Video

Once all the editing is complete and satisfied with the final result, export the video. Hit the ‘Export’ button and select TS file format from the ‘Locals’ tab as the output format.

export edited ts file

Part 5. TS VS. MP4: What’s the Difference?

What is the difference between the TS file format and MP4? Allow us to tell you some. You might have read about both formats, but a few differences are discussed as follows:

TS

TS format is used in DVD and Blu-ray discs that you have on your respective device. It does the same work as MP4, but the TS file breaks the data into tiny chinks. TS format comprises a few elements, making it a faster transporter for MPEG-2 format compressed video data. It is used widely in broadcasting and streaming.

MP4

MP4 is considered more compatible as compared to TS format, as not all the software allows the ‘.ts’ extension. If the file is not transmitted properly or is not closed properly, it can lose the data it has. MP4 is divided into two parts, one has the media data, and the other has metadata. Due to compression differences in both formats, it has a smaller size than the TS format.

Bottom Line

The article has shared great details about the TS format. We talked about how you can play TS files on VLC and also shed light on its pros and cons. Moreover, we also shared a video editor to edit your TS file format videos. Now, let’s talk about Wondershare Filmora.

Wondershare Filmora is a great video editor and is perfect for creating brilliant videos. The comprehensive list of features that you get from Filmora makes it unique and unforgettable. AI Portrait, Auto Normalization, Video Snapshot, Animation Keyframing, and many others are among its various features. For creating good videos, Filmora is an ideal option.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmora

02 Pros and Coins about TS Video Format

03 How to Play TS Video Files with VLC Media Player?

04 How to Edit TS Video Files with Filmora Video Editor?

05 TS VS. MP4: What’s the Difference?

Part 1. What Is TS Video Format?

A TS format file is a Video Transport Stream file. The TS file extension is used to store video data, mostly on DVDs. The video files are standardly compressed with .MPEG video compression. If you are looking for a file extension to save streamed or broadcast videos, TS video format is ideal for this. Are you worried about how to play a TS file?

what is ts format

Well, a video file with this format can easily be played on a certain media player or video editing program . Various video playback apps, video development tools, and also DVD creation programs support the TS format. The .ts file extension can also contain any data, and TS files don’t always need to store media or documents.

Part 2. Pros and Coins about TS Video Format

Everything has its beneficial factors and disadvantages, so does TS video format has. Are you ready to know more about the TS file format? After learning about the format, it’s time to share its advantages and drawbacks with you. Let’s get started!

Advantages of TS File Format

A great thing about TS format is that, after each keyframe, the file information is added automatically. The format is impressive when it comes to maintaining transmission integrity. This is because of all the elementary streams, synchronization patterns, and error corrections; everything is encapsulated in a container format.

Do you know what else benefits TS format has? It is widely used for broadcasting because broadcasting doesn’t need the complete stream for playing it. You can easily share large files over the communication media in real-time as tiny chunks of the audio or video file are sent. Along with this, the error is easily detected as extra information is shared with every chunk, helping in error detection.

Drawbacks of TS File Format

Moving on to its disadvantages, let’s start with the device compatibility. The biggest drawback of using the TS file format is that it is not compatible with many devices. For instance, a built-in media player like Windows Media Player does not support the format; eventually, users must change the file format.

Do you know another significant disadvantage? You cannot share TS files online. Different platforms like Facebook, YouTube, etc., support other famous formats, so hence, sharing TS video files requires a format converter. Do you know how much space does a TS file occupies? Well, it acquires a significant storage space, more than other file formats.

Part 3. How to Play TS Video Files with VLC Media Player?

As mentioned, only specific programs support and play TS video format, so VLC Media Player is one of those. The software is famous among its competitors because it supports a wide range of file formats.

VLC is an open-source, free cross-platform media player that lets you play various multimedia files and DVDs, VCDs, Audio CDs, and other streaming protocols. VLC also plays most codecs like MPEG-2, MPEG-4, MKV, MP3, etc. The media player runs on Windows, macOS, Linux, Unix, iOS, and Android.

Do you know a great thing about VLC? Surprisingly, the software has no spyware, no user tracking, and no ads. VLC is a simple yet super-fast and powerful media player of all time. Learn how to play TS files on VLC by following the steps below:

Step 1: Install or Update VLC

To play TS file format, first of all, download and install the VLC media player on your respective device. If you have already installed the media player, update it to the latest version. With this, all the codecs will be working properly. Move to the ‘Help’ section from the top menu and hit ‘Check for Updates.’

check for vlc updates

Step 2: Open the TS File

Now, launch the VLC media player and head over to the ‘Media’ option. From the menu list, select the ‘Open File’ option, locate the TS file from your device and add it to the media player. You can also directly drag the TS video file to VLC to play it.

add your ts file to vlc

Step 3: Enjoy Watching TS File

After your file has been successfully imported to the VLC media player, you can now enjoy watching the TS Video format without any trouble.

ts file playing in vlc

Part 4. How to Edit TS Video Files with Filmora Video Editor?

Now that you know how to play TS video format with a VLC media player let’s also share how you can edit your TS videos. With Wondershare Filmora , you can edit a stunning video. The video editor offers more features than you can imagine. The software comes with features like Record PC Screen, Color Match, Silence Detection, Scene Detection, etc.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Some more advanced editing tools are offered, like Power Tool, Stabilize Video, Auto Reframe, Auto Highlight, and whatnot. If you are interested in editing your TS file format videos with Filmora, take help from the steps shared below.

Step 1: Import TS File

After you have launched Wondershare Filmora on your device, import the media file so that you can start the editing; for that, head to the ‘File’ tab and hover on the ‘Import Media’ option. By doing this, a sub-menu will appear, select the ‘Import Media Files’ option and locate the TS video.

add your ts video file

Step 2: TS Audio Edit

After importing the media file, drag it to the timeline to start the editing. With Filmora, add cool sound effects to your videos from the ‘Audio’ section. You get various effects like Happy, Jazz, Young & Bright, and other options.

customize your audio effect

Step 3: Use Transitions and Effects

What is a video without Effects and Transitions? Filmora comes with a wide range of options to add unique effects and transitions to your videos.

use different transitions and effects

Step 4: Add Elements

Head to the ‘Elements’ section to add amazing little fun things to your video and make it interesting. You get elements like Laser Eye, various Emoji options, and a lot more.

get video matched elements

Step 5: Export TS Video

Once all the editing is complete and satisfied with the final result, export the video. Hit the ‘Export’ button and select TS file format from the ‘Locals’ tab as the output format.

export edited ts file

Part 5. TS VS. MP4: What’s the Difference?

What is the difference between the TS file format and MP4? Allow us to tell you some. You might have read about both formats, but a few differences are discussed as follows:

TS

TS format is used in DVD and Blu-ray discs that you have on your respective device. It does the same work as MP4, but the TS file breaks the data into tiny chinks. TS format comprises a few elements, making it a faster transporter for MPEG-2 format compressed video data. It is used widely in broadcasting and streaming.

MP4

MP4 is considered more compatible as compared to TS format, as not all the software allows the ‘.ts’ extension. If the file is not transmitted properly or is not closed properly, it can lose the data it has. MP4 is divided into two parts, one has the media data, and the other has metadata. Due to compression differences in both formats, it has a smaller size than the TS format.

Bottom Line

The article has shared great details about the TS format. We talked about how you can play TS files on VLC and also shed light on its pros and cons. Moreover, we also shared a video editor to edit your TS file format videos. Now, let’s talk about Wondershare Filmora.

Wondershare Filmora is a great video editor and is perfect for creating brilliant videos. The comprehensive list of features that you get from Filmora makes it unique and unforgettable. AI Portrait, Auto Normalization, Video Snapshot, Animation Keyframing, and many others are among its various features. For creating good videos, Filmora is an ideal option.

Wondershare Filmora

Get started easily with Filmora’s powerful performance, intuitive interface, and countless effects!

Try It Free Try It Free Try It Free Learn More >

filmora

A Complete Guide to the Best Brand Story Videos |2023|

With the advent of streaming content accessible anytime, anywhere, conventional marketing has somewhat lost grip on its performance. Consumers are now savvy as they now take a step further, like using ad blockers or tuning out ads.

However, it doesn’t imply the end of advertising as a brand promotion tool altogether. Individuals still desire best-in-class deals and products and spend their money shopping. All they need is to get informed about the product or service more entertainingly and innovatively.

This is one of the reasons why many established brands are now shifting toward their brand storytelling. And there’s no better and highly effective way to portray your brand story than with video. Simply making a video resembling any conventional TV commercial ad with an irritating ‘Call Today’ voiceover won’t be enough to get results.

Modern-day consumers are much more educated and sophisticated than before. You must learn how many creative and successful brands are infusing their branding and storytelling strategies to engage their customers. If you’re reading this article, you’re aiming to build your own brand storytelling video and are wondering how to make it a successful one.

Take no worries as the further sections will clear all your doubts and give you the perfect answer. So, let’s start.

best brand story videos 1

Source : https://www.pexels.com/photo/business-plan-printed-on-paper-on-a-clipboard-8970679/

  1. Spotify - All Ears On You
  2. Airbnb - The Story of a Symbol of Belonging
  3. Apple - Chase
  4. Nike - Most Powerful Brand Story Videos
  5. Bells - Reader
  6. Dove - You’re More Beautiful Than You Think
  7. El Gordo - The Spanish Christmas Lottery Ad 2021

Part I. The Most Successful Video Practises of Brand Storytelling

1. Spotify - All Ears On You

Since 2008, Spotify has continued gathering as much information (personal preferences, likes, and dislikes) about their audiences as possible. It has helped them set personalized ad campaigns that will best fit their customers’ interests.

One of their latest, popular campaigns is ‘All Ears On You.’ Take a glimpse of this video to check how the video ad appears. Launched in June, this campaign focuses on celebrating your weird listening habits. It leveraged the users’ in-app experience to let them be proud of their unique choices. This helped Spotify to strengthen its emotional relationship with its listeners.

Learn From Spotify’s Famous Marketing Practices:

  • Get the Most Out of Big Data: The customer insights and data helped Spotify make precise, on-point ads. Your firm should also acquire customers’ data and later leverage it to amplify the user experience and make marketing campaigns more relatable.
  • Leverage User-Generated Content: Your audience is more interested in what other customers think and say about your business. The most successful video ads don’t involve facts about the company but the customers instead. Make a video using clips where your customers tell a story about themselves and their experience with your brand.
  • Utilize The Trending Hashtags & Topics: Social medial trends and news feed is what attracts today’s customers the most. Spotify’s advertisement team always wraps their ad campaigns into a package of top-events-and-stories. Find the most popular and trending hashtags and topics related to your business niche and incorporate them in your brand storytelling video.

Some other marketing practices that teach valuable lessons to businesses for brand video marketing include:

  • Leveraging the mentions on social media platforms
  • Going for a customer-centric marketing approach with personalized interactions

2. Airbnb - The Story of a Symbol of Belonging

The center of focus of Airbnb’s brand story revolves around the basic ideology of ‘belonging.’ The brand found its mission - to shape the world into a place where individuals can ‘belong anywhere.’

Their official tagline also turned out to be ‘Belong Anywhere,’ which eventually led to the development of their whole brand story and new logo. This symbol was created to make sure it’s instantly recognizable.

Valuable Storytelling Lessons From Airbnb’s Marketing Practices:

  • Let Your Customers Be At The Heart Of Your Organization: After interviewing users, Airbnb found out that no one can better inform them about their company than the community of their regular users. The conversations and interviews with such users helped Airbnb to prepare its entire brand story. Thus, you should, too, keep your customers at your core.
  • It’s Never Too Late To Discover Your Story: Although launched in 2008, the company Airbnb realized they’d need to discover their business mission to scale and progress. They are an example that it’s never too late for your brand to find the brand story.
  • Content Is The King: Airbnb always keeps posting content on its own blog and YouTube channel. Most of their content is based on user experiences and revolves around stories from within the brand’s community. Such high-quality content helped them to engage with the customers more efficiently.

3. Apple - Chase

Chase recently announced via email their latest introduction to the market - Apple Pay. They introduced it in collaboration with Apple as the new mode to pay. Chase leveraged this email communication to inform people about their latest collaboration with Apple.

They also used email to reinforce their commitment to helping people to buy Apple products like the iPhone 14 pro with accessible funds. While ensuring to align with Apple’s marketing strategy for the Apple Pay service announcement (primarily based on social media), Chase put more emphasis on real-time media.

Their marketing practice used direct, real-time media to connect with the on-the-go audience seemingly ready to buy an Apple product with a quick source of funds. Their brand story ad focused more on the ‘on-the-go’ audience who would readily agree to make such a purchase.

4. Nike - Most Powerful Brand Story Videos

If you’ve watched a Nike video ad featuring LeBron James or others, you’ll know how much emphasis on emotions and inspiration. They don’t go for the direct marketing of their brand and products. Instead, they produce video ads with a powerful message drawn from a compelling storyline.

This makes Nike unique from numerous other brands as it has been an expert in brand storytelling for years now. Every piece of video ad from their collection triggers the audience’s feelings and emotions, which can only be met and satisfied by using Nike products.

There’s a lot of power within emotional branding, and Nike has shaped and transformed its whole marketing model into a storytelling form that motivates the audience to take action - ‘Just do it with Nike products. Some of the marketing strategies that have helped them grow over the years include the following:

  • They promote the advantages of their product’s features rather than simply highlighting and promoting the features. This is called benefit-based marketing practice.
  • They sell brand stories more than their products, which has always been their primary marketing strategy.
  • Nike is very strong in the social media game. They leverage user-generated content to create their video ads.
  • Collaborating with influencers like LeBron James and Cristiano Ronaldo has always been at the core of their marketing strategy.

5. Bells - Reader

The marketing manager of Bell - Thami Silwana - revealed that the idea behind the ‘Bells-Reader’ campaign is to assist men in acknowledging, comprehending, and speaking about their personal victories.

They realized that sometimes it could be troublesome for men to interact with one another and acknowledge their inside feeling and emotions when one of them have achieved something. Their tagline, ‘Give That Man a Bell, ’ best fits in terms of a man-to-man acknowledging something worth the celebration.

Here is what the video ad director Greg incorporated in the video to make it hit the marketing campaign’s motto:

Sentimentality:

  • Greg incorporated an excellent blend of drama, emotion, and sentimentality in this two minutes video ad, which was as good as a two-hour Hollywood movie.
  • The video hit the emotions on so many levels that you’ll feel like drinking a glass of whisky at the end of the ad.
  • Your brand should also create a brand story video where you help your customers to acknowledge themselves by hitting their emotions at different levels.
  • To know how just take a look at the ad yourself: https://www.youtube.com/watch .

6. Dove - You’re More Beautiful Than You Think

The Real Beauty Ad Campaign by Dove focuses on women’s natural charisma and beauty. The ad emphasizes promoting the self-esteem of every woman. In their ‘Dove Real Beauty Sketches’ video ad, you’ll find the events to be chosen, arranged, connected, and assessed as meaningful for a specific set of audience.

Although the video ad’s primary focus is women’s empowerment, it’s still a commercial that promotes Dove products. The ad ends with the phrase ‘you’re more beautiful than you think,’ and a Dove brand logo appears.

Significantly, Dove desires women to know that they are always encouraged, supported, and acknowledged for their real beauty. This storytelling helped Dove boost its product sales without making any direct references.

7. El Gordo - The Spanish Christmas Lottery Ad 2021

Conventionally, you’ll get to know about the arrival of Christmas in Spain when you’ll find the Spanish Christmas Lottery hitting the screens as a commercial. The Christmas Lottery’s 2021 ad version was recorded and created in the picturesque and snowy town of Elizondo.

The ad signifies the spirit of the Christmas festive season and amazingly resonates with the motto of El Gordo - the greatest prize is to share it. They used aesthetics and scenic beauty to allure the viewers and drive them into buying the lottery.

They used the marketing practice of hitting people’s emotions during Christmas when they could truly immerse themselves into enjoying things like winning the lottery.

Part 2. Need Pro-Quality Video Result From Your Video Maker? Try Filmora - The Best in the Market

If you seek pro-quality video results from your video maker for the ‘best-in-class’ brand story videos, use Filmora. It has emerged as the leading video-making tool for global marketers where you can create, edit, and save all sorts of ‘state-of-the-art,’ ‘next-level’ marketing brand videos.

best brand story videos 2

Try Filmora to ensure brand awareness, advertise your business, introduce the audience to your brand and its products, and boost sales. One software, multiple benefits. Here are some features of Filmora that can effectively help you make your brand story videos.

  • Numerous Resources: Filmora is an excellent platform to explore your inner creativity as it has thousands of video assets accessible to its users. The widespread availability of unique advanced and basic features will help you create the most appealing brand story video.
  • Green Screen: Your brand storytelling videos will become bland if you miss out on adding a unique background. Thanks to the Green Screen feature by Filmora, it takes only a few simple clicks to add such attractive backgrounds to your videos.
  • Split Screen: When making your brand story video, it’s more likely that you’ll want to show a comparison of two products side-by-side. In that case, the Split Screen feature from Filmora comes in handy. It lets you incorporate two or more video footage or clips in the video.
  • Audio Ducking: Your brand story will involve several key pointers that you’ll want to highlight for the audience. With Filmora’s Audio Ducking feature, you can easily highlight the dialogues and speeches during the video. This will help you to emphasize those video parts so that the audience can hear them with clarity. Of course, the feature fades the background music for those speech and dialogue parts.
  • Color Grading: The more appealing the brand story video, the more the viewers. That’s precisely what the color grading feature does for you. It allows you to adjust the tint, 3D Luts, temperature, and lights in all your marketing videos. Introduce mesmerizing cinematographic effects in your videos with Fimora’s ‘state-of-the-art’ color tuning features.

Telling your brand story via videos has just become simpler and faster than ever with Filmora. Try the software for magical results.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Conclusion

Telling your brand story is more crucial than ever as it lets you reach new levels of personalization and establish deeper bonds and connections with your clients or customers.

With the ideal brand storytelling strategy and the best video maker tool, you can easily connect with the audience and let them know all about your brand, its products, and its purpose. So, get started today!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Part I. The Most Successful Video Practises of Brand Storytelling

1. Spotify - All Ears On You

Since 2008, Spotify has continued gathering as much information (personal preferences, likes, and dislikes) about their audiences as possible. It has helped them set personalized ad campaigns that will best fit their customers’ interests.

One of their latest, popular campaigns is ‘All Ears On You.’ Take a glimpse of this video to check how the video ad appears. Launched in June, this campaign focuses on celebrating your weird listening habits. It leveraged the users’ in-app experience to let them be proud of their unique choices. This helped Spotify to strengthen its emotional relationship with its listeners.

Learn From Spotify’s Famous Marketing Practices:

  • Get the Most Out of Big Data: The customer insights and data helped Spotify make precise, on-point ads. Your firm should also acquire customers’ data and later leverage it to amplify the user experience and make marketing campaigns more relatable.
  • Leverage User-Generated Content: Your audience is more interested in what other customers think and say about your business. The most successful video ads don’t involve facts about the company but the customers instead. Make a video using clips where your customers tell a story about themselves and their experience with your brand.
  • Utilize The Trending Hashtags & Topics: Social medial trends and news feed is what attracts today’s customers the most. Spotify’s advertisement team always wraps their ad campaigns into a package of top-events-and-stories. Find the most popular and trending hashtags and topics related to your business niche and incorporate them in your brand storytelling video.

Some other marketing practices that teach valuable lessons to businesses for brand video marketing include:

  • Leveraging the mentions on social media platforms
  • Going for a customer-centric marketing approach with personalized interactions

2. Airbnb - The Story of a Symbol of Belonging

The center of focus of Airbnb’s brand story revolves around the basic ideology of ‘belonging.’ The brand found its mission - to shape the world into a place where individuals can ‘belong anywhere.’

Their official tagline also turned out to be ‘Belong Anywhere,’ which eventually led to the development of their whole brand story and new logo. This symbol was created to make sure it’s instantly recognizable.

Valuable Storytelling Lessons From Airbnb’s Marketing Practices:

  • Let Your Customers Be At The Heart Of Your Organization: After interviewing users, Airbnb found out that no one can better inform them about their company than the community of their regular users. The conversations and interviews with such users helped Airbnb to prepare its entire brand story. Thus, you should, too, keep your customers at your core.
  • It’s Never Too Late To Discover Your Story: Although launched in 2008, the company Airbnb realized they’d need to discover their business mission to scale and progress. They are an example that it’s never too late for your brand to find the brand story.
  • Content Is The King: Airbnb always keeps posting content on its own blog and YouTube channel. Most of their content is based on user experiences and revolves around stories from within the brand’s community. Such high-quality content helped them to engage with the customers more efficiently.

3. Apple - Chase

Chase recently announced via email their latest introduction to the market - Apple Pay. They introduced it in collaboration with Apple as the new mode to pay. Chase leveraged this email communication to inform people about their latest collaboration with Apple.

They also used email to reinforce their commitment to helping people to buy Apple products like the iPhone 14 pro with accessible funds. While ensuring to align with Apple’s marketing strategy for the Apple Pay service announcement (primarily based on social media), Chase put more emphasis on real-time media.

Their marketing practice used direct, real-time media to connect with the on-the-go audience seemingly ready to buy an Apple product with a quick source of funds. Their brand story ad focused more on the ‘on-the-go’ audience who would readily agree to make such a purchase.

4. Nike - Most Powerful Brand Story Videos

If you’ve watched a Nike video ad featuring LeBron James or others, you’ll know how much emphasis on emotions and inspiration. They don’t go for the direct marketing of their brand and products. Instead, they produce video ads with a powerful message drawn from a compelling storyline.

This makes Nike unique from numerous other brands as it has been an expert in brand storytelling for years now. Every piece of video ad from their collection triggers the audience’s feelings and emotions, which can only be met and satisfied by using Nike products.

There’s a lot of power within emotional branding, and Nike has shaped and transformed its whole marketing model into a storytelling form that motivates the audience to take action - ‘Just do it with Nike products. Some of the marketing strategies that have helped them grow over the years include the following:

  • They promote the advantages of their product’s features rather than simply highlighting and promoting the features. This is called benefit-based marketing practice.
  • They sell brand stories more than their products, which has always been their primary marketing strategy.
  • Nike is very strong in the social media game. They leverage user-generated content to create their video ads.
  • Collaborating with influencers like LeBron James and Cristiano Ronaldo has always been at the core of their marketing strategy.

5. Bells - Reader

The marketing manager of Bell - Thami Silwana - revealed that the idea behind the ‘Bells-Reader’ campaign is to assist men in acknowledging, comprehending, and speaking about their personal victories.

They realized that sometimes it could be troublesome for men to interact with one another and acknowledge their inside feeling and emotions when one of them have achieved something. Their tagline, ‘Give That Man a Bell, ’ best fits in terms of a man-to-man acknowledging something worth the celebration.

Here is what the video ad director Greg incorporated in the video to make it hit the marketing campaign’s motto:

Sentimentality:

  • Greg incorporated an excellent blend of drama, emotion, and sentimentality in this two minutes video ad, which was as good as a two-hour Hollywood movie.
  • The video hit the emotions on so many levels that you’ll feel like drinking a glass of whisky at the end of the ad.
  • Your brand should also create a brand story video where you help your customers to acknowledge themselves by hitting their emotions at different levels.
  • To know how just take a look at the ad yourself: https://www.youtube.com/watch .

6. Dove - You’re More Beautiful Than You Think

The Real Beauty Ad Campaign by Dove focuses on women’s natural charisma and beauty. The ad emphasizes promoting the self-esteem of every woman. In their ‘Dove Real Beauty Sketches’ video ad, you’ll find the events to be chosen, arranged, connected, and assessed as meaningful for a specific set of audience.

Although the video ad’s primary focus is women’s empowerment, it’s still a commercial that promotes Dove products. The ad ends with the phrase ‘you’re more beautiful than you think,’ and a Dove brand logo appears.

Significantly, Dove desires women to know that they are always encouraged, supported, and acknowledged for their real beauty. This storytelling helped Dove boost its product sales without making any direct references.

7. El Gordo - The Spanish Christmas Lottery Ad 2021

Conventionally, you’ll get to know about the arrival of Christmas in Spain when you’ll find the Spanish Christmas Lottery hitting the screens as a commercial. The Christmas Lottery’s 2021 ad version was recorded and created in the picturesque and snowy town of Elizondo.

The ad signifies the spirit of the Christmas festive season and amazingly resonates with the motto of El Gordo - the greatest prize is to share it. They used aesthetics and scenic beauty to allure the viewers and drive them into buying the lottery.

They used the marketing practice of hitting people’s emotions during Christmas when they could truly immerse themselves into enjoying things like winning the lottery.

Part 2. Need Pro-Quality Video Result From Your Video Maker? Try Filmora - The Best in the Market

If you seek pro-quality video results from your video maker for the ‘best-in-class’ brand story videos, use Filmora. It has emerged as the leading video-making tool for global marketers where you can create, edit, and save all sorts of ‘state-of-the-art,’ ‘next-level’ marketing brand videos.

best brand story videos 2

Try Filmora to ensure brand awareness, advertise your business, introduce the audience to your brand and its products, and boost sales. One software, multiple benefits. Here are some features of Filmora that can effectively help you make your brand story videos.

  • Numerous Resources: Filmora is an excellent platform to explore your inner creativity as it has thousands of video assets accessible to its users. The widespread availability of unique advanced and basic features will help you create the most appealing brand story video.
  • Green Screen: Your brand storytelling videos will become bland if you miss out on adding a unique background. Thanks to the Green Screen feature by Filmora, it takes only a few simple clicks to add such attractive backgrounds to your videos.
  • Split Screen: When making your brand story video, it’s more likely that you’ll want to show a comparison of two products side-by-side. In that case, the Split Screen feature from Filmora comes in handy. It lets you incorporate two or more video footage or clips in the video.
  • Audio Ducking: Your brand story will involve several key pointers that you’ll want to highlight for the audience. With Filmora’s Audio Ducking feature, you can easily highlight the dialogues and speeches during the video. This will help you to emphasize those video parts so that the audience can hear them with clarity. Of course, the feature fades the background music for those speech and dialogue parts.
  • Color Grading: The more appealing the brand story video, the more the viewers. That’s precisely what the color grading feature does for you. It allows you to adjust the tint, 3D Luts, temperature, and lights in all your marketing videos. Introduce mesmerizing cinematographic effects in your videos with Fimora’s ‘state-of-the-art’ color tuning features.

Telling your brand story via videos has just become simpler and faster than ever with Filmora. Try the software for magical results.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Conclusion

Telling your brand story is more crucial than ever as it lets you reach new levels of personalization and establish deeper bonds and connections with your clients or customers.

With the ideal brand storytelling strategy and the best video maker tool, you can easily connect with the audience and let them know all about your brand, its products, and its purpose. So, get started today!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

How to Create Your Own LOL Montage Video

Mostly, the lol montage videos help to excite the League of Legend players by displaying powerful attacks in the game. These videos help to entertain the viewers. In this article, you will study the importance of making these videos and the related steps in creating such content like a profession. There are many video editing tools available in the digital space to build videos according to your needs. Through efficient edits, you can make the best out of the captured content. The below content helps you to choose the right tool to carry out your video edits optimally. Connect with this article and find out the best ways to make the montage videos efficiently.

LOL Montage

LOL Montage

Why we need to make LOL Montage Video

You can create lol montage videos for various reasons. Here are some of them are listed below.

Reason 1: Enlighten the viewers on how to play the game

As the game comprises two teams each five players fight one another using their powers. There are different ways to earn points, rewards and extra features for their characters while playing the game. Using the lol montage videos, you can teach the newbie users about the tips and tricks in this game.

Reason 2: Enhanced visuals

When creating montage videos, you can bring out the real effects of the content. There are options to edit the video effects and convincingly display them. The lol montage video grabs the attention of the viewers in no time and you can convey your message easily to the audience.

Reason 3: Increase the players

After streaming the LOL montage videos, you can expect many viewers will become players trying the tips highlighted in your content. It excites the audience and helps them to succeed in the game flawlessly.

How to create your own LOL Montage video

It is simple to create a lol montage video. Creativity with innovative edits is sufficient to develop outstanding montage content for your needs.

How to Create LOL Montage

How to Create LOL Montage

1. Prepare your LOL video clips

Initially, prepare lol video clips as separate pieces. You can also pick the older images or videos if you have any in your gallery that is recorded when you had played the game. Capture fresh copies if possible but ensure it lasts for a short duration. Avoid recording longer content because it reduces the excitement in the audience.

2. How to pick the right video editing software

Next, after collecting the number of League of legends play recordings, pick the ones that are important in creating the montage video. Then, select the best video editor to perform the desired edits on the collected content. Here is a few recommended video editing tool to enhance the overall edits on the recorded content.

• Wondershare Filmora

The Filmora video editor is a simple tool with an excellent user interface. You can perform any edits effortlessly using this program. All the controls are explicitly available for quick access. Using Filmora video editor, you can add visual effects, transitions, and animations to the content like a pro. This app serves the needs of both professionals and newbies. You can also insert advanced features like audio ducking, freeze frames, keyframes, split the screens and stream desired music tracks with the content. You can explore more if you make a quick download of this application.

You can work on many factors in the videos to enhance their overall performance. Edit the background using the Chroma key and green screen effect and adjust the visuals by modifying the attributes like color gradients, hue, saturation, and brightness. You can insert motion elements, filters, and titles to add flavors to the content. Improve the audio quality in the content by removing the noise factors and adjusting the audio equalizers to sound precise.

• OpenShot Video editor

It is an exclusive video editor compatible with multi-platforms like Linux, Mac, and Windows, and you can use this app to trim and slice the videos into desired pieces. There are options to animate and keyframe the content hassle-free. This app enables you to work with multiple tracks without any watermark issues. Insert slow-motion effects and playback speed variations to add flavors to the edited content. It supports more than 70 languages and displays a simple interface.

Openshot Video Editor

Openshot Video Editor

• AVS video editor

Here comes another efficient video editor that works on the HD content like a pro. It is compatible with all file formats and processes the videos using its in-built features. This app allows adding texts, annotating, and splitting the recordings according to your requirement. Get a professional look at the content by working on its color gradients. Remove the shaking effects on the footage using the video stabilization features and change the background by triggering the Chroma Key effects.

AVS video editor to edit LOL Montage

AVS video editor

The above-discussed video editors are reliable, and you can go for them without hesitation. It brings impressive effects to the recordings and helps you create lol montage video content.

How to edit your LOL Montage video

Consider the Filmora video editor after recording the content to edit the file in the Filmora video editor by following the below instructions.

Step1Install the app

Go to the official webpage of Filmora and download the correct version of the tool based on the system OS. Then, install and launch the program. Next, upload the recorded file into the working space of Filmora using the Import Files option.

Wondershare Filmora11 Express Better
Achieve More
Grow Together

Free Download Free Download Learn More

Filmora Windows Filmora Mac

Step2Add Visual effects

Now, select the Effects option in the Menu and witness the list of visual effects available as a built-in asset in the Filmora library. Then, choose the favorite effect option and right-click to select the Apply pop-up message. This activity applies the effect to the uploaded content in no time. You can use the Preview option to view the video effect on the recordings before making the final download of the edited content.

Step3Add Transitions and Effects to make it better

If you want to increase the effects on the recordings, then try some transitions and animations.

Select the Transitions option in the Menu and choose the desired transition effect listed on the screen. Choose your favorite one and right-click to hit the Apply pop-up option. This action applies the video effect to the uploaded file. You can witness the changes in the Preview button by playing the edited video.

Likewise, you can also add animations to the content. Use the in-built resource of Filmora by using the above method. Access the asset library of Filmora to add extra flavors to the content.

image / video 16:9

Conclusion:

Thus, this article has given valuable insights into the LOL montage video making. You can use the instructions wisely and build a montage video according to your needs. Increase the overall appearance of the content using reliable video editors like Filmora. Apply the basic and advanced edits on the video content and enhance the recordings for better outcomes. Stay connected with this article to learn more about the video edits and the reliable video editors that bring miraculous changes in the video content.

Free Download Free Download Learn More

Filmora Windows Filmora Mac

Step2Add Visual effects

Now, select the Effects option in the Menu and witness the list of visual effects available as a built-in asset in the Filmora library. Then, choose the favorite effect option and right-click to select the Apply pop-up message. This activity applies the effect to the uploaded content in no time. You can use the Preview option to view the video effect on the recordings before making the final download of the edited content.

Step3Add Transitions and Effects to make it better

If you want to increase the effects on the recordings, then try some transitions and animations.

Select the Transitions option in the Menu and choose the desired transition effect listed on the screen. Choose your favorite one and right-click to hit the Apply pop-up option. This action applies the video effect to the uploaded file. You can witness the changes in the Preview button by playing the edited video.

Likewise, you can also add animations to the content. Use the in-built resource of Filmora by using the above method. Access the asset library of Filmora to add extra flavors to the content.

image / video 16:9

Conclusion:

Thus, this article has given valuable insights into the LOL montage video making. You can use the instructions wisely and build a montage video according to your needs. Increase the overall appearance of the content using reliable video editors like Filmora. Apply the basic and advanced edits on the video content and enhance the recordings for better outcomes. Stay connected with this article to learn more about the video edits and the reliable video editors that bring miraculous changes in the video content.

Also read:

  • Title: Updated How to DIY VHS Overlay in After Effects for 2024
  • Author: Chloe
  • Created at : 2024-04-24 07:08:35
  • Updated at : 2024-04-25 07:08:35
  • Link: https://ai-editing-video.techidaily.com/updated-how-to-diy-vhs-overlay-in-after-effects-for-2024/
  • License: This work is licensed under CC BY-NC-SA 4.0.
On this page
Updated How to DIY VHS Overlay in After Effects for 2024