Find The Best LUTs for Lightroom

Colors play an essential role in our lives. They add emotions, create moods, and set the tone for our experiences. Using colors in media is significant as they help create an atmosphere that improves your story. That’s why filmmakers and photographers focus so much on color grading and adjustment. For this purpose, they use different tools like LUTs.

You can use LUTs in your images and videos to achieve a particular look or feel in Lightroom. With LUTs, you can make fantastic color grading in Lightroom. Many paid and free LUTs for Lightroom are available to download and use for your media. Moreover, LUTs can save time and give your story perspective and emotion.

• Part 2: Top Free LUTs for Lightroom
• Bonus Part: Wondershare Filmora: A Great Haven for LUT

Part 1: How Are LUTs Influencing Video Editors?

There are many ways in which LUTs can help and influence content creators and video editors. From Lightroom presets to Premiere Pro presets, you can download any. However, you need to learn the many ways in which LUTs are helping editors.

Efficiency

LUTs (Lookup Tables) are a powerful tool that can help you in many ways if you are a video editor. First, they can make your editing process more efficient. You can apply color grading and correction to your footage, saving you time and increasing productivity. Instead of manually adjusting the colors for each clip, you can use LUTs to achieve a particular look.

Creativity

In addition to efficiency, LUTs also offer a wide range of creative options. You can use LUTs to explore different styles and moods, from vintage looks to modern cinematic ones. It can help you create a unique style for your videos and make them look more meaningful. With LUTs, you can experiment with different colors and effects to achieve the perfect look for your footage.

Consistency

Another benefit of using LUTs is consistency. With LUTs, you can maintain a consistent look and feel across different video clips. It gives all clips in a project a cohesive and professional appearance. These LUTs can be especially helpful if you work on a long-term project or with multiple editors. It will give a uniform look and feel throughout your project.

Accessibility

LUTs are also becoming more accessible than ever before. With free and paid online options, video editors of all skill levels can access these tools for their video projects. You don’t need extensive training or experience in color grading to use LUTs for your videos. Moreover, anyone can use LUTs with simple steps and make their content look more professional.

Part 2: Top Free LUTs for Lightroom

You don’t need to search for free LUTs for Lightroom for your media content. Here is a list of 5 Lightroom LUTs free to download to color grade your media in different tones.

1.50 Vintage Cinematic Lightroom Presets and LUTs

It is a pack of 50 Cinematic-style vintage LUTs you can apply to your media files. This LUT pack has a warm and orangey tone to give a golden hour and warm color scheme touch. You can use it to create a vintage, nostalgic look for your content. Furthermore, you can use your travel photos or outdoor adventure videos to give them a dreamy rusty vibe.

2. Free LUTs Ciné Green

If you want to add a cool and moody feel to your content, try using this LUT. It has a greenish-blue tone that can give your photos and videos a mysterious and cinematic look. Moreover, this LUT is excellent for nighttime cityscape shots or dramatic portrait photography. Furthermore, you can use it to create a dark and edgy vibe for your content.

3.Urban LUTs

Urban LUT is a pack of 10 rich-color LUTs you can use on your photos and videos. This pack has a bright and cheerful feel to it. It enhances the colors in your photos and videos, making them pop and look more vibrant. Additionally, you can use it to create a fun and lively atmosphere for your content. Moreover, you can try this pack for your vacation photos or family videos to give them an energetic feel.

4.90’s Vintage LUT Presets

If you want to add a vintage and retro look to your content, 90’s Vintage LUT Presets are perfect. It has a yellow and orange tone that can give your photos and videos an old-fashioned and nostalgic feel. Moreover, it gives your media a 90s feel with ten different LUTs. This pack can create a vintage feel for your content and give your project a throwback look.

5. 8 Free Pastel Day Lightroom Presets and LUTs

This LUT offers eight paste color-grade presets for photos and videos. This pack has a soft and pastel tone to give your media a dreamy and romantic look for your content. It’s excellent for portrait photography, especially for outdoor shoots with natural lighting. Additionally, you can use it to create a soft and gentle vibe for your content with a more delicate touch.

Bonus Part: Wondershare Filmora: A Great Haven for LUTs

Wondershare Filmora might just be what you need to give your videos a cinematic touch. This powerful tool has over 200+ LUTs in its library to give your videos the perfect tone and color grading. You can even adjust the intensity of the LUTs to match the mood of your videos. Furthermore, you can tweak with basic options like hue, saturation, exposure, white balance, and more.

In addition, Wondershare Filmora offers over 10 billion free stock media for you to use in your photos and videos. Moreover, you can even save your music videos up to 4K resolution with sharper and more detailed results. Additionally, you can use the audio visualizer to match the sound of your video automatically. You can choose from different transitions and effects for your videos as well.

Empower your videos with a new mood using different LUTs. Filmora now offers 100+ top-quality 3D LUTs cover a broad range of scenarios. Transform your videos with Filmora’s powerful 3D LUTs.

Apply LUT on Videos Apply LUT on Videos Learn More

Try It Free >>

Conclusion

In conclusion, LUTs are a powerful tool for video editors who want to give their videos a cinematic look. You can easily achieve the perfect tone and color grading for your videos and pictures. Moreover, LUTs can save you time and effort in video editing. With many paid and free LUTs for Lightroom available that you can use to create professional-looking videos.

• Bonus Part: Wondershare Filmora: A Great Haven for LUT

Part 1: How Are LUTs Influencing Video Editors?

There are many ways in which LUTs can help and influence content creators and video editors. From Lightroom presets to Premiere Pro presets, you can download any. However, you need to learn the many ways in which LUTs are helping editors.

Efficiency

LUTs (Lookup Tables) are a powerful tool that can help you in many ways if you are a video editor. First, they can make your editing process more efficient. You can apply color grading and correction to your footage, saving you time and increasing productivity. Instead of manually adjusting the colors for each clip, you can use LUTs to achieve a particular look.

Creativity

In addition to efficiency, LUTs also offer a wide range of creative options. You can use LUTs to explore different styles and moods, from vintage looks to modern cinematic ones. It can help you create a unique style for your videos and make them look more meaningful. With LUTs, you can experiment with different colors and effects to achieve the perfect look for your footage.

Consistency

Another benefit of using LUTs is consistency. With LUTs, you can maintain a consistent look and feel across different video clips. It gives all clips in a project a cohesive and professional appearance. These LUTs can be especially helpful if you work on a long-term project or with multiple editors. It will give a uniform look and feel throughout your project.

Accessibility

LUTs are also becoming more accessible than ever before. With free and paid online options, video editors of all skill levels can access these tools for their video projects. You don’t need extensive training or experience in color grading to use LUTs for your videos. Moreover, anyone can use LUTs with simple steps and make their content look more professional.

Part 2: Top Free LUTs for Lightroom

You don’t need to search for free LUTs for Lightroom for your media content. Here is a list of 5 Lightroom LUTs free to download to color grade your media in different tones.

1.50 Vintage Cinematic Lightroom Presets and LUTs

It is a pack of 50 Cinematic-style vintage LUTs you can apply to your media files. This LUT pack has a warm and orangey tone to give a golden hour and warm color scheme touch. You can use it to create a vintage, nostalgic look for your content. Furthermore, you can use your travel photos or outdoor adventure videos to give them a dreamy rusty vibe.

2. Free LUTs Ciné Green

If you want to add a cool and moody feel to your content, try using this LUT. It has a greenish-blue tone that can give your photos and videos a mysterious and cinematic look. Moreover, this LUT is excellent for nighttime cityscape shots or dramatic portrait photography. Furthermore, you can use it to create a dark and edgy vibe for your content.

3.Urban LUTs

Urban LUT is a pack of 10 rich-color LUTs you can use on your photos and videos. This pack has a bright and cheerful feel to it. It enhances the colors in your photos and videos, making them pop and look more vibrant. Additionally, you can use it to create a fun and lively atmosphere for your content. Moreover, you can try this pack for your vacation photos or family videos to give them an energetic feel.

4.90’s Vintage LUT Presets

If you want to add a vintage and retro look to your content, 90’s Vintage LUT Presets are perfect. It has a yellow and orange tone that can give your photos and videos an old-fashioned and nostalgic feel. Moreover, it gives your media a 90s feel with ten different LUTs. This pack can create a vintage feel for your content and give your project a throwback look.

5. 8 Free Pastel Day Lightroom Presets and LUTs

This LUT offers eight paste color-grade presets for photos and videos. This pack has a soft and pastel tone to give your media a dreamy and romantic look for your content. It’s excellent for portrait photography, especially for outdoor shoots with natural lighting. Additionally, you can use it to create a soft and gentle vibe for your content with a more delicate touch.

Bonus Part: Wondershare Filmora: A Great Haven for LUTs

Wondershare Filmora might just be what you need to give your videos a cinematic touch. This powerful tool has over 200+ LUTs in its library to give your videos the perfect tone and color grading. You can even adjust the intensity of the LUTs to match the mood of your videos. Furthermore, you can tweak with basic options like hue, saturation, exposure, white balance, and more.

In addition, Wondershare Filmora offers over 10 billion free stock media for you to use in your photos and videos. Moreover, you can even save your music videos up to 4K resolution with sharper and more detailed results. Additionally, you can use the audio visualizer to match the sound of your video automatically. You can choose from different transitions and effects for your videos as well.

Empower your videos with a new mood using different LUTs. Filmora now offers 100+ top-quality 3D LUTs cover a broad range of scenarios. Transform your videos with Filmora’s powerful 3D LUTs.

Apply LUT on Videos Apply LUT on Videos Learn More

Try It Free >>

Conclusion

In conclusion, LUTs are a powerful tool for video editors who want to give their videos a cinematic look. You can easily achieve the perfect tone and color grading for your videos and pictures. Moreover, LUTs can save you time and effort in video editing. With many paid and free LUTs for Lightroom available that you can use to create professional-looking videos.

How Can You DIY VHS Overlay in After Effects?

The 90s generation is familiar with Video Home System video. Today, Moviemakers use VHS static overlay to give their videos an antique and vintage look.

The VHS glitch overlay has become increasingly popular as it changes the video’s theme, tone, and whole look. Let’s see how we can add DIY VHS overlay in after effects-

Part 1：Step by Step DIY VHS Overlay in After Effects?

The retro “VHS Look” has become relatively trendy in recent years. The memories associated with the popular VHS trend has helped the trend make a comeback. Creating this effect in After Effects may seem to be a complicated process if you have not tried it before. But we have made it easier for you to add VHS overlay in Adobe After Effects. Follow the steps to add it in after effects-

Before you begin, download and install VHS preset if you haven’t already. Remember that VHS preset only works with After Effects CC 2018 and up. So, make sure you have the recent version of After Effects or the one not older than the 2018 version.

Step 1: To create a VHS look on your video, drop any video of your choice into the project panel and give it a name, let’s say, “VCR static overlay”. Set the width and height to 1920 and 1080 px, respectively.

Step 2: Right-click on your video and select New Comp from Selection. Drag your video to a new composition and then go to Lumetri Color < Basic Correction. Add some contrast. You can set it to 50 or any other number of your choice. Then bring the white level down to -55.

Then open the Creative tab. Increase the faded film to 40. Set sharpening to -70. Bring vibrance to -30.

Note: Here, I changed the number to get the effect I wanted. You can change the numbers and set the values as per your requirements.

Now, click on the Curves option. Drag down the white curve and then align it with the original curve. Move the green curve up a bit and bring down the blue curve. Then comes the Vignette tab. Open it and set the number to -1.

Step 3: Now, we will give our video a subtle RGB spit appearance. For that, we need to use the Channel Blur effect twice. First, go to Effect < Blur & Sharpen < Channel Blur. Set red blurriness to 20. Turn on the repeat edge pixels. Then change the Blur Dimensions from horizontal and vertical to vertical.

Step 4: Again, go to Effect < Blur & Sharpen < Channel Blur. Set blue blurriness to 30. Repeat the process of checking the repeat edge pixels box. Change the Blue Dimensions from horizontal and vertical to horizontal.

Step 5: Next comes giving the video artificial sharpening look using Unsharp Mask. So, go to Effect < Blur & Sharpen < Unsharp Mask. Under the Unmask Mask menu, set the amount to 100 and the radius to 10.

Step 6: To add a font to your video, simply search VHS font on Google. Look for the one you want to use in your video and download it. To give your video that authentic VHS-style look, we suggest downloading free VCR OSD Mono font and installing the font on your system.

Step 7: Go to Layer < New < Solid and choose any color. We chose white. Now, under Effects & Presets, search for a number. Drag it to the white solid. Choose the font VCR OSD Mono. You can change the number to time or date. You can also add time manually. Select the text tool, go to the source text, hold alt, and click on the stopwatch. Write “timeToCurrentFormat() and time will be displayed on the video. Let us say we want to see the date on the video instead of time. So, change the time to date. Drag the date to the bottom right of the video to give it the look of an old VHS tape.

If you are a beginner and want a simple VHS effect, you can follow these easy steps and create the VHS video that will transport you back to the 90s.

BONUS TIP: How to Add VHS Overlays and Glitch Effects to Make Retro Videos in Filmora Video Editor?

Do you remember the look of the VHS and miss it? You can bring your memories back! With Wondershare Filmora, you can add this effect easily to your videos. Adding a VHS overlay transparent brings drama and creates an atmosphere of distortion. It can significantly change the appearance and feel of your video.

So, if you want to create professional-looking VHS overlay free, the only thing you need is Filmora video editing software . Filmora allows you to add three different overlay VHS effects that you can use along with other overlays to create retro videos.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Do you want to add retro videos on Filmora? It is simple!

To create a VHS overlay video, you should first download the Filmora app for free if you haven’t! Let’s learn how the effect can transform your video. You will have to choose various effects and values to get the final VHS overlay video. These effects can be added to any lyric video, intro, outro, and many others.

Let’s look at the steps:

Open your draft in Filmora software and select sample colors from the Media tab on the top left.

You can drag and drop the photo on a track on the timeline. Then adjust the trim handles to change the duration to match the section of the video to be transformed.

In sequence, add these three overlays by dragging them from the Effects panel at the top to their own individual tracks on the timeline: VHS Distortion Bad (alpha = 25), VHS Distortion (alpha = 35), and VHS Rewind (alpha = 10).

You can also add effects like Strong Glitch, Chromatic Aberration, Glitch Distortion, Distort, etc., to enhance the vintage look of the video.

When finished, click export and choose the format and target folder to save the processed file with the added effects.

The smart generation has access to HD videos and high-tech devices, yet VHS is an exciting concept for them. The videos created with this effect resemble those from the 90s era. You have to customize everything when you add a VHS effect, including the title, background noise, overlay, and credits.

By choosing a video-editing software like Wondershare Filmora, users can make such videos and add retro glitch overlay professionally. You can also access Filmstock to download any video effects, stock media, templates, or sound effects for Filmora.

Conclusion

Video editing is now easy and fun. The trend of VCR overlay is now back as VHR overlay. With Wondershare Filmora, you can easily create classic videos with 90’s effects. Take your video editing to the next big level with Filmora Video Editor. We can help you make the best use of this tool to create glitch effect videos and add a VHS tape overlay.

Versatile Video Editor - Wondershare Filmora

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Try It Free

For macOS 10.12 or later

Do you want to add retro videos on Filmora? It is simple!

To create a VHS overlay video, you should first download the Filmora app for free if you haven’t! Let’s learn how the effect can transform your video. You will have to choose various effects and values to get the final VHS overlay video. These effects can be added to any lyric video, intro, outro, and many others.

Let’s look at the steps:

Open your draft in Filmora software and select sample colors from the Media tab on the top left.

You can drag and drop the photo on a track on the timeline. Then adjust the trim handles to change the duration to match the section of the video to be transformed.

In sequence, add these three overlays by dragging them from the Effects panel at the top to their own individual tracks on the timeline: VHS Distortion Bad (alpha = 25), VHS Distortion (alpha = 35), and VHS Rewind (alpha = 10).

You can also add effects like Strong Glitch, Chromatic Aberration, Glitch Distortion, Distort, etc., to enhance the vintage look of the video.

When finished, click export and choose the format and target folder to save the processed file with the added effects.

The smart generation has access to HD videos and high-tech devices, yet VHS is an exciting concept for them. The videos created with this effect resemble those from the 90s era. You have to customize everything when you add a VHS effect, including the title, background noise, overlay, and credits.

By choosing a video-editing software like Wondershare Filmora, users can make such videos and add retro glitch overlay professionally. You can also access Filmstock to download any video effects, stock media, templates, or sound effects for Filmora.

Conclusion

Video editing is now easy and fun. The trend of VCR overlay is now back as VHR overlay. With Wondershare Filmora, you can easily create classic videos with 90’s effects. Take your video editing to the next big level with Filmora Video Editor. We can help you make the best use of this tool to create glitch effect videos and add a VHS tape overlay.

Versatile Video Editor - Wondershare Filmora

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Try It Free

For macOS 10.12 or later

Do you want to add retro videos on Filmora? It is simple!

To create a VHS overlay video, you should first download the Filmora app for free if you haven’t! Let’s learn how the effect can transform your video. You will have to choose various effects and values to get the final VHS overlay video. These effects can be added to any lyric video, intro, outro, and many others.

Let’s look at the steps:

Open your draft in Filmora software and select sample colors from the Media tab on the top left.

You can drag and drop the photo on a track on the timeline. Then adjust the trim handles to change the duration to match the section of the video to be transformed.

In sequence, add these three overlays by dragging them from the Effects panel at the top to their own individual tracks on the timeline: VHS Distortion Bad (alpha = 25), VHS Distortion (alpha = 35), and VHS Rewind (alpha = 10).

You can also add effects like Strong Glitch, Chromatic Aberration, Glitch Distortion, Distort, etc., to enhance the vintage look of the video.

When finished, click export and choose the format and target folder to save the processed file with the added effects.

The smart generation has access to HD videos and high-tech devices, yet VHS is an exciting concept for them. The videos created with this effect resemble those from the 90s era. You have to customize everything when you add a VHS effect, including the title, background noise, overlay, and credits.

By choosing a video-editing software like Wondershare Filmora, users can make such videos and add retro glitch overlay professionally. You can also access Filmstock to download any video effects, stock media, templates, or sound effects for Filmora.

Conclusion

Video editing is now easy and fun. The trend of VCR overlay is now back as VHR overlay. With Wondershare Filmora, you can easily create classic videos with 90’s effects. Take your video editing to the next big level with Filmora Video Editor. We can help you make the best use of this tool to create glitch effect videos and add a VHS tape overlay.

Versatile Video Editor - Wondershare Filmora

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Try It Free

For macOS 10.12 or later

Do you want to add retro videos on Filmora? It is simple!

To create a VHS overlay video, you should first download the Filmora app for free if you haven’t! Let’s learn how the effect can transform your video. You will have to choose various effects and values to get the final VHS overlay video. These effects can be added to any lyric video, intro, outro, and many others.

Let’s look at the steps:

Open your draft in Filmora software and select sample colors from the Media tab on the top left.

You can drag and drop the photo on a track on the timeline. Then adjust the trim handles to change the duration to match the section of the video to be transformed.

In sequence, add these three overlays by dragging them from the Effects panel at the top to their own individual tracks on the timeline: VHS Distortion Bad (alpha = 25), VHS Distortion (alpha = 35), and VHS Rewind (alpha = 10).

You can also add effects like Strong Glitch, Chromatic Aberration, Glitch Distortion, Distort, etc., to enhance the vintage look of the video.

When finished, click export and choose the format and target folder to save the processed file with the added effects.

The smart generation has access to HD videos and high-tech devices, yet VHS is an exciting concept for them. The videos created with this effect resemble those from the 90s era. You have to customize everything when you add a VHS effect, including the title, background noise, overlay, and credits.

By choosing a video-editing software like Wondershare Filmora, users can make such videos and add retro glitch overlay professionally. You can also access Filmstock to download any video effects, stock media, templates, or sound effects for Filmora.

Conclusion

Video editing is now easy and fun. The trend of VCR overlay is now back as VHR overlay. With Wondershare Filmora, you can easily create classic videos with 90’s effects. Take your video editing to the next big level with Filmora Video Editor. We can help you make the best use of this tool to create glitch effect videos and add a VHS tape overlay.

Versatile Video Editor - Wondershare Filmora

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Mastering Video Marketing: An Expert Playbook

Video marketing is the process of promoting a product, service, or brand using videos intended to attract audiences’ attention and prompt them to action. With marketers and communicators working increasingly with AI, automation, chatbots, and all sorts of generative technology in 2023 and beyond, video is one of the most common digital mediums for connecting with people.

What exactly does effective video marketing look like today? This guide will take a closer look.

• Part 2. 3 Typical Types of Marketing Videos
• Part 3. 6 Tips for Making Your Video Effective
• Part 4: Useful Video Editing Tool
• Conclusion

Part 1: How to Create a Video Marketing Campaign

Launching a video marketing campaign requires considerable planning and preparation. Follow these best practices for video campaign success:

1.Set Goals and Identify Your Audience

The aim of video marketing for small businesses or large businesses should be tied to business objectives, such as raising brand awareness, educating consumers, or driving conversions. First and foremost, define these goals.

Who are you trying to reach with video content? You need a clear picture of this. Collect insights about audiences with regard to demographics, interests, values, media habits, and existing brand impressions. With these insights, you can create unique content that appeals to your target viewers.

2.Conduct Market Research

Research what kinds of videos connect with your audiences by accounting for competitors and non-competitors successfully using video. Identify videos with the most hits, shares, subscribers generated, and other metrics through channels like YouTube Analytics, Tubular Labs or SEMrush.

From the data, conclude common themes around video length, preferred formats for content, production methodologies, and so on, which should then serve to guide your own content.

3.Craft a Compelling Story

Every great marketing video is a story. Draw a story plot with rising tension and emotion leading to resolution. The story’s exposition, rising action, climax, and denouement can be outlined by famous storytelling frameworks.

Narratives that keep viewers engaged from beginning to end result in better videos. Early validation for your script ideas can be gathered through focus groups, social listening, surveys, and interviews with members of your target audience.

4.Produce Video/Audio with Quality

Bring your story to life by investing in experienced video producers. Budgets may be wildly divergent, so always aim to achieve the best production quality.

Feature crisp, bright camerawork, professional editing, and transitions. Be sure to use intense music to underscore emotional peaks and simple but eye-catching visual effects where they make sense.

For audio, manage volumes between scenes at the same level; minimize background noise; have clear dialogue and smooth mixing. Good video and audio keep viewers glued to your content.

5. Select Suitable Video Platforms

Research where video marketing is most effective in your niche, and figure out which social platforms and media sites your target audiences use.

Being present on several different platforms is every strategy’s dream. However, the real key is finding out where your audiences are most engaged and directing them there with video content tailored for the individual user experience by the platform.

6.Implement a Strong Call-to-Action

The ending of every video narrative should take the viewer toward an action. Clicks to websites? Subscriptions to YouTube channels? Form fills? App downloads?

Your final message in your video clears CTA. Add supporting calls-to-action in the form of superimposed graphics, cards, or endscreens outside of the video to direct traffic beyond that medium and give more expression to the story.

7.Track and Optimize Performance

After videos are posted, collect data on performance. Such indicators include view counts, average % viewed, changes in viewership over time, referral traffic, subscribers gained (added), conversion rates, and so on.

Feed analytics insights into an optimization road map. To inform new video projects targeting the same KPIs, look at higher versus lower-converting videos. Test repetition of the same content on different media platforms at various time intervals, with varying images of thumbnails and so forth, to improve metrics.

Part 2: 3 Typical Types of Marketing Videos

There are some video formats that particularly suit certain marketing objectives. Let’s explore some of the most versatile, effective genres with real-world examples:

1. Explainer Videos

Knowing how to simplify and explain complex products, services, or concepts is precisely what Seasoned Explainers do. They use motion graphics, cartoons, live action–it’s all good. They express it interestingly and help audiences understand value offerings they may be unfamiliar with.

2. Tutorial Videos

A good video tutorial leads audiences through a process one can use to employ the product, carry out the method, or develop the skill. Hands-on learning material meets user information needs, indirectly promoting brand owners of the know-how.

3. Behind-the-Scenes Content

These videos give audiences an insider’s perspective on making popular products. Getting a peek behind the curtain helps pique viewer curiosity while humanizing brands through interviews, b-roll footage, and more.

Part 3: 6 Tips for making your video effective

Creating personalized video marketing strategies that effectively engage your target audience and achieve your marketing goals requires careful planning and execution. You need to grab viewer attention fast, communicate your key messages clearly, and provide strong calls to action.

The key is to keep it concise, optimize for sound-off viewing, build in interactivity, showcase user-generated content, partner with influencers, and more. Apply these best practices for getting your marketing videos noticed and acted upon:

1.Keep It Concise

With a sea of content competing for viewer attention getting longer daily, shorter is better. Videos under 1 minute perform far better for driving clicks, conversions, completes, and shares. Test even 6-second bumper ads on YouTube and Facebook.

2. Capture Attention Early

You have seconds to hook audiences scrolling feeds non-stop. Dynamically edited intros with eye-catching colors, quick cuts, and dramatic questions/facts immediately grab interest versus slow fades or titles.

3.Make Sound Optional

85% of videos are now watched without sound on mobile devices. While strong audio is still important for reeled-in viewers, ensure critical info is communicated visually as well.

4.Incorporate Interactive Elements

Leverage platform tools like YouTube cards, info cards, links, hashtags, Q&As and more to keep audiences actively engaged with video content instead of passively viewing.

5. Spotlight User-Generated Content

User videos reviewing products or demonstrating branded tutorials often outperform corporate studio content now. Repurpose this UGC via reaction videos, contest highlights, and “best of” community compilations.

6.Build Influencer Partnerships

Collaborations with influencers popular with your target demos lend video credibility. Support creators with gear, access, co-promotion, etc., in exchange for branded integration and affiliate sales.

Part 4: Useful Video Editing Tool

Video Editing Now For Win 7 or later(64-bit)

Video Editing Now For macOS 10.14 or later

In creating marketing videos, the right editing software should help cut together raw material gatherings and integrate graphic elements. It must also permit an easy handling of musical components and the application of effects, among other things. The final step, polishing the product into various forms for export to a multitude of servers, should all be done with minimal effort through intelligent operating interfaces (UI). Among the options used by amateurs and professionals alike, Wondershare’s Filmora is one of the most popular.

Advertisement Video Editing in Filmora

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

More advanced video editing for veteran editors yet an easy-to-use, intuitive software for beginners. Key features of Filmora include:

• Simple Drag-and-Drop Timeline Interface
• Library Of Visual Effects and Transitions
• Built-In Title Templates
• Color Grading and Color Matching Tools
• Support For Keyframe Animation
• Background Audio Mixer
• The Free-Use Audio, Image, Video Library
• Instant Previews of Edits
• Export For All Types of Platforms

From planning and carrying out shooting to editing, rendering and output, Filmora speeds up all the steps of bringing video projects to life. For marketing teams constantly producing clips, an intriguing aspect of the software is that its wide appeal to video skill levels combines well with pro-grade tools.

Conclusion

In the future, video marketing will only grow more critical. With virtual reality moving from gaming to experiential e-commerce, it is up to marketers to drive adoption. With these strategies, your brand can get ahead of the curve and use groundbreaking video programs to win over audiences at this time and in the years that follow.

Part 1: How to Create a Video Marketing Campaign

Launching a video marketing campaign requires considerable planning and preparation. Follow these best practices for video campaign success:

1.Set Goals and Identify Your Audience

The aim of video marketing for small businesses or large businesses should be tied to business objectives, such as raising brand awareness, educating consumers, or driving conversions. First and foremost, define these goals.

Who are you trying to reach with video content? You need a clear picture of this. Collect insights about audiences with regard to demographics, interests, values, media habits, and existing brand impressions. With these insights, you can create unique content that appeals to your target viewers.

2.Conduct Market Research

Research what kinds of videos connect with your audiences by accounting for competitors and non-competitors successfully using video. Identify videos with the most hits, shares, subscribers generated, and other metrics through channels like YouTube Analytics, Tubular Labs or SEMrush.

From the data, conclude common themes around video length, preferred formats for content, production methodologies, and so on, which should then serve to guide your own content.

3.Craft a Compelling Story

Every great marketing video is a story. Draw a story plot with rising tension and emotion leading to resolution. The story’s exposition, rising action, climax, and denouement can be outlined by famous storytelling frameworks.

Narratives that keep viewers engaged from beginning to end result in better videos. Early validation for your script ideas can be gathered through focus groups, social listening, surveys, and interviews with members of your target audience.

4.Produce Video/Audio with Quality

Bring your story to life by investing in experienced video producers. Budgets may be wildly divergent, so always aim to achieve the best production quality.

Feature crisp, bright camerawork, professional editing, and transitions. Be sure to use intense music to underscore emotional peaks and simple but eye-catching visual effects where they make sense.

For audio, manage volumes between scenes at the same level; minimize background noise; have clear dialogue and smooth mixing. Good video and audio keep viewers glued to your content.

5. Select Suitable Video Platforms

Research where video marketing is most effective in your niche, and figure out which social platforms and media sites your target audiences use.

Being present on several different platforms is every strategy’s dream. However, the real key is finding out where your audiences are most engaged and directing them there with video content tailored for the individual user experience by the platform.

6.Implement a Strong Call-to-Action

The ending of every video narrative should take the viewer toward an action. Clicks to websites? Subscriptions to YouTube channels? Form fills? App downloads?

Your final message in your video clears CTA. Add supporting calls-to-action in the form of superimposed graphics, cards, or endscreens outside of the video to direct traffic beyond that medium and give more expression to the story.

7.Track and Optimize Performance

After videos are posted, collect data on performance. Such indicators include view counts, average % viewed, changes in viewership over time, referral traffic, subscribers gained (added), conversion rates, and so on.

Feed analytics insights into an optimization road map. To inform new video projects targeting the same KPIs, look at higher versus lower-converting videos. Test repetition of the same content on different media platforms at various time intervals, with varying images of thumbnails and so forth, to improve metrics.

Part 2: 3 Typical Types of Marketing Videos

There are some video formats that particularly suit certain marketing objectives. Let’s explore some of the most versatile, effective genres with real-world examples:

1. Explainer Videos

Knowing how to simplify and explain complex products, services, or concepts is precisely what Seasoned Explainers do. They use motion graphics, cartoons, live action–it’s all good. They express it interestingly and help audiences understand value offerings they may be unfamiliar with.

2. Tutorial Videos

A good video tutorial leads audiences through a process one can use to employ the product, carry out the method, or develop the skill. Hands-on learning material meets user information needs, indirectly promoting brand owners of the know-how.

3. Behind-the-Scenes Content

These videos give audiences an insider’s perspective on making popular products. Getting a peek behind the curtain helps pique viewer curiosity while humanizing brands through interviews, b-roll footage, and more.

Part 3: 6 Tips for making your video effective

Creating personalized video marketing strategies that effectively engage your target audience and achieve your marketing goals requires careful planning and execution. You need to grab viewer attention fast, communicate your key messages clearly, and provide strong calls to action.

The key is to keep it concise, optimize for sound-off viewing, build in interactivity, showcase user-generated content, partner with influencers, and more. Apply these best practices for getting your marketing videos noticed and acted upon:

1.Keep It Concise

With a sea of content competing for viewer attention getting longer daily, shorter is better. Videos under 1 minute perform far better for driving clicks, conversions, completes, and shares. Test even 6-second bumper ads on YouTube and Facebook.

2. Capture Attention Early

You have seconds to hook audiences scrolling feeds non-stop. Dynamically edited intros with eye-catching colors, quick cuts, and dramatic questions/facts immediately grab interest versus slow fades or titles.

3.Make Sound Optional

85% of videos are now watched without sound on mobile devices. While strong audio is still important for reeled-in viewers, ensure critical info is communicated visually as well.

4.Incorporate Interactive Elements

Leverage platform tools like YouTube cards, info cards, links, hashtags, Q&As and more to keep audiences actively engaged with video content instead of passively viewing.

5. Spotlight User-Generated Content

User videos reviewing products or demonstrating branded tutorials often outperform corporate studio content now. Repurpose this UGC via reaction videos, contest highlights, and “best of” community compilations.

6.Build Influencer Partnerships

Collaborations with influencers popular with your target demos lend video credibility. Support creators with gear, access, co-promotion, etc., in exchange for branded integration and affiliate sales.

Part 4: Useful Video Editing Tool

Video Editing Now For Win 7 or later(64-bit)

Video Editing Now For macOS 10.14 or later

In creating marketing videos, the right editing software should help cut together raw material gatherings and integrate graphic elements. It must also permit an easy handling of musical components and the application of effects, among other things. The final step, polishing the product into various forms for export to a multitude of servers, should all be done with minimal effort through intelligent operating interfaces (UI). Among the options used by amateurs and professionals alike, Wondershare’s Filmora is one of the most popular.

Advertisement Video Editing in Filmora

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

More advanced video editing for veteran editors yet an easy-to-use, intuitive software for beginners. Key features of Filmora include:

• Simple Drag-and-Drop Timeline Interface
• Library Of Visual Effects and Transitions
• Built-In Title Templates
• Color Grading and Color Matching Tools
• Support For Keyframe Animation
• Background Audio Mixer
• The Free-Use Audio, Image, Video Library
• Instant Previews of Edits
• Export For All Types of Platforms

From planning and carrying out shooting to editing, rendering and output, Filmora speeds up all the steps of bringing video projects to life. For marketing teams constantly producing clips, an intriguing aspect of the software is that its wide appeal to video skill levels combines well with pro-grade tools.

Conclusion

In the future, video marketing will only grow more critical. With virtual reality moving from gaming to experiential e-commerce, it is up to marketers to drive adoption. With these strategies, your brand can get ahead of the curve and use groundbreaking video programs to win over audiences at this time and in the years that follow.

Learn to Splice Videos Together on iPhone

Create High-Quality Video - Wondershare Filmora

An easy and powerful YouTube video editor

Numerous video and audio effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Your iPhone comes with so many features, including a camera. You, therefore, have a great chance to take photos, record videos, and catch every moment at your will. You’ll need to share your videos on social media sites or other platforms. Remember, you can spice them up with other add-ons. The most sophisticated way is to splice your iPhone, merging your videos into a compelling piece of art. Let’s uncover several video editors that you can use on your iPhone for splicing your videos.

In this article

01 How to Splice Videos on an iPhone

02 [Desktop solution] Splice videos with Filmora

How to Splice Videos on an iPhone

The iPhone lets you do simple edits in the camera roll, such as trimming videos. However, when it comes to joining multiple clips, you need to step up your game with video editors. We bring you exclusive tools that you can use to splice videos together on your iPhone.

Method 1: Using iMovie on the iPhone, splice videos together

This splicing app from Apple is smart at editing professional-quality videos. You can get it for free to splice your videos on the iPhone. Color grading, narration, and the green-screen effect are just a few of the many tools available in iMovie.

Features of iMovie

• Combine multiple videos and transitions.
• Green-screen controls to soften the effects that you add to your movie.
• Freely adjust the level of your audio clip.
• Timeline mode features include a color balance and tone adjusting feature.
• A people detection feature that quickly recognizes characters in a film.
• Directly export your spliced video to social networking sites or upload it to a cloud service.
• Excellent tools to facilitate video editing.

Steps to splice video on iMovie

Step 1. First, visit the “App Store, download the iMovie app, and install it on your iPhone.
Step 2. Once iMovie is installed on your iPhone, you can then launch it and continue with the splicing mission of your videos.
Step 3. Check the main screen of the app for the “three” tabs located at the top. Choose the tab indicated as the “Projects to create a new project” option. You’ll then be redirected to the next screen, where you should then tap on the “Create Project” option.

Step 4. When prompted, please choose the “Movie” option as the project type to create.

Step 5. Next, select the videos you want and tap on the “Add” option to add your videos from your iPhone Camera Roll. Next, tap on the “Create Movie” option at the bottom.

Step 6. iMovie lets you add any effects to your video at this point. Once completed, tap on the “Done” tab found at the top-left corner of your iPhone’s screen. Finally, save your combined videos into one file. You can also directly upload your video to cloud storage platforms.

Method 2: Using Filmora on the iPhone, splice videos together

Filmora is another app that lets you splice iOS in a few steps. It presents an intuitive interface with powerful video editing features. You can add background music, motion effects, and text effects to your video, and merge several clips into one. Let’s check out how to combine your videos on the iPhone.

Filmora’s Features

• The Transitions feature lets you create interestingly moving clips.
• Simple editing features to trim, cut, and merge videos.
• The Canvas feature is suitable for choosing the best aspect ratio for your video.
• You can also play your footage backward with the reverse feature.
• You can easily adjust the speed of your video by speeding it up or slowing it down.

A guide to splice video with Filmora

Step 1. You first need to download and install the “Filmora Go” app on your iPhone.
Step 2. Next, hit the “New Project” button and begin to select the videos you wish to splice.
Step 3. Add the selected videos to the interface by clicking on the “Import” button. The “Edit” panel will automatically open.
Step 4. Check for the available tools in the “Editing panel” section. You can now freely use the available effects, like adding music, cropping your videos, adding text, among other effects.
Step 5: Finally, you can save and export your video to other media platforms if you want.

Method 3: Splice videos together on the iPhone using Quik

You can also splice your iPhone with Quik Video Editor. Quik video editor is quite advanced and will support the merging of various video clips into one. With this app, you can escalate your video editing gigs, such as adding text, filters, music, among other options. Follow these steps to merge your videos.

Quik’s distinguishing characteristics

• You can energize your videos by adjusting the speed. Likewise, you can stop the time with Freeze Frame.
• Use exclusive filters to tweak your video to perfection, such as snow and water filters.
• Easily add music to your video.
• Sync your edits with royalty-free tracks.
• Trimming, cropping, and other simple edits

How to splice video with Quik

Step 1. Download and install the “Quik” app on your iPhone, then fire it up.
Step 2. Next, begin to create a new project in the Quik video editor on your iPhone. Just tap on the “All photos” dropdown, then select the “Videos” option. Choose the video clips that you wish to splice on your iPhone.
Step 3. You can also get other effects to add to your video. At the bottom, check out the “Effect” tab. Here, you can easily add music, filters, and others to polish your movie.
Step 4. Finally, click on the “Save” tab to save the merged videos.

[Desktop solution] Splice videos with Filmora

Apart from splicing videos on the iPhone, you can also utilize the desktop to merge your videos. Many users like to transfer their data, including videos, to a desktop for backup or to create memory space on their phones. This may result in too many videos saved on your desktop. You can splice them together into a single movie by using Filmora.

This video editor works on both Windows and Mac computers. It is also easy to use, enabling a simple drop-and-drag action. Besides, it harbors spending editing features and an additional 300+ built-in visual effects like overlays, transitions, and filters. Here are some notable features of Filmora.

Key Features of Filmora

• It will merge your videos without any quality loss to the original file.
• Easily speed up hi-res footage with the Proxy workflow feature.
• Use the instant mode feature to quickly edit your videos.
• With the masking feature, you can easily animate and customize the mask for an improved finish.
• This app also comes with an in-built stock media feature that facilitates free copyright stock footage.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Steps to using Filmora to splice videos

Filmora supports Windows and Macs. So first, choose your computer’s version and download the correct one. Then follow these steps to splice your videos.

Step 1: Add videos.
After installing and launching Filmora on your PC, continue to add the videos that you want to splice. So, click on the “Import” tab to load your clips into the program. You can also drag and drop the video clips directly into the media library.

Step 2. Splice video
All the videos you’ve added will show up as thumbnails in the editor’s window. Now simply drag and drop the clips to the same video track in the timeline. Next, place the “Playhead” at the starting point of the clip where you want the sliced video to start playing. Your videos will be spliced together seamlessly. You can also use the “Preview” feature to preview your video before saving it to the computer.

Step 3: Finalize your video.
Filmora comes with numerous editing features that let you rotate, trim, add titles, transitions, set speed, add music, and much more. To trim your clip, simply move the “Playhead” to the position you wish to cut first. Next, click on the split icon in the toolbar. You can also right-click on any transition to apply effects, add subtitles, rotate, and perform other advanced editing.

Step 4. Save and Export
Ascertain that your video is good enough, then hit the “Create” tab. Continue to save and export your video in any format. Just click on the “Export” tab to finally share your video on platforms like YouTube and Vimeo. You can also directly convert to other portable devices like the iPhone.

Conclusion

●Several options are available to splice video on the iPhone. You can use the free app, iMovie, for iPhone and Mac. Filmora and Quik are also uniquely able to splice video into a single merge. However, if you wish to retain the original quality of your video, Filmora Video Editor is the option to settle for. It has improved features that will manage any form of edit in simple steps. More so, you can easily share your finished video on social media sites as well as upload it directly to streaming sites like YouTube and Vimeo.es.

Try It Free Try It Free

Your iPhone comes with so many features, including a camera. You, therefore, have a great chance to take photos, record videos, and catch every moment at your will. You’ll need to share your videos on social media sites or other platforms. Remember, you can spice them up with other add-ons. The most sophisticated way is to splice your iPhone, merging your videos into a compelling piece of art. Let’s uncover several video editors that you can use on your iPhone for splicing your videos.

In this article

01 How to Splice Videos on an iPhone

02 [Desktop solution] Splice videos with Filmora

How to Splice Videos on an iPhone

The iPhone lets you do simple edits in the camera roll, such as trimming videos. However, when it comes to joining multiple clips, you need to step up your game with video editors. We bring you exclusive tools that you can use to splice videos together on your iPhone.

Method 1: Using iMovie on the iPhone, splice videos together

This splicing app from Apple is smart at editing professional-quality videos. You can get it for free to splice your videos on the iPhone. Color grading, narration, and the green-screen effect are just a few of the many tools available in iMovie.

Features of iMovie

• Combine multiple videos and transitions.
• Green-screen controls to soften the effects that you add to your movie.
• Freely adjust the level of your audio clip.
• Timeline mode features include a color balance and tone adjusting feature.
• A people detection feature that quickly recognizes characters in a film.
• Directly export your spliced video to social networking sites or upload it to a cloud service.
• Excellent tools to facilitate video editing.

Steps to splice video on iMovie

Step 1. First, visit the “App Store, download the iMovie app, and install it on your iPhone.
Step 2. Once iMovie is installed on your iPhone, you can then launch it and continue with the splicing mission of your videos.
Step 3. Check the main screen of the app for the “three” tabs located at the top. Choose the tab indicated as the “Projects to create a new project” option. You’ll then be redirected to the next screen, where you should then tap on the “Create Project” option.

Step 4. When prompted, please choose the “Movie” option as the project type to create.

Step 5. Next, select the videos you want and tap on the “Add” option to add your videos from your iPhone Camera Roll. Next, tap on the “Create Movie” option at the bottom.

Step 6. iMovie lets you add any effects to your video at this point. Once completed, tap on the “Done” tab found at the top-left corner of your iPhone’s screen. Finally, save your combined videos into one file. You can also directly upload your video to cloud storage platforms.

Method 2: Using Filmora on the iPhone, splice videos together

Filmora is another app that lets you splice iOS in a few steps. It presents an intuitive interface with powerful video editing features. You can add background music, motion effects, and text effects to your video, and merge several clips into one. Let’s check out how to combine your videos on the iPhone.

Filmora’s Features

• The Transitions feature lets you create interestingly moving clips.
• Simple editing features to trim, cut, and merge videos.
• The Canvas feature is suitable for choosing the best aspect ratio for your video.
• You can also play your footage backward with the reverse feature.
• You can easily adjust the speed of your video by speeding it up or slowing it down.

A guide to splice video with Filmora

Step 1. You first need to download and install the “Filmora Go” app on your iPhone.
Step 2. Next, hit the “New Project” button and begin to select the videos you wish to splice.
Step 3. Add the selected videos to the interface by clicking on the “Import” button. The “Edit” panel will automatically open.
Step 4. Check for the available tools in the “Editing panel” section. You can now freely use the available effects, like adding music, cropping your videos, adding text, among other effects.
Step 5: Finally, you can save and export your video to other media platforms if you want.

Method 3: Splice videos together on the iPhone using Quik

You can also splice your iPhone with Quik Video Editor. Quik video editor is quite advanced and will support the merging of various video clips into one. With this app, you can escalate your video editing gigs, such as adding text, filters, music, among other options. Follow these steps to merge your videos.

Quik’s distinguishing characteristics

• You can energize your videos by adjusting the speed. Likewise, you can stop the time with Freeze Frame.
• Use exclusive filters to tweak your video to perfection, such as snow and water filters.
• Easily add music to your video.
• Sync your edits with royalty-free tracks.
• Trimming, cropping, and other simple edits

How to splice video with Quik

Step 1. Download and install the “Quik” app on your iPhone, then fire it up.
Step 2. Next, begin to create a new project in the Quik video editor on your iPhone. Just tap on the “All photos” dropdown, then select the “Videos” option. Choose the video clips that you wish to splice on your iPhone.
Step 3. You can also get other effects to add to your video. At the bottom, check out the “Effect” tab. Here, you can easily add music, filters, and others to polish your movie.
Step 4. Finally, click on the “Save” tab to save the merged videos.

[Desktop solution] Splice videos with Filmora

Apart from splicing videos on the iPhone, you can also utilize the desktop to merge your videos. Many users like to transfer their data, including videos, to a desktop for backup or to create memory space on their phones. This may result in too many videos saved on your desktop. You can splice them together into a single movie by using Filmora.

This video editor works on both Windows and Mac computers. It is also easy to use, enabling a simple drop-and-drag action. Besides, it harbors spending editing features and an additional 300+ built-in visual effects like overlays, transitions, and filters. Here are some notable features of Filmora.

Key Features of Filmora

• It will merge your videos without any quality loss to the original file.
• Easily speed up hi-res footage with the Proxy workflow feature.
• Use the instant mode feature to quickly edit your videos.
• With the masking feature, you can easily animate and customize the mask for an improved finish.
• This app also comes with an in-built stock media feature that facilitates free copyright stock footage.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Steps to using Filmora to splice videos

Filmora supports Windows and Macs. So first, choose your computer’s version and download the correct one. Then follow these steps to splice your videos.

Step 1: Add videos.
After installing and launching Filmora on your PC, continue to add the videos that you want to splice. So, click on the “Import” tab to load your clips into the program. You can also drag and drop the video clips directly into the media library.

Step 2. Splice video
All the videos you’ve added will show up as thumbnails in the editor’s window. Now simply drag and drop the clips to the same video track in the timeline. Next, place the “Playhead” at the starting point of the clip where you want the sliced video to start playing. Your videos will be spliced together seamlessly. You can also use the “Preview” feature to preview your video before saving it to the computer.

Step 3: Finalize your video.
Filmora comes with numerous editing features that let you rotate, trim, add titles, transitions, set speed, add music, and much more. To trim your clip, simply move the “Playhead” to the position you wish to cut first. Next, click on the split icon in the toolbar. You can also right-click on any transition to apply effects, add subtitles, rotate, and perform other advanced editing.

Step 4. Save and Export
Ascertain that your video is good enough, then hit the “Create” tab. Continue to save and export your video in any format. Just click on the “Export” tab to finally share your video on platforms like YouTube and Vimeo. You can also directly convert to other portable devices like the iPhone.

Conclusion

●Several options are available to splice video on the iPhone. You can use the free app, iMovie, for iPhone and Mac. Filmora and Quik are also uniquely able to splice video into a single merge. However, if you wish to retain the original quality of your video, Filmora Video Editor is the option to settle for. It has improved features that will manage any form of edit in simple steps. More so, you can easily share your finished video on social media sites as well as upload it directly to streaming sites like YouTube and Vimeo.es.

Try It Free Try It Free

Your iPhone comes with so many features, including a camera. You, therefore, have a great chance to take photos, record videos, and catch every moment at your will. You’ll need to share your videos on social media sites or other platforms. Remember, you can spice them up with other add-ons. The most sophisticated way is to splice your iPhone, merging your videos into a compelling piece of art. Let’s uncover several video editors that you can use on your iPhone for splicing your videos.

In this article

01 How to Splice Videos on an iPhone

02 [Desktop solution] Splice videos with Filmora

How to Splice Videos on an iPhone

The iPhone lets you do simple edits in the camera roll, such as trimming videos. However, when it comes to joining multiple clips, you need to step up your game with video editors. We bring you exclusive tools that you can use to splice videos together on your iPhone.

Method 1: Using iMovie on the iPhone, splice videos together

This splicing app from Apple is smart at editing professional-quality videos. You can get it for free to splice your videos on the iPhone. Color grading, narration, and the green-screen effect are just a few of the many tools available in iMovie.

Features of iMovie

• Combine multiple videos and transitions.
• Green-screen controls to soften the effects that you add to your movie.
• Freely adjust the level of your audio clip.
• Timeline mode features include a color balance and tone adjusting feature.
• A people detection feature that quickly recognizes characters in a film.
• Directly export your spliced video to social networking sites or upload it to a cloud service.
• Excellent tools to facilitate video editing.

Steps to splice video on iMovie

Step 1. First, visit the “App Store, download the iMovie app, and install it on your iPhone.
Step 2. Once iMovie is installed on your iPhone, you can then launch it and continue with the splicing mission of your videos.
Step 3. Check the main screen of the app for the “three” tabs located at the top. Choose the tab indicated as the “Projects to create a new project” option. You’ll then be redirected to the next screen, where you should then tap on the “Create Project” option.

Step 4. When prompted, please choose the “Movie” option as the project type to create.

Step 5. Next, select the videos you want and tap on the “Add” option to add your videos from your iPhone Camera Roll. Next, tap on the “Create Movie” option at the bottom.

Step 6. iMovie lets you add any effects to your video at this point. Once completed, tap on the “Done” tab found at the top-left corner of your iPhone’s screen. Finally, save your combined videos into one file. You can also directly upload your video to cloud storage platforms.

Method 2: Using Filmora on the iPhone, splice videos together

Filmora is another app that lets you splice iOS in a few steps. It presents an intuitive interface with powerful video editing features. You can add background music, motion effects, and text effects to your video, and merge several clips into one. Let’s check out how to combine your videos on the iPhone.

Filmora’s Features

• The Transitions feature lets you create interestingly moving clips.
• Simple editing features to trim, cut, and merge videos.
• The Canvas feature is suitable for choosing the best aspect ratio for your video.
• You can also play your footage backward with the reverse feature.
• You can easily adjust the speed of your video by speeding it up or slowing it down.

A guide to splice video with Filmora

Step 1. You first need to download and install the “Filmora Go” app on your iPhone.
Step 2. Next, hit the “New Project” button and begin to select the videos you wish to splice.
Step 3. Add the selected videos to the interface by clicking on the “Import” button. The “Edit” panel will automatically open.
Step 4. Check for the available tools in the “Editing panel” section. You can now freely use the available effects, like adding music, cropping your videos, adding text, among other effects.
Step 5: Finally, you can save and export your video to other media platforms if you want.

Method 3: Splice videos together on the iPhone using Quik

You can also splice your iPhone with Quik Video Editor. Quik video editor is quite advanced and will support the merging of various video clips into one. With this app, you can escalate your video editing gigs, such as adding text, filters, music, among other options. Follow these steps to merge your videos.

Quik’s distinguishing characteristics

• You can energize your videos by adjusting the speed. Likewise, you can stop the time with Freeze Frame.
• Use exclusive filters to tweak your video to perfection, such as snow and water filters.
• Easily add music to your video.
• Sync your edits with royalty-free tracks.
• Trimming, cropping, and other simple edits

How to splice video with Quik

Step 1. Download and install the “Quik” app on your iPhone, then fire it up.
Step 2. Next, begin to create a new project in the Quik video editor on your iPhone. Just tap on the “All photos” dropdown, then select the “Videos” option. Choose the video clips that you wish to splice on your iPhone.
Step 3. You can also get other effects to add to your video. At the bottom, check out the “Effect” tab. Here, you can easily add music, filters, and others to polish your movie.
Step 4. Finally, click on the “Save” tab to save the merged videos.

[Desktop solution] Splice videos with Filmora

Apart from splicing videos on the iPhone, you can also utilize the desktop to merge your videos. Many users like to transfer their data, including videos, to a desktop for backup or to create memory space on their phones. This may result in too many videos saved on your desktop. You can splice them together into a single movie by using Filmora.

This video editor works on both Windows and Mac computers. It is also easy to use, enabling a simple drop-and-drag action. Besides, it harbors spending editing features and an additional 300+ built-in visual effects like overlays, transitions, and filters. Here are some notable features of Filmora.

Key Features of Filmora

• It will merge your videos without any quality loss to the original file.
• Easily speed up hi-res footage with the Proxy workflow feature.
• Use the instant mode feature to quickly edit your videos.
• With the masking feature, you can easily animate and customize the mask for an improved finish.
• This app also comes with an in-built stock media feature that facilitates free copyright stock footage.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Steps to using Filmora to splice videos

Filmora supports Windows and Macs. So first, choose your computer’s version and download the correct one. Then follow these steps to splice your videos.

Step 1: Add videos.
After installing and launching Filmora on your PC, continue to add the videos that you want to splice. So, click on the “Import” tab to load your clips into the program. You can also drag and drop the video clips directly into the media library.

Step 2. Splice video
All the videos you’ve added will show up as thumbnails in the editor’s window. Now simply drag and drop the clips to the same video track in the timeline. Next, place the “Playhead” at the starting point of the clip where you want the sliced video to start playing. Your videos will be spliced together seamlessly. You can also use the “Preview” feature to preview your video before saving it to the computer.

Step 3: Finalize your video.
Filmora comes with numerous editing features that let you rotate, trim, add titles, transitions, set speed, add music, and much more. To trim your clip, simply move the “Playhead” to the position you wish to cut first. Next, click on the split icon in the toolbar. You can also right-click on any transition to apply effects, add subtitles, rotate, and perform other advanced editing.

Step 4. Save and Export
Ascertain that your video is good enough, then hit the “Create” tab. Continue to save and export your video in any format. Just click on the “Export” tab to finally share your video on platforms like YouTube and Vimeo. You can also directly convert to other portable devices like the iPhone.

Conclusion

●Several options are available to splice video on the iPhone. You can use the free app, iMovie, for iPhone and Mac. Filmora and Quik are also uniquely able to splice video into a single merge. However, if you wish to retain the original quality of your video, Filmora Video Editor is the option to settle for. It has improved features that will manage any form of edit in simple steps. More so, you can easily share your finished video on social media sites as well as upload it directly to streaming sites like YouTube and Vimeo.es.

Try It Free Try It Free

Your iPhone comes with so many features, including a camera. You, therefore, have a great chance to take photos, record videos, and catch every moment at your will. You’ll need to share your videos on social media sites or other platforms. Remember, you can spice them up with other add-ons. The most sophisticated way is to splice your iPhone, merging your videos into a compelling piece of art. Let’s uncover several video editors that you can use on your iPhone for splicing your videos.

In this article

01 How to Splice Videos on an iPhone

02 [Desktop solution] Splice videos with Filmora

How to Splice Videos on an iPhone

The iPhone lets you do simple edits in the camera roll, such as trimming videos. However, when it comes to joining multiple clips, you need to step up your game with video editors. We bring you exclusive tools that you can use to splice videos together on your iPhone.

Method 1: Using iMovie on the iPhone, splice videos together

This splicing app from Apple is smart at editing professional-quality videos. You can get it for free to splice your videos on the iPhone. Color grading, narration, and the green-screen effect are just a few of the many tools available in iMovie.

Features of iMovie

• Combine multiple videos and transitions.
• Green-screen controls to soften the effects that you add to your movie.
• Freely adjust the level of your audio clip.
• Timeline mode features include a color balance and tone adjusting feature.
• A people detection feature that quickly recognizes characters in a film.
• Directly export your spliced video to social networking sites or upload it to a cloud service.
• Excellent tools to facilitate video editing.

Steps to splice video on iMovie

Step 1. First, visit the “App Store, download the iMovie app, and install it on your iPhone.
Step 2. Once iMovie is installed on your iPhone, you can then launch it and continue with the splicing mission of your videos.
Step 3. Check the main screen of the app for the “three” tabs located at the top. Choose the tab indicated as the “Projects to create a new project” option. You’ll then be redirected to the next screen, where you should then tap on the “Create Project” option.

Step 4. When prompted, please choose the “Movie” option as the project type to create.

Step 5. Next, select the videos you want and tap on the “Add” option to add your videos from your iPhone Camera Roll. Next, tap on the “Create Movie” option at the bottom.

Step 6. iMovie lets you add any effects to your video at this point. Once completed, tap on the “Done” tab found at the top-left corner of your iPhone’s screen. Finally, save your combined videos into one file. You can also directly upload your video to cloud storage platforms.

Method 2: Using Filmora on the iPhone, splice videos together

Filmora is another app that lets you splice iOS in a few steps. It presents an intuitive interface with powerful video editing features. You can add background music, motion effects, and text effects to your video, and merge several clips into one. Let’s check out how to combine your videos on the iPhone.

Filmora’s Features

• The Transitions feature lets you create interestingly moving clips.
• Simple editing features to trim, cut, and merge videos.
• The Canvas feature is suitable for choosing the best aspect ratio for your video.
• You can also play your footage backward with the reverse feature.
• You can easily adjust the speed of your video by speeding it up or slowing it down.

A guide to splice video with Filmora

Step 1. You first need to download and install the “Filmora Go” app on your iPhone.
Step 2. Next, hit the “New Project” button and begin to select the videos you wish to splice.
Step 3. Add the selected videos to the interface by clicking on the “Import” button. The “Edit” panel will automatically open.
Step 4. Check for the available tools in the “Editing panel” section. You can now freely use the available effects, like adding music, cropping your videos, adding text, among other effects.
Step 5: Finally, you can save and export your video to other media platforms if you want.

Method 3: Splice videos together on the iPhone using Quik

You can also splice your iPhone with Quik Video Editor. Quik video editor is quite advanced and will support the merging of various video clips into one. With this app, you can escalate your video editing gigs, such as adding text, filters, music, among other options. Follow these steps to merge your videos.

Quik’s distinguishing characteristics

• You can energize your videos by adjusting the speed. Likewise, you can stop the time with Freeze Frame.
• Use exclusive filters to tweak your video to perfection, such as snow and water filters.
• Easily add music to your video.
• Sync your edits with royalty-free tracks.
• Trimming, cropping, and other simple edits

How to splice video with Quik

Step 1. Download and install the “Quik” app on your iPhone, then fire it up.
Step 2. Next, begin to create a new project in the Quik video editor on your iPhone. Just tap on the “All photos” dropdown, then select the “Videos” option. Choose the video clips that you wish to splice on your iPhone.
Step 3. You can also get other effects to add to your video. At the bottom, check out the “Effect” tab. Here, you can easily add music, filters, and others to polish your movie.
Step 4. Finally, click on the “Save” tab to save the merged videos.

[Desktop solution] Splice videos with Filmora

Apart from splicing videos on the iPhone, you can also utilize the desktop to merge your videos. Many users like to transfer their data, including videos, to a desktop for backup or to create memory space on their phones. This may result in too many videos saved on your desktop. You can splice them together into a single movie by using Filmora.

This video editor works on both Windows and Mac computers. It is also easy to use, enabling a simple drop-and-drag action. Besides, it harbors spending editing features and an additional 300+ built-in visual effects like overlays, transitions, and filters. Here are some notable features of Filmora.

Key Features of Filmora

• It will merge your videos without any quality loss to the original file.
• Easily speed up hi-res footage with the Proxy workflow feature.
• Use the instant mode feature to quickly edit your videos.
• With the masking feature, you can easily animate and customize the mask for an improved finish.
• This app also comes with an in-built stock media feature that facilitates free copyright stock footage.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Steps to using Filmora to splice videos

Filmora supports Windows and Macs. So first, choose your computer’s version and download the correct one. Then follow these steps to splice your videos.

Step 1: Add videos.
After installing and launching Filmora on your PC, continue to add the videos that you want to splice. So, click on the “Import” tab to load your clips into the program. You can also drag and drop the video clips directly into the media library.

Step 2. Splice video
All the videos you’ve added will show up as thumbnails in the editor’s window. Now simply drag and drop the clips to the same video track in the timeline. Next, place the “Playhead” at the starting point of the clip where you want the sliced video to start playing. Your videos will be spliced together seamlessly. You can also use the “Preview” feature to preview your video before saving it to the computer.

Step 3: Finalize your video.
Filmora comes with numerous editing features that let you rotate, trim, add titles, transitions, set speed, add music, and much more. To trim your clip, simply move the “Playhead” to the position you wish to cut first. Next, click on the split icon in the toolbar. You can also right-click on any transition to apply effects, add subtitles, rotate, and perform other advanced editing.

Step 4. Save and Export
Ascertain that your video is good enough, then hit the “Create” tab. Continue to save and export your video in any format. Just click on the “Export” tab to finally share your video on platforms like YouTube and Vimeo. You can also directly convert to other portable devices like the iPhone.

Conclusion

●Several options are available to splice video on the iPhone. You can use the free app, iMovie, for iPhone and Mac. Filmora and Quik are also uniquely able to splice video into a single merge. However, if you wish to retain the original quality of your video, Filmora Video Editor is the option to settle for. It has improved features that will manage any form of edit in simple steps. More so, you can easily share your finished video on social media sites as well as upload it directly to streaming sites like YouTube and Vimeo.es.

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