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In 2024, Follow a Few Simple Steps and Learn How to Create a Professional Glowing Edge Effect to Your Videos in Filmora
Follow a Few Simple Steps and Learn How to Create a Professional Glowing Edge Effect to Your Videos in Filmora
Preparation
What you need to prepare:
- A computer (Windows or macOS)
- Your video materials.
- Filmora video editor
Step 1
Download Filmora and run the program. Once it starts, click on “New Project”.
Step 2
Go to My Media and Import any video you want to add a glowing edge effect to. Then, drag the video to Track 1 on the Timeline.
Step 3
Copy the Clip from Track 1 and paste it on Track 2.
Step 4
Go to the Effects tab and apply the “Pixelated Edges” effect to the clip on Track 1. Then, hide Track 2 by clicking the “eye” button.
Step 5
Double-click on the Clip in Track 1. Go to Video → Effects. Here, change the color to anything you want. This will determine what color your glowing edge effect will be. When you’re done choosing a color, click OK.
Step 6
Next, Unhide the Track 2. Double-click on the clip in Track 2 and go to Video → Basic. Scroll down and change the Blending Mode to “Difference”. Click OK and Export the clip at a higher rate. Click on the blue Export button at the top center.
Step 7
Delete the clip on Track 1. Then, move the clip from Track 2 to Track 1. Now, Import the clip that you just Exported and drag it to Track 2.
Step 8
Go to Effects and find the Blur effect. Drag the Blur effect to the clip on Track 2.
Step 9
Double-click on the clip in Track 2. Go to Video → Effects. Change the Zoom Rate to 1. Click OK. Now, find the Glow effect in the Effects tab and apply it two times to the clip on Track 2. Copy the Track 2 clip and paste it on Track 3.
Step 10
Search for the Wash effect in the Effects tab and apply it twice to the Track 2 clip again. Just drag it two times on top of the clip.
Step 11
Double-click on the clip in Track 2 and change its Blending Mode to “Screen”. Do the same thing for the clip in Track 3.
Step 12
You’re done. The glow effect will now be applied to your video. You have successfully created a glowing edge effect in any dancing video you want. Congratulations!
Summary
What you’ve learned:
- How to add a glowing edge effect on any video you want
- How to add other effects to clips in Filmora
- Edit the settings and features of these effects and make them more unique
What you need to prepare:
- A computer (Windows or macOS)
- Your video materials.
- Filmora video editor
Step 1
Download Filmora and run the program. Once it starts, click on “New Project”.
Step 2
Go to My Media and Import any video you want to add a glowing edge effect to. Then, drag the video to Track 1 on the Timeline.
Step 3
Copy the Clip from Track 1 and paste it on Track 2.
Step 4
Go to the Effects tab and apply the “Pixelated Edges” effect to the clip on Track 1. Then, hide Track 2 by clicking the “eye” button.
Step 5
Double-click on the Clip in Track 1. Go to Video → Effects. Here, change the color to anything you want. This will determine what color your glowing edge effect will be. When you’re done choosing a color, click OK.
Step 6
Next, Unhide the Track 2. Double-click on the clip in Track 2 and go to Video → Basic. Scroll down and change the Blending Mode to “Difference”. Click OK and Export the clip at a higher rate. Click on the blue Export button at the top center.
Step 7
Delete the clip on Track 1. Then, move the clip from Track 2 to Track 1. Now, Import the clip that you just Exported and drag it to Track 2.
Step 8
Go to Effects and find the Blur effect. Drag the Blur effect to the clip on Track 2.
Step 9
Double-click on the clip in Track 2. Go to Video → Effects. Change the Zoom Rate to 1. Click OK. Now, find the Glow effect in the Effects tab and apply it two times to the clip on Track 2. Copy the Track 2 clip and paste it on Track 3.
Step 10
Search for the Wash effect in the Effects tab and apply it twice to the Track 2 clip again. Just drag it two times on top of the clip.
Step 11
Double-click on the clip in Track 2 and change its Blending Mode to “Screen”. Do the same thing for the clip in Track 3.
Step 12
You’re done. The glow effect will now be applied to your video. You have successfully created a glowing edge effect in any dancing video you want. Congratulations!
Summary
What you’ve learned:
- How to add a glowing edge effect on any video you want
- How to add other effects to clips in Filmora
- Edit the settings and features of these effects and make them more unique
What you need to prepare:
- A computer (Windows or macOS)
- Your video materials.
- Filmora video editor
Step 1
Download Filmora and run the program. Once it starts, click on “New Project”.
Step 2
Go to My Media and Import any video you want to add a glowing edge effect to. Then, drag the video to Track 1 on the Timeline.
Step 3
Copy the Clip from Track 1 and paste it on Track 2.
Step 4
Go to the Effects tab and apply the “Pixelated Edges” effect to the clip on Track 1. Then, hide Track 2 by clicking the “eye” button.
Step 5
Double-click on the Clip in Track 1. Go to Video → Effects. Here, change the color to anything you want. This will determine what color your glowing edge effect will be. When you’re done choosing a color, click OK.
Step 6
Next, Unhide the Track 2. Double-click on the clip in Track 2 and go to Video → Basic. Scroll down and change the Blending Mode to “Difference”. Click OK and Export the clip at a higher rate. Click on the blue Export button at the top center.
Step 7
Delete the clip on Track 1. Then, move the clip from Track 2 to Track 1. Now, Import the clip that you just Exported and drag it to Track 2.
Step 8
Go to Effects and find the Blur effect. Drag the Blur effect to the clip on Track 2.
Step 9
Double-click on the clip in Track 2. Go to Video → Effects. Change the Zoom Rate to 1. Click OK. Now, find the Glow effect in the Effects tab and apply it two times to the clip on Track 2. Copy the Track 2 clip and paste it on Track 3.
Step 10
Search for the Wash effect in the Effects tab and apply it twice to the Track 2 clip again. Just drag it two times on top of the clip.
Step 11
Double-click on the clip in Track 2 and change its Blending Mode to “Screen”. Do the same thing for the clip in Track 3.
Step 12
You’re done. The glow effect will now be applied to your video. You have successfully created a glowing edge effect in any dancing video you want. Congratulations!
Summary
What you’ve learned:
- How to add a glowing edge effect on any video you want
- How to add other effects to clips in Filmora
- Edit the settings and features of these effects and make them more unique
What you need to prepare:
- A computer (Windows or macOS)
- Your video materials.
- Filmora video editor
Step 1
Download Filmora and run the program. Once it starts, click on “New Project”.
Step 2
Go to My Media and Import any video you want to add a glowing edge effect to. Then, drag the video to Track 1 on the Timeline.
Step 3
Copy the Clip from Track 1 and paste it on Track 2.
Step 4
Go to the Effects tab and apply the “Pixelated Edges” effect to the clip on Track 1. Then, hide Track 2 by clicking the “eye” button.
Step 5
Double-click on the Clip in Track 1. Go to Video → Effects. Here, change the color to anything you want. This will determine what color your glowing edge effect will be. When you’re done choosing a color, click OK.
Step 6
Next, Unhide the Track 2. Double-click on the clip in Track 2 and go to Video → Basic. Scroll down and change the Blending Mode to “Difference”. Click OK and Export the clip at a higher rate. Click on the blue Export button at the top center.
Step 7
Delete the clip on Track 1. Then, move the clip from Track 2 to Track 1. Now, Import the clip that you just Exported and drag it to Track 2.
Step 8
Go to Effects and find the Blur effect. Drag the Blur effect to the clip on Track 2.
Step 9
Double-click on the clip in Track 2. Go to Video → Effects. Change the Zoom Rate to 1. Click OK. Now, find the Glow effect in the Effects tab and apply it two times to the clip on Track 2. Copy the Track 2 clip and paste it on Track 3.
Step 10
Search for the Wash effect in the Effects tab and apply it twice to the Track 2 clip again. Just drag it two times on top of the clip.
Step 11
Double-click on the clip in Track 2 and change its Blending Mode to “Screen”. Do the same thing for the clip in Track 3.
Step 12
You’re done. The glow effect will now be applied to your video. You have successfully created a glowing edge effect in any dancing video you want. Congratulations!
Summary
What you’ve learned:
- How to add a glowing edge effect on any video you want
- How to add other effects to clips in Filmora
- Edit the settings and features of these effects and make them more unique
10 Crazy-Cool Examples of AR Video
10 Crazy-Cool Examples of AR Video
An easy yet powerful editor
Numerous effects to choose from
Detailed tutorials provided by the official channel
Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!
In this article
01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)
02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)
03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)
Part 1 What is AR and the Technology Used for Augmented Reality Development?
Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.
The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.
Technology Behind Augmented Reality
As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.
The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.
Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?
Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.
Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:
● Underlying Concept
Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.
● Existence Constraints
Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.
● User Control
Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.
Part 3 Examples of Augmented Reality (AR) In Marketing
Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:
01Walmart- Inventory Control
With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.
The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.
02Snap- City Painter
Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.
The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.
03Asos- See My Fit
While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.
Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.
04 Pull & Bear- Console Game
This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.
The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.
05Burberry- Olympia Pop Up at Harrods
The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.
The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.
06IKEA Studio Application
IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.
The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.
07Amazon- Hair Coloring and Amazon Salon
Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.
If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.
08Gucci- Virtual Sneakers
Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.
The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.
09Wayfair- View in Room
This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.
A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.
10Machine A- Virtual Concept Store
This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.
The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.
● Working With Augmented Reality Videos in Filmora
If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.
The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.
For Win 7 or later (64-bit)
For macOS 10.12 or later
● Ending Thoughts →
● Augmented reality is an interactive means of integrating the real world with digitally simulated components.
● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.
● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.
Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!
In this article
01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)
02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)
03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)
Part 1 What is AR and the Technology Used for Augmented Reality Development?
Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.
The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.
Technology Behind Augmented Reality
As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.
The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.
Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?
Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.
Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:
● Underlying Concept
Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.
● Existence Constraints
Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.
● User Control
Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.
Part 3 Examples of Augmented Reality (AR) In Marketing
Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:
01Walmart- Inventory Control
With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.
The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.
02Snap- City Painter
Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.
The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.
03Asos- See My Fit
While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.
Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.
04 Pull & Bear- Console Game
This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.
The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.
05Burberry- Olympia Pop Up at Harrods
The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.
The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.
06IKEA Studio Application
IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.
The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.
07Amazon- Hair Coloring and Amazon Salon
Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.
If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.
08Gucci- Virtual Sneakers
Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.
The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.
09Wayfair- View in Room
This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.
A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.
10Machine A- Virtual Concept Store
This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.
The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.
● Working With Augmented Reality Videos in Filmora
If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.
The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.
For Win 7 or later (64-bit)
For macOS 10.12 or later
● Ending Thoughts →
● Augmented reality is an interactive means of integrating the real world with digitally simulated components.
● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.
● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.
Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!
In this article
01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)
02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)
03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)
Part 1 What is AR and the Technology Used for Augmented Reality Development?
Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.
The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.
Technology Behind Augmented Reality
As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.
The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.
Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?
Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.
Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:
● Underlying Concept
Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.
● Existence Constraints
Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.
● User Control
Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.
Part 3 Examples of Augmented Reality (AR) In Marketing
Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:
01Walmart- Inventory Control
With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.
The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.
02Snap- City Painter
Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.
The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.
03Asos- See My Fit
While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.
Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.
04 Pull & Bear- Console Game
This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.
The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.
05Burberry- Olympia Pop Up at Harrods
The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.
The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.
06IKEA Studio Application
IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.
The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.
07Amazon- Hair Coloring and Amazon Salon
Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.
If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.
08Gucci- Virtual Sneakers
Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.
The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.
09Wayfair- View in Room
This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.
A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.
10Machine A- Virtual Concept Store
This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.
The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.
● Working With Augmented Reality Videos in Filmora
If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.
The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.
For Win 7 or later (64-bit)
For macOS 10.12 or later
● Ending Thoughts →
● Augmented reality is an interactive means of integrating the real world with digitally simulated components.
● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.
● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.
Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!
In this article
01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)
02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)
03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)
Part 1 What is AR and the Technology Used for Augmented Reality Development?
Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.
The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.
Technology Behind Augmented Reality
As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.
The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.
Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?
Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.
Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:
● Underlying Concept
Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.
● Existence Constraints
Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.
● User Control
Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.
Part 3 Examples of Augmented Reality (AR) In Marketing
Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:
01Walmart- Inventory Control
With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.
The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.
02Snap- City Painter
Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.
The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.
03Asos- See My Fit
While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.
Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.
04 Pull & Bear- Console Game
This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.
The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.
05Burberry- Olympia Pop Up at Harrods
The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.
The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.
06IKEA Studio Application
IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.
The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.
07Amazon- Hair Coloring and Amazon Salon
Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.
If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.
08Gucci- Virtual Sneakers
Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.
The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.
09Wayfair- View in Room
This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.
A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.
10Machine A- Virtual Concept Store
This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.
The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.
● Working With Augmented Reality Videos in Filmora
If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.
The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.
For Win 7 or later (64-bit)
For macOS 10.12 or later
● Ending Thoughts →
● Augmented reality is an interactive means of integrating the real world with digitally simulated components.
● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.
● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.
Do You Know How to Create a Lol Montage Video? Had You Ever Tried that Video Type Before? Connect with This Article to Study the Tips and Tricks Associated with the Making of Montage Videos
Mostly, the lol montage videos help to excite the League of Legend players by displaying powerful attacks in the game. These videos help to entertain the viewers. In this article, you will study the importance of making these videos and the related steps in creating such content like a profession. There are many video editing tools available in the digital space to build videos according to your needs. Through efficient edits, you can make the best out of the captured content. The below content helps you to choose the right tool to carry out your video edits optimally. Connect with this article and find out the best ways to make the montage videos efficiently.
LOL Montage
Why we need to make LOL Montage Video
You can create lol montage videos for various reasons. Here are some of them are listed below.
Reason 1: Enlighten the viewers on how to play the game
As the game comprises two teams each five players fight one another using their powers. There are different ways to earn points, rewards and extra features for their characters while playing the game. Using the lol montage videos, you can teach the newbie users about the tips and tricks in this game.
Reason 2: Enhanced visuals
When creating montage videos, you can bring out the real effects of the content. There are options to edit the video effects and convincingly display them. The lol montage video grabs the attention of the viewers in no time and you can convey your message easily to the audience.
Reason 3: Increase the players
After streaming the LOL montage videos, you can expect many viewers will become players trying the tips highlighted in your content. It excites the audience and helps them to succeed in the game flawlessly.
How to create your own LOL Montage video
It is simple to create a lol montage video. Creativity with innovative edits is sufficient to develop outstanding montage content for your needs.
How to Create LOL Montage
1. Prepare your LOL video clips
Initially, prepare lol video clips as separate pieces. You can also pick the older images or videos if you have any in your gallery that is recorded when you had played the game. Capture fresh copies if possible but ensure it lasts for a short duration. Avoid recording longer content because it reduces the excitement in the audience.
2. How to pick the right video editing software
Next, after collecting the number of League of legends play recordings, pick the ones that are important in creating the montage video. Then, select the best video editor to perform the desired edits on the collected content. Here is a few recommended video editing tool to enhance the overall edits on the recorded content.
• Wondershare Filmora
The Filmora video editor is a simple tool with an excellent user interface. You can perform any edits effortlessly using this program. All the controls are explicitly available for quick access. Using Filmora video editor, you can add visual effects, transitions, and animations to the content like a pro. This app serves the needs of both professionals and newbies. You can also insert advanced features like audio ducking, freeze frames, keyframes, split the screens and stream desired music tracks with the content. You can explore more if you make a quick download of this application.
You can work on many factors in the videos to enhance their overall performance. Edit the background using the Chroma key and green screen effect and adjust the visuals by modifying the attributes like color gradients, hue, saturation, and brightness. You can insert motion elements, filters, and titles to add flavors to the content. Improve the audio quality in the content by removing the noise factors and adjusting the audio equalizers to sound precise.
• OpenShot Video editor
It is an exclusive video editor compatible with multi-platforms like Linux, Mac, and Windows, and you can use this app to trim and slice the videos into desired pieces. There are options to animate and keyframe the content hassle-free. This app enables you to work with multiple tracks without any watermark issues. Insert slow-motion effects and playback speed variations to add flavors to the edited content. It supports more than 70 languages and displays a simple interface.
Openshot Video Editor
• AVS video editor
Here comes another efficient video editor that works on the HD content like a pro. It is compatible with all file formats and processes the videos using its in-built features. This app allows adding texts, annotating, and splitting the recordings according to your requirement. Get a professional look at the content by working on its color gradients. Remove the shaking effects on the footage using the video stabilization features and change the background by triggering the Chroma Key effects.
AVS video editor
The above-discussed video editors are reliable, and you can go for them without hesitation. It brings impressive effects to the recordings and helps you create lol montage video content.
How to edit your LOL Montage video
Consider the Filmora video editor after recording the content to edit the file in the Filmora video editor by following the below instructions.
Step1Install the app
Go to the official webpage of Filmora and download the correct version of the tool based on the system OS. Then, install and launch the program. Next, upload the recorded file into the working space of Filmora using the Import Files option.
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Step2Add Visual effects
Now, select the Effects option in the Menu and witness the list of visual effects available as a built-in asset in the Filmora library. Then, choose the favorite effect option and right-click to select the Apply pop-up message. This activity applies the effect to the uploaded content in no time. You can use the Preview option to view the video effect on the recordings before making the final download of the edited content.
Step3Add Transitions and Effects to make it better
If you want to increase the effects on the recordings, then try some transitions and animations.
Select the Transitions option in the Menu and choose the desired transition effect listed on the screen. Choose your favorite one and right-click to hit the Apply pop-up option. This action applies the video effect to the uploaded file. You can witness the changes in the Preview button by playing the edited video.
Likewise, you can also add animations to the content. Use the in-built resource of Filmora by using the above method. Access the asset library of Filmora to add extra flavors to the content.
image / video 16:9
Conclusion:
Thus, this article has given valuable insights into the LOL montage video making. You can use the instructions wisely and build a montage video according to your needs. Increase the overall appearance of the content using reliable video editors like Filmora. Apply the basic and advanced edits on the video content and enhance the recordings for better outcomes. Stay connected with this article to learn more about the video edits and the reliable video editors that bring miraculous changes in the video content.
Free Download Free Download Learn More
Step2Add Visual effects
Now, select the Effects option in the Menu and witness the list of visual effects available as a built-in asset in the Filmora library. Then, choose the favorite effect option and right-click to select the Apply pop-up message. This activity applies the effect to the uploaded content in no time. You can use the Preview option to view the video effect on the recordings before making the final download of the edited content.
Step3Add Transitions and Effects to make it better
If you want to increase the effects on the recordings, then try some transitions and animations.
Select the Transitions option in the Menu and choose the desired transition effect listed on the screen. Choose your favorite one and right-click to hit the Apply pop-up option. This action applies the video effect to the uploaded file. You can witness the changes in the Preview button by playing the edited video.
Likewise, you can also add animations to the content. Use the in-built resource of Filmora by using the above method. Access the asset library of Filmora to add extra flavors to the content.
image / video 16:9
Conclusion:
Thus, this article has given valuable insights into the LOL montage video making. You can use the instructions wisely and build a montage video according to your needs. Increase the overall appearance of the content using reliable video editors like Filmora. Apply the basic and advanced edits on the video content and enhance the recordings for better outcomes. Stay connected with this article to learn more about the video edits and the reliable video editors that bring miraculous changes in the video content.
An Ultimate Guide to Edit a Music Video: Aspect Ratio and First Cut
Are you planning to edit your music video? Do you need on out how to edit your first music video draft? Editing a music video is a creative task but can be challenging.
One of the key elements of this process is selecting the aspect ratio and making the first cut. In this blog, we will explore these steps in detail, providing important tips and tricks. Whether you’re a beginner or an experienced editor, get ready to take your music video to the next level. Let’s get started.
Which software will you need?
As we have a lot of software in the market, we must select the right software for high-quality editing. Wondershare Filmora is an amazing video editing software. It offers a ton of video editing tools. You can add special effects, transitions, and more to make your music video captivating.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Note: Before you start editing your project, make sure that you have a backup. You can copy the project to an external USB or hard drive for a backup.
Adjust the aspect ratio
The aspect ratio is known as the size of the video frame. For example, the most common aspect ratios are 16:9 and 4:3. The first number represents the width, and the second represents the height.
You should always ask your cinematographer about the aspect ratio. There are chances when cameras won’t shoot at the intended aspect ratio they were framed for. In that case, you’ll need to crop or letterbox them when editing.
How to find the width/height of the frame?
Most of the frames that are being shot on the camera are 3424 pixels wide, which is a little under 4k. If you have a measurement of one side of the frame, you can find the other by using some math. Let’s suppose your frame is 3424 pixels wide. You can use this formula to find the height.
Formula: 3424 pixels wide x 1 high / 2.35 wide (or whatever your aspect ratio)
Now you can cancel out the width from the multiplier and the denominator.
= 3424 pixels wide x 1 high / 2.35 wide
Now you are left with the equation:
= 3424 pixels high / 2.35
After solving this equation, you will get the answer which is: 1457 pixels high. Let’s adjust it on the music video as well, follow the steps given below:
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Step1Open the aspect ratio setting tab
Open your music video project in Filmora and click on the screen icon, as shown in the picture.
Then select the Change Project Aspect Ratio.
Step2Add values
Now set the project Width to 3424 pixels and its Height to 1457 pixels. You can also adjust the frame rate by selecting the one in which you shot the video. Then click OK.
Assembly
The next step is assembly. You will arrange the shots, clips, and elements in this process and get everything in order. It can be daunting and inspiring for you, as it’s a blank canvas you are going to start with. Before editing, you can also get some guidance from your art director.
If your music video has shots of the band performing, drop them off first and sync them with the audio. On the contrary, if you are doing a narrative style, you can arrange the shots according to the story you want to portray.
Step1Drop the media
You can start by dragging and dropping the music onto the audio timeline. Then you can add the shots of your music video.
Step2Arrange the shots
Arrange the shots according to the storyboard you created and sync them with the audio.
Step3Add the title
Once you arrange all shots in order, you can add the title of your music video. Click on the Titles, then choose your desired style and add the name of your music video in the title box. You can also change the text’s size, font, and color.
Step4Flip the clip
One last thing is, if you shot any scene in mirror-image format, you can flip it. Click on the clip you want to flip and select the flip icon in the video properties.
Send your first draft
The first draft is the video in which you added audio and re-ordered the shots. You decided on the pace and flow of the video to create a basic structure. You made changes to make it interesting and captivating.
Before you put too much effort into editing your video, send it to your director, producer, or client for review. It will help ensure that any big changes can be made before you invest too much time in the edit.
For first drafts, you don’t need anything fancy. A lower-resolution and more compressed file can make sending it to a director or client much easier. You can also add a timer on the music video, so the person reviewing it can give you accurate timing on where he wants any revision.
How to add the timer in the music video?
- Click on Effects and search for Timecode in the search bar.
- Choose the timer style you like and drop it onto the new timeline.
- Extend the timer to the end of the video.
- Adjust the position and add the duration of your music video.
Now you are all set to export the first draft of your music video. You can also adjust the video format on the export option, but MP4 is recommended.
Conclusion
We hope this blog has helped you edit the initials of your music video. By adjusting the aspect ratio to fit the desired screen size and properly planning the first cut, you can lay a solid foundation for the rest of the editing process.
These two steps can greatly impact the overall look and feel of the final product. Remember to communicate with your director, producer, or client throughout the process to ensure that the final product meets their expectations.
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Note: Before you start editing your project, make sure that you have a backup. You can copy the project to an external USB or hard drive for a backup.
Adjust the aspect ratio
The aspect ratio is known as the size of the video frame. For example, the most common aspect ratios are 16:9 and 4:3. The first number represents the width, and the second represents the height.
You should always ask your cinematographer about the aspect ratio. There are chances when cameras won’t shoot at the intended aspect ratio they were framed for. In that case, you’ll need to crop or letterbox them when editing.
How to find the width/height of the frame?
Most of the frames that are being shot on the camera are 3424 pixels wide, which is a little under 4k. If you have a measurement of one side of the frame, you can find the other by using some math. Let’s suppose your frame is 3424 pixels wide. You can use this formula to find the height.
Formula: 3424 pixels wide x 1 high / 2.35 wide (or whatever your aspect ratio)
Now you can cancel out the width from the multiplier and the denominator.
= 3424 pixels wide x 1 high / 2.35 wide
Now you are left with the equation:
= 3424 pixels high / 2.35
After solving this equation, you will get the answer which is: 1457 pixels high. Let’s adjust it on the music video as well, follow the steps given below:
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Step1Open the aspect ratio setting tab
Open your music video project in Filmora and click on the screen icon, as shown in the picture.
Then select the Change Project Aspect Ratio.
Step2Add values
Now set the project Width to 3424 pixels and its Height to 1457 pixels. You can also adjust the frame rate by selecting the one in which you shot the video. Then click OK.
Assembly
The next step is assembly. You will arrange the shots, clips, and elements in this process and get everything in order. It can be daunting and inspiring for you, as it’s a blank canvas you are going to start with. Before editing, you can also get some guidance from your art director.
If your music video has shots of the band performing, drop them off first and sync them with the audio. On the contrary, if you are doing a narrative style, you can arrange the shots according to the story you want to portray.
Step1Drop the media
You can start by dragging and dropping the music onto the audio timeline. Then you can add the shots of your music video.
Step2Arrange the shots
Arrange the shots according to the storyboard you created and sync them with the audio.
Step3Add the title
Once you arrange all shots in order, you can add the title of your music video. Click on the Titles, then choose your desired style and add the name of your music video in the title box. You can also change the text’s size, font, and color.
Step4Flip the clip
One last thing is, if you shot any scene in mirror-image format, you can flip it. Click on the clip you want to flip and select the flip icon in the video properties.
Send your first draft
The first draft is the video in which you added audio and re-ordered the shots. You decided on the pace and flow of the video to create a basic structure. You made changes to make it interesting and captivating.
Before you put too much effort into editing your video, send it to your director, producer, or client for review. It will help ensure that any big changes can be made before you invest too much time in the edit.
For first drafts, you don’t need anything fancy. A lower-resolution and more compressed file can make sending it to a director or client much easier. You can also add a timer on the music video, so the person reviewing it can give you accurate timing on where he wants any revision.
How to add the timer in the music video?
- Click on Effects and search for Timecode in the search bar.
- Choose the timer style you like and drop it onto the new timeline.
- Extend the timer to the end of the video.
- Adjust the position and add the duration of your music video.
Now you are all set to export the first draft of your music video. You can also adjust the video format on the export option, but MP4 is recommended.
Conclusion
We hope this blog has helped you edit the initials of your music video. By adjusting the aspect ratio to fit the desired screen size and properly planning the first cut, you can lay a solid foundation for the rest of the editing process.
These two steps can greatly impact the overall look and feel of the final product. Remember to communicate with your director, producer, or client throughout the process to ensure that the final product meets their expectations.
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- Title: In 2024, Follow a Few Simple Steps and Learn How to Create a Professional Glowing Edge Effect to Your Videos in Filmora
- Author: Chloe
- Created at : 2024-04-24 07:08:19
- Updated at : 2024-04-25 07:08:19
- Link: https://ai-editing-video.techidaily.com/in-2024-follow-a-few-simple-steps-and-learn-how-to-create-a-professional-glowing-edge-effect-to-your-videos-in-filmora/
- License: This work is licensed under CC BY-NC-SA 4.0.
